Escuela Europea de Marketing y Negocios (EEMyN)

What Escuela Europea de Marketing y Negocios (EEMyN) does

Escuela Europea de Marketing y Negocios (EEMyN) is a privately held Spanish business education company founded in 2015 and domiciled in Madrid as Escuela Europea de Marketing y Negocios, S.L. The company delivers training programs aimed at independent professionals, coaches, consultants, mentors, and small-business owners who want to monetize their expertise online. Its curriculum centers on a proprietary behavioral-neuroscience-based sales methodology branded as 'Venta al Inconsciente' or 'Neuroventas,' which uses frameworks such as the 'triangulo neuro-emocional' and the 'metodo de las 4 palancas' to teach persuasion and client conversion. Signature offerings include the experiential weekend workshop 'De Vender A Lograr Que Te Compren,' the 'Marketing de Alianzas Bootcamp,' the 'REACTIVATE' seminar, and a recurring online community called Club Círculo de Marketing that bundles monthly mentoring sessions (SOS), workshops, and resources.

The product is built on a WordPress-based content management and online course delivery stack, supplemented by Leadpages landing pages for lead capture and webinar platforms for online seminar delivery. The go-to-market motion is event- and community-led: free ebooks and blog content drive email list growth, free and paid webinars serve as the mid-funnel conversion mechanism, and in-person experiential workshops plus a $7-entry / $21-per-month membership community anchor monetization. Distribution is primarily self-serve to SMB and individual consumers globally for online products, with regional in-person workshops in Spain and partnership-led operations in Honduras via director and partner Gersson Sorto.

Revenue is generated through one-time fees for workshops and paid seminars, freemium ebook/email list capture feeding upsells, and a recurring $21/month subscription for the Club Círculo de Marketing membership. No external funding, headcount, or financial disclosures are present in the available data, and primary website content dates from 2018 with a 2015–2020 copyright, which limits visibility into current operating cadence.

Name

Escuela Europea de Marketing y Negocios (EEMyN)

Legal name

Escuela Europea de Marketing y Negocios, S.L.

Website

https://eemyn.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Escuela Europea de Marketing y Negocios (EEMyN) is a Madrid-based business education company that teaches independent professionals, coaches, and small-business owners to monetize their expertise using its proprietary 'Neuroventas' sales methodology, delivered via workshops, online seminars, and the Club Círculo de Marketing subscription community.

Ownership category

akta.pro rank

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Experiential In-Person Workshops: Revenue from multi-day in-person experiential workshops such as 'De Vender A Lograr Que Te Compren' (a weekend intensive on unconscious selling) and 'Marketing de Alianzas Bootcamp'. These are premium-priced programs offering hands-on training and practice.
2. Online Seminars and Webinars: Revenue from paid online seminars (webinars) on topics such as 'Vivir del Mentoring', 'Top 10 Hot Markets', 'Negocio en Expansión', and 'Resultados de 7 en 7'. Some entry-level webinars are free, leading to upsells.
3. Club Círculo de Marketing Membership: Monthly subscription membership program offering recurring online activities, mentoring sessions (SOS), workshops, and resources. Membership has an initial entry fee of $7 and a monthly subscription of $21.
4. Free Content and Lead Generation: Free ebooks (e.g., '10 Pasos Para Montar Un Imperio Como Profesional') and blog content used to build email subscriber lists, which are then converted into paid program enrollments.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Escuela Europea de Marketing y Negocios (EEMyN) is a Spanish business education school that delivers in-person experiential workshops, paid online seminars/webinars, and a recurring membership club (Club Círculo de Marketing). Its programs teach independent professionals, coaches, consultants, and entrepreneurs how to design online business models, attract qualified clients, convert prospects using neuroscience-based sales techniques (neuroventas), and grow their practices through alliance marketing. The school is led by founder Roberto Cerrada and operates primarily in Spanish-speaking markets from Madrid, Spain.

Product overview

Escuela Europea de Marketing y Negocios (EEMyN) is a business and marketing education institution offering a portfolio of in-person training programs, online seminars, workshops, and membership programs. Its core offerings include the experiential workshop 'De Vender A Lograr Que Te Compren' focused on unconscious selling and neuro-sales, the 'Marketing de Alianzas Bootcamp' teaching alliance and affiliate marketing, and the 'REACTIVATE' seminar for business revitalization. EEMyN also operates the 'Club Circulo de Marketing' as a recurring membership program providing monthly online events, SOS mentoring sessions, and practical seminars. Supporting offerings include free online seminars ('Vivir del Mentoring', 'Top 10 Hot Markets', 'Resultados de 7 en 7') and events such as the annual 'Cumbre Emprende NOW' and the international 'Trabaja & Vive' encounter. The institution is headquartered in Madrid and is led by founder and mentor Roberto Cerrada.

Differentiator

Problem solved

Functional benefit

Products and services

• Taller Presencial: De Vender A Lograr Que Te Compren An experiential weekend workshop focused on unconscious selling techniques and neuro-sales, where participants learn and practice building, validating, and refining an inspirational sales discourse using emotional intelligence and neuroscience-based methods. Targeted at independent professionals, coaches, consultants, and entrepreneurs.
• Seminario Presencial: REACTIVATE A face-to-face seminar designed to help professionals reactivate and revitalize their business and marketing strategies. Targeted at independent professionals and small business owners seeking renewed momentum.
• Marketing de Alianzas Bootcamp An intensive bootcamp teaching alliance marketing strategies, including how to identify strategic allies, create irresistible proposals, and build affiliate programs that attract high-performing partners. Targeted at entrepreneurs and small business owners seeking growth through partnerships.
• Club Círculo de Marketing Membership

Quantifiable outcome

• Mentoring is projected to grow 83% in the next 5 years, positioning it as a high-growth profession

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Recent moves7 records

Expansion highlights5 records

Direct peers

• Mindvalley: Global personal-development and business education platform offering online courses, events, and a membership community. Highly comparable as a multi-tier online education + community business targeting self-improvement professionals, with overlapping curriculum areas (mindset, entrepreneurship, personal branding).
• Hotmart: Creator-economy platform for selling online courses, webinars, and digital products with built-in community and affiliate tools. Closely matches EEMyN's model of monetizing expertise through webinars, workshops, and membership programs targeting Spanish-speaking creators and professionals.
• DigitalMarketer: US-based digital marketing education company offering courses, certifications, and a community for marketers and entrepreneurs. Directly comparable in teaching digital marketing, sales funnels, and customer acquisition to professionals and small business owners via courses and membership.
• ClickFunnels (Russell Brunson): Sales-funnel software and education platform with the Funnel Hacker community and extensive course catalog on digital marketing and conversion. Comparable in targeting entrepreneurs and consultants with funnel-building and online sales methodology training, anchored by a founder-led brand.

Broad incumbents

• Grant Cardone: Sales training and business education enterprise offering courses, events, and certifications centered on high-ticket sales and entrepreneurship. Comparable in founder-led sales methodology training targeting professionals seeking to scale their practices, but operates at much larger scale with global reach.
• IE Business School: Madrid-headquartered international business school offering marketing, sales, and entrepreneurship programs. Comparable in geography and curriculum overlap, but operates at executive education scale with significantly broader program portfolio and brand recognition.
• Thrive Global (Arianna Huffington): Wellness and performance education platform offering courses, events, and corporate training on productivity and well-being. Comparable as a content + community + courses business targeting professionals, though focused on well-being rather than marketing/sales.
• Escuela de Organización Industrial (EOI): Spanish public business school offering marketing, entrepreneurship, and management programs with both in-person and online formats. Comparable as a Spanish-market business education institution serving professionals and entrepreneurs, though at larger scale and with institutional backing.

Regional players

• Aprender Marketing: Spanish-language digital marketing education site offering courses and resources to Spanish-speaking marketers and entrepreneurs. Directly comparable in language, audience, and curriculum (digital marketing training), serving the same Spanish-speaking professional segment as EEMyN.

Emerging players

• EducaPro / Marketing y Ventas (Spanish marketing schools cluster): Spanish-market vocational and marketing training providers offering courses and workshops to professionals and entrepreneurs. Comparable in delivering marketing education via workshops and online programs to the Spanish-speaking SMB and professional segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/EscuelaDeProfesionalesEyA
• LinkedInlinkedin.com/company/escuela-europea-de-profesionales-y-expertos

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Escuela Europea de Marketing y Negocios (EEMyN)