EHBO in Nederland

What EHBO in Nederland does

EHBO in Nederland B.V. is a Dutch first aid services and training company headquartered in Haarlem, North Holland, operating under the Jolie Businesses B.V. holding structure (KVK 89646029). The company operates two interconnected service lines. The first is event first aid staffing, deploying certified first aid responders (EHBO'ers) equipped with first aid kits and mobile AED devices to festivals, sports competitions, corporate events, carnivals, and community gatherings across the Netherlands, supported by a four-step engagement process covering risk analysis, planning, on-site execution, and post-event evaluation reporting. The second is a certified training and certification catalog covering basic and extended first aid, pediatric first aid, sports injuries, alcohol-and-drugs incident response, CPR and AED for adults and children, maternity care first aid, life-saving actions, and LOTUS victim simulation, delivered through classroom and hybrid online formats in partnership with the four principal Dutch and European certification bodies — Nikta, Oranje Kruis, the Nederlandse Reanimatie Raad (NRR), and Emergency First Response (EFR)/PADI.

The company monetizes through per-event personnel hiring priced at €160–€1,600 ex-VAT depending on personnel count, duration, event type, and add-on services (tents, bikes, quads, motors, ambulances, doctors, coordinators), and per-course training fees ranging from €65 (resuscitation/AED) to €850 (LOTUS victim course), with a quarterly 10% discount offered to email subscribers. It reaches customers via a sales-led approach combining direct phone sales (contact: Pricilla Wammes), website quote request forms, downloadable price lists, and event-driven brand building on Instagram, Facebook, and LinkedIn. The go-to-market targets event organizers, businesses and corporations, sports organizations, government and public institutions, training and education buyers, and individual learners, supported by named engagements with BLINK Festival, Campina, HERA United, KNVB, De Uithof, and Gemeente Bennebroek among others.

The underlying technology stack is intentionally lightweight and comprises WordPress for the website, Salesforce as the CRM, Moneybird for accounting, and Google Analytics, Wordfence, and Google reCAPTCHA for security and analytics. There are no proprietary software products, mobile applications, AI/ML systems, or APIs. With 17 employees and a cumulative track record of 2,500+ responder deployments to 500+ clients and 100+ LOTUS victim engagements, the operation is a small, privately held Dutch micro-enterprise scaling organically through certifications, geographic coverage, and product-line extensions rather than external funding or technology differentiation.

Name

EHBO in Nederland

Legal name

EHBO in Nederland B.V.

Website

https://ehboinnederland.nl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

EHBO in Nederland is a Haarlem-based Dutch first aid services and training company that deploys certified EHBO responders and LOTUS simulation victims to events nationwide and delivers Nikta-, Oranje Kruis-, NRR-, and EFR-certified first aid courses to individuals, businesses, sports organizations, and government clients.

Ownership category

akta.pro rank

Product category

First Aid Staffing & Training

NAICS

Educational Support Services (611710), Health Care and Social Assistance (62)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Educational Services (8200), Services-Health Services (8000)

akta.pro primary industry

Medical Emergency Response & On-site First Aid/Paramedics (BPABANAG)

akta.pro secondary industries

Emergency Medical Services (EMT/Paramedic) Training (EDAOAMAC), Emergency Response, First Aid/CPR/AED & Incident Management Training (BPAKAOAJ), Safety, Compliance & Risk Training Simulations (EHS, OSHA, Hazard Response) (EDAFAJAD)

Keywords

• First aid staffing
• First aid training
• Event medical services
• Certified first responders
• First aid certification

Headquarters

HQ city

Haarlem

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D

Revenue model

1. EHBO Personnel Hiring Services: The company earns revenue by hiring out certified first aid personnel (EHBO'ers) for events, festivals, sports events, corporate events, and other occasions. Pricing ranges from €160 to €1,600 excluding VAT depending on the number of personnel, duration, event type, and additional services such as tents, bikes, quads, motors, ambulances, doctors, and coordinators.
2. EHBO and Safety Training Courses: The company offers various certified first aid and safety training courses including EHBO basis (€145), extended EHBO (€200–€290), EHBO children (€145), EHBO sports injuries (€145), EHBO alcohol & drugs (€145), resuscitation and AED (€65), child resuscitation (€65), emergency first response EFR (€200), life-saving actions (€145), EHBO maternity care (€145), and Lotus victim simulation (€850). Group discounts and quarterly 10% discount offers are available.
3. LOTUS Victim Hiring Services: The company provides certified LOTUS (simulated casualty) victims for realistic first aid and BHV training exercises. Pricing ranges from €160 to €1,600 excluding VAT depending on duration, event type, and number of LOTUS victims required.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

EHBO in Nederland deploys certified first aid responders (EHBO'ers) equipped with first aid kits and mobile AED devices to events across the Netherlands, including festivals, sports competitions, corporate events, and public gatherings. The company also delivers a comprehensive portfolio of certified first aid training courses (basic EHBO, pediatric, sports injuries, alcohol/drug incidents, CPR/AED, maternity care, and LOTUS victim simulation) accredited by Nikta, Oranje Kruis, NRR, and EFR, alongside LOTUS victim actor hire services for realistic emergency training exercises.

Product overview

EHBO in Nederland is a first aid service provider offering two interconnected service lines: (1) First Aid Staffing Services — deploying certified first aid responders (EHBO'ers) to events, festivals, sports competitions, and corporate gatherings across the Netherlands, with options including stationary first aid posts, mobile responders on bicycles/quads/motorcycles, and additional personnel such as coordinators and doctors; and (2) First Aid Training & Certification — a comprehensive portfolio of classroom, hybrid, and online courses leading to certifications from Nikta, Oranje Kruis, Nederlandse Reanimatie Raad (NRR), and Emergency First Response (EFR), covering basic first aid, pediatric first aid, sports injuries, alcohol/drug incidents, CPR/AED, maternity care, and victim simulation (LOTUS). The organization operates from Haarlem and serves clients nationwide, having deployed over 2,500 first aid responders to more than 500 companies and government institutions.

Differentiator

Problem solved

Functional benefit

Products and services

• EHBO Personnel Staffing Services Deployment of certified first aid responders (EHBO'ers) to events, festivals, sports competitions, corporate events, and public gatherings across the Netherlands. Includes risk analysis, team deployment, equipment, and post-event reporting for event organizers, businesses, sports clubs, and government institutions.
• Mobile First Aid Services Mobile first aid services with responders on bicycles, quad bikes, motorcycles, or other vehicles enabling flexible, on-the-move event coverage for larger venues and outdoor events.
• Stationary First Aid Post Rental Stationary first aid post setup at events with fully equipped personnel for on-site emergency response, providing a fixed point of contact for attendees requiring medical assistance.
• LOTUS Victim Hiring Services Hiring certified LOTUS (victim simulation) actors for realistic first aid training exercises, BHV drills, ambulance and hospital training, fire brigade exercises, and military and police training simulations. Pricing ranges from €160 to €1,600 excluding VAT.
• Basic EHBO Course (Nikta Acute Zorg) Basic first aid course (8 hours) covering fundamental life-saving skills, certified by Nikta, with certificate valid for 1 year. Available as full classroom (€145) or online + classroom hybrid (€135).
• Extended EHBO Course Comprehensive first aid course covering both adults and children, available via Nikta certification (€200, 12 hours, 1-year validity) or Oranje Kruis certification (€290, 24 hours, 2-year validity, recognized throughout Europe).
• EHBO Children Course First aid training specifically for infants and children (8 hours), available via Nikta certification (1-year validity) or Oranje Kruis certification (2-year validity), priced at €145 excluding VAT.
• EHBO Sports Injuries Course First aid training for sports injuries (8 hours) covering sprains, muscle injuries, and exertion-related conditions, available via Nikta (1-year validity) or Oranje Kruis (2-year validity, European recognition), priced at €145 excluding VAT.
• EHBO Alcohol & Drugs Course Course covering recognition and response to alcohol and drug-related incidents at events, priced at €145 excluding VAT for full classroom delivery.
• Resuscitation & AED Course (Adults) CPR and AED training covering basic life support skills and AED usage for adults, certified by Nederlandse Reanimatie Raad (NRR), valid for 2 years, priced at €65 excluding VAT.
• Child Resuscitation Course CPR training specifically for infants and children (4 hours classroom), certified by Nederlandse Reanimatie Raad (NRR), valid for 2 years, priced at €65 excluding VAT.
• Emergency First Response (EFR) Course Comprehensive first aid and CPR training (12 hours) following ILCOR guidelines and European resuscitation council standards, part of PADI's Emergency First Response program, valid for 2 years, priced at €200 excluding VAT.
• Life-Saving Actions Course Life-saving techniques course covering bleeding control, adult/infant CPR, stable side position, and potential spinal injuries, certified by Oranje Kruis, priced at €145 excluding VAT.
• EHBO Maternity Care Course Specialized first aid course covering acute care for mothers and babies in maternity settings, including neonatal and maternal emergency situations, certified by Nikta, priced at €145 excluding VAT.
• LOTUS Victim Course 80-hour (10 days of 8 hours) classroom course for victim simulation acting, certified by Oranje Kruis, valid for 2 years, enabling participants to work as LOTUS victim actors in first aid training exercises, priced at €850 excluding VAT.
• EHBO Sport Uitgebreid (Extended Sports) Course Extended sports first aid course (12 hours) covering CPR/AED, burns, fractures, head injuries, and sprains, available via Nikta or Oranje Kruis certification at €200 excluding VAT.
• EHBO Hybrid Course Hybrid first aid course combining 2 hours online theory with 6 hours in-person practical training, certified by Nikta, offering flexible learning for individual learners preferring a blended approach.
• EHBO Diploma & Certificate Programs Official first aid diploma and certificate programs through Nikta Acute Zorg certification, valid for 1 year, providing recognized credentials that enable individuals to work as first aid responders at events.

Quantifiable outcome

• Over 2,500 EHBO'ers deployed across 500+ clients and 100+ LOTUS victims provided for training exercises.
• +1 more outcomes

Named customers12 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core.

• NiktacoreStrategic or Co-development PartnerNikta is a certification body for first aid training in the Netherlands. EHBO in Nederland offers Nikta-certified courses including Acute Zorg (basic EHBO), Extended EHBO, EHBO children, EHBO sports, and EHBO alcohol & drugs courses. Nikta certificates are valid for 1 year and are recognized only within the Netherlands.
• Oranje KruiscoreStrategic or Co-development PartnerOranje Kruis is an established Dutch certification body for first aid training. EHBO in Nederland offers Oranje Kruis-certified courses including Diploma Eerste Hulp (Extended EHBO), EHBO aan Kinderen, EHBO Sportongevallen, Levensreddend Handelen, and Lotus victim training. Oranje Kruis certificates are valid for 2 years and are recognized throughout Europe.
• Nederlandse Reanimatie Raad (NRR)coreStrategic or Co-development PartnerThe Netherlands Resuscitation Council (NRR) provides certification for resuscitation and AED training. EHBO in Nederland offers NRR-certified courses for adult and child resuscitation. NRR certificates are valid for 2 years.
• PADI / Emergency First Response (EFR)coreStrategic or Co-development PartnerEmergency First Response (EFR) is part of PADI, a well-known organization in the diving industry. EFR develops first aid courses following ILCOR guidelines and European resuscitation council standards. EHBO in Nederland offers EFR Primary and Secondary Care courses. EFR certificates are valid for 2 years.
• Jolie Businesses B.V.coreOthersJolie Businesses B.V. (KVK 89646029) is the parent company of EHBO in Nederland. EHBO in Nederland operates as a trade name under Jolie Businesses B.V. Jolie Businesses B.V. also owns the domain and website infrastructure for ehboinnederland.nl.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Het Oranje Kruis: Dutch national first aid certification organization that licenses EHBO in Nederland to deliver Oranje Kruis-certified courses. Highly comparable: both deliver certified EHBO training and engage with the same Dutch first aid responder pool.
• BHV.nl (BHV training providers): Dutch BHV (occupational emergency response) training platform offering standardized courses for companies. Comparable for workplace first aid certification training — overlapping with EHBO in Nederland's EHBO voor Bedrijven offering.
• Stichting Reanimatie Nederland: National CPR/AED advocacy and training network in the Netherlands, working with NRR-certified instructors. Directly comparable for resuscitation course delivery and AED deployment — a core segment of EHBO in Nederland's curriculum.
• EHBOcentrum.nl: Online-first Dutch EHBO course provider offering certified first aid, BHV, and AED training. Comparable as a training-focused EHBO peer with national reach; differs in delivery model (more online-led vs. EHBO in Nederland's classroom/hybrid).
• St. John Ambulance Netherlands (Johanniter): Dutch first aid and ambulance standby organization providing certified volunteer responders for events. Comparable on event first aid deployment, training, and volunteer recruitment — similar core business to EHBO in Nederland.
• NIBHV (Nederlands Instituut voor Bedrijfshulpverlening): Leading Dutch BHV (occupational first aid/emergency response) certification body and training provider. Highly comparable for workplace first aid and BHV training, which overlaps with EHBO in Nederland's corporate training business.

Broad incumbents

• Falck Nederland: Large international emergency services and healthcare provider operating in the Netherlands, offering ambulance, event medical standby, and workplace safety services. Overlaps with EHBO in Nederland on event medical deployment and corporate first aid coverage.
• Rode Kruis Nederland: Netherlands branch of the International Red Cross, providing first aid training, event first aid standby, and emergency response volunteers. Comparable across both EHBO training and event deployment, but at larger scale and as part of a humanitarian portfolio.
• Ambulance Amsterdam (RAVAAmsterdam): Regional ambulance services provider serving the Amsterdam area with prehospital emergency response. Comparable on prehospital emergency readiness, though its primary mission is 911 ambulance transport rather than event staffing.

Regional players

• EHBO Vereniging (local/regional associations): Network of local Dutch EHBO associations providing first aid responders at regional events and community gatherings. Direct competitors for local event contracts; collectively represent the most fragmented competitive layer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ehboinnederland
• LinkedInlinkedin.com/company/ehbo-in-nederland
• Instagraminstagram.com/ehboinnederland

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EHBO in Nederland