ENCORE FILMS

What ENCORE FILMS does

Encore Films is a Bengaluru-headquartered global content distribution company founded in 2009 as a marketing arm of parent Bhasinsoft and spun off as an independent entity in 2010. The company positions itself around '360-degree content monetization', licensing and distributing animated and live-action TV series, films, shorts, and web series across four parallel channels: broadcast (to television broadcasters across Asia, Middle East, Africa, and CIS), OTT (to global and regional streaming platforms in the same regions), in-flight entertainment (via partner Content Service Providers supplying airlines including Philippine Airlines, Air India, Air Arabia, Jazeera Airways, Yemenia, and Malaysia Airlines), and theatrical (releasing Hollywood, Thai, Indonesian, and Indian cinema in Cambodia, Indonesia, Malaysia, Singapore, with recent expansion into Thailand, Sri Lanka, Bangladesh, and Singapore). Its content portfolio is sourced from production companies in Canada, the USA, Korea, China, Brazil, and India, with recent additions from UK producers such as Nocturnal Pictures.

Encore's underlying business is rights intermediation rather than technology: revenue is generated from licensing royalties on content distributed to broadcasters and OTT platforms, transaction fees from theatrical releases, and one-off licensing/distribution fees on co-produced or acquired titles. B2B enterprise field sales is the primary go-to-market motion, supplemented by CSP channel partnerships for the airline segment, while consumer marketing relies on organic social channels (LinkedIn, Instagram, Facebook). The company is family-controlled, with Sushil Kumar Bhasin as Chairman & Managing Director, Raj Bhasin as Executive Director, Ankur Bhasin as Founder CEO, and Vaaruni Bhasin as Director Acquisitions.

The company operates with approximately 10 employees and is privately held with no disclosed institutional funding, revenue figures, or external investment. Strategic activity through 2023-2024 has concentrated on geographic expansion of theatrical distribution into new South and Southeast Asian markets and on sourcing new international content partnerships.

Name

ENCORE FILMS

Legal name

Encore Films

Website

https://encorefilms.in

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Encore Films is a Bengaluru-based independent content distribution company licensing films, TV series, shorts, and web series to broadcasters, OTT platforms, airlines, and theatrical exhibitors across Asia, the Middle East, Africa, CIS, and other regions.

Ownership category

akta.pro rank

Product category

Film and Content Distribution

NAICS

Motion Picture and Video Distribution (512120), Motion Picture and Video Distribution (51212)

SIC

Services-Motion Picture & Video Tape Distribution (7822), Services-Allied To Motion Picture Distribution (7829)

akta.pro primary industry

Pay-TV / Premium Window Distribution (MPADAJAH)

Keywords

• Film distribution services
• Content licensing
• Broadcast distribution
• OTT content distribution
• In-flight entertainment supply

Headquarters

HQ city

Bengaluru

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Content Licensing and Distribution: Core revenue stream from licensing and distributing cross-media content including animated and live action TV series, movies, shorts, and web series to broadcasters, OTT platforms, and airlines.
2. Theatrical Distribution: Revenue from theatrical releases of Hollywood, Thai, Indonesian and Indian cinema in Cambodia, Indonesia, Malaysia and Singapore.
3. Content Investment and Production: Investment in production and co-production of content, generating returns through distribution of productions from Canada, USA, Korea, China, Brazil and India.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels3 records

Core offering

Encore Films licenses and distributes cross-media content — animated and live-action TV series, movies, shorts, and web series — across four monetization channels: broadcast (TV broadcasters in Asia, Middle East, Africa, CIS), OTT (global and regional streaming platforms), in-flight entertainment (airlines via CSPs), and theatrical release (Cambodia, Indonesia, Malaysia, Singapore). The content portfolio includes productions from Canada, USA, Korea, China, Brazil and India, with the company also investing in production and co-production.

Product overview

Encore Films is a film distribution company that operates as a unified platform for 360-degree content monetization. The company distributes content across multiple channels including Broadcast (to broadcasters across Asia, Middle East, Africa, and CIS), OTT (to global and regional streaming platforms), In-Flight Entertainment (to airlines via CSPs), and Theatrical Distribution (in Cambodia, Indonesia, Malaysia, and Singapore). Their portfolio encompasses animated and live action TV series, movies, shorts, and web series from countries including Canada, USA, Korea, China, Brazil, and India. The core products work together to provide comprehensive content distribution and monetization services.

Differentiator

Problem solved

Functional benefit

Products and services

• Broadcast Distribution Licensing and distribution of animated and live-action TV series, movies, shorts and web series to television broadcasters across Asia, Middle East, Africa and CIS. Sold to broadcasters on a per-content, per-territory basis as a core B2B service line.
• OTT Distribution Licensing and distribution of TV series, movies, shorts and web series to global and regional Over-The-Top streaming platforms across Asia, Middle East, Africa and CIS, for on-demand streaming to regional audiences.
• In-Flight Entertainment Distribution Supply of content for in-flight entertainment (IFE) systems through partner Content Service Providers (CSPs) to airlines including Philippine Airlines, Yemenia, Jazeera, Air Arabia, Air India, and Malaysia Airlines.
• Theatrical Distribution Theatrical release of Hollywood, Thai, Indonesian and Indian cinema in Cambodia, Indonesia, Malaysia and Singapore, including titles such as 'Satyaprem Ki Katha' in Thailand (June 2023), 'Thank You For Coming' in Sri Lanka (October 2023), 'The Last Rite' in Cambodia (December 2023), 'The Crew' in Bangladesh (April 2024) and 'Dukaan' worldwide overseas (April 2024).
• The Last Rite A supernatural horror film (106 minutes) about Lucy, a medical student who falls prey to a demonic force after moving in with her boyfriend, produced by UK-based Nocturnal Pictures and distributed theatrically by Encore Films.

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core.

• Philippine AirlinescoreChannel Partner/ Reseller/ DistributorPhilippine Airlines is a customer receiving in-flight entertainment content from Encore Films through partner CSPs, serving as a key airline partner in the in-flight entertainment distribution channel.
• Yemenia AirwayscoreChannel Partner/ Reseller/ DistributorYemenia Airways receives in-flight entertainment content from Encore Films through partner CSPs, serving as an airline partner in the Middle East region.
• Jazeera AirwayscoreChannel Partner/ Reseller/ DistributorJazeera Airways, a Kuwait-based airline, receives in-flight entertainment content from Encore Films through partner CSPs.
• Air ArabiacoreChannel Partner/ Reseller/ DistributorAir Arabia receives in-flight entertainment content from Encore Films through partner CSPs, serving as a key airline partner in the Middle East region.
• Air IndiacoreChannel Partner/ Reseller/ DistributorAir India receives in-flight entertainment content from Encore Films through partner CSPs, serving as a major airline partner for Indian market coverage.
• Malaysia AirlinescoreChannel Partner/ Reseller/ DistributorMalaysia Airlines receives in-flight entertainment content from Encore Films through partner CSPs, serving as a key airline partner in Southeast Asia.
• Nocturnal PicturescoreStrategic or Co-development PartnerNocturnal Pictures is a UK-based production company that produced 'The Last Rite' film which is distributed by Encore Films. This represents a production-distribution partnership.
• BhasinsoftcoreStrategic or Co-development PartnerBhasinsoft is the parent company of Encore Films. Encore Films was originally a department within Bhasinsoft in 2009, functioning as a marketing arm, and was spun off as a separate entity in 2010.

Scale indicators4 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Tips Industries: Indian film production and distribution company with rights to a large Bollywood catalogue distributed across theatrical, broadcast, and digital windows. Comparable as an Indian-owned multi-window distributor.
• Pen Studios: Indian film distribution company involved in theatrical, satellite, and digital distribution of Bollywood and regional cinema. Comparable as an Indian multi-window content distributor.
• Shemaroo Entertainment: Mumbai-headquartered Indian content distribution and production company licensing Bollywood and regional content across broadcast, OTT, and international markets. Directly comparable as an independent Indian distributor with a multi-window monetization model.
• B4U Network: Indian media company operating TV channels and distributing Bollywood content across broadcast and digital platforms. Comparable as an independent Indian content distributor with international reach.
• AA Films: Indian independent film distribution company handling theatrical releases across India and overseas markets. Comparable as an independent distributor focused on multi-territory film releases.
• Eros STX Global (Eros International): Indian-born global film distribution company focused on theatrical, OTT, and international sales of Indian and international content. Closely comparable business model spanning theatrical and digital distribution.

Broad incumbents

• Zee Studios: Film production and distribution arm of Zee Entertainment Enterprises, one of India's largest media conglomerates. Comparable distribution activities but operates at significantly larger scale as part of a vertically integrated broadcaster.
• Reliance Entertainment: Indian media and entertainment arm of the Reliance Group, active in film production, distribution, and digital entertainment. Overlaps with Encore in distribution activities but at much greater scale and with deep capital backing.
• Yash Raj Films: One of India's largest film production and distribution companies, distributing its own and acquired titles across theatrical, broadcast, and digital windows. Comparable multi-window Indian distributor but with a deeper owned-IP catalogue.
• PVR INOX Pictures: Distribution and exhibition arm of India's largest cinema chain. Comparable in theatrical distribution activity but with an integrated exhibition footprint that Encore does not operate.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/enorefilmsofficial
• LinkedInlinkedin.com/company/encorefilms
• Instagraminstagram.com/encorefilmsofficial

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ENCORE FILMS