EPIC Entertainment Group, LLC

What EPIC Entertainment Group, LLC does

EPIC Entertainment Group, LLC is a full-service entertainment studio founded in 2016 by Steve Sheldon and Charity Hill, headquartered in Paramount, California with a second office in Coral Gables, Florida. The company conceives, designs, fabricates, and operates large-scale themed events, immersive attractions, and seasonal programming for enterprise clients across theme parks, luxury hotels and resorts, cultural institutions, and luxury brands. Its service model is organized into four integrated modules: Ideate (concept and narrative development), Create (design, scenic fabrication, and technical production), Entertain (live performance programming and character-driven experiences), and Amplify (marketing, content capture, and ticketing strategy).

The company's revenue model is B2B professional services, with quote-based, project-specific pricing for custom engagements rather than disclosed subscription or standardized pricing. Notable projects include Hersheypark Dark Nights (a four-acre Halloween expansion), Dark Harbor at the Queen Mary, the Orchid Festival and A Very Merry Garden at Fairchild Tropical Botanic Garden, the Hotel del Coronado grand reopening and holiday décor program, The Ritz-Carlton Oahu Turtle Bay holiday transformation, the Pacific Park Funhouse at Santa Monica Pier, and the Dolce&Gabbana exhibition at Institute of Contemporary Art Miami. EPIC also manages daily operations for Fairchild Tropical Botanic Garden, providing a recurring revenue and operational relationship beyond discrete projects.

EPIC maintains a team of approximately 26 employees with a distributed footprint (Los Angeles, Miami, Minneapolis, Denver, Nashville, and Hillsboro, Missouri based on disclosed leadership), and reaches consumers via direct ticket sales through its website and partner venue ticketing platforms. The company is privately held as an LLC, with no disclosed funding rounds, investors, or revenue figures. There is no proprietary technology platform, AI/ML capability, or patent portfolio disclosed; competitive differentiation rests on creative talent, an integrated end-to-end service model, and a portfolio of high-profile venue relationships.

Name

EPIC Entertainment Group, LLC

Legal name

Epic Entertainment Group, LLC

Website

https://epicentertainmentgroup.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

EPIC Entertainment Group is a full-service entertainment studio founded in 2016 that conceives, designs, fabricates, and operates large-scale themed events, immersive attractions, and seasonal programming for theme parks, luxury hotels, cultural institutions, and luxury brands across the United States.

Ownership category

akta.pro rank

Product category

Live Entertainment Production Services

NAICS

Performing Arts Companies (7111), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Amusement and Theme Parks (71311)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro industry

PRIMARYMPAGAHAN

Corporate Event Production & A/V Services (Staging, Lighting, Sound)

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Corporate & Private Events (Galas, Product Launches)

SECONDARYMPAGAHAL

Corporate Event Planning & Management Services (Agencies/Planners)

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Corporate & Private Events (Galas, Product Launches)

SECONDARYMPAAAGAB

Event Production & Technical Services (AV/Lighting/Staging)

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Experiential & Event Marketing Agencies

SECONDARYHSACAHAO

Entertainment Programming & Curation (Lineups, Run-of-Show, Scheduling)

Home & Personal Services/Event & Personal Concierge Services/Entertainment Booking & Talent Management

Keywords

• Immersive experience design
• Themed attraction production
• Live entertainment programming
• Scenic fabrication services
• Seasonal event production

Headquarters

HQ city

Paramount

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Professional Services (Design, Production, Operations): EPIC Entertainment Group generates revenue by providing comprehensive entertainment services to enterprise clients including concept development, scenic fabrication, technical production, live entertainment programming, and operational management for large-scale themed events, attractions, and seasonal activations.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

EPIC Entertainment Group is a full-service entertainment studio that conceives, builds, and runs large-scale themed events, live immersive experiences, and attractions. The company delivers end-to-end services through four integrated capabilities—Ideate (concept development), Create (design, fabrication, technical production), Entertain (live programming), and Amplify (marketing)—for enterprise clients including theme parks, luxury hotels, resorts, cultural institutions, and luxury brands.

Product overview

EPIC Entertainment Group is a full-service entertainment studio that conceives, builds, and runs large-scale themed events, live immersive experiences, and attractions. The company operates through four integrated service modules—Ideate (strategic concept development), Create (design, fabrication, and execution), Entertain (live entertainment programming), and Amplify (marketing and content)—while delivering a portfolio of named signature projects including: themed attractions like Pacific Park Funhouse at Santa Monica Pier and Hersheypark Dark Nights; luxury hotel activations for Hotel Del Coronado and Ritz-Carlton Turtle Bay; seasonal events such as Orchid Festival, Bunny Hoppening, and A Very Merry Garden; exhibition operations like the Dolce&Gabbana exhibition; and retail design projects including The Sanctuary Shop at Fairchild. The portfolio spans entertainment, hospitality, and seasonal attractions sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Ideate Strategic planning and concept development service including creative direction, narrative development, site planning, budget alignment, and long-term programming designed for enterprise clients seeking large-scale themed entertainment experiences.
• Create Design, fabrication, and execution service including creative design development, technical production (lighting, audio, video, show systems), vendor coordination, installation, and operational management for immersive experiences and attractions.
• Entertain Live entertainment programming service featuring performers, music, specialty acts, talent casting, specialty wardrobe, character makeup, interactive installations, and guest flow optimization for themed events and attractions.
• Amplify Marketing and partnership strategy service including integrated campaigns, content capture (photo, video, social), influencer partnerships, sponsorship strategy, and ticketing platform management for themed entertainment experiences.
• Hersheypark Dark Nights Four-acre Halloween haunted attraction at Hersheypark featuring four haunted houses and three scare zones, with production, costume, makeup, and operations management delivered to Hersheypark.
• Orchid Festival Annual multi-day celebration at Fairchild Tropical Botanic Garden featuring orchid showcases, vendor marketplace, workshops, live demonstrations, and family-friendly activations across the 83-acre grounds.
• Pacific Park Funhouse at Santa Monica Pier Whimsical walk-through funhouse attraction at Pacific Park on the Santa Monica Pier featuring optical illusions, interactive environments, and larger-than-life characters blending nostalgic boardwalk charm with modern experiential design.
• From the Heart to the Hands: Dolce&Gabbana Theatrical fashion exhibition at Institute of Contemporary Art Miami featuring couture creations displayed through immersive storytelling, with guest experience, retail, and operational management services delivered to Dolce&Gabbana.

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Fairchild Tropical Botanic GardencoreStrategic or Co-development Partner · 1 January 2016EPIC Entertainment Group manages daily operations for the world-renowned Fairchild Tropical Botanic Garden, producing signature events including Orchid Festival, Bunny Hoppening, and Very Merry Garden, as well as designing and operating The Sanctuary Shop retail experience.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Stufish Entertainment Architects: Designs immersive entertainment venues and experiences for theme parks, concerts, and theatrical productions; addresses the same buyer (major entertainment operators) as EPIC.
• BRC Imagination Arts: Designs and produces immersive brand, cultural, and theme park experiences for global brands and venues; directly competitive with EPIC's immersive experience work.
• Moment Factory: Montreal-based multimedia entertainment studio producing immersive installations, night-time experiences, and themed environments; comparable in creative scope and end-to-end delivery model.
• Legacy Entertainment: Designs and develops themed entertainment projects, immersive experiences, and attractions worldwide; competitor for theme park and large immersive contracts.
• Jack Rouse Associates (JRA): Experience design and strategy consultancy for theme parks, museums, and entertainment venues; competes for the same strategic concept-development work EPIC performs under its Ideate module.
• Hettema Group: Theme park and entertainment design firm led by Phil Hettema, delivering master planning, attraction design, and production for major theme parks; comparable to EPIC's Hersheypark and Pacific Park projects.
• RWS Entertainment Group: End-to-end entertainment production company providing live entertainment, costumes, and technical production for theme parks, cruise lines, and resorts; directly overlaps EPIC's Entertain and Create service modules.
• Thinkwell Group: Experience design and production studio that creates theme park attractions, museums, and branded experiences; competes directly with EPIC for theme park and cultural institution contracts.
• ITEC Entertainment: Theme park design, production, and operations firm providing turnkey attractions and themed environments; directly comparable to EPIC's design-build-operate model.

Emerging players

• Meow Wolf: Operator of large-scale immersive art experiences; not a direct services competitor, but pushes the same experiential/location-based entertainment category and competes for attention and partner dollars.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/epic-entertainment-group

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EPIC Entertainment Group, LLC