EuroParcs Deutschland

What EuroParcs Deutschland does

EuroParcs Deutschland (legal entity: EuroParcs, operating from Netherlands) is a private holiday park operator managing a portfolio of over 50 vacation parks across five European countries: the Netherlands (43 parks), Belgium, Germany, Austria, and Luxembourg. The company serves leisure travelers with diverse accommodation types spanning budget camping pitches (from €140 for 3 nights), mid-range chalets and tiny houses (€281-€396 for 3 nights), premium villas (€617 for 3 nights), and large group accommodations for up to 32 persons. Customer segments include families with children, couples, group travelers, pet owners, nature enthusiasts, and water sports enthusiasts, with family-oriented offerings featuring animation teams, children's clubs, and seasonal Toddler Months promotions.

The company operates on a direct-to-consumer model through its proprietary booking platform at europarcs.de, powered by the Booking Experts property management system. Customers book directly online with real-time availability search by country, region, accommodation type, dates, and guest count, then manage reservations through the Mein EuroParcs customer portal. The tech stack includes payment integrations for Klarna, Apple Pay, Bancontact, iDEAL, eps, and Pay by Bank. Marketing channels span email newsletters (200,000+ subscribers), social media (Facebook, YouTube, Instagram), content blogs, event partnerships (Walibi Holland, Aqua Zoo), and the Yuki mascot character featured in Donald Duck magazine.

Revenue streams include vacation accommodation rentals (the core business), supplementary revenue from the Exklusive Kollektion premium sub-brand, Secret Parcs blind-booking concept, Business & Events hosting, Langzeitvermietung long-term rentals, and EuroParcs Immobilien vacation home sales as a wholly-owned subsidiary. Pricing tiers include subscription-style booking with flexible cancellation (free within 14 days), installment payment options, and seasonal promotions including up to 25% Summer Holiday Sale discounts. The company maintains the Green Key sustainability certification at select parks.

Name

EuroParcs Deutschland

Legal name

EuroParcs

Website

https://europarcs.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

EuroParcs Deutschland operates 50+ holiday parks across the Netherlands, Belgium, Germany, Austria, and Luxembourg, offering vacation homes, chalets, glamping, tiny houses, group villas, and camping pitches to families, couples, and leisure travelers through direct online booking via europarcs.de.

Ownership category

akta.pro rank

Product category

Holiday Park Accommodations

NAICS

All Other Traveler Accommodation (721199), Other Traveler Accommodation (72119), RV (Recreational Vehicle) Parks and Recreational Camps (72121)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Family & Group-Friendly Rentals (Large Homes, Multi-Unit Compounds) (THAGANAI)

akta.pro secondary industries

Large Group & Event-Friendly Homes (THAMAAAM), Villas & Luxury Estates (THAMAAAC)

Keywords

• Holiday park accommodations
• Vacation rentals
• Family holiday resorts
• Glamping accommodations
• Camping pitches

Headquarters

HQ city

Hindeloopen

HQ country

Netherlands

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Vacation Accommodation Rentals: Rental revenue from holiday homes, chalets, glamping tents, tiny houses, and camping pitches across 50+ holiday parks in the Netherlands, Belgium, Germany, Austria, and Luxembourg

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

EuroParcs Deutschland operates and rents vacation accommodations at more than 50 holiday parks across the Netherlands, Belgium, Germany, Austria, and Luxembourg. The portfolio spans holiday homes, chalets, glamping tents, tiny houses, group villas (up to 32 persons), premium exclusive-collection properties, and traditional camping pitches. Reservations are handled through the company's own website via the Booking Experts platform, with on-park amenities such as pools, restaurants, wellness, water sports, and family animation programs.

Product overview

EuroParcs Deutschland operates as a holiday park platform offering over 50 vacation parks across five European countries (Netherlands, Belgium, Germany, Austria, Luxembourg). The core product is the EuroParcs Ferienparks network, supplemented by diverse accommodation types including Ferienhäuser (holiday homes), Glamping, Tiny Houses, Gruppenunterkünfte (group accommodations), and traditional Camping/Stellplätze (campsites). Additional offerings include the premium Exklusive Kollektion sub-brand, Secret Parcs blind-booking concept, Mein EuroParcs guest portal for booking management, Langzeitvermietung (long-term rentals), Business & Events services, and property purchase options through EuroParcs Immobilien. The booking system is powered by Booking Experts.

Differentiator

Problem solved

Functional benefit

Products and services

• EuroParcs Ferienparks Network of more than 50 holiday parks across the Netherlands, Belgium, Germany, Austria, and Luxembourg, offering vacation homes, glamping, camping, and chalet accommodations with amenities such as swimming pools, wellness facilities, water sports, and family-friendly activities.
• Ferienhäuser (Holiday Homes) Holiday homes and chalets available in sizes from 2 to 10+ persons, with kitchens, terraces, and optional wellness amenities such as saunas and hot tubs.
• Glamping Luxury outdoor accommodations including glamping tents with private kitchen and sanitary facilities, combining outdoor living with hotel-like comfort.
• Tiny Houses Compact, cozy vacation cabins designed for intimate stays, primarily aimed at couples seeking a romantic nature getaway.
• Gruppenunterkünfte (Group Accommodations) Large group vacation rentals accommodating up to 32 persons, suitable for family gatherings, friend group trips, and celebrations.
• Exklusive Kollektion Premium luxury accommodations within the EuroParcs portfolio featuring exclusive amenities and superior comfort for discerning guests.
• Secret Parcs Blind-booking concept where guests reserve without knowing the exact park location, receiving the destination as a surprise closer to the stay date.
• Camping & Stellplätze Traditional camping pitches for tents, caravans, and motorhomes at multiple comfort levels, including premium pitches with power, sanitary amenities, and seasonal/year-round site options.
• Langzeitvermietung Long-term vacation rental options for extended stays, targeting business travelers and digital nomads at EuroParcs park locations.
• Business & Events Corporate event hosting services including meetings, team events, and business gatherings held at EuroParcs holiday park venues.
• Ferienhaus kaufen (EuroParcs Immobilien) Property purchase service operated via the wholly-owned subsidiary EuroParcs Immobilien, enabling guests to buy vacation homes within EuroParcs parks.

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature1 record

Partnerships

One partnership is on record.

• Booking ExpertscoreTechnology or IntegrationBooking Experts provides the proprietary booking system and PMS (Property Management System) for EuroParcs. The company website footer credits 'Buchungssystem von Booking Experts'. This is the core technology platform enabling online reservations, availability management, and booking processing across all EuroParcs properties.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Roompot: Major Benelux holiday park and coastal-resort operator with parks across NL, BE, and DE — competes head-to-head with EuroParcs on family parks, glamping, and coastal park inventory.
• Vacansoleil: European camping and holiday park specialist operating across NL/DE/FR/IT — directly comparable on camping, mobile-home, and chalet inventory with similar multi-country distribution.
• Molecaten: Dutch family holiday park operator with nature-focused parks across the Netherlands — directly comparable mid-sized peer in the same Benelux family-park segment.
• Landal GreenParks: Largest holiday park operator in the Netherlands with a comparable multi-country portfolio of family-oriented parks and bungalows — directly comparable to EuroParcs on product, customer, and geography.
• Center Parcs: European holiday park operator with forest/lake resorts and family-focused cottage accommodations across NL/BE/DE/FR — direct overlap with EuroParcs on accommodation types, family segments, and multi-country footprint.

Broad incumbents

• Booking.com: Largest OTA globally with significant vacation-rental and holiday-home inventory across Europe — indirect competition for demand and a potential alternative distribution channel EuroParcs has not adopted.
• Pierre & Vacances (Center Parcs parent): Pan-European vacation residence operator (own brand plus Center Parcs, Maeva) — broader portfolio than EuroParcs but overlapping family/cottage accommodation category and shared European distribution.
• Airbnb: Global short-term-rental marketplace with growing curated family-stay and 'Airbnb-friendly' apartment inventory across Europe — competes with EuroParcs for both supply (homeowners listing) and demand (family travelers).
• TUI Group: Global tourism conglomerate with European hotel, resort, and cruise portfolios — broader scope but overlaps EuroParcs on European family vacation demand and distribution channels.

Emerging players

• Dormio Resorts: Smaller Dutch holiday park operator with comparable chalet/villa inventory across NL and Austria — overlapping customer base in the Benelux family-park segment at a smaller scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@europarcsnl
• Facebookfacebook.com/europarcs
• Instagraminstagram.com/europarcsnl
• LinkedInlinkedin.com/company/europarcs-deutschland

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EuroParcs Deutschland