Evanthia
Evanthia is a privately held Dutch horticultural company that breeds, develops, and markets proprietary seeds and young plants for cut flowers, tropical houseplants, and pot/bedding plants, serving commercial growers worldwide through direct, quote-based B2B sales.
- Company typePrivate
- Founded2012
- HeadquartersMonster, Westland Zuid-Holland, Netherlands
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Evanthia does
Evanthia is a privately held Dutch horticultural company founded in 2012, operating from two locations in Westland Zuid-Holland — Monster (Evanthia Flowers) and 's-Gravenzande (Evanthia Tropical) — with approximately 90 employees. The company breeds, develops, and markets proprietary seeds and young plants for three commercial segments: cut flowers, tropical houseplants, and pot/bedding plants. Its core technology encompasses in-house genetic breeding, tissue culture propagation, and a seed processing service line covering cleaning, fractionation/grading, coating, and pelleting. Evanthia combines its own proprietary genetics (including registered brands such as Helianthus Sunsation® and Calathea roseopicta Princess Jessie®) with selected top series from other breeders, and holds a non-GMO declaration certification available in four languages.
The company serves commercial growers worldwide through a sales-led, direct go-to-market model. Orders are processed via quote requests submitted through the website or via dedicated sales inboxes and phone lines for each division. Pricing is not publicly disclosed and is calculated per quote based on product, order size, shipping parameters, and payment terms. Strategic stock partnerships support urgent fulfillment, and the company maintains an active presence at international industry events including FlowerTrials, HortEx, and Cultivate USA.
Evanthia is structured as a family business with two private limited entities — Evanthia Flowers B.V. and Evanthia Tropical B.V. (formerly Evanthia B.V.) — under common ownership. Management includes a CFO and divisional managers (Manager Tropical and Commercial Manager Tropical). No external investors or private equity ownership are indicated in available materials. The company describes itself as "fast-growing and ambitious," supported by active recruitment across marketing, finance, and technical specialist roles.
Evanthia firmographics
Firmographics- Name
- Evanthia
- Legal name
- Evanthia
- Website
- https://evanthia.nl
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Evanthia is a privately held Dutch horticultural company that breeds, develops, and markets proprietary seeds and young plants for cut flowers, tropical houseplants, and pot/bedding plants, serving commercial growers worldwide through direct, quote-based B2B sales.
- Ownership category
- akta.pro rank
Evanthia industry classification
Industry- Product category
- Ornamental Horticulture Seeds and Young Plants
- NAICS
- Floriculture Production (111422), Nursery and Floriculture Production (11142), Greenhouse, Nursery, and Floriculture Production (1114)
- SIC
- Agricultural Production-Crops (100)
- akta.pro primary industry
- Plant Breeding & Variety Development (Conventional) (AFAGAIAF)
- akta.pro secondary industries
- Transformation & Tissue Culture Platforms (Plant regeneration, delivery systems) (AFABALAH), Open-Pollinated/Varietal Seed Multiplication (AFAGAIAE), Greenhouse Floriculture (Cut Flowers) (AFAGAHAD)
Keywords
Where Evanthia is headquartered
LocationHeadquarters
- HQ city
- Monster, Westland Zuid-Holland
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Evanthia business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Seed sales: Sale of seeds for cut flowers, tropical plants, and pot/bedding plants
- Young plant sales: Sale of young plants propagated from tissue culture or seeds for tropical plants and ornamentals
- Seed processing services: Custom seed processing including cleaning, fractionating, coating, and pelleting for third-party seeds
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | B2B wholesale pricing - quote-based |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels8 records
Evanthia product offering
Product offeringCore offering
Evanthia is a Dutch horticultural breeder and supplier that develops, produces, and markets proprietary seeds and young plants for commercial growers worldwide. The company operates two divisions: Evanthia Flowers (cut flowers and pot/bedding plants) and Evanthia Tropical (tropical houseplants from tissue culture and seed). It also offers seed processing services including cleaning, fractionation, coating, and pelleting for third-party seeds.
Product overview
Evanthia is a Dutch seed and plant company with two distinct divisions: Evanthia Flowers and Evanthia Tropical. The company supplies seeds and young plants while being primarily a breeder with a vision and partnership approach. Evanthia Flowers (based in Monster) specializes in breeding, developing, and marketing high-quality cut flowers and potted plants. Evanthia Tropical (based in 's-Gravenzande) specializes in young tropical houseplants grown from both tissue culture and seed. The company offers its own genetics as well as selection of top series from other breeders. Core product categories include Cut Flowers (Snijbloemen), Tropical Plants (Tropische Planten), and Pot and Bedding Plants (Pot- en Perkplanten). Product portfolio includes specific varieties such as Monstera (Thai Constellation, deliciosa Tauerii, adansonii), Yucca (filamentosa Color Guard, rostrata, gloriosa Variegata), Calathea (warscewiczii, sanderiana ornata, rufibarba, roseopicta Princess Jessie, orbifolia, Medallion, makoyana, concinna Freddy), Chamaedorea (metallica, elegans Collinea, seifritzii), and various other tropical plant varieties. Additional services include seed processing (cleaning, fractionation, coating, pelleting). The company employs approximately 90 colleagues and operates with an emphasis on collaboration, entrepreneurship, and innovation throughout the ornamental horticulture chain.
Differentiator
Problem solved
Functional benefit
Products and services
- Cut Flowers (Snijbloemen) Targeted breeding of cut flowers from seed for year-round differentiation, serving commercial growers as a one-stop-shop with extensive horticultural knowledge. Includes varieties such as Antirrhinum F1 series, Amaranthus, and Helianthus Sunsation® pot sunflower series.
- Tropical Plants (Tropische Planten) Tropical plant seeds and young plants to distinguish assortment year-round, featuring strong varieties and deep horticultural expertise. Includes Monstera, Calathea, Yucca, Chamaedorea, Alocasia, and various other tropical varieties.
- Pot and Bedding Plants (Pot- en Perkplanten) Pot and bedding plant seeds showcasing diversity, quality, and innovation for commercial growers. Includes varieties such as Helianthus Sunsation® compact F1 pot sunflower series with 10-11 week cultivation period.
- Seed Processing Services (Zaadverwerking) Seed optimization services including cleaning, fractionation/grading, coating, and pelleting of seeds to ensure good start and successful cultivation. Offered for both Evanthia's own seeds and third-party seeds.
Companies that use Evanthia
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Evanthia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Evanthia partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Evanthia competitors and assessment
Company assessmentDirect peers
- Beekenkamp Group: Dutch family-owned producer of young ornamental plants across potted, bedding, and chrysanthemum segments. Closely comparable in family ownership profile, Dutch base, and young plant propagation focus serving commercial growers.
- Dümmen Orange: Dutch-based global ornamental breeder and young plant producer focused on cut flowers, potted plants, and bedding plants. Direct competitor across Evanthia's Flowers division, with overlapping customer base of commercial growers and parallel proprietary genetics programs.
- Royal Van Zanten: Dutch breeder specialized in cut flowers, potted plants, and bedding plants with proprietary genetic programs. Overlaps directly with Evanthia's Flowers division in chrysanthemums, lilies, and potted plant breeding.
- PanAmerican Seed: Ball Horticultural's flower seed division breeding and selling F1 hybrid flower seeds worldwide. Direct competitive overlap with Evanthia's cut flower and bedding plant seed categories, serving the same commercial grower customers.
- Florensis: Dutch producer of young ornamental plants (annuals, perennials, potted plants) for professional growers. Direct comparable in young plant propagation model and horizontal segmentation across multiple ornamental categories.
- Hilverda Florist: Dutch breeder and propagator of cut flowers, potted plants, and seasonal plants. Directly comparable in product categories and B2B horticultural customer base, competing for the same commercial grower relationships across Europe and beyond.
- Selecta one: German breeder and propagator of ornamental plants, including poinsettias, pelargoniums, and cut flowers. Direct comparable in proprietary breeding programs and young plant production serving European and international growers.
Broad incumbents
- Sakata Seed Corporation: Japanese-headquartered global seed company with a substantial ornamental flower seed portfolio. Overlaps in cut flower and bedding plant seeds with global distribution to commercial growers, though Sakata's footprint spans vegetable seeds as well.
- Syngenta Flowers: Global seed and ornamental division of Syngenta Group offering flower and potted plant seeds and cuttings. Larger incumbent with broader crop portfolio, but overlapping customer base of professional growers and breeders, especially in seed-based cut flower and bedding plant categories.
- Ball Horticultural Company: US-headquartered breeder and producer of ornamentals with subsidiaries like PanAmerican Seed. Major incumbent in flower seeds and young plants, sharing the same B2B horticultural customer segments and competing in genetics across cut flower and pot plant categories.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Evanthia social profiles
Digital presenceEvanthia compliance and trust
Trust signalCompliance1 record
Evanthia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Evanthia leadership team
Management profileNumber of profiles
Profiles3 records
Evanthia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Evanthia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Evanthia
What does Evanthia do?
Evanthia is a Dutch horticultural breeder and supplier that develops, produces, and markets proprietary seeds and young plants for commercial growers worldwide. The company operates two divisions: Evanthia Flowers (cut flowers and pot/bedding plants) and Evanthia Tropical (tropical houseplants from tissue culture and seed). It also offers seed processing services including cleaning, fractionation, coating, and pelleting for third-party seeds.
Is Evanthia a public or private company?
Evanthia is a private company. It is classified as family owned and is currently operating.
When was Evanthia founded?
Evanthia was founded in 2012. It employs 51 to 100 people.
Where is Evanthia based?
Evanthia is headquartered in Monster, Westland Zuid-Holland, Netherlands, in the Europe region.
How does Evanthia make money?
Three revenue lines are on record. Seed sales are the primary driver. The others are young plant sales and seed processing services.
Who are Evanthia's main competitors?
Direct peers on record are Beekenkamp Group, Dümmen Orange, Royal Van Zanten, PanAmerican Seed, Florensis, Hilverda Florist and Selecta one. Broad incumbents are Sakata Seed Corporation, Syngenta Flowers and Ball Horticultural Company.
Does Evanthia have an API?
No public API is recorded for Evanthia.
What industry is Evanthia in?
Evanthia's product category is Ornamental Horticulture Seeds and Young Plants. Its primary akta.pro industry code is AFAGAIAF, Plant Breeding & Variety Development (Conventional), with a secondary code of AFABALAH, Transformation & Tissue Culture Platforms (Plant regeneration, delivery systems). Its NAICS code is 111422 and its SIC code is 100.