Evergreen Herbs

What Evergreen Herbs does

Evergreen Herbs Ltd. is a privately-held Canadian agricultural and food production company founded in 1996 by brothers Ron and TJ Brar in Surrey, British Columbia. The company operates from 240 acres of agricultural land in the Fraser Valley (scaled up sixfold from the original 40-acre plot on the founders' father's farm) and self-describes as Canada's largest grower of fresh herbs and specialty food products. Core operations span greenhouse-based organic herb cultivation, specialty produce farming, vertical/indoor farming under the Future Farms initiative, and private-label food manufacturing, with the business organized around four sub-brands: Roots Organic (certified organic herbs and produce), PūrPlate Creations (fresh herb and seasoning pastes), Gourmet Savories (private-label sauces, pastes, and liquid/semi-liquid products), and Future Farms (modular, container, and vertical farming).

The company operates a dual go-to-market motion: a sales-led B2B channel targeting the food-service industry (restaurants, hotels, caterers, and commercial kitchens) with fresh herbs, exotic herbs, edible flowers, microgreens, specialty vegetables, herb pastes, and sauces; and a direct-to-consumer retail channel offering pre-packaged organic vegetables, fresh herbs, and specialty items through grocery retailers. Distribution is coast-to-coast across North America from two distribution centers — the Surrey, BC headquarters and a newly opened state-of-the-art facility in Cambridge, ON that extends reach into Eastern Canada. Marketing and brand engagement are supported through the company website and social media (Instagram and Twitter under @RonBrar).

The revenue model is wholesale transaction-based across three streams: B2B fresh herb and produce sales to food-service operators and retail partners, private-label contract manufacturing of sauces and pastes under the Gourmet Savories brand (notably with low minimum orders attractive to smaller artisanal businesses), and retail consumer product sales. A proprietary flow-wrapping packaging technology, built around custom-designed machinery that reduces per-unit plastic usage from 14g (rigid clamshell) to 2g (breathable film) and extends shelf-life, provides both a sustainability claim and a structural packaging cost advantage. The company holds SQF (Safe Quality Food) certification recognized by the Global Food Safety Initiative, an enterprise buyer requirement. No external equity or private-equity backing is referenced; ownership and operational control remain with the founding Brar brothers.

Name

Evergreen Herbs

Legal name

Evergreen Herbs Ltd.

Website

https://evergreenherbs.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Privately-held Canadian fresh herb and specialty produce grower operating 240 acres in Surrey, BC, serving food-service operators and grocery retailers across North America. Founded in 1996 by the Brar brothers, the company operates sub-brands including Roots Organic, PūrPlate Creations, Gourmet Savories, and Future Farms.

Ownership category

akta.pro rank

Product category

Fresh Herbs and Specialty Produce

NAICS

Greenhouse, Nursery, and Floriculture Production (1114), Nursery and Floriculture Production (11142), Other Vegetable (except Potato) and Melon Farming (111219)

SIC

Agricultural Production-Crops (100)

akta.pro primary industry

Herb Farming (Basil, Parsley, Cilantro, Mint, Dill) (AFAGADAK)

Keywords

• Fresh herb production
• Organic greenhouse farming
• Food service wholesale
• Specialty vegetable distribution
• Private label manufacturing

Headquarters

HQ city

Surrey

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D

Revenue model

1. Wholesale Fresh Herb and Produce Sales: B2B wholesale distribution of fresh herbs, organic produce, and specialty vegetables to food service industry and retail partners across North America
2. Private Label Manufacturing: Custom food manufacturing services for sauces, pastes, and liquid/semi-liquid products under Gourmet Savories brand, serving food service and retail with small batch capabilities
3. Retail Consumer Products: Direct-to-consumer retail sales of fresh herbs, pre-packaged organic vegetables, herb pastes, and specialty products through retail stores

Go-to-market motion2 records

Distribution channels2 records

Marketing channels2 records

Core offering

Evergreen Herbs is a vertically integrated grower and producer of fresh organic herbs, specialty vegetables, and seasoning products. The company operates greenhouse-based organic cultivation across 240 acres in British Columbia, supplying food service operators, retail consumers, and private label customers across North America. It operates multiple sub-brands including Roots Organic (greenhouse-grown organic produce), PūrPlate Creations (fresh herb pastes), Gourmet Savories (custom sauce and paste manufacturing), and Future Farms (vertical farming).

Product overview

Evergreen Herbs is a vertically integrated fresh herb and vegetable company operating multiple sub-brands across food service, retail, and private label manufacturing. The core product portfolio includes Roots Organic (certified organic greenhouse-grown herbs and produce), PūrPlate Creations (fresh herb and seasoning pastes), and Gourmet Savories (private label sauces and pastes manufacturing). Future Farms represents their vertical farming initiative. Products span fresh herbs, specialty vegetables, pastes, salsas, sauces, leafy greens, and organic produce, distributed through food service channels and retail packaging.

Differentiator

Problem solved

Functional benefit

Brands

• Roots Organic: Organically-certified greenhouse operation supplying local organic herbs, produce, and vegetables year-round.
• PūrPlate Creations
• Gourmet Savories
• Future Farms

Products and services

• Roots Organic Organic herbs, baby vegetables, and leafy greens grown in certified organic greenhouses, supplying local produce year-round for food service and retail customers.
• PūrPlate Creations Fresh herb pastes and seasoning pastes made from fresh herbs with long shelf life and no added ingredients, designed for retail and food service culinary use.
• Gourmet Savories Custom food manufacturing specializing in sauces, pastes, and liquid/semi-liquid products for food service and retail, producing in small batches with low minimum orders for smaller and artisanal businesses.
• Future Farms Vertical herb farming operations with state-of-the-art indoor farms for modular farming, container farming, remote growing, and vertical farming, connected to distribution centers.
• Fresh Herbs (Food Service Line) Fresh herbs including exotic herbs, edible flowers, microgreens, and herb crystals for food service industry customers such as restaurants, hotels, and caterers.
• Specialty Vegetables (Food Service Line) Specialty vegetables including onions, watermelon radish, black radish, turmeric root, horseradish, and sunchokes for food service industry.
• Basil Pesto Sauce Herbal, garlicky, and nutty fresh basil sauce suitable for pasta, pizza, and sandwiches, targeted at food service customers.
• Fresh Salsa Tangy salsa with tomatoes, garlic, and spices, suitable for Mexican dishes, eggs, fish, or dipping, targeted at food service customers.
• Herb Pastes (Food Service) Herb pastes in basil, cilantro, dill, garlic, ginger, and lemongrass flavors that capture flavor, aroma, and appearance of fresh herbs; gluten-free, nut-free, and dairy-free.
• Leafy Greens (Food Service) Leafy greens including kale, chard, lettuces, specialty lettuces, dandelion greens, and collard greens for food service industry.
• Herb Bird Organic holiday meal item featuring a blend of fresh dill, marjoram, rosemary, sage, and thyme for retail consumers.
• Mojito Mint Fresh mint product suitable for mojitos and culinary applications, sold at retail to home consumers.
• Organic Produce (Retail) Pre-packaged organic vegetables including red beets, assorted beets, beets and carrots, rhubarb, sunchokes, carrots, rainbow carrots, super sweet carrots, and rainbow radish for retail consumers.
• Organic Wheatgrass Locally grown organic wheatgrass for juicing, consumed as a shot or combined with fruit and vegetable juices, sold at retail.
• Organic Juicing Bouquet Fresh organic ingredients for juicing including green kale, red kale, black kale, chard, dandelion greens, and fresh mint, sold at retail.
• Flow Wrapped Fresh Herbs Custom flow-wrapped fresh herbs using breathable plastic film that reduces plastic usage from 14g (clamshell) to 2g (film) and increases shelf-life.

Quantifiable outcome

• Reduced plastic usage from 14g clamshell to 2g plastic film per unit

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves8 records

Expansion highlights5 records

Emerging players

• AeroFarms: Indoor vertical farming company producing leafy greens and herbs. Comparable to Evergreen on vertical farming technology and herb/greens category, though AeroFarms focuses on fully indoor vertical rather than greenhouse hybrid.
• Local Bounti: US-based controlled-environment agriculture operator building indoor farms for herbs and leafy greens with retail distribution. Comparable to Evergreen on CEA technology, herbs/greens category focus, and retail go-to-market.
• Plenty: Indoor vertical farming operator focused on leafy greens and herbs with retail partnerships. Comparable on vertical farming technology and herb category, but at a different stage and capital base than Evergreen.

Direct peers

• Windset Farms: BC-based greenhouse grower producing tomatoes, cucumbers, peppers and specialty produce for North American retailers. Highly comparable to Evergreen as a Western Canadian controlled-environment agriculture operator serving similar B2B customers.
• BrightFarms: Indoor/greenhouse-grown leafy greens and herbs supplied to US grocery retailers. Comparable to Evergreen on controlled-environment agriculture, retailer-focused B2B distribution, and sustainability-led packaging.
• Gotham Greens: US-based urban greenhouse operator producing fresh herbs, leafy greens and dressings for retail and food service. Highly comparable on greenhouse herb cultivation, sustainability positioning, and direct retail relationships.
• NatureSweet: Greenhouse-grown produce brand (tomatoes, peppers) sold through North American retail. Comparable to Evergreen on greenhouse cultivation, B2B retail distribution, and branded produce positioning, though focused on a different category.
• Red Sun Farms: Vertically integrated greenhouse vegetable producer with North American operations serving major retailers. Comparable as a multi-site controlled-environment grower targeting the same food service and retail customer base.

Regional players

• Backyard Farms: US-based greenhouse tomato and produce grower serving Northeast retail and food service. Comparable to Evergreen on greenhouse production, fresh produce branding, and regional B2B distribution.

Broad incumbents

• Mastronardi Produce: One of North America's largest greenhouse vegetable producers (Sunset brand), headquartered in Kingsville, Ontario. Directly comparable as a Canadian greenhouse operator serving similar B2B food service and retail channels, though much larger and broader in category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/evergreen-herbs-limited

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Evergreen Herbs