What EVie does

EVie (trading name of JEV Company Ltd, a private limited company incorporated in Jersey) operates the Channel Islands' only fully electric car hire service, providing app-based electric vehicle sharing across Jersey and Guernsey. The company runs two core service models: A2B on-demand (one-way, zonal rental using compact XEV YoYo micro-cars across 46+ pickup/drop-off zones) and A2A round-trip (traditional return-to-origin car and van hire using Nissan Leaf, Renault Zoe, BMW i3, and commercial vans such as the Nissan e-NV200 and Citroen e-Dispatch). The platform integrates with the EVolve charging network via an in-vehicle fob, making charging costs inclusive of rental pricing.

The business serves individual consumers, businesses (Business Suite / Green Fleet with centralized billing and CO2 reporting), property developers and employers (Credit Mobility Platform distributing EVie credits as a benefit, anchored by deals like the Elysian Court development), and tradespeople/contractors requiring van access. Revenue is generated primarily through usage-based hourly and daily rentals (A2B from £9.95/hour, A2A from £12-16/hour), complemented by Subscribe & Save monthly subscriptions starting at £10/month and managed-services B2B contracts. Additional revenue streams come from the acquired Home James subsidiaries (Carback rental, Valeting Service, all-electric Taxi Service). Distribution relies on a self-serve mobile app (iOS/Android), partnerships with Channel Islands Coop, Guernsey Post, Parish of St Brelade, Jersey Pearl, and Butterfield, plus embedded integrations in residential developments under Jersey's zero-parking planning guidelines. EVie is led by CEO Nick Perchard-Rees with Chairman Gavin Breeze, operates with approximately 5 employees from St. Helier, Jersey, and was founded in 2019 (previously known as EVieBikes).

Name

EVie

Legal name

JEV Company Ltd

Website

https://evieondemand.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

EVie (JEV Company Ltd) operates the Channel Islands' only fully electric vehicle sharing platform, offering app-based on-demand and round-trip car and van rentals across 46+ zones in Jersey and Guernsey for consumers, businesses, and property developers.

Ownership category

akta.pro rank

Product category

Electric Vehicle Sharing and Rental Services

NAICS

Passenger Car Rental (532111), Passenger Car Rental and Leasing (53211), Truck, Utility Trailer, and RV (Recreational Vehicle) Rental and Leasing (53212)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

EV Car Sharing (Round-Trip & Free-Floating) (THADANAB)

akta.pro secondary industries

Corporate EV Rental Programs & Charging Coordination (THADAOAK), Short-Term EV Car Rental (Airport & Off-Airport) (THADANAA)

Keywords

• Electric vehicle sharing
• Car rental services
• Mobility platform
• Van rental
• Fleet management

Headquarters

HQ city

St. Helier

HQ country

Jersey

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Supply Chain, Infrastructure, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Hourly/Daily Vehicle Rental: Core revenue stream from hourly and daily rental fees for electric vehicles. A2B service priced at £9.95/hour (standard zones) or £33.95/day. A2A cars range from £12-16/hour with daily rates from £49-79. Vans priced from £14-20/hour. Revenue is usage-based with members paying only for time used.
2. Subscribe & Save Mobility Plans: Monthly subscription service offering discounted rates on all rentals, starting from £10/month. Subscribers receive automatic savings on every ride with no annual contract. Revenue is recurring monthly with plans providing credits and reduced per-hour rates.
3. Business Suite / Green Fleet Services: B2B service providing companies with shared access to 50+ vehicles, reduced business rates, centralized billing, and CO2 savings reporting. Monthly invoicing with 30-day payment terms. Additional revenue from Credit Mobility Platform subscriptions where employers pay for employee EVie credits.
4. Credit Mobility Platform Subsidy: Property developers and employers subscribe to provide EVie credits to tenants/employees. Subscribers must maintain minimum £10/month EVie Subscribe & Save plan. Revenue from property subsidy arrangements (e.g., Elysian Court provides £70/month credit per household for 36 months).
5. Valeting and Detailing Services: Professional car valeting and detailing services offered through Home James Valeting subsidiary, providing mobile visits and studio detailing for both EVie fleet vehicles and external customers.

Pricing tiers

Go-to-market motion2 records

Distribution channels8 records

Marketing channels7 records

Core offering

EVie operates a mobile app-based electric vehicle sharing and rental service across Jersey and Guernsey, offering two core models: A2B on-demand one-way micro-car rentals at 20+ zones, and A2A round-trip rentals of cars and vans at 18+ stations. A fleet of 50+ electric vehicles (including XEV YoYo, Nissan Leaf, Renault Zoe, BMW i3, Nissan e-NV200 vans, and Citroen e-Dispatch) can be booked, unlocked, and paid for through the EVie app with no rental desk required. Pricing starts at £9.95/hour and includes insurance, charging via the EVolve network, and maintenance.

Product overview

EVie operates a unified electric vehicle sharing platform offering two core service models: A2B On-Demand (one-way, zonal micro-car rental across 20+ Jersey zones using XEV YoYo vehicles) and A2A Round Trip (traditional return-to-origin car and van hire across 18+ stations in Jersey and Guernsey). The portfolio spans from compact 2-seater micro cars to 7-seater minivans and commercial vans. Business customers access the Green Fleet via the Business Suite, which provides centralized billing, employee management, and CO2 reporting. The Credit Mobility Platform extends this to property developers and employers as an employee/tenant benefit program. EVie's subscription offering (Subscribe & Save) provides discounted rates from £10/month on the core services. The company also acquired Home James, adding car rental, professional valeting, and all-electric taxi services to its portfolio.

Differentiator

Problem solved

Functional benefit

Brands

• On-Demand (A2B): Zonal car sharing service allowing pickup and drop-off at different locations across Jersey
• Car Hire (A2A)
• Van Hire (A2A)
• Green Fleet
• Credit Mobility Platform (CMP)
• Home James Valeting

Products and services

• A2B On-Demand Car Hire One-way electric car rental service allowing pickup and drop-off at any of 46+ zones across Jersey and Guernsey. Uses compact XEV YoYo micro cars and other electric vehicles, reservable from 15 minutes up to 3 months in advance. Priced from £9.95/hour or £33.95/day with all-inclusive insurance, charging, and maintenance.
• A2A Round Trip Car Hire Traditional round-trip car hire requiring return to the original pickup location. Available across 18+ stations in Jersey and Guernsey, reservable up to 3 months in advance. Fleet includes Nissan Leaf (£12/hour, £49/day), Renault Zoe (£12/hour, £49/day), BMW i3 (£13/hour, £59/day), with seating for 4-5 people and luggage capacity.
• Van Hire Electric van rental service for personal, commercial, and business use. Fleet includes Nissan e-NV200, Nissan e-NV200 Plus 7-seater, and Citroen e-Dispatch with cargo capacities up to 5.3m³. Pricing from £14-20/hour. Suitable for tradespeople, deliveries, furniture moves, and commercial operations.
• Business Suite (Green Fleet) B2B business mobility service providing shared access to 50+ electric vehicles with reduced business rates, centralized monthly billing with 30-day payment terms, employee access management, CO2 savings reporting, and inclusion of all fees (insurance, charging, maintenance). Customers include Subsee.AI and Guernsey Post.
• Credit Mobility Platform (CMP) B2B platform allowing employers and property developers to distribute EVie credits as employee or tenant benefits, with CO2 savings reporting across departments, sustainability report generation, leaderboard gamification of green transport adoption, and fleet management capabilities. Subscribers must maintain minimum £10/month Subscribe & Save plan. Deployed at Elysian Court by Castletree Homes where each household receives £70/month credit for 36 months.
• Subscribe & Save Mobility Plans Monthly subscription plans starting from £10/month offering discounted hourly rates (as low as £6.30/hour versus £8.95 standard), £21 for 24 hours of driving all-inclusive, zero fuel costs, no hidden fees, and up to 30% discount on every ride. Monthly rolling agreement with no annual contract and ability to cancel anytime.
• Home James Valeting Service Professional car valeting and detailing service acquired as part of Home James acquisition. Offers both studio detailing and mobile visit options for external customers and EVie fleet vehicles. Booked via homejames.je.
• Home James Carback Car rental service acquired as part of the Home James acquisition by JEV Company Ltd, complementary to EVie's shared electric transport offering. Operates under the Home James brand.
• Home James Taxi Service All-electric taxi service acquired as part of the Home James acquisition by JEV Company Ltd, complementing EVie's shared electric vehicle fleet.

Quantifiable outcome

• 72,000km travelled in 2024 by EVie drivers
• +3 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Castletree HomescoreStrategic or Co-development Partner · 9 September 2025Elysian Court development in St Saviour's Road is first St Helier development under zero-parking guidelines to include EVie mobility. Each home sold with 3 years access to EVie Credit Mobility Platform with £70 monthly EVie credit per household. Development supported by Hawk investment firm with help from Digital Jersey Impact Fund for CMP establishment.
• Jersey PearlminorStrategic or Co-development Partner · 3 March 2025Jersey Pearl St Ouen serves as designated A2B pickup and drop-off point for EVie electric vehicles. Provides sustainable transport option for visitors and locals exploring the west of the island. Partnership aligns with Jersey Pearl's sustainability commitment.
• Channel Islands CoopcoreStrategic or Co-development Partner · 5 September 2024Partnership providing EVie vehicles at 4 Coop stores across Jersey. Installation includes identifiable blue-painted spaces and clear branding. Two A2A vehicles at St Helier Grand Marche, four A2B vehicles at St Helier Grand Marche, two A2B Floating Spaces at Beaumont Coop, two A2B Spaces at St Brelade Coop, two A2B Spaces at St Peter Grand Marche. Complements wider network of 40+ vehicles and 50+ spaces.
• Guernsey PostcoreStrategic or Co-development Partner · 2 February 2023Guernsey Post vans fitted with EVie technology enabling anyone with an EVie account to hire an electric van by the hour. Initially 3 electric vans available for year-round hire. EVie technology platform enables fleet sharing while Guernsey Post maximizes electric fleet investment through public rental when not in use for postal operations.
• Parish of St BrelademinorStrategic or Co-development Partner · 26 January 2023Van sharing station at Parish Hall providing Parish Parking Control Officer access and public hourly electric van rental. EVie provides electric van at Parish location while Parish provides dedicated parking space and visibility to local community.
• Home James (Carback, Valeting, Electric Taxi)coreStrategic or Co-development Partner · 9 January 2022JEV Company Ltd acquired 100% of Home James companies including Carback, Valeting Service, and nascent electric Taxi Service. This merger provides counter-cyclical revenue streams to car and bike sharing, boosts management team with Alex Morgan joining board and Miguel Pereira as General Manager, and provides capital and resources for Home James to grow using EVie technology platform.
• ButterfieldminorGTM or Marketing PartnerRewards partnership where Butterfield customers earn EVie credits based on total monthly EVie spend. Rewards added to EVie account as credit for future trips across Channel Islands.
• GoodwingsminorGTM or Marketing PartnerTravel management partnership for businesses reducing business travel emissions. Goodwings provides sustainability features for tracking and managing emissions. EVie referral provides 25% discount on Goodwings services.
• Home James ValetingminorChannel Partner/ Reseller/ DistributorProfessional car valeting and detailing service operated under Home James brand. Offers both studio detailing and mobile visits. Booked via homejames.je.

Scale indicators8 records

Recent moves9 records

Expansion highlights6 records

Broad incumbents

• Hertz: Hertz is a global rental incumbent with one of the largest EV fleets in the world (including Teslas) and an app-led booking experience. It is a broad incumbent comparable to EVie on the EV rental side, with far greater scale and geographic reach.
• Sixt: Sixt is a major global car rental incumbent actively expanding its EV fleet and app-based booking. As a broad incumbent with overlapping short-term EV rental capability, it represents the kind of large player EVie would compete against if it ever expanded beyond the Channel Islands.

Emerging players

• Turo: Turo operates a peer-to-peer car-sharing marketplace where private hosts rent out their vehicles. It overlaps with EVie on consumer app-based short-term rental but differs in owning no fleet itself; relevant for benchmarking on consumer UX and pricing.
• Getaround: Getaround runs a peer-to-peer car-sharing platform with instant booking and Connect in-car tech. Adjacent to EVie's app-based self-serve model and useful as a benchmark for digital-first rental UX and fleet utilisation.
• Hiyacar: Hiyacar is a UK peer-to-peer car-sharing platform focused on underused private vehicles. It is an emerging alternative to fleet operators like EVie in the UK and Channel Islands catchment, with comparable consumer and B2B angles.

Direct peers

• Zipcar: Zipcar is the largest app-based car-sharing network in North America and the UK, offering hourly self-serve vehicle access at dedicated pods. It is the closest direct peer to EVie's model of zonal, app-unlocked EV and ICE rentals without a rental counter.
• Free2Move: Free2Move (Stellantis) operates app-based car-sharing and short-term rental across Europe and North America with a heavy EV and hybrid fleet. It is directly comparable to EVie's free-floating, app-unlocked, electric-first shared mobility model.
• Greenwheels: Greenwheels is the largest car-sharing operator in the Netherlands, operating a pod-based, app-accessible fleet with a meaningful EV share. Comparable to EVie as a European car-sharing specialist with municipality and corporate partnerships.
• Enterprise Car Club: Enterprise Car Club is Enterprise's UK hourly car-sharing service with self-serve pods and increasingly electrified fleets. It is directly comparable to EVie in service model, B2B offering, and emphasis on hourly usage-based rentals.
• Co-wheels: Co-wheels is a UK-based social-purpose car club operating shared vehicles in cities and rural areas with app access. Its mission-driven, community-focused positioning and UK geography make it a close analogue to EVie's Channel Islands operation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/evieondemand
• Facebookfacebook.com/evieondemand
• LinkedInlinkedin.com/company/evieondemand
• Instagraminstagram.com/evieondemand

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EVie