Experimenta, S.L.
Experimenta, S.L. is a privately held Spanish independent media company (founded 1988, Getafe, Madrid) that publishes a design magazine distributed in 50+ countries alongside the Experimenta Theoria book collection, three Spanish design directories, and an online portal serving design and architecture professionals, students, and the broader design industry.
- Company typePrivate
- Founded1988
- HeadquartersGetafe, Spain
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
Experimenta, S.L. firmographics
Firmographics- Name
- Experimenta, S.L.
- Legal name
- EXPERIMENTA S.L.
- Website
- https://experimenta.es
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Experimenta, S.L. is a privately held Spanish independent media company (founded 1988, Getafe, Madrid) that publishes a design magazine distributed in 50+ countries alongside the Experimenta Theoria book collection, three Spanish design directories, and an online portal serving design and architecture professionals, students, and the broader design industry.
- Ownership category
- akta.pro rank
Experimenta, S.L. industry classification
Industry- Product category
- Design Publishing
- NAICS
- Graphic Design Services (541430)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Exhibition, Retail & Experiential Design (BPAHAKAL)
Keywords
Where Experimenta, S.L. is headquartered
LocationHeadquarters
- HQ city
- Getafe
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
Experimenta, S.L. business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Magazine Sales: Sale of Experimenta magazine issues (both physical and digital) covering topics of design, architecture, industrial design, and technology.
- Book Publishing: Sale of books including the Experimenta Theoria collection, the Guía del Diseño Español, Guía del Hábitat, and Guía del Diseño Gráfico y la Comunicación Visual.
- Advertising: Advertising space sold to design-related businesses and organizations within the magazine and online platform.
- Events and Competitions: Organization of events such as Diálogos de Diseño and management of design competitions like the Premio Internacional de Diseño LATIDEA.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Magazine Issues |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Experimenta, S.L. product offering
Product offeringCore offering
Experimenta publishes Revista Experimenta, a periodic design magazine covering graphic design, industrial design, architecture, interior design, and visual communication, distributed in more than 50 countries. The company also publishes the Experimenta Theoria book collection and three specialized Spanish design directories (Guía del Diseño Español, Guía del Hábitat, and Guía del Diseño Gráfico y la Comunicación Visual), and operates an online news portal and e-commerce store (experimenta.es/tienda) selling magazines and books. Supplementary offerings include the Diálogos de Diseño event series and the Premio Internacional de Diseño LATIDEA competition.
Product overview
Experimenta, S.L. operates a multi-platform media ecosystem for the design and architecture community. The core offerings consist of the periodic publication Revista Experimenta (a design magazine distributed in over fifty countries), the Experimenta Theoria book collection featuring design theory and notable authors, and three specialized directories: Guía del Diseño Español, Guía del Hábitat, and Guía del Diseño Gráfico y la Comunicación Visual. An online news portal complements these offerings, creating a 360-degree communication system that connects designers with industry and market players. The company also operates an e-commerce store selling magazines and books. Founded in Madrid in 1988.
Differentiator
Problem solved
Functional benefit
Products and services
- Revista Experimenta (Design Magazine) A periodic design magazine covering graphic design, industrial design, architecture, interior design, and visual communication, published in physical and digital formats and distributed internationally in more than 50 countries. Designed for design professionals, students, and enthusiasts.
- Experimenta Theoria (Book Collection) A book collection featuring titles and authors representative of design disciplines, forming part of Experimenta's 360-degree communication system. Sold through the online store.
- Guía del Diseño Español A directory/guide covering Spanish design professionals and firms, part of Experimenta's comprehensive communication platform connecting designers with industry and market.
- Guía del Hábitat A guide focused on habitat and interior design, contributing to Experimenta's suite of design industry references.
- Guía del Diseño Gráfico y la Comunicación Visual A directory/guide covering graphic design and visual communication, part of Experimenta's system connecting designers with industry and market.
- Portal Online Experimenta (Online News Portal) An online news portal serving the design, architecture, and visual communication professional community, providing current news coverage and industry updates. Accessible free of charge at experimenta.es.
- Diálogos de Diseño (Design Dialogues Events) A series of design dialogue events organized by Experimenta, bringing together design professionals and industry participants for discussions on contemporary design topics.
- Premio Internacional de Diseño LATIDEA An international design competition organized by Experimenta, calling for design entries across multiple disciplines and managed by the magazine's editorial team.
Quantifiable outcome
- Magazine present in more than 50 countries
Companies that use Experimenta, S.L.
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Experimenta, S.L. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Experimenta, S.L. partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Ministerio de Cultura DGLCL (Spanish Ministry of Culture)notableThe Spanish Ministry of Culture provides institutional support and recognition to Experimenta, helping to promote design culture and journalism in Spain.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Experimenta, S.L. competitors and assessment
Company assessmentDirect peers
- Frame: Bilingual (Dutch/English) design magazine focused on interior, retail and exhibition design; comparable magazine-and-events business model serving professional designers and design advertisers.
- ArchDaily: World's most-visited architecture platform with news, projects and product coverage; directly overlaps Experimenta's architecture content and competes for the same professional and advertiser audience at global scale.
- Designboom: Online design magazine covering industrial, graphic, and architectural design since 1999; directly comparable editorial format, audience and advertiser profile to Experimenta's online portal.
- Azure Magazine: Independent design and architecture magazine covering contemporary design culture with strong print and digital editions; closely comparable niche trade-magazine business model targeting design professionals.
- Icon Magazine: UK-based design and architecture magazine covering architecture, interiors, product and graphic design; overlaps Experimenta's editorial scope and competes for design advertising in the European market.
- On Diseño: Spanish-language design magazine covering graphic design, industrial design and architecture; directly competes with Experimenta for the same Spanish professional design audience and advertising spend.
- Dezeen: Leading global online design magazine covering architecture, interiors and industrial design; competes for international design readership and brand advertisers, and sets the digital benchmark for design journalism.
- Diseño Interior: Spanish interior design and contract magazine; directly competes with Experimenta in the Spanish market for interior design editorial coverage and B2B advertising spend.
Broad incumbents
- Domus: Long-established Italian architecture and design magazine with deep editorial heritage; comparable print-plus-digital B2B design media model and similar advertiser base.
- Wallpaper*: Global design, architecture and lifestyle magazine from a large media group; operates at much larger scale and broader scope but overlaps Experimenta on design culture and premium design advertising.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Experimenta, S.L. social profiles
Digital presenceExperimenta, S.L. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Experimenta, S.L. leadership team
Management profileNumber of profiles
Profiles10 records
Experimenta, S.L. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Experimenta, S.L. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Experimenta, S.L.
What does Experimenta, S.L. do?
Experimenta publishes Revista Experimenta, a periodic design magazine covering graphic design, industrial design, architecture, interior design, and visual communication, distributed in more than 50 countries. The company also publishes the Experimenta Theoria book collection and three specialized Spanish design directories (Guía del Diseño Español, Guía del Hábitat, and Guía del Diseño Gráfico y la Comunicación Visual), and operates an online news portal and e-commerce store (experimenta.es/tienda) selling magazines and books. Supplementary offerings include the Diálogos de Diseño event series and the Premio Internacional de Diseño LATIDEA competition.
Is Experimenta, S.L. a public or private company?
Experimenta, S.L. is a private company. It is classified as unknown and is currently operating.
When was Experimenta, S.L. founded?
Experimenta, S.L. was founded in 1988. It employs 1 to 10 people.
Where is Experimenta, S.L. based?
Experimenta, S.L. is headquartered in Getafe, Spain, in the Europe region.
How does Experimenta, S.L. make money?
Four revenue lines are on record. Magazine Sales are the primary driver. The others are book Publishing, advertising and events and Competitions.
Who are Experimenta, S.L.'s main competitors?
Direct peers on record are Frame, ArchDaily, Designboom, Azure Magazine, Icon Magazine, On Diseño, Dezeen and Diseño Interior. Broad incumbents are Domus and Wallpaper*.
Does Experimenta, S.L. have an API?
No public API is recorded for Experimenta, S.L..
What industry is Experimenta, S.L. in?
Experimenta, S.L.'s product category is Design Publishing. Its primary akta.pro industry code is BPAHAKAL, Exhibition, Retail & Experiential Design. Its NAICS code is 541430 and its SIC code is 7330.