What Explore Media does

Explore Media is a French edutainment media brand and subsidiary of BISLY (SIREN 804 251 080), headquartered at 9 rue des Colonnes, 75002 Paris. The company produces educational video and social content across four subject verticals — sciences, geography, history, and innovations — generated by a network of 50 dedicated creators and distributed across six social platforms: YouTube (1.2M subscribers), TikTok (2.4M), Facebook (2M), Instagram (700K), and LinkedIn (100K). Aggregated reach is reported at 6M+ subscribers, 80M+ monthly views, and 1B+ cumulative views, and the brand operates under the consumer-facing hashtag "#staycurious."

The commercial model is a B2B services motion layered on top of an audience business: Explore Media sells brand content, editorial partnerships, and format sponsorships to advertisers seeking access to its engaged, curiosity-driven audience. Pricing is quote-based and not publicly disclosed; there are no subscription, e-commerce, or licensed-content revenue lines described. The company is community- and creator-led in its go-to-market, and is currently mid-transition following its announced rebrand to "Avre" on June 25, 2025. No external funding, M&A activity, or leadership changes are disclosed in available source material; ownership rests entirely with parent BISLY.

Name

Explore Media

Legal name

Explore Media

Website

https://exploremedia.io

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Explore Media is a French edutainment media brand and BISLY subsidiary producing educational content across sciences, geography, history, and innovations. It reaches 6M+ subscribers across six social platforms and monetizes via brand partnerships and sponsored content.

Ownership category

akta.pro rank

Product category

Digital Content & Brand Media Services

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Children’s & Youth Educational Entertainment (Edutainment) (EDAGALAK)

Keywords

• Edutainment content
• Brand content services
• Social video production
• Editorial partnerships
• Multi-platform media

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Brand Content & Partnerships: Custom brand content devices built for brands wanting to reach a curious and engaged edutainment audience. Includes editorial partnerships and format sponsorships.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Explore Media produces edutainment video and social content covering sciences, geography, history, and innovations, distributed across six social platforms (YouTube, Instagram, TikTok, Facebook, LinkedIn) to reach millions of curious viewers each month. The company monetizes this audience by selling custom brand content, editorial partnerships, and format sponsorships to brands and advertisers.

Product overview

Explore Media is a unified edutainment media brand that produces educational content across sciences, geography, history, and innovations. The core offering is the content network distributed across YouTube (1.2M subscribers), Instagram (700K), TikTok (2.4M), Facebook (2M), and LinkedIn (100K), reaching 6M+ subscribers and 80M+ views per month. The brand offers brand content and partnership services as a commercial extension, enabling brands to work with Explore Media on custom editorial and sponsoring arrangements. The company is rebrand to Avre.

Differentiator

Problem solved

Functional benefit

Products and services

• Explore Media Content Network
• Brand Content & Partnerships

Quantifiable outcome

• Reaches millions of curious minds monthly

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• MinutePhysics: Science edutainment YouTube channel producing short animated lessons on physics and scientific concepts. Comparable short-form educational video format and curious-adult audience.
• Vox: US digital media brand producing explanatory journalism and edutainment-style videos across YouTube, social, and owned properties. Comparable multi-platform digital media model with branded explainer content as core product.
• CGP Grey: Independent edutainment creator covering history, geography, politics, and economics across YouTube and podcasts. Comparable in single-creator-driven edutainment content style and engaged curious-learner audience.
• Veritasium: Science edutainment YouTube channel with multi-million subscribers run by Derek Muller, covering physics, psychology, and scientific curiosity. Directly comparable target audience (curious adult learners) and short/long-form hybrid video distribution.
• TED-Ed: TED's educational content branch producing animated lessons and short educational videos across sciences, history, and social studies. Directly comparable educational short-form video format and cross-platform distribution model.
• Kurzgesagt – In a Nutshell: Munich-based edutainment animation studio with tens of millions of YouTube subscribers producing high-quality educational videos on science and global topics. Closest direct analog to Explore Media in edutainment positioning, multi-platform reach, and brand-partnership monetization.

Regional players

• Brut: Paris-based French-language social-first media brand producing short-form news and explainer video across TikTok, Instagram, and YouTube. Strongest regional peer — same language market and similar short-form social-first distribution.

Broad incumbents

• Discovery: Established global media company producing science, nature, and educational programming across TV and digital. Overlaps with Explore Media's educational/explainer content verticals but at much greater scale and broader portfolio.
• National Geographic: Established global media brand covering science, geography, nature, and exploration across TV, digital, and social. Overlaps strongly with Explore Media's content verticals (sciences, geography, history, innovations) but operates at vastly larger scale.
• Vice Media: Multi-platform digital media brand covering news, culture, and explainer content across video, social, and owned sites. Comparable in digital-first multi-platform content distribution and brand-partnership monetization.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@ExploreFR
• Facebookfacebook.com/Exploremedia
• LinkedInlinkedin.com/company/explore-m%C3%A9dia
• Instagraminstagram.com/explore
• TikToktiktok.com/explorefr

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Explore Media