FAMILY CHOICE URGENT CARE LLC

What FAMILY CHOICE URGENT CARE LLC does

Family Choice Urgent Care LLC is a private retail urgent care operator headquartered in Bend, Oregon, operating as a branded location within the broader BestMed network, which is an assumed name of ICCO, LLC. The entity itself is small (1-10 employees per firmographic data), while the parent BestMed network operates over 30 walk-in clinic locations across Oregon, Washington, Montana, Wyoming, and Texas (per sitemap), with Family Choice Urgent Care referenced as one such branded location. The company delivers three core service lines: walk-in urgent care for non-life-threatening conditions, appointment-based primary care for chronic conditions and wellness, and occupational medicine for employers including DOT physicals, drug testing, and workplace injury management. Clinical capabilities include on-site digital X-ray, on-site lab diagnostics with Rapid PCR testing for Flu A/B, RSV, and COVID-19, and select locations dispensing acute medications directly to patients.

The business operates a direct-to-consumer model where patients walk in without appointments or use online check-in via Solv Health. Revenue is generated through insurance billing (accepting most major health plans with co-pays due at time of service), self-pay pricing for uninsured patients or out-of-state plans, and post-visit credit card collections for patient responsibility amounts up to $150. The company supplements in-person care with a telemedicine/virtual visit channel available in Oregon and Wyoming. An occupational health segment serves enterprise employer clients through dedicated services including pre-employment and DOT physicals, drug and alcohol testing via FormFox, and employer portal access via CoWork Health. Technology integrations span scheduling (Solv Health, Clockwisemd), lab results (LabCorp), payment processing (First Data), and employer reporting (CoWork Health), forming a multi-vendor ecosystem rather than a proprietary platform. The company is independently operated with no disclosed institutional investors, parent company, or venture capital backing.

Name

FAMILY CHOICE URGENT CARE LLC

Legal name

ICCO, LLC

Website

https://familychoiceuc.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Family Choice Urgent Care LLC is a Bend, Oregon-based private retail urgent care clinic operating as a branded location within the BestMed network (ICCO, LLC), serving walk-in patients with urgent, primary, and occupational healthcare across the Pacific Northwest and Mountain West.

Ownership category

akta.pro rank

Product category

Urgent Care Services

NAICS

Ambulatory Health Care Services (621)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Independent/Chain Urgent Care Centers (HLAFADAD)

Keywords

• Urgent care services
• Walk-in clinic
• Occupational medicine
• Primary care
• Telemedicine services

Headquarters

HQ city

Bend, Oregon

HQ country

United States

HQ region

North America

Offices23 records

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Insurance Billing: BestMed accepts most major health insurance plans and bills insurance companies directly on behalf of patients. Co-pay rates, deductibles, or coinsurance are due at time of service.
2. Self-Pay/Out-of-Pocket: Patients without insurance coverage or with out-of-state plans pay self-pay rates. Transparent self-pay pricing available. Card on file system for collecting patient responsibility amounts.
3. Credit Card on File Collections: Credit card stored securely and charged for patient responsibility amounts up to $150 after insurance payments are applied. Email notification sent 10 days prior to charging.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Family Choice Urgent Care LLC operates as a branded location within the BestMed network (an assumed name of ICCO, LLC) and provides walk-in urgent care, primary care, and occupational medicine services across Oregon, Washington, Montana, and Wyoming. The clinics deliver on-site diagnostics including X-ray, lab testing, and Rapid PCR testing for Flu/COVID-19/RSV, with extended evening and weekend hours and no appointment required.

Product overview

BestMed is a multi-state urgent care provider offering a unified healthcare platform with three core service lines: Urgent Care (walk-in clinics treating non-life-threatening conditions with on-site X-ray and lab diagnostics), Primary Care (ongoing care for chronic conditions by appointment), and Occupational Medicine (employer-focused services including workplace injury treatment, DOT physicals, and drug testing). The company operates over 30 clinics across Oregon, Washington, Montana, and Wyoming. Virtual Visit telemedicine complements in-person care, enabling remote consultations for common ailments. All clinics feature on-site molecular testing (Rapid PCR for Flu/COVID-19/RSV), with select locations offering on-site medication dispensing. The platform is marketed under the BestMed brand, which is an assumed name of ICCO, LLC.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• On-site Rapid PCR testing for Flu/COVID-19/RSV provides fast results during clinic visit

Named customers1 record

Segments4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature4 records

Partnerships

One partnership is on record.

• Community Care PartnerscoreStrategic or Co-development PartnerBestMed is an assumed name of ICCO, LLC and is part of the Community Care Partners network. The company operates as a unified medical care organization providing urgent care and primary care services through Community Care Partners, LLC/SouthStar Urgent Care.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Concentra: Largest U.S. occupational health and urgent care provider, owned by SelectHealth/HCA. Strong overlap with BestMed's occupational medicine and workplace injury offering.
• CityMD: Large Northeastern urgent care chain (now part of VillageMD/Summit Health) with hundreds of walk-in clinics and on-site diagnostics — a comparable urban-suburban urgent care operator, though concentrated in different geographies.

Direct peers

• NextCare Urgent Care: Multi-state urgent care chain with walk-in clinics, on-site X-ray/labs, and occupational health — comparable footprint strategy and service mix, with similar geographic spread across less-dense markets.
• CareSpot Urgent Care: Walk-in urgent care and occupational health chain with on-site X-ray and labs — closely comparable service portfolio and patient experience model.
• ZoomCare: Pacific Northwest-based on-demand urgent care and primary care chain with walk-in clinics, in-house labs, and digital scheduling — a direct head-to-head competitor to BestMed in Oregon and Washington.
• FastMed Urgent Care: Multi-state urgent care operator with walk-in clinics, occupational health, and primary care services — directly comparable business model with a similar mix of in-person and employer-focused services.
• GoHealth Urgent Care: Large multi-state urgent care operator (jointly backed by TPG and WCAS) with hundreds of clinics, walk-in model, and integrated employer/insurance contracts — most direct scaled comparable.
• AFC Urgent Care: Franchise-model urgent care network with 300+ locations across the U.S., offering walk-in urgent care, primary care, and occupational health services comparable to BestMed's three-pillar offering.
• Carbon Health: Tech-enabled urgent and primary care chain with omniclínic + virtual care model, in-house diagnostics, and patient app — directly comparable service mix and one-visit-diagnosis philosophy.

Regional players

• The Portland Clinic: Multi-specialty physician group and urgent/primary care provider in the Pacific Northwest — comparable regional primary+urgent care positioning though more specialty-focused.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/carenow
• LinkedInlinkedin.com/company/family-choice-urgent-care-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about FAMILY CHOICE URGENT CARE LLC