Farros Tees

What Farros Tees does

Farro's Tees is a family-owned custom apparel decoration business founded in 1995 and headquartered at 873 Fischer Blvd, Toms River, NJ, with a second location in Brick, NJ. The company performs all production in-house across six decoration methods: screen printing, embroidery, direct-to-garment (DTG), direct-to-film (DTF), sublimation, and vinyl cutting. Service offerings span t-shirts, hoodies, jackets, headwear, varsity jackets, promotional products, business printing, banners, stickers, and dancewear, supported by an in-house design team and wholesale apparel sourcing through Alpha Broder, Under Armour/PPDConnect, SS Activewear, and SanMar. Screen printing requires a 12-piece minimum, with art preparation billed at $100/hour in 15-minute increments.

The company operates two primary go-to-market motions. First, a sales-led quote-based model in which customers submit design ideas via web forms or phone and receive custom pricing, with strong word-of-mouth referral dynamics in Monmouth and Ocean Counties, NJ. Second, a community-led webstore hosting platform that manages 100+ recurring client stores for schools, fire and police departments, healthcare facilities, churches, auto dealerships, dance studios, and nonprofit organizations, with Farro's handling printing, billing, and shipping while the host organization sets retail pricing. A wholesale DTF transfer channel at 4¢/sq in (with a $50 minimum) sells direct to other custom apparel businesses via local pickup or drop shipping. The company also runs two sub-brands: Farro's Dance (dedicated dance studio vertical with a Capezio co-development partnership) and The End Zone at Farros Tees (custom varsity jacket service).

Revenue is generated from three streams: one-time custom apparel decoration (transactional), recurring webstore platform hosting and fulfillment (subscription/take-rate economics), and wholesale DTF transfer sales to other decorators. Customer segments are diversified across education, dance, public safety, healthcare, automotive, F&B, and nonprofit verticals, with primary focus on schools and dance studios. Notable named customers include Toms River Regional Schools, CentraState Healthcare, Community Medical Center, Toms River Fire Department, Ocean County Prosecutor's Office, Lester Glenn Auto Group, Ralph's Famous Italian Ices, St. Joseph Schools, Donovan Catholic School, and Veterans Haven. The business is privately held with no disclosed funding, no institutional ownership, and no app, API, or AI/ML capabilities.

Name

Farros Tees

Legal name

Farro's Tees

Website

https://farrostees.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

Farro's Tees is a family-owned custom apparel printing business in New Jersey serving schools, dance studios, public safety, and community organizations. It operates two retail locations with in-house screen printing, embroidery, DTF, and DTG, plus a webstore platform hosting 100+ recurring client stores.

Ownership category

akta.pro rank

Product category

Custom Apparel Printing Services

NAICS

Apparel Manufacturing (315)

SIC

Wholesale-Apparel, Piece Goods & Notions (5130)

akta.pro primary industry

Contract / Private Label Cut & Sew Manufacturing (OEM/ODM) (IMAOAEAM)

akta.pro secondary industry

Apparel Sourcing, Buying Houses & Trading Companies (CRAAAAAN)

Keywords

• Custom screen printing
• Apparel embroidery services
• DTF transfer printing
• Custom apparel decoration
• Promotional products printing

Headquarters

HQ city

Toms River

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Apparel Printing & Decoration: Core revenue from screen printing, embroidery, DTF, DTG, sublimation, and vinyl services on t-shirts, hoodies, jackets, and other apparel. Customers provide designs or request custom artwork. Minimum order of 12 for screen printing.
2. Webstore Hosting Services: Hosts and manages online storefronts for schools, organizations, teams, and businesses. Handles printing, billing, and shipping. Organizations set prices and earn passive income through fundraiser or ongoing sales model.
3. Wholesale DTF Transfers: Sells DTF transfers to other custom apparel businesses. $50 minimum order, priced at 4 cents per square inch. Offers local pickup in Brick and Toms River or drop shipping.
4. Promotional Products: Sells wide range of promotional items including custom logo apparel, drinkware, pens, tote bags, tech accessories, and more through partnered catalogs.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Farro's Tees is a custom apparel printing and decoration business operating two physical locations in Toms River and Brick, New Jersey. The company provides in-house screen printing, embroidery, DTF (direct-to-film), DTG (direct-to-garment), sublimation, and vinyl cutting services on apparel and promotional items for schools, dance studios, businesses, and community organizations. The company also operates a webstore hosting platform that enables organizations to run their own branded online storefronts with Farro's handling production, billing, and fulfillment.

Product overview

Farros Tees is a custom apparel printing company with over 30 years of experience offering screen printing, DTG printing, DTF printing, embroidery, and sublimation services. The company operates two retail locations in Toms River and Brick, NJ, and provides wholesale DTF transfers for other custom apparel businesses. Their product portfolio centers on custom-printed apparel including t-shirts, hoodies, jackets, and promotional items. A dedicated Dance Department sub-brand offers specialized services for dance studios including recital apparel, studio logowear, Capezio custom dancewear, and dance studio webstores. The company also provides a Webstores platform enabling teams and organizations to run online fundraising campaigns with Farros handling fulfillment.

Differentiator

Problem solved

Functional benefit

Brands

• Farro's Dance: A dedicated dance department specializing in Dance Studio Logowear, Dance Recital and Event Apparel, and Custom Capezio Dancewear
• The End Zone at Farros Tees

Products and services

• Screen Printing

Quantifiable outcome

• 100+ webstore clients
• +2 more outcomes

Named customers10 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• CapeziocoreStrategic or Co-development PartnerFarro's Tees and Capezio have joined forces to offer custom dancewear. Customers can customize Capezio apparel including leotards, dresses, leggings, shorts, bras, and tops with studio logos, team names, and personalized embroidery. Capezio is established in 1887 with over 130 years of quality craftsmanship.
• Alpha BroderminorOthersVendor/catalog partner providing wide selection of apparel brands for screen printing and embroidery projects.
• Under ArmourminorOthersApparel vendor through PPDConnect catalog for branded athletic wear.
• SS ActivewearminorOthersActivewear vendor catalog for screen printing blank garments.
• SanMarminorOthersWholesale apparel distributor providing blank garments for decoration.
• GarylineminorOthersPromotional products vendor for custom merchandise including drinkware and accessories.
• StarlineminorOthersPromotional products supplier for custom imprinted merchandise.
• Colossus Media GroupminorOthersWebsite development partner credited as 'Proudly made by Colossus Media Group' for the company website.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• CustomInk: National direct-to-consumer custom apparel platform offering screen printing, embroidery, and DTG for groups, schools, and businesses. Directly comparable to Farro's Tees in product offering and customer base, but with a national footprint and digital-first ordering model.
• SquadLocker: Online team apparel platform providing webstore-style stores for schools, leagues, and organizations. Highly comparable to Farro's webstore hosting model for schools and sports teams, scaled nationally.
• Boombah: Custom sportswear and team apparel manufacturer with strong vertical focus on athletic teams and schools. Comparable to Farro's school and sports team apparel work, with deeper in-house sports product capabilities.
• RushOrderTees: Custom screen printing and embroidery shop specializing in fast-turn team, school, and event apparel. Closely matches Farro's core screen printing service and quote-driven model, with a stronger national marketing presence.
• Underground Printing: Custom apparel printer serving schools, Greek life, and local organizations with screen printing and embroidery. Comparable regional custom apparel focus with strong university and community presence.
• Décor (formerly Décor Group): Custom apparel printing and decoration company serving brands, schools, and organizations. Directly comparable in-house screen printing and embroidery services, with broader brand and corporate client base.
• Broken Arrow Wear: Custom apparel and screen printing company focused on schools, teams, and organizations. Similar in-house decoration capabilities, customer vertical mix, and relationship-driven sales approach to Farro's.

Broad incumbents

• Alpha Broder: One of the largest wholesale apparel distributors in North America and a stated supplier to Farro's. Comparable as a broad incumbent in the apparel decoration supply chain, but operates upstream as a blank-garment supplier rather than competing downstream.
• SanMar: Major wholesale apparel and accessories distributor and a stated supplier to Farro's. Comparable as a broad incumbent, serving the same decorator customer base upstream with blanks and decoration supplies.

Emerging players

• Printful: Print-on-demand and DTG platform serving creators and small brands with no-minimum custom apparel. Adjacent rather than directly competing with Farro's group/order model, but increasingly relevant for one-off and small-quantity demand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/farrostees
• LinkedInlinkedin.com/company/farros-tees

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Farros Tees