Flip 2 it

What Flip 2 it does

Flip 2 It Sports Center is a privately held youth gymnastics and sports instruction facility operating from a single physical location at 10556 Industrial Ave, STE 130, Roseville, California, serving families in the Roseville and Rocklin corridor of the Sacramento metropolitan area. The company delivers in-person athletic programming for children from preschool age through the teen years, with a diversified curriculum that includes preschool movement classes, recreational gymnastics, aerial arts on silks and related apparatus, ninja-style obstacle training (including a preschool-targeted variant), USA Gymnastics Xcel competitive team gymnastics, and adaptive/sensory-friendly classes designed for children with developmental differences or sensory needs. The business model is predominantly session-based recurring tuition sold in 4-week class sessions, augmented by individualized 1-on-1 Private Classes structured as a 3-session commitment of 12 weeks, one-time birthday party venue rentals, seasonal summer camp programs, and a fundraising-supported Tuition Assistance Program that subsidizes qualifying families at roughly 50% of tuition. Enrollment, scheduling, and account management are handled through the iClassPro parent portal, while the corporate website is built on Wix; there is no proprietary technology platform, mobile application, or AI capability. The go-to-market is direct-to-consumer at a single storefront, supplemented by local word-of-mouth and cross-referrals with three affiliated regional facilities (Action Ninja, Flip'n Fly Rocklin, and Auburn Gymnastics Center). Customer segments are individual families with children seeking structured physical activity, with secondary use cases around special-needs accommodation, competitive team progression, and private events; pricing is not publicly listed and appears to be quote-based. The company has approximately 13 employees, no disclosed funding, no parent entity, no mobile app, and no public ticker.

Name

Flip 2 it

Legal name

Flip 2 It Sports Center

Website

https://flip2itsportscenter.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Flip 2 It Sports Center operates a single youth gymnastics and sports facility in Roseville, California, offering preschool, recreational, ninja, aerial, competitive Xcel, and adaptive/sensory-friendly classes plus birthday parties and summer camps for local families.

Ownership category

akta.pro rank

Headquarters

HQ city

Roseville, California

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Class Tuition and Enrollment Fees: Recurring tuition fees for weekly gymnastics, ninja, aerial, and preschool programs. Programs run in sessions (4-week sessions), with ongoing enrollment options. Families pay per session for ongoing class participation.
2. 1-on-1 Private Classes: Individualized private instruction sold in 3-session commitments, with each session containing 4 classes (12 weeks total). Payment is made per session.
3. Birthday Party Packages: One-time rental/party service bookings for children's birthday celebrations at the facility.
4. Summer Camps: Seasonal camp programs offered during summer breaks, billed as session-based offerings.
5. Tuition Assistance Program Revenue Support: Need-based financial assistance available for qualifying families, subsidized through fundraising efforts to maintain program accessibility.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Flip 2 It Sports Center is a single-location youth gymnastics and sports center that delivers weekly recreational and competitive classes (preschool, gymnastics, aerial, ninja, adaptive/sensory-friendly, and Xcel team) along with 1-on-1 private instruction, birthday party rentals, and seasonal summer camps. Programs are sold to local families on a session-based enrollment model at the Roseville, California facility.

Product overview

Flip 2 It Sports Center is a local gymnastics and sports instruction facility offering a comprehensive portfolio of programs for children in Roseville, CA. The center provides a single unified service model centered around physical education and athletics, with core programs spanning gymnastics (recreational and competitive Xcel team), aerial arts, ninja training, preschool-specific classes, and adaptive/sensory-friendly instruction. The center also offers 1-on-1 private instruction for individualized attention. Additional services include birthday party rentals, seasonal camps, a tuition assistance program for financial support, and a parent portal for class scheduling. Programs are structured around session-based enrollment (4-week sessions) with various commitment levels from casual drop-in style classes to competitive team participation.

Differentiator

Problem solved

Functional benefit

Products and services

• Preschool Programs

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor.

• Action Ninja (Action Ninja Gym)minorOthersAffiliated gymnastics/ninja facility listed under 'Our Other Locations'. Referenced as a partner location in the regional gymnastics community network. No formal partnership details disclosed.
• Flip'n Fly RocklinminorOthersAffiliated gymnastics facility in Rocklin, CA listed under 'Our Other Locations'. Referenced as a partner location in the regional gymnastics community network. No formal partnership details disclosed.
• Auburn Gymnastics CenterminorOthersAffiliated gymnastics facility in Auburn, CA listed under 'Our Other Locations'. Referenced as a partner location in the regional gymnastics community network. No formal partnership details disclosed.

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Sky Zone: National franchise of indoor trampoline and active-play parks offering jump passes, parties, and youth programs — competes for the same family discretionary-spend dollars on active kids' entertainment, though more venue-based than instructional.

Emerging players

• British Swim School: Franchised swim-instruction provider for children operating through partner facilities with recurring weekly lessons — comparable in operating model (subscription lessons, parties, camps) but a different sport discipline.
• i9 Sports: Youth sports league operator offering instructional and recreational leagues (soccer, basketball, flag football, etc.) for kids — adjacent in serving parents seeking structured, recurring youth athletics programming.
• Ninja Zone / USA Ninja: Ninja warrior-style obstacle curriculum offered through affiliated gyms for kids — direct overlap with Flip 2 It's Action Ninja program and a growing competitive alternative for families in the youth athletics space.

Direct peers

• My Gym: Established franchise offering structured gymnastics, movement, and ninja warrior classes for young children with recurring enrollment, birthday parties, and camps — directly comparable program mix and target family demographic.
• Kids First Sports Center: Multi-sport youth center offering gymnastics, ninja, dance, and sports classes with birthday parties and camps — a directly comparable multi-discipline children's sports facility business model.
• The Little Gym: International franchise of children's gymnastics, motor-skills, and ninja-style enrichment centers serving preschool through preteen ages with structured weekly classes, parties, and camps — the closest scaled analog to Flip 2 It's service model.
• Gymboree Play & Music: Operator of early-childhood developmental movement, music, and play classes for infants through pre-K — comparable target parent demographic and recurring enrollment model, though tilted younger than Flip 2 It.
• ASI Gymnastics: Network of independently owned gymnastics schools offering recreational classes, competitive teams, camps, and special-needs/adaptive programs — overlapping curriculum depth and inclusive-program positioning.
• Gold Medal Gymnastics: U.S. gymnastics center operator running recreational and competitive team programs for children, plus birthday parties and camps — same core offering as Flip 2 It, including Xcel-style competitive pathways.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/flip-2-it

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Flip 2 it