ASI Gymnastics

What ASI Gymnastics does

ASI Gymnastics is a privately held, multi-location youth gymnastics and athletic-training operator headquartered in Dallas, Texas, serving families across the Dallas/Fort Worth metroplex and the Houston metro via 11 owned-and-operated facilities (10 general gymnastics gyms plus a dedicated ninja facility). The company delivers a vertically integrated curriculum that runs from early-childhood parent-participation classes (Diapers and Donuts, 10-18 months; Tiny Tots, 18-36 months; Kidz Gym, 3-4 years) through progressively leveled recreational programs (Bronze, Silver, Gold, Advanced Gold) and into a competitive team pipeline (Team ASI: Girls Team, Boys Team, and Ninja Team) that competes under TGGA, TAAF, USAG, and FINA-sanctioned leagues. ASI also operates the ASI Ninja program, a co-ed obstacle-course/parkour curriculum, and runs ancillary revenue lines including birthday parties, day camps across all major school breaks, Parents' Night Out events, Open Gym drop-ins, field trips, and Spirit Nights fundraisers.

The company's revenue model is anchored by recurring monthly class tuition on an open-enrollment, autopay-required basis ($40 lifetime registration per student plus monthly class fees, with $55/month per additional class and a $5 sibling discount). Higher-touch streams include a Gymnastics After School (GAS) program priced at $425-450/month plus an annual activity fee, which bundles proprietary school-pickup transportation, homework time, snacks, and gymnastics instruction at Firewheel and The Woodlands locations. Transactional revenue comes from birthday parties (1-20 participants included with per-child/per-extension add-ons), meet-related fees (Meet Fast Pass, weekend passes), and a Volusion-powered e-commerce storefront (ASI Store) selling team-verified apparel, grips, leotards, and gift certificates. Customer acquisition is direct-to-consumer, primarily through the asigymnastics.com website, myASI parent portal, iOS and Android mobile apps, free trial classes, email/permission marketing, testimonials, and organic social (Facebook, TikTok, YouTube, Instagram, LinkedIn). Distribution is exclusively through ASI-owned physical facilities in Texas plus the e-commerce store; there is no franchising, white-label, or out-of-home licensing model.

Governance and ecosystem influence are notable differentiators: ASI founded the Texas Gold Gymnastics Association (TGGA), the first U.S. gymnastics association to offer entry-level competition, and hosts multiple sanctioned TGGA meets at its own facilities (Shimmer and Shine, Cow Town Classic, Welcome to Wonderland, Lollipop Meet, TGGA State Championships, plus USAG- and TAAF-sanctioned events). The company operates a separate Ninja Nation competition partnership (FINA-sanctioned meets in Murphy, TX). Note: firmographics data state a 1991 founding date while the Terms & Conditions copyright attributes 2003 to the legal entity; this conflict is unresolved in the source material and likely reflects a reorganization or rebranding event.

Name

ASI Gymnastics

Legal name

ASI Gymnastics

Website

https://asigymnastics.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

251–500 employees

Short description

ASI Gymnastics operates 11 owned gymnastics and ninja facilities across the Dallas/Fort Worth and Houston, Texas metros, delivering recreational and competitive youth gymnastics instruction, ninja training, after-school care, camps, and birthday parties to children from 18 months through 14 years.

Ownership category

akta.pro rank

Product category

Youth Gymnastics and Athletic Training Services

NAICS

Sports and Recreation Instruction (611620), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Youth & Teen Personal Training (HSADAAAJ)

akta.pro secondary industries

Group Fitness, Personal Training & Wellness Coaching (EDALAIAE), Strength & Conditioning / Performance Training (EDALAIAI), Adventure Multi-Sport Camps & Skills Academies (THAAAKAM)

Keywords

• Youth gymnastics instruction
• Recreational gymnastics classes
• Gymnastics after-school program
• Ninja training classes
• Gymnastics day camps

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices11 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Monthly Class Tuition: Recurring monthly subscription revenue from gymnastics classes. Students pay a flat monthly fee that reserves their place in class. Tuition varies by location and class type. Autopay is required, processed on the last business day of the month.
2. Registration Fees: One-time lifetime registration fee of $40 per student upon each enrollment. Non-refundable fee required for monthly class enrollment. Does not apply to parties, open gyms, Parents' Night Outs, or camps.
3. Gymnastics After School Program: Monthly tuition for after-school care program with gymnastics activities. Pricing at $450/month (The Woodlands) or $425/month (Firewheel), plus $100-125 activity fee. Includes transportation from schools, snacks, homework time, and gymnastics instruction.
4. Retail Merchandise: E-commerce sales through ASI Store (store.asigymnastics.com). Products include team uniforms, leotards, gymnastics grips, accessories, spirit wear, and gift certificates. Team apparel requires verification of team enrollment.
5. Birthday Parties: Revenue from birthday party bookings. Parties include 1-20 participants, private floor time, party coordinators, and party room. Additional fees for extra participants ($15/child), extended time ($50), or additional coach ($100).
6. Camp Sessions: Day camp revenue during school breaks (summer, spring, fall, Thanksgiving, winter). Sessions offered twice daily (8am-1pm and 1pm-6pm). Walk-ins welcome with $5 same-day registration fee.
7. Open Gym and Parents' Night Out: One-time entry fees for Open Gym (Friday nights, ages 3-14) and Parents' Night Out events (themed Saturday night events, ages 3-14). Includes dinner (pizza) for Parents' Night Out.
8. Meet Fast Pass and Competition Fees: Meet Fast Pass allows spectators to skip lines at competitions. Weekend passes available for all sessions. Additional revenue from competitive team meet entry fees included in tuition.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels11 records

Core offering

ASI Gymnastics delivers in-person youth gymnastics and ninja instruction across 11 Texas facilities, organized by age and skill level from preschool (Tiny Tots, Kidz Gym, Diapers and Donuts) through competitive Team ASI (TGGA, TAAF, USAG). The company also runs gymnastics day camps, after-school transportation programs, birthday parties, Parents' Night Out, Open Gym, Field Trips, and Spirit Nights, supported by the myASI portal and mobile app for enrollment and billing.

Product overview

ASI Gymnastics is a multi-location gymnastics and athletics training company operating 11 facilities across the Dallas/Fort Worth and Houston metro areas in Texas. The company offers a comprehensive suite of youth athletic programs centered on recreational and competitive gymnastics instruction, ninja training, and related activities. Core programs include progressive gymnastics classes (preschool Tiny Tots through Advanced Gold levels), competitive Team ASI programs for boys and girls competing in TGGA, TAAF, and USAG leagues, and the ASI Ninja program featuring obstacle courses, warped walls, and parkour-inspired training across Bronze, Silver, Gold, and Advanced Gold levels. Supplementary offerings include birthday parties, day camps (summer, spring break, fall break, Thanksgiving, winter break, and holiday camps), Gymnastics After School transportation and care programs, Parents' Night Out events, Open Gym sessions, Field Trips, and Spirit Nights for schools. The company also operates an e-commerce store for team uniforms, practice wear, and accessories. Services are managed through the myASI parent portal and mobile application.

Differentiator

Problem solved

Functional benefit

Products and services

• ASI Gymnastics Classes Weekly recreational gymnastics instruction organized by age and skill level, including preschool classes (Tiny Tots 18-36 months, Kidz Gym 3-4 years, Diapers and Donuts 10-18 months), boys and girls classes (Bronze, Silver, Gold, Advanced Gold for ages 5+), power tumbling, and back handspring classes. Targeted at children ages 18 months to 14+ in the DFW and Houston metros.
• Team ASI Competitive gymnastics team programs for boys and girls, including Girls Team competing in TGGA, TAAF, and USAG leagues, and Boys Team competing in TGGA and USAG. Athletes train toward competitions at local, state, regional, and national levels. Targeted at competitive gymnasts and their families.
• ASI Ninja Coed ninja training program combining gymnastics, parkour, and trampoline skills for ages 5+. Features progression levels (Bronze, Silver, Gold, Advanced Gold) with obstacle courses, warped walls, cannonball alley, and trampolines. Targeted at children ages 5+ and families seeking ninja-style athletic training.
• Birthday Parties Birthday party packages with private gym floor time, themed activities, party coordinator, and party room. Includes Basic Party (1.5 hours) and Extended Party (2 hours) options. A Ninja Party package is also available for ages 4-14. Targeted at families hosting children's birthdays (ages 3-14).
• ASI Camps Day camp programs for ages 3-14 offered during school breaks including summer, spring break, fall break, Thanksgiving, winter break, and school holidays. Sessions offered in morning (8am-1pm) and afternoon (1pm-6pm) formats; a Ninja Camp is hosted at the Park Lane location. Targeted at parents needing childcare/active programming during school breaks.
• Gymnastics After School (GAS) After-school program for elementary-aged students (Kindergarten+, 5 years old) providing transportation from local schools, homework time, snacks, gymnastics activities, and games. Offered Monday-Friday 3:00-6:30pm. Currently available at Firewheel ($425/month) and The Woodlands ($450/month) locations. Targeted at working parents in those service areas.
• Parents' Night Out Supervised evening events for children ages 3-14 featuring themed activities, games, crafts, pizza, and trampoline sessions. Held monthly on Saturdays from 5:30pm-9:30pm. Targeted at parents seeking evening childcare for a date night or personal time.
• Open Gym Weekly drop-off program every Friday from 7pm-10pm for ages 3-14 featuring free play and games. Offered at all ASI locations. Targeted at families seeking Friday evening supervised activity.
• Field Trips Group field trip program for schools, scouts, homeschool co-ops, and youth organizations with a minimum of 25 children. Includes 90 minutes of gymnastics activities, pit play, rope swing, trampolines, and group games. Priced at $350 for 25 kids and $14 per additional child. Targeted at school and youth-group leaders.
• Spirit Nights Fundraising events for schools and organizations held during Parents' Night Out or Open Gym hours. Schools and organizations raise $3-$5 per child attending. Targeted at schools and youth organizations seeking community fundraising opportunities.
• ASI Store E-commerce store selling team uniforms, practice wear, leotards, ninja gear, accessories, hairbows, t-shirts, and gift certificates. Team-specific merchandise requires verification of active team enrollment. Targeted at enrolled families and competitive team members.
• ASI Ninja Team Competitive ninja team competing in FINA competitions at locations including the Murphy, TX Ninja Nation. Available at Allen, Lakewood, and Plano West locations, with meets such as the FINA Competition (December 6, 2025) and FINA Sectionals (April 26, 2026). Targeted at competitive ninja athletes.

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered minor and core.

• Ninja NationminorStrategic or Co-development Partner · 6 December 2025ASI Ninja teams compete in FINA competitions at Ninja Nation facilities. Allen Ninja Team competes in FINA Competition (December 6, 2025) and FINA Sectionals Competition (April 26, 2026) at the Murphy, TX Ninja Nation location.
• USA Gymnastics (USAG)coreStrategic or Co-development PartnerASI Gymnastics is a sanctioned member of USA Gymnastics. Their coaches are professional members of USAG. Boys teams compete in USAG meets starting at Level 4, and girls teams compete in USAG Level 4+ at events like Biles Invitational, Yellow Rose Invitational, WOGA Classic, and USAG Winter Beach Blast.
• Texas Gold Gymnastics Association (TGGA)coreStrategic or Co-development PartnerTGGA is a cooperative league of gyms founded by ASI Gymnastics. It was the first association in the country to offer competition at entry levels. ASI teams compete in TGGA meets starting at Level 3. ASI hosts multiple TGGA meets including Shimmer & Shine, Cow Town Classic, Lollipop Meet, Welcome to Wonderland, and TGGA State Championships.
• Texas Amateur Athletic Federation (TAAF)coreStrategic or Co-development PartnerASI Gymnastics is a member of TAAF. Girls team competes in TAAF meets including Girl Power (hosted at The Woodlands), Paradise Classic, Houston Elite, Winter Games, and TAAF State Championships.
• Velocity GymnasticsminorStrategic or Co-development PartnerThe Woodlands Girls Team participates in Winter Games meet hosted by Velocity Gymnastics in Brenham, TX.
• Houston Elite GymnasticsminorStrategic or Co-development PartnerThe Woodlands Girls Team participates in Houston Elite meet hosted by Houston Elite Gymnastics in Houston, TX.
• Showcase GymnasticsminorStrategic or Co-development PartnerThe Woodlands Girls Team participates in Showcase Gymnastics meet in Spring, TX.
• GymTricks GymnasticsminorStrategic or Co-development PartnerGirls XG Team participates in TAAF State Championships at GymTricks Gymnastics in Whitney, TX.
• Trevinos GymnasticsminorStrategic or Co-development PartnerThe Woodlands Girls Team Level 3 participates in TAAF State Championships at Trevinos Gymnastics in Lancaster, TX.
• Discover GymnasticsminorStrategic or Co-development PartnerGirls XP Team participates in Texas Classic meet hosted by Discover Gymnastics in Houston, TX.
• Biles GymnasticsminorStrategic or Co-development PartnerGirls XG Team participates in Biles Invitational at George R. Brown Convention Center in Houston, TX.
• Yellow Rose InvitationalminorStrategic or Co-development PartnerGirls XG Team participates in Yellow Rose Invitational at Pearland Elite Training Center in Pearland, TX.
• WOGAminorStrategic or Co-development PartnerGirls XP Team participates in WOGA Classic at The Ford Center at The Star in Frisco, TX.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Emerging players

• British Swim School: Franchise offering year-round swim lessons for infants through adults with a similar instructor-led subscription model — comparable to ASI Gymnastics' monthly recurring tuition and franchise-driven geographic expansion approach.
• School of Rock: Music instruction franchise with a multi-location, multi-product youth education model (private lessons, group classes, performance programs) — comparable business model in youth skill-based instruction, though in a different subject.
• i9 Sports: Youth sports franchise offering leagues, camps, and clinics in basketball, soccer, flag football, and similar activities — comparable as a youth instruction business with multi-channel, multi-product revenue model and franchise-style geographic expansion.

Broad incumbents

• Life Time Fitness: Premium national fitness operator with Kids Academy programming (gymnastics, sports, swimming) at its Texas locations — a broad incumbent competitor for ASI's youth recreational gymnastics market.
• Gold's Gym: Global fitness chain with youth programs and classes at many Texas locations — a broad incumbent overlapping with ASI Gymnastics' recreational gymnastics and youth fitness segments but not specializing in gymnastics.

Direct peers

• My Gym Children's Fitness Center: Franchise providing structured gymnastics, sports, and fitness classes for children from infancy through early teens — a near-direct competitor for ASI's preschool, recreational, and ninja-adjacent youth programming.
• Gymboree Play & Music: Operator of parent-child play, music, and early movement classes for infants through age 5 — directly comparable to ASI's Diapers and Donuts, Tiny Tots, and Kidz Gym preschool segment.
• The Little Gym: International franchise offering non-competitive gymnastics, motor skills development, and parent-child classes for children ages 4 months through 12 years — directly overlapping ASI Gymnastics' preschool and recreational gymnastics core.
• WOGA (World Olympic Gymnastics Academy): Prominent Texas-based gymnastics training center hosting competitive USAG meets (Biles Invitational, WOGA Classic) — directly comparable to ASI's Team ASI Girls competitive programs and a regional competitor in DFW.
• Velocity Gymnastics: Texas gymnastics facility hosting TAAF meets (Winter Games) that ASI Team ASI competes in — a regional direct peer in competitive gymnastics operations and meet hosting.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/asigymnastics
• YouTubeyoutube.com/user/ASIGymnastics
• Facebookfacebook.com/asigymnastics
• LinkedInlinkedin.com/company/asi-gymnastics
• Instagraminstagram.com/asigymnastics

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ASI Gymnastics