Front of House Productions Australia

What Front of House Productions Australia does

Front of House Productions Australia (FOHP) is a privately held live event AV production company headquartered in Williamstown North, Victoria, founded in 2008 and operating with a small team of 8 employees. The company provides multidisciplinary AV production services — including audio, lighting, staging equipment, and experienced crew — to three primary customer segments: touring acts and music festivals, corporate event organizers, and performance venues requiring permanent AV installations or ongoing technical support. It serves clients such as Melbourne International Jazz Festival, Untitled Group, Zagame Automotive, Greenfields Group, Northcote Theatre, Rod Laver Arena, and touring artists including The Killers, Dom Dolla, and Rema. FOHP positions itself as a single-vendor alternative to coordinating multiple AV specialists, eliminating finger-pointing between vendors and budget overruns.

The company's core technology offering is a touring-spec equipment inventory spanning professional digital mixing consoles (Grand MA3, Digico SD10, Midas HD96, Avid VENUE S6L, Allen & Heath), premium lighting fixtures (Martin Mac Viper XIP, Ayrton EURUS, Clay Paky Sharpy, ShowPro and Chauvet Pro ranges), and outdoor-rated IP65 LED fixtures with industry-standard audio networking (Dante) and lighting control protocols (W-DMX, Art-Net). It has delivered Australia's first d&b audiotechnik XSL installation at Northcote Theatre, providing technical credibility in venue integration. The outfit also offers wet-hire (equipment-only) rentals managed through a website catalogue alongside full-service production.

The business model is professional services and equipment rental, with quote-based pricing rather than public rate cards. Revenue is generated through three streams: full-service live event production (crew, equipment, and management for touring acts and festivals), corporate event production (product launches, VIP functions, conferences), and venue AV installation and maintenance contracts. Go-to-market is sales-led and direct, with client engagement via phone (03 9034 4882), email ([email protected]), and an active website at fohp.com.au, supplemented by Facebook and Instagram presence. The company targets enterprise clients across the music, entertainment, automotive, and financial services verticals in Melbourne and broader Victoria.

Name

Front of House Productions Australia

Legal name

Front of House Productions Australia

Website

https://fohp.com.au

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Front of House Productions Australia (FOHP) is a Melbourne-based live event AV production company providing audio, lighting, staging, and crew for touring acts, music festivals, corporate events, and venue AV installations across Victoria, Australia.

Ownership category

akta.pro rank

Product category

Live Event Production Services

NAICS

Other Sound Recording Industries (512290), Other Performing Arts Companies (71119)

SIC

Services-Allied To Motion Picture Production (7819)

akta.pro primary industry

Audio-Visual (AV) Systems & Rentals (Audio, Video, Projection, LED Walls) (THAHAEAA)

akta.pro secondary industries

Event Technical Production Management & Crew (MPAGAKAH), Corporate Event Production & AV Services (HSACADAB), Event Production & Technical Services (AV, Lighting, Staging) (BPAFAGAB)

Keywords

• Live event production
• Audio visual hire
• Concert lighting services
• Festival production services
• Corporate event AV

Headquarters

HQ city

Williamstown North

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Live Event Production Services: Full-service AV production for touring acts, festivals, corporate events, and venue installations. Revenue generated through service contracts, equipment rental with crew, and project-based engagements. The company provides experienced personnel, touring-spec gear, and end-to-end production management.
2. Equipment Hire: Rental of professional audio and lighting equipment to clients who may have their own technical teams. Equipment includes mixing consoles, speakers, amplifiers, RF/wireless systems, microphones, lighting fixtures, and control systems. Pricing based on rental duration and equipment specifications.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Front of House Productions Australia delivers full-service live event AV production for touring artists, music festivals, corporate events, and permanent venue installations. The company combines experienced touring crew with a touring-spec inventory of professional audio mixing consoles, lighting control systems, and LED/moving light fixtures, offered either as bundled production services (equipment plus crew plus production management) or as equipment-only wet-hire. Operations are based in Williamstown North, Victoria, with service delivery concentrated across Melbourne's leading venues and broader Australian event market.

Product overview

Front of House Productions Australia (FOHP) is a live event AV production company offering a multidisciplinary, full-service production model encompassing touring and festivals, corporate events, and venue AV installation and management. The company's offering is centred on the hire and deployment of professional audio mixing consoles, lighting control systems, and LED/moving light equipment across both wet-hire (equipment-only) and full production service arrangements. Audio equipment spans digital mixing consoles from Allen & Heath, Digico, Yamaha, Midas, and Avid VENUE, alongside PA control systems and RF wireless gear. Lighting control is anchored by MA Lighting Grand MA series consoles (MA3 and MA2) and Avolites Titan Arena. The lighting fixture portfolio includes moving washes and profile spots from Martin Professional, Ayrton, Clay Paky, ShowPro, and Chauvet Professional; LED fresnels, blinders, and PAR fixtures; and atmospheric and outdoor-rated equipment. The company operates across Melbourne's leading venues and handles touring productions, festivals, corporate events, and venue installations from its Williamstown North, VIC base.

Differentiator

Problem solved

Functional benefit

Products and services

• Touring and Festival Production Services

Quantifiable outcome

• 20 years of corporate AV event experience
• +1 more outcomes

Named customers16 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Scale indicators4 records

Recent moves6 records

Expansion highlights2 records

Emerging players

• Show Technology: Australian lighting equipment distributor and rental house serving live entertainment, corporate, and architectural markets. Comparable inventory overlap to FOHP's lighting fixtures, including ShowPro, Ayrton, and Martin brands.

Direct peers

• Microhire: Australian AV rental and event staging company serving corporate, association, and live event markets. Overlapping offering with FOHP's corporate and venue AV work, though broader in scope.
• NW Group (formerly Norwest Productions): Australia's largest live-event AV production company providing audio, lighting, video, and rigging for tours, festivals, and corporate events. Directly comparable to FOHP as a full-service touring/AV provider serving the same Melbourne/Australian festival and venue market.
• Scene Change: Australian event production company covering concerts, corporate, and venue AV with full-service offerings. Comparable scope and customer profile to FOHP.
• Chameleon Touring Systems: Touring-focused AV production house serving Australian live music and festivals with rider-friendly inventory. Directly competes for the same festival/tour portfolio as FOHP.
• Loud and Clear Australia: Adelaide/Melbourne-based audio production and equipment rental company serving concerts, tours, and corporate events. Closely comparable as a rider-friendly audio provider with similar inventory and touring focus.
• Resolution X: Australian event production company specialising in concert and corporate AV with touring-spec inventory and crew. Competitor to FOHP for the same touring rider requirements and corporate event work in Melbourne/Sydney.
• Ampd Australia: Australian AV production and rental company delivering audio, lighting, and staging for concerts, festivals, and corporate functions. Direct peer across the same verticals as FOHP.
• JPJ Audio (Jands): Australia's leading dedicated live sound touring company, providing rider-friendly audio consoles and crew for major tours. Closest direct audio-production peer to FOHP's touring business.

Broad incumbents

• Encore Event Technologies: Global event technology and AV services provider with major Australian presence (formerly Staging Connections). Competes with FOHP on corporate and venue installations, with broader national/international scale and resources.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/fohpaus
• Instagraminstagram.com/fohp.au
• LinkedInlinkedin.com/company/front-of-house-productions-australia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Front of House Productions Australia