FRIENDS IN SERVICE OF HEROES INC

What FRIENDS IN SERVICE OF HEROES INC does

Friends In Service of Heroes (F.I.S.H.) is a 501(c)(3) nonprofit organization headquartered in Olathe, Kansas, that supports active-duty service members, reserve personnel, honorably discharged veterans, and military families in the Greater Kansas City Area. The organization operates through three program pillars: HEALTH (service dogs for PTSD/anxiety, mobility chairs, track chairs, and adaptability/resilience aids), RECOGNITION (Heroes Dinners prepared by celebrity chefs, monthly Speaker Series, and annual hunting excursions), and FINANCIAL ASSISTANCE (family support, holiday assistance, and meals). Paul Chapa serves as President.

FISH has no proprietary technology platform or software products; its core deliverables are physical aids — cumulative reported outputs include 48 service dogs, 13 all-terrain track chairs, and 45 mobility scooters — alongside community programs such as a Speaker Series hosting 50-200 attendees. The organization operates at a small scale of 1-10 employees and is rated Four Stars by Charity Navigator, an independent third-party validation of financial stewardship.

Revenue is generated through donations accepted via Network for Good, event registration fees (the Combat Golf Tournament ranges from $175 individual to $750 corporate team, the Disco Halloween Bash at $100/ticket), corporate sponsorships, and in-kind contributions from partners including Walmart, Hy-Vee, Transamerica, NBKC Bank, and Marine Corps League. All beneficiary services are delivered free of charge.

Name

FRIENDS IN SERVICE OF HEROES INC

Legal name

Friends In Service of Heroes Inc

Website

https://foodindustryservingheroes.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Friends In Service of Heroes (F.I.S.H.) is a 501(c)(3) nonprofit in Olathe, Kansas supporting veterans, active-duty service members, and military families in the Greater Kansas City Area through health aids, recognition events, and financial assistance programs.

Ownership category

akta.pro rank

Product category

Veteran Support Services

NAICS

Civic and Social Organizations (8134)

SIC

Services-Social Services (8300), Services-Health Services (8000)

akta.pro primary industry

Veterans Affairs & Military Family Services (BPAIAHAL)

akta.pro secondary industry

Disability Services & Independent Living Support (BPAGACAG)

Keywords

• Veteran support services
• Military family assistance
• Service dog programs
• Veteran recognition programs
• Nonprofit fundraising events

Headquarters

HQ city

Olathe, Kansas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Fundraising: As a 501(c)(3) nonprofit organization, FISH generates revenue primarily through donations from individuals, corporations, and community partners. The organization hosts fundraising events and accepts contributions through its Network for Good donation portal.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

Friends In Service of Heroes (F.I.S.H.) is a 501(c)(3) nonprofit veteran support organization providing three pillars of assistance: HEALTH support (service dogs for PTSD/anxiety, all-terrain track chairs, mobility power scooters, adaptability and resilience aids), RECOGNITION programs (Heroes Dinners, monthly Speaker Series, hunting excursions, camping trips, women veterans programs), and FINANCIAL ASSISTANCE for families and individual veterans. All services are provided free of charge to active and reserve service members, honorably discharged veterans, and their families in the Greater Kansas City Area.

Product overview

FRIENDS IN SERVICE OF HEROES INC (F.I.S.H.) is a non-profit veteran support organization operating as a single unified charitable entity—not a technology platform or software company. The organization offers three core service pillars: HEALTH (service dogs, mobility chairs, adaptability aids), RECOGNITION (Heroes Dinners, Speaker Series, hunting excursions), and FINANCIAL ASSISTANCE. These are delivered through programs including the FISH Speaker Series for veteran community building, Heroes Dinners honoring military service, annual Combat Golf Tournament and Disco Halloween Bash fundraising events, family camping trips, and women veterans programs. The organization does not offer software products, APIs, or technology integrations.

Differentiator

Problem solved

Functional benefit

Products and services

• Health Support Services Provides trained, certified service dogs for PTSD and anxiety, all-terrain track chairs, mobility power scooters, and adaptability/resilience aids to active duty service members and honorably discharged veterans to improve quality of life and restore mobility.
• Recognition Programs Recognition programs that honor active-duty and veteran service members through Heroes Dinners prepared by celebrity chefs (e.g., Rick Tarntino), monthly FISH Speaker Series gatherings, annual hunting excursions for combat veterans, family camping trips, and women veterans meetups (Sisters In Arms).
• Financial Assistance Program Provides direct financial support to families and individual veterans, including holiday assistance and food support for military families and military units.
• https://friendsinserviceofheroes.org/wp-content/uploads/2025/07/Speaker-Series-image.jpg Monthly veteran speaker series providing a safe space for veterans to share stories and connect, hosting 50-200 attendees with military and civilian speakers for veteran healing and community engagement.
• FISH Heroes Dinners Gourmet dinner events honoring active-duty servicemen and women selected by commanding officers for leadership, service, and sacrifice, often prepared by celebrity chef Rick Tarntino.
• Annual Hunting Excursion Annual hunting trip for 3-5 combat veterans providing camaraderie, outdoor immersion, and personal renewal through bonding over shared experiences.
• https://friendsinserviceofheroes.org/wp-content/uploads/2026/01/2026-Combat-Golf-Tournament-scaled.jpeg Annual golf tournament bringing together golfers, veterans, and supporters for camaraderie and veteran program fundraising. 13th annual event scheduled for June 2026 at Prairie Highlands Golf Club.
• https://friendsinserviceofheroes.org/wp-content/uploads/2026/06/Halloween-Bash-2026.jpg Annual fundraising gala featuring dinner, dancing, costume contests, and karaoke to support veteran programs. Scheduled for October 31, 2026 at Social Cabaret | CAST KC in Overland Park, Kansas; tickets priced at $100 per person.
• https://friendsinserviceofheroes.org/wp-content/uploads/2026/03/FISH_Camping_Trip_2026.jpeg Camping excursions for veteran families including hiking, swimming, fishing, and family activities with meals included.
• https://friendsinserviceofheroes.org/wp-content/uploads/2026/02/Sisters-In-Arms-Women-Veterans-Meetup.png Programs specifically serving women veterans including Sisters In Arms meetups and Women Veterans Range and Dinner Night events.

Quantifiable outcome

• 48 service dogs provided to veterans suffering from PTSD and anxiety
• +4 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• American Legion RiderscoreOthersVeterans motorcycle organization that supports FISH through fundraising rides and community events for veterans.
• WalmartcoreOthersMajor retail partner providing donations and support for FISH veteran programs and events.
• HyveecoreOthersRegional grocery chain supporting FISH through food donations and holiday assistance programs for military families.
• Marine Corps LeaguecoreOthersMilitary service organization supporting FISH events and veteran recognition programs.
• NBKC BankminorOthersLocal financial institution supporting FISH through corporate donations and event sponsorship.
• Blount Fine FoodsminorOthersFood service partner providing support for FISH events and meals programs.
• Brew Pub PizzaminorOthersLocal restaurant supporting FISH through event catering and donations.
• Shamrock Roofing & ConstructionminorOthersLocal contractor providing support for FISH veteran assistance programs.
• Smithfield HamsminorOthersFood products company donating for FISH events and veteran meals.
• TransamericaminorOthersFinancial services company supporting FISH through corporate donations.
• 2020FitminorOthersFitness partner supporting FISH through wellness programs for veterans.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Semper Fi Fund: Veteran nonprofit providing immediate financial assistance and support to critically wounded, ill, and injured service members and their families. Closely comparable to FISH's Financial Assistance pillar.
• K9s For Warriors: Nonprofit that provides trained service dogs to veterans suffering from PTSD and other service-related conditions. Directly comparable to FISH's Health pillar service dog program, with similar beneficiary focus and donation-based model.
• Hope For The Warriors: National nonprofit providing health, wellness, and financial assistance to post-9/11 service members, veterans, and their families. Direct comparison to FISH's three-pillar approach of health, recognition, and financial support.
• Team Red White & Blue: Veteran support organization building community connections through physical and social activities. Overlaps with FISH's Speaker Series, camping, and hunting excursion programming aimed at veteran camaraderie.
• Travis Mills Foundation: Nonprofit supporting recalibrated veterans and their families through retreat programs and long-term resources. Comparable to FISH in serving combat-affected veterans with adaptive and recognition programs.

Broad incumbents

• Wounded Warrior Project: Largest U.S. veteran support nonprofit offering physical and mental health programs, career counseling, and long-term support to wounded veterans. Directly comparable in mission and beneficiary population to FISH, but operates at national scale.
• American Legion: Massive congressionally chartered veterans service organization providing benefits support, community programs, and recognition to veterans. FISH has direct partnership overlap via American Legion Riders.
• Disabled American Veterans (DAV): Established nonprofit providing benefits navigation, mobility assistance, and advocacy for disabled veterans. Comparable to FISH in serving mobility-impaired veterans with adaptive equipment support.
• Tunnel to Towers Foundation: National veteran-focused nonprofit providing mortgage-free homes to catastrophically injured veterans and supporting first responders. Comparable in serving severely wounded veterans with mobility equipment and family support.

Emerging players

• Pat Tillman Foundation: Veteran nonprofit providing scholarships and leadership development to veterans and military spouses. Adjacent to FISH's mission with similar donor-driven nonprofit model and veteran empowerment focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCBhKQ-ZgLhgCmnPurn3-B1Q
• LinkedInlinkedin.com/company/friends-in-service-of-heroes-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FRIENDS IN SERVICE OF HEROES INC