FranklinCovey Costa Rica 🇨🇷

What FranklinCovey Costa Rica 🇨🇷 does

FranklinCovey Costa Rica is a wholly-owned regional subsidiary of Franklin Covey Co. (NYSE: FC), the publicly-traded Salt Lake City-based leadership development and professional services company founded in 1989. Operating from Escazú, San José with 12 local staff, the Costa Rica entity serves as a regional delivery hub for Latin American markets, offering Spanish-localized versions of FranklinCovey's trademarked methodologies — including The 7 Habits of Highly Effective People, The 4 Disciplines of Execution, The 5 Choices to Extraordinary Productivity, Multipliers, Leading at the Speed of Trust, and the newer Trust & Inspire framework — through the All Access Pass subscription, the Impact Platform technology stack, and on-site consultant delivery.

The company's core technology layer is the Impact Platform, a cloud-based learning management and behavior-change system integrating a 360 Diagnostic that measures 25+ skills, a Coach feature, SAML 2.0 single sign-on, and a microlearning library of nearly 2,000 videos, articles, and tools plus 80+ OnDemand Microcourses. Delivery is multi-modal across Live-Online, Live In-Person, OnDemand, and Microlearning formats, with content localized into 24 languages for 160+ countries. The Leader in Me whole-child education program is a separate subscription product deployed in 5,000+ schools across 50+ countries.

FranklinCovey generates revenue through five primary streams: All Access Pass organization-wide subscriptions (recurring), consulting and training engagements delivered by 250+ senior consultants (professional services), individual public workshop enrollment (one-time), Leader in Me school subscriptions (recurring), and accredited continuing education (CEU/CPE/PDU via NASBA, IACET, and PMI). Pricing is not publicly disclosed; the GTM motion is enterprise field sales with client partners, supplemented by event-driven demand generation (webcasts, conferences, workshops). Named customers include PepsiCo Foods, Marriott, Vibe Group, and Jefferson Community & Technical College, with vertical segmentation across enterprise, K-12, higher education, government, and healthcare.

Name

FranklinCovey Costa Rica 🇨🇷

Legal name

Franklin Covey Co.

Website

https://franklincovey.cr

Company type

Public

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

FranklinCovey Costa Rica is the Latin American regional subsidiary of Franklin Covey Co. (NYSE: FC), delivering Spanish-localized leadership development, personal effectiveness, and culture transformation programs via the All Access Pass subscription, Impact Platform, and on-site consulting across Central America.

Ownership category

akta.pro rank

Product category

Leadership Development and Organizational Effectiveness Training

NAICS

Professional and Management Development Training (61143), Educational Support Services (61171), Professional and Management Development Training (611430)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Remote/Hybrid Leadership & Distributed Team Management (EDABAAAN)

akta.pro secondary industries

Course Bundle Subscriptions & Learning Membership Marketplaces (EDAFAIAI), Learning Content Bundling & Subscription Passes (All-Access Libraries) (MPACALAL), Mentorship, Coaching & Office-Hours Platforms (MPACALAG), Digital Learning & Course Subscriptions (CRAFAIAD), Customer & Go-to-Market Onboarding (Sales/CS/Support) (EDABAOAH)

Keywords

• Leadership development training
• Organizational effectiveness consulting
• Executive education services
• Corporate training programs
• Professional development workshops

Headquarters

HQ city

San José

HQ country

Costa Rica

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure

Revenue model

1. All Access Pass Subscription: Organization-wide subscription providing unlimited access to all FranklinCovey content, technology platform, and consulting support. Combines content, expert consultants, and technology platform for behavior change.
2. Consulting and Training Services: On-site training and coaching delivered by over 250 senior-level consultants. Includes consulting engagements, training programs, and customized keynote speeches tailored to client needs.
3. Individual Course Enrollment: Public workshops and courses available for individual enrollment including The 7 Habits, The 5 Choices, Leading at the Speed of Trust, and Project Management Essentials.
4. Leader in Me - School Solutions: Educational leadership program for schools with 5,000+ schools in more than 50 countries. Separate subscription offering for educational institutions.
5. Continuing Education Credits: CEU credits offered through accredited work sessions for CPE (NASBA), IACET CEU, and PDU (PMI) credentials.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

FranklinCovey Costa Rica sells enterprise leadership and organizational effectiveness training, consulting, and a subscription-based learning platform. Its core deliverable is the All Access Pass, an organization-wide subscription granting unlimited access to a proprietary library of signature courses (The 7 Habits, The 4 Disciplines of Execution, The 4 Essential Roles of Leadership, The 5 Choices, Speed of Trust, Multipliers, Trust & Inspire, Unconscious Bias, Change, Jhana) delivered via Live-Online, Live In-Person, OnDemand, and Microlearning modalities, supported by the cloud-based Impact Platform with 360 diagnostics and SSO, and complemented by coaching and senior-consultant on-site engagements.

Product overview

FranklinCovey Costa Rica offers a comprehensive portfolio of leadership, effectiveness, and culture transformation solutions. The core offering consists of multiple signature programs including The 7 Habits of Highly Effective People®, The 4 Disciplines of Execution®, The 4 Essential Roles of Leadership®, The 5 Choices to Extraordinary Productivity®, and Trust & Inspire. These are delivered through multiple modalities (Live-Online, In-Person, On Demand, Microlearning). The company operates a subscription model via the All Access Pass® providing unlimited access to all content. The Impact Platform serves as the technology layer, combining 360 Diagnostic tools, OnDemand courses, microlearning content, and application challenges. Additional offerings include Jhana® for executive learning, The Leader in Me for educational institutions, coaching services, and specialized programs for sales performance, project management, and unconscious bias. The company serves clients across 160+ countries in 24 languages.

Differentiator

Problem solved

Functional benefit

Brands

• All Access Pass: Subscription platform providing unlimited access to FranklinCovey's full library of courses, content, and learning tools for organizations.
• Líder en mí (Leader in Me)
• Jhana
• Impact Platform

Products and services

• All Access Pass

Quantifiable outcome

• 5,000+ schools implementing Leader in Me program
• +1 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• NASBA (National Association of State Boards of Accountancy)coreStrategic or Co-development PartnerFranklinCovey is registered with NASBA as a sponsor of continuing professional education on the National Registry of CPE Sponsors. FC Sponsor ID #: 106733. Provides CPE credit for accountants through this accreditation.
• IACET (International Association for Continuing Education and Training)coreStrategic or Co-development PartnerFranklinCovey has been accredited as an Authorized Provider by IACET, demonstrating compliance with ANSI/IACET Standard recognized internationally. FC Provider #: 1045. Authorized to offer IACET CEUs for qualifying programs.
• PMI (Project Management Institute)coreStrategic or Co-development PartnerFranklinCovey is a Registered Education Provider (REP) of PMI, the world's largest project management membership association. FC REP #: 3795. Offers training satisfying project management education requirements and PDUs for PMI credential holders.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• CoachHub: Global digital coaching platform competing for enterprise leadership development budgets with a scalable, tech-driven delivery model — an emerging alternative to consultant-led FranklinCovey coaching engagements.
• BetterUp: Digital-first coaching and leadership development platform targeting the same enterprise buyer with on-demand 1:1 coaching and AI-driven development — represents the digitally-native delivery model FranklinCovey is evolving toward.

Broad incumbents

• Skillsoft: Large corporate learning content library and platform provider offering leadership, business, and technology courses via subscription — overlapping with FranklinCovey's All Access Pass positioning at the enterprise learning layer.
• Gallup: Strengths-based leadership and employee engagement provider with CliftonStrengths assessments and manager development programs that overlap directly with FranklinCovey's leadership offerings, sold into the same enterprise buyer.
• Korn Ferry: Global organizational consulting firm whose Leadership & Professional Development practice directly overlaps with FranklinCovey's offerings, bundled within a much larger talent-management portfolio.

Direct peers

• Dale Carnegie Training: Long-standing competitor in personal effectiveness, leadership, and sales training delivered through a global licensee network — comparable subject matter, similar in-person and live-online delivery model.
• Center for Creative Leadership: Nonprofit research and leadership development provider offering executive education, assessments, and coaching targeting the same enterprise leadership-development buyer as FranklinCovey.
• DDI (Development Dimensions International): One of the most direct competitors in leadership development, selection, and workforce readiness, serving enterprise customers with content, assessments, and consulting engagements similar to FranklinCovey's model.
• Wilson Learning Worldwide: Sales and leadership development company with a comparable mix of content IP, customized training, and global delivery — competing for similar corporate L&D budgets.
• The Ken Blanchard Companies: Direct peer built around trademarked leadership methodologies (e.g., Situational Leadership), offering corporate training programs, coaching, and assessments in overlapping subject matter and delivery formats.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTuberesources.franklincovey.com/podcasts
• Facebookfacebook.com/franklincoveycostarica
• LinkedInlinkedin.com/company/franklincovey-costa-rica
• Instagraminstagram.com/franklincoveycostarica

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FranklinCovey Costa Rica 🇨🇷