What Fresh Water Norway does

Fresh Water Norway is a privately held Norwegian water company that sources, bottles, and distributes spring water drawn from the Mjovann spring in Telemark. The company operates a bottling factory in Brevik, located approximately 150 meters from a deep-sea harbour, and maintains a head office in Oslo. It holds extraction rights of up to one billion liters per year and runs a lean organization of 14 employees. The company is currently active.

The product portfolio spans retail-format cartons in 0.5-liter and 0.33-liter sizes, flavored water variants including electrolyte and vitamin formulations, and a 24,000-liter flexitank bulk-water offering for industrial and humanitarian volumes. The company also provides private-label bottling services, enabling third-party brands to source Norwegian spring water under their own packaging. Packaging is positioned as eco-friendly, with 89.4% of materials from renewable inputs, and the company uses returnable containers in its shipping logistics.

Commercially, Fresh Water Norway targets a diversified set of end markets: the beverage industry (both branded and private-label water), agriculture, emergency relief, construction, and industrial production. The company states worldwide delivery capability via flexitank and containerized ocean shipping from its harbour-adjacent facility. Revenue mechanics are not publicly disclosed; the operating model is B2B wholesale with both retail carton and bulk industrial supply, plus contract manufacturing for private-label partners.

Name

Fresh Water Norway

Legal name

Fresh Water Norway

Website

https://freshwaternorway.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Fresh Water Norway is a Norwegian private company that sources spring water from the Mjovann spring and produces cartons, flavored water, and 24,000-liter bulk flexitanks for beverage, agriculture, emergency relief, construction, and industrial customers worldwide.

Ownership category

akta.pro rank

Product category

Bottled Water

NAICS

Bottled Water Manufacturing (312112)

SIC

Beverages (2080), Bottled & Canned Soft Drinks & Carbonated Waters (2086)

akta.pro primary industry

Spring Water Bottling (AFAFACAA)

akta.pro secondary industries

Private Label Bottled Water Manufacturing (AFAFACAI), Flavored/Enhanced Bottled Water Production (Essenced, Vitamin, Electrolyte) (AFAFACAF), Bulk Bottled Water Production (Large Format, Home/Office Delivery) (AFAFACAH)

Keywords

• Bottled water cartons
• Private label water
• Bulk water supply
• Flexitank water transport
• Eco-friendly water packaging

Headquarters

HQ city

Oslo

HQ country

Norway

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Water Product Sales: Sale of bottled water in various formats including 0.5L and 0.33L cartons, available in still, lemon & lime, and vitamin-infused variants. Revenue generated from direct product sales to businesses and consumers.
2. Private Label Services: Custom branding and packaging services for companies wanting their own branded water products. Includes customizable eco-friendly packaging and flavored water options.
3. Bulk Water/Flexitank Sales: Large-scale bulk water delivery using flexitanks (24,000 liters) for industrial, agricultural, emergency preparedness, and beverage manufacturing needs. They hold rights to 1 billion liters of water annually.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Fresh Water Norway sources premium Norwegian water from the award-winning Mjovann spring in Telemark and packages it into eco-friendly cartons (0.33L and 0.5L) in still and flavored variants. The company also offers private label/custom-branded water cartons for businesses and bulk water delivery via flexitanks (24,000L per unit) with rights to 1 billion liters annually for industrial, agricultural, beverage manufacturing, and emergency relief customers.

Product overview

Fresh Water Norway offers a portfolio of bottled water products and bulk water services. The core product line consists of still and flavored water cartons in 0.5L and 0.33L sizes, including plain still water, Lemon & Lime, electrolyte-infused, and vitamin-infused variants. The company provides private label packaging services allowing businesses to customize eco-friendly cartons with their brand. For large-scale needs, the company offers flexitanks (24,000 liters) and holds rights to 1 billion liters annually, serving beverage manufacturing, agriculture, emergency relief, construction, and industrial production sectors worldwide. All products are sourced from the Mjøvann spring in Telemark, Norway, and packaged in cartons made from 89.4% renewable materials.

Differentiator

Problem solved

Functional benefit

Products and services

• Still Water Cartons (0.33L and 0.5L)

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bisleri International: Indian bottled water company with a strong private label and co-manufacturing business. Comparable in combining branded retail water with private label / bulk services for B2B customers.
• Gerolsteiner Brunnen: German premium mineral water company with its own spring source, private label production, and global export presence. Closely comparable as a European single-source premium water producer with international B2B and private label operations.
• Isklar: Norwegian spring water brand bottled at the source in Norway. Comparable as a Norwegian-sourced still water brand with similar geographic and quality positioning.
• Voss Water: Norwegian premium bottled water brand sourced from a Norwegian aquifer. Directly comparable as a premium Norwegian spring water brand sold globally in distinctive packaging.

Broad incumbents

• Primo Water Corporation: Large North American water company providing bottled water, water dispensers, and private label services. Comparable in its B2B private label and bulk water delivery model, though operating at much larger scale.
• BlueTriton Brands: North American bottler of spring and purified water brands (Poland Spring, Arrowhead, Deer Park, etc.). Comparable in operating a multi-brand bottled water portfolio sourced from natural springs, but at significantly larger scale.
• Bonaqa (Coca-Cola): Global bottled water brand owned by The Coca-Cola Company. Comparable as a globally distributed bottled water product, though backed by the world's largest beverage company.
• Perrier (Nestlé Waters): Globally distributed premium bottled water owned by Nestlé. Comparable as an established premium water brand operating worldwide, but backed by a global beverage giant rather than a standalone producer.
• FIJI Water: Premium bottled water sourced from a single natural aquifer and distributed globally. Comparable in its single-source premium positioning and global export model, though at significantly larger scale.
• Evian (Danone): Premium natural spring water owned by Danone. Comparable in operating model (spring-sourced premium water) and global distribution scale, but part of a major multinational beverage portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/fresh-water-norway

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fresh Water Norway