Ferdinand Schultz Nachfolger Autohaus

What Ferdinand Schultz Nachfolger Autohaus does

Ferdinand Schultz Nachfolger (FSN) is a privately held German Mittelstand industrial and automotive services group founded in 1868 in Rostock and reorganized under the Erdmann family after German reunification. The group operates through eight main business units: FSN Autohaus (multi-brand dealership for Volkswagen, Škoda, and Audi at five locations in Rostock, Teterow, and Demmin), FSN Gebrauchtwagenzentrum (used vehicle center with ~300 vehicles in stock), FSN Fördertechnik (Linde, JCB, Haulotte, Combilift, and Movexx material handling equipment and intralogistics solutions at five branches in Mecklenburg-Vorpommern and Sachsen-Anhalt), FSN Fahrzeugbau (custom vehicle manufacturing including transporters, loading cranes, trailers, and expedition mobiles at a Bentwisch production facility), FSN Kärcher Center (exclusive Kärcher cleaning equipment dealer for Mecklenburg-Vorpommern), FSN Versicherungsmakler (insurance brokerage distributing products from approximately 60 carriers), FSN Verwaltung (central administration), and Ferdinands E-Bike Vermietung (e-bike rental). Underlying technology includes TRUMPF TruLaser 1040 (4kW, 4x2m cutting area) and TruBend 1225 (2250 kN) metalworking machinery, a Lorch welding cobot with 2m linear axis, Linde MATIC automated logistics systems, Palfinger loading cranes, Combilift narrow-aisle forklifts, and a video consultation service for used vehicle sales.

The company generates approximately €70 million in annual revenue from a 330+ employee workforce, ranking it among the Top 100 companies in Mecklenburg-Vorpommern. The customer base spans individual vehicle buyers, business fleet operators, logistics and warehouse enterprises, SMEs and associations for insurance, and commercial cleaning customers, with named enterprise clients including Euroports Germany, Daimler Trucks, Goodyear, Hansa Baustoffwerke, and Cybertrading GmbH. The go-to-market motion is predominantly direct-to-consumer through physical dealership and branch locations, supplemented by channel partnerships with OEMs (VW Group, Linde, JCB, Haulotte, Kärcher, StreetScooter, Combilift) and Kärcher exclusive distribution rights. Revenue mechanics blend hardware sales (new and used vehicles, forklifts, custom builds, cleaning equipment), professional services (workshop repairs, MOT testing, intralogistics design), recurring commissions (insurance brokerage from 60 carriers), and usage-based rentals (e-bike daily and subscription tiers).

Name

Ferdinand Schultz Nachfolger Autohaus

Legal name

Ferdinand Schultz Nachfolger Verwaltungsgesellschaft mbH & Co. KG

Website

https://fsn.de

Company type

Private

Founded year

1868

Operating status

Operating

Headcount range

1–10 employees

Short description

Ferdinand Schultz Nachfolger is a family-owned German Mittelstand group operating multi-brand automotive dealerships (Volkswagen, Škoda, Audi), material handling equipment distribution (Linde, JCB, Haulotte), custom vehicle manufacturing, insurance brokerage, and Kärcher cleaning equipment retail across 13 branches in Mecklenburg-Vorpommern and Sachsen-Anhalt.

Ownership category

akta.pro rank

Product category

Automotive Dealership and Industrial Services

NAICS

Automotive Parts, Accessories, and Tire Retailers (4413), Motor Vehicle Supplies and New Parts Merchant Wholesalers (42312)

SIC

Retail-Auto Dealers & Gasoline Stations (5500), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010)

akta.pro primary industry

Dealer-Sold & F&I Administered Service Contracts (Dealer Obligors) (FSAJALAD)

akta.pro secondary industries

Mechanical replacement parts distribution (engine, drivetrain, steering, suspension, brakes) (CRAOANAA), Tools, shop equipment & garage supplies distribution (diagnostic tools, lifts, compressors, PPE) (CRAOANAG)

Keywords

• Automotive dealership services
• Material handling equipment
• Custom vehicle manufacturing
• Commercial insurance brokerage
• Vehicle sales and service

Headquarters

HQ city

Rostock

HQ country

Germany

HQ region

Europe

Offices12 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Automotive Sales (New Vehicles): Sale of new Volkswagen, Škoda, and Audi vehicles through dealership network at multiple locations. Revenue from vehicle sales, financing, and related services.
2. Automotive Service and Repairs: Workshop services including maintenance, repairs, MOT testing, and original parts sales for Volkswagen, Škoda, and Audi vehicles
3. Used Vehicle Sales: Sale of approximately 300+ immediately available annual and used vehicles from brands Volkswagen, Škoda, and Audi through the Gebrauchtwagenzentrum
4. Material Handling Equipment: Sale, rental, and service of forklifts, reach trucks, side and heavy stackers, container stackers from Linde and other brands. Intralogistics solutions including racking systems.
5. Custom Vehicle Manufacturing: Special vehicle builds including trailers, loading cranes, vehicle transporters, expedition vehicles. Approximately 3.5 million EUR invested in new production hall
6. Insurance Brokerage: Insurance brokerage services for private and commercial customers. Products from about 60 insurance companies. Revenue through commissions from insurance premiums.
7. E-Bike Rental: Short-term and long-term e-bike rental services including daily rentals and monthly subscriptions
8. Kärcher Products: Sale of Kärcher professional cleaning equipment and Home & Garden products. Exclusive dealer of full Kärcher range in Mecklenburg-Vorpommern

Pricing tiers

Go-to-market motion2 records

Distribution channels10 records

Marketing channels10 records

Core offering

FSN is a diversified German Mittelstand group operating multi-brand automotive dealerships (Volkswagen, Škoda, Audi, Volvo, Mazda, Suzuki), material handling equipment distribution (Linde, JCB, Haulotte, Combilift), custom commercial vehicle and trailer manufacturing, Kärcher cleaning equipment sales, insurance brokerage (60+ carriers), and e-bike rental across 13 locations in Mecklenburg-Vorpommern and Sachsen-Anhalt.

Product overview

Ferdinand Schultz Nachfolger (FSN) is a diversified industrial group with 13 branches offering multiple product lines: FSN Autohaus (multi-brand car dealership for VW, Škoda, Audi with five locations), FSN Gebrauchtwagenzentrum (used car center with 300+ vehicles), FSN Fördertechnik (Linde/JCB/Haulotte forklift and intralogistics solutions with five locations), FSN Fahrzeugbau (custom vehicle construction including transporters, cranes, trailers, expedition vehicles), FSN Kärcher Center (exclusive Kärcher cleaning equipment dealer), FSN Versicherungsmakler (insurance brokerage from 60+ providers), FSN Verwaltung (centralized administration), and Ferdinands E-Bike Vermietung (e-bike rental). The group also operates a Swedish Honorary Consulate. Founded in 1868, the company employs 330+ staff across Mecklenburg-Vorpommern and generates 70 million EUR annual revenue, ranking among top 100 companies in the region.

Differentiator

Problem solved

Functional benefit

Products and services

• FSN Autohaus Multi-brand car dealership with five locations in Rostock, Teterow, and Demmin representing Volkswagen, Škoda, and Audi brands. Offers new vehicle sales, original parts, service workshops, MOT testing, and car rental for individual consumers and business fleet operators.
• FSN Gebrauchtwagenzentrum Used car center at Petridamm 2, Rostock offering approximately 300 immediately available annual and used vehicles from Volkswagen, Škoda, and Audi brands, acquired primarily as year-end or lease return vehicles.
• FSN Fördertechnik Material handling division with five locations offering forklifts, rack systems, and complete intralogistics solutions. Products include counterbalance, reach, and heavy-duty forklifts from Linde, JCB, Haulotte, Combilift, Movexx, and KoneCranes. Services include sales, rental, and maintenance for logistics and warehouse operations.
• FSN Fahrzeugbau Custom vehicle construction specialist building special bodies and trailers for commercial vehicles at the Rostock-Bentwisch facility. Products include vehicle transporters, loader cranes, platform bodies, trailers, expedition mobiles, and closed vehicle transporters tailored to customer requirements.
• FSN Kärcher Center Exclusive full-range Kärcher dealer in Mecklenburg-Vorpommern offering professional cleaning solutions for commercial, office, hotel, retail, and municipal customers, plus Home & Garden line for consumers.
• FSN Versicherungsmakler Insurance brokerage offering customized insurance solutions from over 60 insurance companies for commercial clients, SMEs, startups, private customers, and associations. Covers property, liability, health, cyber, legal, and transport insurance.
• Ferdinands E-Bike Vermietung E-bike rental service offering daily, monthly, and annual rentals of Riese & Müller and I:SY e-bikes, including cargo bikes, at the Rostock Warnow location. Insurance and repair included in rental price; also serves hotels and vacation property owners.
• FSN Classic Competence Center Certified service center for Volkswagen classic and youngtimer vehicles offering maintenance, repair, restoration, and spare parts sourcing. Certified by Zentralverband Deutsches Kraftfahrzeuggewerbe (ZDK); one of three certified partners in Mecklenburg-Vorpommern.
• StreetScooter Electric Vehicles 100% electric delivery vehicles from Deutsche Post DHL Group distributed by FSN Fördertechnik, available in various configurations including cargo and box variants with up to 150km range. Suitable for urban delivery and logistics.

Quantifiable outcome

• 95-98% of apprentices are retained as full employees
• +2 more outcomes

Named customers12 records

Segments9 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

15 partnerships are on record, tiered core, flagship and minor.

• JCB (JC Bamford Excavators Ltd)coreChannel Partner/ Reseller/ Distributor · 1 April 2022FSN Fördertechnik became authorized JCB dealer for industrial machines covering Mecklenburg-Vorpommern and Sachsen-Anhalt from April 2022. Partnership complements existing Linde portfolio with JCB's telehandlers for industrial and logistics customers, Teletruks (forklifts with forward reach), and 100% electric E-Tech program.
• HaulottecoreChannel Partner/ Reseller/ Distributor · 1 July 2020FSN Fördertechnik became sales and service partner for Haulotte personnel and material lifting equipment in Mecklenburg-Vorpommern. Haulotte CEO Thomas Wegeler described FSN as 'a strong partner from the region for the region'.
• Linde Material HandlingflagshipChannel Partner/ Reseller/ DistributorSince 1993, FSN Fördertechnik has been Linde AG's contract dealer for forklifts, maintaining a leading position in the region. FSN celebrated selling the 7,777th Linde new unit to Euroports Germany GmbH & Co. KG.
• Volkswagen Group (VW, Škoda, Audi)flagshipChannel Partner/ Reseller/ DistributorFSN Autohaus has been VW and Audi dealer since 1991, Škoda dealer since 1997. Multiple dealership locations across the region. Also represents Volvo, Mazda, and Suzuki brands at various locations.
• KärchercoreChannel Partner/ Reseller/ DistributorFSN Kärcher Center is the exclusive full-range Kärcher dealer in Mecklenburg-Vorpommern. Offers professional cleaning solutions for commercial enterprises, municipalities, hotels, and retail, plus Home & Garden line for consumers.
• StreetScooter GmbH (Deutsche Post DHL Group)coreChannel Partner/ Reseller/ DistributorFSN Fördertechnik is the statewide distribution center for StreetScooter electric transporters in Mecklenburg-Vorpommern since January 2019. Vehicles feature up to 150km range, suitable for urban delivery and logistics.
• Palfinger AGcoreTechnology or IntegrationFSN Fahrzeugbau uses Palfinger loading cranes (PK 24001-K) and roll-off skippers (T20A) in custom vehicle builds. Palfinger is a leading manufacturer of lifting, loading, and handling solutions.
• CombiliftcoreTechnology or IntegrationFSN Fördertechnik supplies Combilift WR specialized narrow-aisle forklifts as part of complete intralogistics solutions, including custom racking systems for projects like Cybertrading GmbH.
• Daimler TruckscoreStrategic or Co-development PartnerJoint project with Daimler Trucks and F&B Nutzfahrzeug-Technik to develop and deliver a specialized closed vehicle transporter capable of carrying up to three armored vehicles up to 4 tons each.
• Cybertrading GmbHcoreStrategic or Co-development PartnerFSN Fördertechnik designed and delivered complete intralogistics solution including 29 tons of steel, over 1.9km of beams, and 1000+ depth support frames for Cybertrading's new warehouse expansion in Barleben.
• VBRS M-V e.V. (Verband für Behinderten- und Rehabilitationssport)minorGTM or Marketing PartnerSince 2018, FSN Autohaus sponsors VBRS M-V (disability sports association) with vehicles for quality assurance and public relations activities across Mecklenburg-Vorpommern.
• Rostock GriffinsminorGTM or Marketing PartnerSince January 2020, official mobility and sponsorship partner of the American football team, providing vehicles for youth transportation and team operations.
• ABT TuningminorGTM or Marketing PartnerFSN Škoda offers ABT Tuning performance optimization for Škoda, VW, and Audi models through chip modules without voiding manufacturer warranty.
• TRUMPFcoreTechnology or IntegrationFSN Fahrzeugbau uses TRUMPF machinery including TruLaser 1040 2D flatbed laser (4kW, 4x2m cutting area) and TruBend 1225 CNC bending machine (2250kN, 4m bending length) for metal fabrication.
• LorchcoreTechnology or IntegrationFSN Fahrzeugbau uses Lorch welding cobot with Teach-in procedure control and 2m linear axis for welding components up to 4m length, improving flexibility and quality for smaller batch production.

Scale indicators12 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Volkswagen AG: German OEM whose VW, Škoda and Audi brands anchor FSN Autohaus dealerships since 1991. Relevant as the broad incumbent whose network strategy directly governs FSN's largest revenue line.
• Emil Frey Group: Swiss-headquartered European automotive retail group with multi-brand operations across Germany and other countries. Comparable as a broad incumbent operating multi-brand dealer networks, though at materially larger scale and broader geographic footprint than FSN.
• Jacobs Holding AG: Swiss-listed holding company with European automotive retail operations and additional industrial interests. Comparable as a larger, diversified holding company operating in similar automotive retail and industrial segments, though at substantially greater scale than FSN.
• KION Group AG: Frankfurt-listed parent company of Linde Material Handling and STILL — FSN's primary material handling OEM partner since 1993. Comparable as the broad incumbent in the intralogistics space where FSN Fördertechnik operates as a regional Linde dealer.

Direct peers

• Hahn Gruppe: German automotive retail group headquartered in Paderborn with VW, Audi, Škoda, Porsche, BMW and other franchises across multiple North Rhine-Westphalia locations. Comparable multi-brand, multi-location dealer group with similar OEM mix to FSN Autohaus.
• Senger Gruppe: Mid-sized German multi-brand automotive dealer group headquartered in Rheine, representing VW, Audi, Škoda, Mercedes-Benz and other brands. Comparable as a regional multi-brand dealer with overlapping OEM relationships and similar Mittelstand profile.
• AVAG Holding SE: Augsburg-headquartered multi-brand automotive retail group operating numerous VW, Audi, BMW, Opel and other dealerships across southern Germany. Comparable as a privately-held, multi-brand regional dealer group of similar scale and OEM mix to FSN.
• Gottfried Schultz Automobilhandels SE: German multi-brand automotive dealer group representing VW, Audi, Škoda, SEAT, Cupra, Porsche and other brands across multiple North Rhine-Westphalia locations. Closely comparable in structure — a regional, multi-brand VW Group dealer with adjacent services — and a near-name peer to FSN.
• Rosier Holding GmbH: German multi-brand automotive dealer group with VW, Audi, Škoda, Porsche and other franchises primarily in northwestern Germany. Closely comparable as a family-influenced, multi-brand VW Group dealer network of similar geographic spread.

Regional players

• Beresa GmbH & Co. KG: Multi-brand automotive dealer group in North Rhine-Westphalia representing VW, Audi, Škoda and other brands. Comparable as another German multi-brand VW Group dealer but operating in a different western German region and not directly competing with FSN's MV/Sachsen-Anhalt footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ferdinand-schultz-nachfolger-autohaus

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ferdinand Schultz Nachfolger Autohaus