GAMEPARC

What GAMEPARC does

GAMEPARC, operated by SAS Sport Indoor (founded May 2010, registered in Poitiers), is a 7,000+ m² indoor multi-activity leisure complex located in Migné-Auxances near Poitiers and the Futuroscope theme park in the Nouvelle-Aquitaine region of France. The complex hosts 10+ distinct activities under one roof, including 8-lane NeoVerse-connected bowling (QubicaAMF), a 500 m² two-level LaserMaxx laser tag arena accommodating up to 32 players, Quiz Room immersive TV-style quiz rooms (franchise-hosted), 23 themed Cube Challenges escape rooms, fluorescent mini-golf (Goolfy), 4 climate-controlled padel courts, two indoor 5-a-side football fields with replay footage via GameParc TV, two themed karaoke rooms, an interactive LED floor game (Pulse UP), a pyramid-themed team puzzle (Brain Box), and a multi-level children's play area (Île des Pirates). Operating hours extend up to midnight on weekdays, with infrastructure designed for up to 500-person events.

The business operates on a primarily transaction-based revenue model: per-session and per-hour activity fees (typically €5–€25 per player) with time-of-day and day-of-week dynamic pricing, supplemented by group event packages (birthday parties, EVJF/EVG, corporate team building, family reunions, Christmas trees, seminars) that command per-head premiums of €19–€49 and include catering partnerships. A formal corporate Comité d'Entreprise (CE) channel sells bulk tickets at minimum 50-ticket volumes, a loyalty program accrues 1 point per activity (10 points redeemable for a free entry), and gift cards (minimum €20, 12-month validity) provide advance cash flow. The company has 12 employees, a registered share capital of €20,000, and is co-managed by Antoine de Bony and Damien de Rocquigny.

The go-to-market is direct-to-consumer at the single physical venue, supported by an online reservation system on gameparc86.fr, APEX Timing booking for Go-Karts and VIP passes, Quiz Room franchise network spillover, Google Maps / local SEO, a Facebook Foot 5 community group, and email marketing. The customer base is fragmented across families with children and teens, corporate clients (CE, seminars, team building), bachelor/bachelorette groups, youth leisure centers, and extended family reunion groups. Distribution is geographically limited to the Poitiers / Vienne department catchment, with no second location or franchising of the GAMEPARC brand itself (only the embedded Quiz Room concept operates as a franchise).

Name

GAMEPARC

Legal name

SAS Sport Indoor

Website

https://gameparc86.fr

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

GAMEPARC, operated by SAS Sport Indoor, is a 7,000+ m² indoor multi-activity leisure complex in Migné-Auxances near Poitiers, France, offering 10+ activities (bowling, laser tag, quiz rooms, padel, mini-golf, karaoke, escape cubes, foot 5) for families, corporate groups, and event organizers.

Ownership category

akta.pro rank

Product category

Indoor Leisure & Family Entertainment Center

NAICS

Amusement Parks and Arcades (7131), Fitness and Recreational Sports Centers (71394), Bowling Centers (71395), All Other Amusement and Recreation Industries (71399)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Family Entertainment Centers & Indoor Amusement (Arcades, Trampoline Parks, Indoor Play) (THAAAAAD)

akta.pro secondary industries

Arenas & Indoor Sports Centers (MPAKAEAB), Sports & Arena Event Venues (Stadiums, Arenas) (THAHAAAF), Venue & Event Presentation (Game Presentation, In-Venue Entertainment) (MPAKAKAD), Corporate Catering, Staffing & Guest Services (F&B, Security, Ushers) (MPAGAHAM)

Keywords

• Indoor leisure complex
• Multi-activity entertainment venue
• Bowling and laser tag
• Corporate team building events
• Birthday party venue

Headquarters

HQ city

Migné-Auxances

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Activity-Based Ticketing and Session Fees: Gameparc generates the majority of its revenue from individual activity bookings — bowling lanes, laser tag sessions, mini-golf rounds, padel court rentals, foot 5 field bookings, karaoke room hires, escape cube challenges, and more. Customers pay per session or per hour. Pricing varies by time slot (off-peak vs. peak), day of week, and participant category (adult, child, student). This is a one-time, consumption-based revenue model with high transaction frequency given the walk-in and booking traffic.
2. Private Event Booking and Catering: Birthday party packages, bachelor/bachelorette events (EVJF/EVG), family reunions (cousinades), corporate team-building packages, Christmas tree events, and meeting/seminar rentals. These bookings combine activity fees with food and beverage (cocktails, buffets, caterer-provided meals). Group bookings command premium per-head pricing and represent a significant revenue stream with advance reservation requirements.
3. Corporate CE Ticketing and Gift Cards: Gameparc sells bulk ticket bundles to company social committees (Comités d'Entreprise) at discounted rates, as well as gift cards. The minimum CE order is 50 tickets. Gift cards carry a 12-month validity and a minimum €20 credit. These create advance cash flow and incentivize repeat corporate visitation.
4. Membership Account and Loyalty Points: Members earn 1 point per activity purchase (excluding promotions, packs, and CE tickets) and can redeem 10 accumulated points for a free activity entry (Foot, Squash, Goolfy, Ile des Pirates, or Lasergame). This loyalty program drives repeat visits and engagement.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

SAS Sport Indoor operates GAMEPARC, a 7,000+ m² indoor multi-activity leisure complex near Poitiers and Futuroscope offering 10+ recreational activities (bowling, laser tag, fluorescent mini-golf, immersive quiz rooms, escape cube challenges, karaoké, padel, foot 5, interactive LED floor game, children's playground) under one roof. The venue also delivers event services including birthday parties, bachelor/bachelorette packages, family reunions, corporate team-building, seminars, and Christmas events for groups of 10 to 500+ guests, complemented by gift cards, corporate CE ticketing, and a loyalty membership program.

Product overview

GAMEPARC is a 7,000+ m² indoor leisure complex near Poitiers and Futuroscope, operated by SAS Sport Indoor. The facility offers a diverse portfolio of 10 core recreational activities: LaserMaxx (high-tech laser tag), Bowling (8 lanes with NeoVerse screens), Quiz Room (immersive TV-style quiz), Cube Challenges (23 escape rooms), Goolfy (fluorescent mini-golf), Pulse UP (interactive LED floor game), Brain Box (pyramid-themed puzzles), Karaoké (2 themed private rooms), Île des Pirates (multi-level children's playground), and Padel/Foot 5 (sports courts). These activities are complemented by event services including birthday packages, corporate team building, seminars/meetings, family reunions, and Christmas events for groups of 10-500+. The complex also offers gift cards, corporate benefit tickets, and a loyalty program. The venue operates 7 days a week with extended hours and serves as a one-stop destination for entertainment, sports, and celebrations.

Differentiator

Problem solved

Functional benefit

Brands

• LaserMaxx: Laser game activity featuring a 500m² arena on 2 levels with high-tech equipment, accommodating up to 32 players.
• Quiz Room
• Cube Challenges
• Brain Box
• Goolfy
• Île des Pirates
• Pulse UP!
• Padel Parc
• GameParc TV

Products and services

• Bowling

Quantifiable outcome

• 500-person event capacity for corporate and family gatherings
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature6 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Quiz RoomcoreChannel Partner/ Reseller/ DistributorQuiz Room is a franchise brand of immersive TV-style quiz rooms operated within the Gameparc venue. The Quiz Room Poitiers page on quiz-room.com is managed independently by the Quiz Room franchise network, which provides the concept, game content, branding, and booking platform. Gameparc provides the physical rooms and hosts operations. The Quiz Room franchise lists 13+ international locations (France, Belgium, Switzerland, UK, Spain, Germany, Australia, Canada, UAE, Mauritius).
• Le Bateau Ivre (caterer)minorOthersLe Bateau Ivre is a caterer referenced as a partner for cocktail events at Gameparc, providing a salmon workshop as part of the cocktail catering offer.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Speed Park: French chain of indoor multi-activity leisure centers combining karting, bowling, laser tag, and other activities. Directly comparable as a multi-activity indoor leisure operator serving both consumer and corporate event segments in France.
• Royal Kids: National French chain of indoor children's adventure playgrounds. Directly comparable to Gameparc's Île des Pirates children's play area for the under-12 segment, with shared focus on birthday party hosting.
• Ninkasi: French operator combining brewery/restaurant venues with bowling, concerts, and leisure activities. Comparable as a multi-activity leisure venue with F&B integration targeting similar consumer and corporate segments.
• Koezio: French operator of multi-activity indoor leisure complexes (Koezio Villette, Lyon, Lille) combining physical challenges, team-building, and group event packages. Directly comparable to Gameparc's multi-activity + corporate event model, though more skewed toward adult team-building.
• Get Out! (escape games): French escape room chain operating themed rooms across multiple cities. Comparable to Gameparc's Cube Challenges for the immersive escape/adventure game segment.
• Mégazone Laser Games: French laser tag operator with multiple sites offering immersive laser game arenas comparable to Gameparc's LaserMaxx. Direct peer for the laser tag activity segment with similar group and birthday offerings.
• Lucky Folks: Independent French indoor multi-activity leisure center (Bordeaux area) combining bowling, laser tag, karaoke, and escape rooms. Closest single-site direct peer to Gameparc in format and target customer mix.

Emerging players

• Quiz Room: International franchise of immersive TV-style quiz rooms hosted at Gameparc (Poitiers) and other venues. Comparable as a quiz-room concept and direct partner/competitor for the Quiz Room activity format.
• LaserMaxx: International laser tag brand and equipment provider whose arena format Gameparc hosts. Comparable for laser game operations and serves as both equipment/franchise partner and competitive benchmark.

Broad incumbents

• Center Parcs: Large European operator of family leisure/vacation resorts in France with extensive multi-activity indoor and outdoor offerings. Comparable as a broad incumbent in the family leisure space, though at a much larger destination-resort scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/joueursgameparc
• LinkedInlinkedin.com/company/gameparc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GAMEPARC