GET UP AND GO! TOURS LLC

What GET UP AND GO! TOURS LLC does

Get Up & Go! Tours LLC is a privately-held, founder-owned adventure tour operator headquartered in Anchorage, Alaska (4215 Spenard Road), founded in 2002 by Geoffrey Downes after he began guiding in Alaska in 1994. The company designs and delivers guided multi-sport and hiking adventure tours across Alaska, accessing Denali, Wrangell-St. Elias, Kenai Fjords, Prince William Sound, and Chugach National Forest under special use permits from federal and state land agencies. The core product portfolio comprises five named tours — Alaska Explorer (10-day lodge-based, $4,895/person), Mountains & Glaciers (6-day camp & cabin, $1,975), Alaska Ranger (6-day camp & cabin, $1,875), Kenai Fjords Hike & Cruise (3-day yurt-based, $795), and Alaska Family Explorer (9-day lodge-based, $2,895 adults / $1,895 children) — plus Anchorage-area day hikes ($99-$319) and combination tour packages with $50 per-person discount per additional tour. Tours are small-group (min 4, average 7-8, max 11-12), seasonal (May–September), and include lodging, most meals, transport, park fees, and adventure activities (sea kayaking, glacier trekking, ice climbing, whitewater rafting, canoeing).

The business operates exclusively direct-to-consumer via phone (1-888-868-4147, 1-907-245-0795), email ([email protected]), and a proprietary website with downloadable brochures and reservation forms — no third-party resellers, OTAs, or travel agencies. Reservations require $300/person deposits ($500 for lodge-based or custom tours), with balance due 60 days prior to departure (90 days for custom). Revenue derives from per-person tour fees, optional activity upsells (helicopter dog mushing ~$599, flight-seeing ~$495-$525, fishing charters $240-$450+, glacier trekking $125, ice climbing $225, rafting $147), and single supplements. Customer segmentation skews toward active adults, solo travelers (over 1/3 of clients), couples, and families with children, with international clientele from over 100 countries. The stated headcount is 6, with a larger pool of 15+ named seasonal guides.

The company is a mature, lifestyle-scale business with no disclosed external funding, no acquisitions, no app or proprietary technology platform, and no institutional investors. Its 25th season in 2026 reflects operational longevity rather than growth-phase momentum. Stated competitive advantages are talent-based (founder's 30+ years guiding experience, long-tenured guides), regulatory (multi-agency federal and state special use permits), and brand-based (7,000 lifetime clients, Expertise.com 2024 Best Local Tours recognition). The business model is fundamentally constrained by seasonality (5-month operating window), per-trip capacity (group size limits), and guide availability — all factors that cap scalability absent significant capital injection or structural change.

Name

GET UP AND GO! TOURS LLC

Legal name

GET UP AND GO! TOURS LLC

Website

https://getupandgotours.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Get Up & Go! Tours LLC is a privately-held, founder-owned Alaska adventure tour operator (founded 2002) providing guided multi-sport and hiking tours across Denali, Wrangell-St. Elias, Kenai Fjords, and Prince William Sound for active adults, solo travelers, families, and international visitors from over 100 countries.

Ownership category

akta.pro rank

Product category

Adventure Tourism Services

NAICS

Tour Operators (561520), Tour Operators (56152)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Adventure & Expedition Travel Agencies (THAKAFAB)

akta.pro secondary industries

Hiking, Trekking & Backpacking Tour Operators (THAAADAA), Group & Small-Group Custom Itinerary Planning (THAKAOAF), Luxury Multi-Day Tour Operators (THAKADAE)

Keywords

• Guided adventure tours
• Alaska hiking tours
• Multi-sport tours
• Wilderness expedition tours
• Alaska family tours

Headquarters

HQ city

Anchorage

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Guided Multi-Sport Adventure Tours: Revenue primarily from selling guided adventure tour packages at fixed per-person prices. Tour types include Alaska Explorer (10-day lodge-based), Mountains & Glaciers (6-day camp & cabin), Alaska Ranger (6-day camp & cabin), Kenai Fjords Hike & Cruise (3-day yurt-based), Alaska Family Explorer (9-day lodge-based), and combination tours. Prices range from $795 to $4,895 per person. Additional revenue from optional activities (glacier trekking upgrades, fishing charters, helicopter dog mushing, flight-seeing), single supplements, and Anchorage-area day hikes. Deposits of $300-500 per person required at booking.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Get Up & Go! Tours designs, sells, and leads guided multi-sport and hiking adventure tours in Alaska, ranging from 3-day to 15-day itineraries. The core products are five distinct tour packages (Alaska Explorer, Mountains & Glaciers, Alaska Ranger, Kenai Fjords Hike & Cruise, Alaska Family Explorer) priced from $795 to $4,895 per person, with all-inclusive pricing covering lodging, most meals, ground transport, park fees, professional guides, and adventure activities. The company also offers Anchorage-area day hikes and custom/private tours, all sold directly to individual travelers, families, and private groups.

Product overview

Get Up and Go! Tours is an Alaska-based tour operator offering guided multi-sport and hiking adventure tours. The core portfolio consists of five distinct tour products: Alaska Explorer (10-day lodge-based), Mountains & Glaciers (6-day camp & cabin), Alaska Ranger (6-day camp & cabin), Kenai Fjords Hike & Cruise (3-day yurt-based), and Alaska Family Explorer (9-day lodge-based). Tours can be combined into extended 8-15 day adventures. Add-on services include Anchorage-area day hikes. All tours include guided hiking, wildlife viewing, and adventure activities such as sea kayaking, glacier trekking, whitewater rafting, and canoeing.

Differentiator

Problem solved

Functional benefit

Products and services

• Alaska Explorer 10-day lodge-based multi-sport/hiking tour visiting Denali and Wrangell-St. Elias National Parks, featuring sea kayaking, glacier trekking, whitewater rafting, and canoeing, priced at $4,895 per person.
• Mountains & Glaciers 6-day camp & cabin-based multi-sport/hiking tour covering Matanuska Valley, Wrangell-St. Elias National Park, and Prince William Sound with glacier trekking and sea kayaking, priced at $1,975 per person.
• Alaska Ranger 6-day camp & cabin-based multi-sport/hiking tour focused on Denali National Park and the Alaskan Interior with whitewater rafting, canoeing, and glacier trekking, priced at $1,875 per person.
• Kenai Fjords Hike & Cruise (or Fish!) 3-day yurt-based multi-activity/hiking tour in Kenai Fjords National Park featuring Exit Glacier hike and wildlife-viewing cruise, priced at $795 per person plus local sales tax.
• Alaska Family Explorer 9-day lodge-based family adventure tour visiting Kenai Fjords National Park, Matanuska Glacier, and Denali National Park with wildlife viewing and optional activities, priced at $2,895 adults and $1,895 children ages 17 and under.
• Anchorage-Area Day Hikes Half-day ($149 per person) and full-day ($199 per person) guided hiking experiences in the Greater Anchorage area for individuals or groups of 2+, with customizable difficulty levels and group discount pricing.
• Combination Tours (Custom & Private Tours) 8 to 15-day combined tour itineraries that pair multiple shorter tours (Alaska Ranger, Mountains & Glaciers, Kenai Fjords) for extended Alaska adventures, with $50 per person discount per additional tour. Custom and private tours (guided or unguided) are also designed for families, businesses, private groups, or organizations.

Quantifiable outcome

• Nearly 7,000 satisfied clients from over 100 countries served
• +2 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• US National Park ServicecoreStrategic or Co-development PartnerGet Up & Go! Tours operates under special use permits from the US National Park Service, including access to Denali National Park, Wrangell-St. Elias National Park, and Kenai Fjords National Park. The company coordinates wildlife viewing shuttle bus access within Denali National Park.
• US National Forest Service / Chugach National ForestcoreStrategic or Co-development PartnerOperating permits from the US National Forest Service (Chugach National Forest) for tour operations in forest service lands.
• US Bureau of Land ManagementcoreStrategic or Co-development PartnerOperating permits from the US Bureau of Land Management for tours traversing BLM-managed lands.
• Alaska State ParkscoreStrategic or Co-development PartnerOperating permits from Alaska State Parks for state park access and campground usage.
• Alaska Wildlife Conservation CenterminorStrategic or Co-development PartnerIncluded visits to the Alaska Wildlife Conservation Center on Family Explorer tours for close-up wildlife viewing experiences.
• Alaska SeaLife CenterminorStrategic or Co-development PartnerIncluded visits to the Alaska SeaLife Center in Seward on Family Explorer and Kenai Fjords tours.
• Alaska Marine Highway SystemminorStrategic or Co-development PartnerState ferry service used for Prince William Sound crossings on certain tour itineraries (included in tour price).
• Local Lodges and CampgroundscoreChannel Partner/ Reseller/ DistributorNetwork of locally owned and operated lodges, cabins, bunkhouses, and campgrounds throughout Alaska including Kennicott Glacier Lodge, various rustic resorts, and state park campgrounds. Partner establishments are chosen for scenic locations, authenticity, and local ownership.
• Alaska RailroadminorChannel Partner/ Reseller/ DistributorOptional Alaska Railroad wilderness train trips offered as add-on experience from Denali to Anchorage on Family Explorer tours.
• Local Flight OperatorsminorChannel Partner/ Reseller/ DistributorScenic bush plane flights, flight-seeing tours, and helicopter-accessed activities (dog mushing on glaciers) provided by local partner operators. Optional paid activities arranged through the company.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Wildland Adventures: Boutique adventure travel company focused on small-group, immersive, multi-activity itineraries. Similar owner-operator ethos and active, nature-based trip design.
• Adventure Life: Small-group adventure tour operator offering guided trips across the Americas, including Alaska. Comparable active-adventure itinerary design and small-group philosophy.
• Backroads: Active-vacation company offering guided small-group hiking, biking, and multi-sport trips worldwide. Closely aligned small-group, multi-sport, all-inclusive pricing model.
• Mountain Travel Sobek: Pioneer adventure travel operator running guided multi-sport, hiking, and trekking tours worldwide since 1969. Highly comparable multi-activity, small-group format with all-inclusive pricing.

Broad incumbents

• Intrepid Travel: Large global adventure tour operator with active, small-group itineraries across many destinations. Comparable active-adventure category and traveler profile at much larger scale.
• Exodus Travels: Established adventure travel company offering guided walking, hiking, and multi-activity trips worldwide. Overlaps with Get Up & Go! in active, guided small-group adventure format.
• G Adventures: Global small-group adventure tour operator with a broad portfolio of active itineraries. Operates at much larger scale in the same adventure travel category.
• REI Adventures: Outdoor retailer-owned guided adventure travel program offering hiking and multi-sport trips including Alaska. Larger brand but overlapping active-adventure customer base.

Regional players

• Alaska Alpine Adventures: Alaska-based adventure operator offering guided hiking, backpacking, and multi-sport trips. Direct regional competitor sharing the same permit environment and customer base.
• Alaska Tour & Travel: Alaska-focused travel agency packaging guided adventure, wildlife, and multi-sport itineraries. Comparable Alaska-centric product mix though broader and more agency-style.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/get-up-and-go-tours-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GET UP AND GO! TOURS LLC