Pacific City

What Pacific City does

Pacific City is a beachfront retail, dining, and entertainment destination located at 21010 Pacific Coast Highway in Huntington Beach, California. Owned and operated by Centennial Real Estate Management L.L.C., the property serves Orange County residents and Huntington Beach tourists as a coastal lifestyle shopping and dining experience anchored by ocean views and a curated tenant mix. The center hosts roughly 30 tenants spanning fashion retailers (H&M, lululemon, Free People, Urban Outfitters, Tommy Bahama), beauty brands (Sephora, Pandora, Lush), fitness and wellness (Equinox as the flagship anchor, with co-located Earthbar), specialty boutiques (Vissla, San Lorenzo Bikinis, Rad Power Bikes, Open Market OC), and a layered dining and entertainment precinct organized around the Lot 579 sub-brand and including concepts such as The Bungalow (Brent Bolthouse), The Lighthouse, Bear Flag Fish Co., Kai Modern Japanese Bistro (Wild Thyme Restaurant Group), Mendocino Farms, Simmzy's, Philz Coffee, and Hans' Homemade Ice Cream, plus entertainment venues Surf City Escapes and Plush & Play.

The underlying technology is a third-party digital platform operated by Placewise Digital (Mallfinder Network LLC) under a core technology partnership, providing the website, store directory, events calendar, tenant communications, and a 'Shop Now' portal for browsing tenant in-stock items. Integrations are limited to Google Maps for directions, Meta and Twitter social sharing, and Google Analytics for web analytics; there is no proprietary AI/ML layer. The center also drives engagement through email newsletters, social media, the Kids Club community program, events programming at venues like The Lighthouse, and seasonal editorial/trending content.

Pacific City's business model is retail tenant leasing. The entity generates revenue (undisclosed) by leasing space to national, regional, and local tenants across inline stores, anchor formats, the Lot 579 food hall area, and entertainment venues. Consumer pricing is set by individual tenants and is not disclosed by the center. The listed entity operates with a lean overlay of approximately 7 employees, consistent with a property-management/marketing entity rather than full operational headcount, with Centennial Real Estate Management L.L.C. holding ownership and intellectual property rights. Customer segments center on coastal lifestyle enthusiasts, Orange County families, and food and beverage seekers, served through a direct-to-consumer model that combines physical foot traffic with digital discovery via the website and email.

Name

Pacific City

Legal name

Centennial Real Estate Management L.L.C.

Website

https://gopacificcity.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Pacific City is a beachfront retail, dining, and entertainment destination in Huntington Beach, California, owned by Centennial Real Estate Management. It serves Orange County residents and tourists with a curated mix of national retailers, restaurants, and entertainment venues anchored by Equinox.

Ownership category

akta.pro rank

Product category

Shopping Center Operations

NAICS

Amusement Parks and Arcades (7131), Drinking Places (Alcoholic Beverages) (7224)

SIC

Retail-Eating & Drinking Places (5810), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Marine Recreation Rentals & Tours Retail Counter (On-site Sales) (CRAMAIAM)

akta.pro secondary industry

Surf & Beach Sports Retail (Surfboards, Bodyboards, Skimboards) (CRAMAIAE)

Keywords

• Shopping center operations
• Retail leasing services
• Dining entertainment venues
• Mixed-use retail property
• Beachfront lifestyle destination

Headquarters

HQ city

Huntington Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Infrastructure, Personnel, Technology or R&D

Revenue model

1. Retail Tenant Leasing: Pacific City generates revenue through leasing retail space to national brands, local boutiques, and restaurant operators. The center offers various retail formats including inline stores, anchor tenants (e.g., Equinox), food hall concepts (Lot 579), and entertainment venues.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Pacific City is a beachfront retail, dining, and entertainment destination located at 21010 Pacific Coast Highway in Huntington Beach, California. The center leases retail space to approximately 30+ tenants, including national brands (H&M, lululemon, Free People, Sephora, Tommy Bahama), an Equinox fitness anchor, distinctive dining concepts (Lot 579 food hall area with Bear Flag Fish Co., The Bungalow, The Lighthouse), and entertainment venues such as Plush & Play and Surf City Escapes. Revenue is generated through tenant leasing arrangements, supported by a Placewise Digital-powered website featuring a store directory, events calendar, dining information, sales/promotions, and an online shopping portal for browsing in-stock items.

Product overview

Pacific City is a retail shopping center located in Huntington Beach, California, operated by Placewise Digital on behalf of Centennial Real Estate Management. The center features a diverse portfolio of retail stores, restaurants, and entertainment venues across multiple categories. The retail portfolio includes fashion anchors (H&M, lululemon, Free People, Urban Outfitters), beauty retailers (Sephora, Pandora, Lush), lifestyle brands (Tommy Bahama, Vissla, Cariloha), health and fitness (Equinox, Casa de Pilates), and specialty retailers (Rad Power Bikes, Sunglass Resort, Open Market OC). The dining portfolio centers around Lot 579, a beachside dining precinct, plus The Bungalow nightlife venue, The Lighthouse music venue, and casual/fast-casual restaurants (Bear Flag Fish Co., Kai Modern Japanese Bistro, Mendocino Farms, Simmzy's, Philz Coffee, Hans' Homemade Ice Cream). Entertainment offerings include Surf City Escapes escape rooms and Plush & Play arcade. The center provides an online shopping portal for browsing in-stock items and a mobile-friendly website for store directories, hours, events, and promotions.

Differentiator

Problem solved

Functional benefit

Brands

• Lot 579: An entertainment area within Pacific City featuring dining venues and nightlife options including Bear Flag Fish Co., The Bungalow, and The Lighthouse.

Products and services

• Lot 579

Named customers12 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature1 record

Partnerships

Five partnerships are on record, tiered core, major and flagship.

• Centennial Real Estate Management L.L.C.coreOthersOwner of Pacific City. Centennial Real Estate Management L.L.C. owns and manages the shopping center property. The company specializes in retail real estate across the United States.
• Placewise Digital (Mallfinder Network LLC)coreTechnology or IntegrationDigital technology partner operating the Pacific City website and digital platform. Placewise provides the mall management software, website, directory, and digital marketing infrastructure for the shopping center.
• Equinox FitnessmajorStrategic or Co-development PartnerEquinox operates a flagship fitness facility at Pacific City. The partnership brings premium fitness, spa, and wellness services to the center, with Earthbar (co-located juice bar) operated in partnership with Equinox.
• Brent Bolthouse / The BungalowflagshipStrategic or Co-development PartnerHospitality entrepreneur Brent Bolthouse opened the second location of his famous The Bungalow concept at Pacific City. The venue brings Santa Monica-style lounge, dining, and nightlife experience to Huntington Beach.
• Wild Thyme Restaurant GroupmajorChannel Partner/ Reseller/ DistributorRestaurant group behind Shorebird, Jay Bird's Chicken, and Mole introduces Kai Modern Japanese Bistro at Pacific City. The 6,500-square-foot immersive dining venue represents a significant culinary anchor for the center.

Scale indicators2 records

Recent moves1 record

Expansion highlights3 records

Direct peers

• Santana Row: Mixed-use lifestyle center in San Jose, CA featuring retail, dining, entertainment, and residences. Comparable open-air format with upscale national tenants and event programming.
• The Grove: Iconic outdoor lifestyle mall in Los Angeles owned by Caruso, blending retail, dining, and entertainment with a trolley and farmers market. Direct lifestyle-destination peer sharing experiential differentiation strategy and high-end tenant mix.
• UTC (University Towne Centre): Open-air lifestyle shopping center in San Diego, CA featuring Apple, Nordstrom, and a dine-in cinema. Comparable coastal Southern California lifestyle format with premium retail and dining mix.
• Third Street Promenade: Outdoor pedestrian shopping and dining district in Santa Monica with national retailers, restaurants, and street entertainment. Beach-adjacent lifestyle destination with similar tourist plus local traffic dynamics.
• Irvine Spectrum Center: Large outdoor lifestyle center in Irvine, CA with national retailers (Sephora, H&M, Anthropologie), restaurants, and entertainment including a Ferris wheel. Closest direct peer in Orange County by format and tenant composition.
• Victoria Gardens: Outdoor lifestyle center in Rancho Cucamonga, CA owned by Centergy-owned Lewis Retail with a town-square format featuring national retailers, dining, and entertainment. Comparable tenant mix and event-driven programming model.
• Fashion Island: Open-air lifestyle shopping center in Newport Beach, CA featuring upscale retail (Apple, Nordstrom), dining, and entertainment with ocean views. Direct competitor in the premium coastal Orange County lifestyle-center category with overlapping national tenant mix.

Regional players

• The Shops at Mission Viejo: Indoor shopping mall in Mission Viejo, CA anchored by Macy's, Nordstrom, and H&M. Adjacent Orange County shopping center overlapping in tenant base though operating in traditional enclosed-mall format.

Broad incumbents

• Ala Moana Center: Largest open-air shopping center in the world located in Honolulu, Hawaii, anchored by Bloomingdale's and Nordstrom with extensive dining. Larger-scale lifestyle center peer sharing beach-adjacent tourist plus local demand profile.
• South Coast Plaza: Largest shopping center on the West Coast in Costa Mesa, CA, anchored by luxury retailers (Saks, Nordstrom). Major Orange County incumbent operating at broader scale and higher-end positioning than Pacific City.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/pacific-city

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pacific City