Name

Grafik Idee

Legal name

Grafik Idee Textilwerbung

Website

https://grafik-idee.de

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Frankfurt - Höchst

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom Textile Printing Services: Custom screen printing, digital printing, DTF, and transfer printing on textiles. Pricing based on project scope, technique, quantity, and textile choice. One-time service revenue per project.
2. Embroidery Services: Professional embroidery services for brands using fine yarns and precise punching techniques. Revenue generated per project based on complexity and quantity.
3. Woven Labels & Brand Add-ons: Production and installation of woven labels, neckprints, embossing, and custom packaging. Revenue per unit and project.
4. Sustainable Textile Sales: Sale of branded sustainable textiles from Stanley/Stella and HAKRO collections with finishing applied. One-time purchase with customization.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Grafik Idee is a craft-level textile printing and finishing Manufaktur in Frankfurt-Höchst, Germany. It customizes textiles via screen printing, embroidery, digital printing, DTF, transfer, flex, and sublimation techniques, and offers complementary finishing services such as woven labels, neckprints, embossing, and custom packaging. The company also acts as an official dealer for Stanley/Stella and HAKRO sustainable textile brands, providing customers with a one-stop solution for branded apparel from premium sustainable textiles to budget alternatives.

Product overview

Grafik Idee is a textile printing and finishing service (Manufaktur) based in Frankfurt-Höchst, Germany, founded in 1987. The company offers a comprehensive portfolio of textile customization services centered on screen printing (Siebdruck), embroidery (Stickerei), digital printing, and DTF/transfer methods, complemented by add-on finishing services including woven labels, neckprints, embossing, and custom packaging. The core offering is a craft-level manufacturing approach rather than industrial mass production, emphasizing quality control, personalized consultation, and sustainable practices. The company serves as an official dealer for two premium textile brands—Stanley/Stella (sustainable premium) and HAKRO (corporate wear)—and offers additional branded textiles from other manufacturers, positioning itself as a one-stop solution for businesses, clubs, fashion labels, and agencies seeking branded textile products with artisanal quality.

Differentiator

Problem solved

Functional benefit

Products and services

• Siebdruck (Screen Printing) Traditional screen printing technique offering vibrant colors, soft print feel, and high wash resistance; ink is anchored directly into the fabric for long-lasting results on logos, lettering, illustrations, and brand-strong branding across various materials.
• Stickerei (Embroidery) Premium embroidery service using fine yarns, clear contours, and precise punches to create three-dimensional depth on brand textiles.
• Digitaldruck (Digital Printing) Digital printing technology suitable for detailed photo prints and complex designs on textiles, providing precise, long-lasting, and color-intensive results.
• DTF (Direct to Film) Direct-to-film transfer printing technology offering flexibility and detail reproduction for textile designs.
• Transferdruck (Transfer Printing) Transfer printing method for applying designs onto textiles using heat and pressure.
• Flexdruck (Flex Printing) Flex printing technique using vinyl-based materials for durable and color-rich textile prints.
• Sublimationsdruck (Sublimation Printing) Sublimation printing for polyester textiles enabling full-color, wash-resistant prints with high color brilliance.
• Woven Labels & Add-ons Production and sewing of woven labels, neckprints, embossing, and individual packaging that transform textiles into branded products with recognition value.
• Neckprints & Inprints Elegant interior prints that replace scratchy labels, providing clean, modern, and professional appearance ideal for fashion labels, teams, and brands with high aesthetic standards.
• Embossing & Prägung Heat and pressure-based 3D embossing technique creating subtle, high-quality texture in fabric for an exclusive, minimalist finish.
• Stanley / Stella Textiles Sale of fair, sustainable premium textile brand featuring modern cuts and thoughtful designs, ideal for demanding finishing applications; Grafik Idee is an official dealer offering the complete Stanley/Stella collection.
• HAKRO Textiles Sale of HAKRO quality collections for corporate wear and durable branded articles with excellent processing and diverse selection, certified according to Oeko-Tex Standard 100.

Quantifiable outcome

• Nearly zero complaint rate ( Reklamationsquote approaching zero ) through strict quality standards with manual inspection of every product before shipping

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Stanley/StellacoreStrategic or Co-development PartnerOfficial dealer relationship with Stanley/Stella, a premium sustainable textile brand. Grafik Idee offers their complete collection featuring modern cuts, high-quality fabrics, and carefully coordinated colors. The partnership emphasizes uncompromising sustainable premium quality for demanding finishing projects.
• HAKROcoreStrategic or Co-development PartnerEstablished partnership with HAKRO, a quality textile collection brand featuring timeless basics and modern styles. HAKRO textiles use first-class raw materials, dyes, and accessories from renowned brand suppliers. Grafik Idee uses HAKRO textiles for corporate wear and long-lasting brand articles, with Oeko-Tex Standard 100 certification.
• UPSminorOthersInsured shipping via UPS for deliveries within Germany. Used as the exclusive delivery carrier for all shipped orders.

Scale indicators4 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Shirtigo: German print-on-demand platform offering custom textile decoration including screen printing, digital printing, embroidery, and finishing (labels, neckprints). Closely comparable in service mix and German-market focus, with broader SaaS/POD tooling.
• Wunderlabel: Specialist in woven labels, hangtags, and apparel accessories for small and medium brands. Directly comparable to Grafik Idee's woven-label and add-on finishing services for branded apparel and small fashion labels.
• Shirtepedia: German textile printing shop offering screen printing, digital printing, embroidery, and finishing services to B2B customers. Directly comparable to Grafik Idee in service mix, customer segments (clubs, fashion labels, businesses), and German-market focus.

Broad incumbents

• Spreadshirt: Leipzig-based, much larger print-on-demand platform operating in the custom apparel and textile decoration space across Europe. Comparable to Grafik Idee in offered services (screen printing, digital, embroidery, transfer) but at a substantially larger scale and with a marketplace model.
• RushOrderTees: US custom apparel company specializing in fast-turnaround screen printing, embroidery, and digital printing for teams and brands. Comparable in core techniques and B2B/private-label service but at higher volume and different geography.
• Printful: Large print-on-demand fulfillment platform offering custom textile printing and decoration (DTG, embroidery, sublimation, cut-and-sew). Comparable in technology breadth but operates a global marketplace model rather than a local artisan workshop.
• CustomInk: Large US custom apparel company offering screen printing, embroidery, and decoration services for teams, businesses, and events. Comparable product/service mix but at much greater scale and primarily serving the North American market.

Emerging players

• Sticker Mule: Custom merchandise platform offering stickers, labels, and apparel printing/embroidery. Comparable in the apparel-decoration and label/branding add-on services that overlap with Grafik Idee's woven labels and finishing expertise.
• Printify: Print-on-demand marketplace connecting merchants with textile printing and decoration partners. Comparable in the underlying service categories (screen printing, DTG, embroidery) but operates as a digital marketplace rather than a hands-on production house.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Grafikidee
• LinkedInlinkedin.com/company/grafik-idee
• Instagraminstagram.com/grafik_idee

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grafik Idee