Hotel Mencey

What Hotel Mencey does

Hotel Mencey, operating as Iberostar Heritage Grand Mencey, is a single-property 5-star luxury hotel located in Santa Cruz de Tenerife, Canary Islands, Spain. Founded in 1948 and later rebranded under the Iberostar Group's heritage collection, the property occupies a historic colonial Canarian building and holds the distinction of being the only 5-star hotel in Santa Cruz de Tenerife, having hosted royalty, actors, musicians, and artists across its 75+ year operating history.

The hotel's core product is integrated luxury hospitality comprising 11 room categories ranging from 335 ft² standard doubles to a 1,075 ft² Royal Suite, priced from USD 210 per night. Ancillary revenue streams include six restaurants (Los Laureles, Los Menceyes buffet, Duke Japanese fusion recognized by the Michelin Guide 2026, Kon·Tiki, Colmado 1917, and Papa Negra led by chef Alejandro Quintero), two bars (Iballa Cocktail Bar and Bar Casino), a 4,500 m² SPA Sensations facility with thermal circuits and treatments, nine adaptable meeting rooms totaling 447 m² for up to 400 attendees, 700 m² of fitness facilities with two paddle courts, and an Aula de Cocina culinary school. Technology infrastructure is limited to standard guest-facing digital tools (My Room Online room pre-selection, Web Check-in, SPA booking) accessed via Iberostar's owned digital ecosystem.

The business model is multi-stream transaction-based revenue: nightly accommodation, F&B, SPA/wellness, MICE events and weddings, and ancillary services (parking, room service, minibar, cooking classes). Distribution is primarily direct-to-consumer through iberostar.com and an 8-language contact center, supplemented by OTA listings (Booking.com, TripAdvisor, HolidayCheck) and IHG One Rewards loyalty integration (though not yet part of the full IHG commercial alliance). Customer segments span luxury leisure travelers and couples (primary), families, business and MICE travelers, weddings and celebrations, and wellness/SPA seekers. The hotel is privately operated by the Iberostar Group, a Spanish hotel conglomerate, and holds EarthCheck sustainability and ISO 9001 certifications.

Name

Hotel Mencey

Legal name

Iberostar Heritage Grand Mencey

Website

https://grandhotelmencey.com

Company type

Private

Founded year

1948

Operating status

Operating

Headcount range

11–50 employees

Short description

Iberostar Heritage Grand Mencey is a 5-star historic luxury hotel in Santa Cruz de Tenerife, Canary Islands, serving leisure couples, families, MICE clients, and wedding and wellness guests with 11 room categories, 6 restaurants, a 4,500 m² SPA, and event facilities.

Ownership category

akta.pro rank

Product category

Luxury Hotel & Hospitality Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Accommodation (721), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

akta.pro secondary industries

Luxury Wellness & Spa Resorts (THAGACAG), Resort Convention Hotels (THAGALAC)

Keywords

• Luxury hotel services
• Hospitality accommodations
• Spa wellness services
• Event meeting venues
• Fine dining restaurants

Headquarters

HQ city

Santa Cruz de Tenerife

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Accommodation / Room Revenue: Primary revenue stream from nightly hotel stays across multiple room categories including Standard Double, Superior, Junior Suite, Suite, Royal Suite, and Family rooms. Three rate plans are offered: Room Only, Breakfast, and Half Board.
2. Food & Beverage: Revenue from 6 restaurants (Los Laureles, Los Menceyes buffet, Duke Japanese fusion, Kon·Tiki, Colmado 1917, Papa Negra) and 2 bars (Iballa Cocktail Bar, Bar Casino). Includes à la carte dining, gourmet experiences, and catering for events.
3. Spa & Wellness Services: Revenue from SPA Sensations facilities (over 4,500 m²) including massages, beauty treatments, thermal circuit access, and the Sprunch weekend experience combining SPA waters circuit and gourmet brunch.
4. Events & Weddings: Revenue from hosting meetings, conventions, and weddings across 9 adaptable meeting rooms totaling up to 447 m², with capacity for up to 400 attendees. Includes event planning, catering, and banquet services.
5. Ancillary Services: Additional revenue from parking (with cost), 24-hour room service, minibar consumption, paddle court access, and cooking classes at the Aula de Cocina.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Hotel Mencey is a 5-star luxury hotel in Santa Cruz de Tenerife offering upscale room accommodations across 11 categories, six restaurants and two bars, a 4,500 m² spa and wellness facility, event and meeting spaces, and fitness amenities. The property integrates historic Canarian colonial architecture with modern hospitality services under the Iberostar Heritage brand.

Product overview

Iberostar Heritage Grand Mencey is a single 5-star luxury hotel property offering integrated hospitality services. The accommodation portfolio comprises 10 distinct room types ranging from standard doubles (335 ft²) to the Royal Suite (1,075 ft²). The property features 6 restaurants and 2 bars, including the Michelin Guide 2026-recognized Duke Restaurant for contemporary Japanese cuisine and Papa Negra for innovative Canarian cuisine. Wellness infrastructure includes the 4,500 m² SPA Sensations with hydrotherapy facilities and two padel courts. Meeting and event capabilities span 9 adaptable rooms (447 m² total) for up to 400 guests, complemented by a cooking school. Digital guest services include online room selection and web check-in. The hotel participates in the IHG One Rewards loyalty program and implements sustainable practices as part of Iberostar's Wave of Change initiative.

Differentiator

Problem solved

Functional benefit

Products and services

• Hotel Mencey (Iberostar Heritage Grand Mencey) — 5-Star Accommodation A 5-star luxury hotel property in Santa Cruz de Tenerife, Canary Islands, Spain, offering upscale accommodations across 11 room categories (Doble, Doble Vista Jardín, Doble Superior, Doble Superior Vista Jardín, Doble Comunicada, Junior Suite, Suite, Suite Real, Suite Vista Jardín, Familiar) with sizes from 335 to 1,075 ft². Includes king/queen/twin beds, free WiFi, 32"+ TVs, 24-hour room service, and eco-friendly amenities. Targeted at leisure travelers, couples, families, business guests, and event attendees seeking a historic 5-star stay.

Quantifiable outcome

• 4.5/5.0 average rating on TripAdvisor based on 2,973 reviews
• +2 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• IHG One RewardscoreGTM or Marketing PartnerIberostar Heritage Grand Mencey is integrated into the IHG One Rewards loyalty program, enabling members to earn points when staying at Iberostar Beachfront Resorts and across IHG's portfolio of 17+ brands and 6,000+ hotels worldwide. Members receive exclusive benefits including priority check-in, late checkout, and member-only rates. However, the hotel is noted as not currently part of the full IHG commercial alliance (with IHG-Cuba interests excluded from the collaboration).

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Gran Hotel Bahía del Duque: Iconic 5-star luxury resort in Costa Adeje, Tenerife, with multiple restaurants, large SPA, and MICE/event facilities. Competes for the same affluent Tenerife traveler and is comparable in scale of amenities and quality-tier positioning.
• Sir Anthony: 5-star boutique luxury hotel in Costa Adeje, Tenerife, part of the GF Hoteles portfolio. Comparable upper-upscale leisure positioning with personalized service and on-site dining.
• Iberostar Grand El Mirador: Adults-only 5-star Iberostar luxury property in Costa Adeje. Comparable high-end room product, gourmet dining portfolio, and SPA infrastructure; serves as a benchmark for Iberostar's luxury-tier guest experience in the Canary Islands.
• Hotel Botánico & The Oriental Spa Garden: 5-star luxury hotel in Puerto de la Cruz, Tenerife, similarly combining urban-adjacent location, a large SPA/wellness facility, and 5-star dining in a historic Canarian setting. Comparable upper-upscale positioning and reliance on Tenerife tourism demand.
• Royal Garden Villas & Spa: 5-star luxury villa-style hotel in Costa Adeje, Tenerife, with on-site SPA, fine dining, and personalized guest service. Competes for the same affluent leisure and wellness travelers in the Tenerife market.
• GF Victoria: 5-star luxury resort in Costa Adeje, Tenerife, with extensive family-friendly amenities, multiple restaurants, and pool/SPA offerings. Competes for the same upper-upscale Tenerife leisure traveler segment.
• Iberostar Selection Anthelia: Sister Iberostar 5-star property in Costa Adeje, Tenerife. Comparable room product, multi-restaurant F&B, and SPA scale, representing the closest internal benchmark for the Mencey within Iberostar's portfolio.
• Vincci Selección La Plantación del Sur: 5-star luxury resort in Costa Adeje, Tenerife, with multiple pools, SPA, restaurants, and event facilities. Directly competes for the same premium leisure and MICE segments in the Tenerife luxury market.
• The Ritz-Carlton, Abama: 5-star luxury resort in Guía de Isora, Tenerife, with extensive wellness, dining, and MICE infrastructure. A global luxury brand benchmark on the island, directly competing for the same premium Tenerife leisure and corporate travel segments.

Regional players

• Lopesan Costa Meloneras Resort & Spa: 5-star luxury resort in Gran Canaria (Canary Islands), with extensive SPA, multiple restaurants, and large event facilities. Comparable scale and luxury positioning, but serves a different Canary island destination, making it a regional rather than direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights7 records

Customer concentration

• Xx.com/iberostar
• Facebookfacebook.com/iberostar
• LinkedInlinkedin.com/company/hotel-mencey

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hotel Mencey