Greenpeace Belgium
Greenpeace Belgium is a Brussels-based non-profit (Greenpeace Belgique vzw) and Belgian national office of Greenpeace International, running climate, biodiversity, energy, and ocean advocacy campaigns funded entirely by individual donations via its digital donation and petition platforms.
- Company typePrivate
- Founded1971
- HeadquartersBrussels, Belgium
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Greenpeace Belgium does
Greenpeace Belgium (legal name Greenpeace Belgique vzw) is a Brussels-based non-profit environmental organization operating as the Belgian national office of the Greenpeace International network founded in 1971. The organization runs advocacy campaigns across three core pillars — climate, biodiversity, and energy — supplemented by emerging initiatives such as the Deep Sea Mining Opposition Campaign (targeting Belgian multinational DEME), the 30X30 Ocean Protection Campaign, and the Deep Arctic Expedition. It conducts independent investigative research, with outputs including the 'Pollueurs sous Perfusion' report quantifying €5.7-7.4 billion in annual Belgian subsidies to high-emission industrial sectors.
Its core operational products are a Digital Activism Hub (petition signing at act.greenpeace.org, activist recruitment, philanthropy engagement, testamentary giving) and an Online Donation System (donate.greenpeace.be) supporting one-time and recurring monthly direct-debit contributions. There is no proprietary technology stack; supporting infrastructure consists of the RGive donation platform, SEPA bank transfer integration via IBAN BE69 5230 4174 9178, and bilingual French/Dutch websites. In 2024, the organization allocated 58% of donations to campaigns, 25% to fundraising, and 17% to administration.
The business model is exclusively individual-donor funded. Greenpeace Belgium explicitly refuses corporate, government, and political party sponsorship to preserve operational and speech independence, and leverages Belgium's tax deduction system (30% recovery on donations above €40 annually) to incentivize contributions. Distribution is digital-first across Instagram, Facebook, TikTok, Bluesky, YouTube, email/newsletter, and earned media (press releases, reports). The organization employs approximately 63 staff and operates from Brussels.
Greenpeace Belgium firmographics
Firmographics- Name
- Greenpeace Belgium
- Legal name
- Greenpeace Belgique vzw
- Website
- https://greenpeace.be
- Company type
- Private
- Founded year
- 1971
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Greenpeace Belgium is a Brussels-based non-profit (Greenpeace Belgique vzw) and Belgian national office of Greenpeace International, running climate, biodiversity, energy, and ocean advocacy campaigns funded entirely by individual donations via its digital donation and petition platforms.
- Ownership category
- akta.pro rank
Greenpeace Belgium industry classification
Industry- Product category
- Environmental Advocacy and Nonprofit Activism
- NAICS
- Environment, Conservation and Wildlife Organizations (813312)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Climate Change Mitigation & Adaptation (BPAGAGAF)
- akta.pro secondary industries
- Environmental Education & Outreach (BPAGAGAH), Pollution Prevention & Toxics Reduction (BPAGAGAJ)
Keywords
Where Greenpeace Belgium is headquartered
LocationHeadquarters
- HQ city
- Brussels
- HQ country
- Belgium
- HQ region
- Europe
Offices1 record
Markets served
Greenpeace Belgium business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Individual Donations: Primary revenue stream from individual donors making one-time or recurring (monthly direct debit) contributions. The organization explicitly refuses corporate, government, and political party sponsorship to maintain independence. In 2024, 58% of donations were allocated to campaigns, 25% to fundraising, and 17% to administration.
- Philanthropy and Legacy Giving: Philanthropy program including major donor support and testamentary giving. Contact person: Ilse Nollet ([email protected]). Tax-efficient giving encouraged through Belgian tax deduction system (30% tax recovery on donations above €40 annually).
- Membership/Supporter Engagement: Ongoing supporter relationships through petitions, activism participation, and regular communication. Supporters can engage through signing petitions, becoming activists, requesting support, or making financial contributions.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels10 records
Greenpeace Belgium product offering
Product offeringCore offering
Greenpeace Belgium is a non-profit environmental advocacy organization that organizes and conducts campaigns on climate, biodiversity, ocean protection, and energy transition. Its core offering combines independent environmental research and investigation with citizen mobilization through petitions, activism recruitment, and direct non-violent action. Funding comes entirely from individual citizen donations, with no corporate, government, or political party sponsorship accepted.
Product overview
Greenpeace Belgium operates as an environmental activist organization offering a campaign-based service portfolio centered on advocacy, citizen mobilization, and independent environmental research. The core offering combines an Environmental Campaigns Platform organizing actions around climate, biodiversity, and energy issues with an Online Donation System for fundraising. Supporting initiatives include the Deep Sea Mining Opposition Campaign targeting Belgian multinational DEME, the 30X30 Ocean Protection Campaign for international marine conservation targets, and the Deep Arctic Expedition for field research. Climate Accountability Reports provide investigative research, while a Digital Activism Hub enables petition signing, activist recruitment, and philanthropy engagement. The organization maintains operations in both French and Dutch languages.
Differentiator
Problem solved
Functional benefit
Products and services
- Environmental Campaigns Platform Greenpeace Belgium's primary advocacy service organizing non-violent environmental campaigns across climate, biodiversity, energy transition, and independent investigations. The platform enables citizen engagement through coordinated petitions, activism programs, and direct action initiatives targeting corporations and governments.
- Online Donation Service Digital donation service enabling one-time and recurring monthly direct-debit contributions to support Greenpeace Belgium's environmental campaigns. Includes Belgian tax deduction processing (30% tax credit on donations of €40+ annually), testamentary giving options, and corporate philanthropy programs, powered by the RGive platform with SEPA bank transfer support.
- Digital Activism Hub Online engagement service providing citizens with petition signing, activist recruitment, organizational support requests, and philanthropy program access. Available in both French and Dutch, supporting Belgium's bilingual population.
Quantifiable outcome
- Campaigns have closed polluting companies and led to environmental protection laws
- +1 more outcomes
Companies that use Greenpeace Belgium
Customer profileSegments1 record
Ideal customer profiles1 record
Greenpeace Belgium technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Greenpeace Belgium partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
Greenpeace Belgium competitors and assessment
Company assessmentRegional players
- Natagora: Wallonia-focused biodiversity NGO with donation-funded advocacy model. Comparable as a Belgian environmental organization engaging citizens through campaigns, though regionally focused on French-speaking Belgium.
- Natuurpunt: Flanders-focused nature conservation NGO and direct Belgian environmental peer. Comparable donation-funded, member-driven model with campaigns and nature protection focus, though regionally scoped to Dutch-speaking Belgium.
- Bond Beter Leefmilieu: Flemish umbrella coalition of environmental organizations active in Belgian policy advocacy. Comparable as a Belgium-based environmental advocacy entity, though operating as a coalition rather than direct-mobilization NGO.
Direct peers
- WWF Belgium: Largest direct peer in Belgium operating as a major environmental NGO with similar donation-funded advocacy model, multi-channel campaigns (climate, biodiversity, oceans), and Belgian donor base. Comparable on scale, mission, and fundraising tactics.
- Les Amis de la Terre Belgium (Friends of the Earth Belgium): Belgian environmental advocacy NGO operating on grassroots mobilization and policy campaigns. Direct peer as a similarly structured donation-funded activist organization targeting Belgian government and corporate environmental accountability.
Broad incumbents
- Greenpeace International: Global parent federation of independent Greenpeace offices including Greenpeace Belgium. Most directly comparable as the umbrella entity coordinating the network, sharing brand, mission, and scientific resources.
- Climate Action Network Europe: European-wide coalition of climate-focused NGOs. Comparable as a higher-level advocacy entity coordinating climate campaigns relevant to Belgian policy, though broader in geographic scope.
- European Environmental Bureau: Largest European network of environmental citizens' organizations based in Brussels. Comparable as a Brussels-based environmental advocacy entity influencing EU policy relevant to Belgian campaigns.
Emerging players
- Oxfam Belgium: Belgian branch of Oxfam active in climate justice advocacy alongside broader humanitarian work. Comparable as a Belgian donation-funded advocacy NGO with overlapping climate-justice positioning, though broader social mission.
- 350.org Europe: Global grassroots climate movement with active European presence and Belgian supporter base. Comparable on climate-mission focus and digital mobilization, though narrower scope than Greenpeace Belgium's multi-issue portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Greenpeace Belgium social profiles
Digital presenceGreenpeace Belgium compliance and trust
Trust signalCompliance1 record
Greenpeace Belgium financial estimates
Financial estimateRevenue estimate
Valuation estimate
Greenpeace Belgium leadership team
Management profileNumber of profiles
Profiles1 record
Greenpeace Belgium funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Greenpeace Belgium M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Greenpeace Belgium
What does Greenpeace Belgium do?
Greenpeace Belgium is a non-profit environmental advocacy organization that organizes and conducts campaigns on climate, biodiversity, ocean protection, and energy transition. Its core offering combines independent environmental research and investigation with citizen mobilization through petitions, activism recruitment, and direct non-violent action. Funding comes entirely from individual citizen donations, with no corporate, government, or political party sponsorship accepted.
Is Greenpeace Belgium a public or private company?
Greenpeace Belgium is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Greenpeace Belgium founded?
Greenpeace Belgium was founded in 1971. It employs 51 to 100 people.
Where is Greenpeace Belgium based?
Greenpeace Belgium is headquartered in Brussels, Belgium, in the Europe region.
How does Greenpeace Belgium make money?
Three revenue lines are on record. Individual Donations are the primary driver. The others are philanthropy and Legacy Giving and membership/Supporter Engagement.
Who are Greenpeace Belgium's main competitors?
Regional players on record are Natagora, Natuurpunt and Bond Beter Leefmilieu. Direct peers are WWF Belgium and Les Amis de la Terre Belgium (Friends of the Earth Belgium). Broad incumbents are Greenpeace International, Climate Action Network Europe and European Environmental Bureau. Emerging players are Oxfam Belgium and 350.org Europe.
Does Greenpeace Belgium have an API?
No public API is recorded for Greenpeace Belgium.
What industry is Greenpeace Belgium in?
Greenpeace Belgium's product category is Environmental Advocacy and Nonprofit Activism. Its primary akta.pro industry code is BPAGAGAF, Climate Change Mitigation & Adaptation, with a secondary code of BPAGAGAH, Environmental Education & Outreach. Its NAICS code is 813312 and its SIC code is 8600.