Grimsby Town Foundation

What Grimsby Town Foundation does

Grimsby Town Foundation is a UK-registered charity (Number 1123447) and the official charitable arm of Grimsby Town Football Club, founded in 1986 and headquartered at Blundell Park Stadium in Cleethorpes. It delivers community sports and education programmes across North East Lincolnshire and parts of Lincolnshire, serving children and young people aged 5–18, primary school pupils, people with disabilities (SEND), and adults with mental health needs. Core offerings include Premier League Kicks, Premier League Primary Stars (delivered in partner primary schools), school-holiday football courses (including Kellogg's Football Camps, goalkeeper courses, and SEND-specific sessions), the Girls' Emerging Talent Centre, disability football (Grimsby Town Ability Counts FC), the government-funded Holiday Activity and Food (HAF) Programme, and mental-health initiatives such as Beyond the Pitch.

The Foundation runs no proprietary technology platform; its operating model is direct in-person delivery by a small team (7 employees plus coaches) across community venues including Franklin College, Clee Fields (YMCA Humber), Ross Sports Ground, Eastfield Primary Academy, Wood Lane (Louth), and Horizon Youth Zone. Booking is conducted through the third-party officialsoccerschools.co.uk platform, and outreach is primarily via social media, email, and Grimsby Town FC matchday channels.

The Foundation does not operate as a commercial enterprise. Its revenue model is grant- and donation-led, with funding sourced primarily from the Premier League Charitable Fund (Primary Stars, Kicks, Fans Fund), corporate partners (Kellogg's, RWE, Lincolnshire Co-op, Dawn's Deli), national bodies (Heritage Fund, mygrimsby Fund), and modest participant fees (£20/day or £50 for three days for standard courses). Educational pathways (BTEC Diploma in Sports with Franklin College, Foundation Degree with University of South Wales) introduce a longer-cycle, qualification-based component. Strategic activity in 2024–2026 has focused on inorganic consolidation of disability football (merger with Grimsby Town Ability Counts FC), venue diversification (Horizon Youth Zone), governance strengthening (new Trustees), and broadening female-participant pathways.

Name

Grimsby Town Foundation

Legal name

Grimsby Town Foundation

Website

https://grimsbytownfoundation.co.uk

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

1–10 employees

Short description

Grimsby Town Foundation is the registered charitable arm of Grimsby Town Football Club, delivering community football, disability sport, and education programmes to children, schools, and SEND adults across North East Lincolnshire, funded primarily via the Premier League Charitable Fund, grants, and corporate partnerships.

Ownership category

akta.pro rank

Product category

Community Sports and Education Charity

NAICS

Community Food Services (624210), Community Food and Housing, and Emergency and Other Relief Services (6242), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Social Services (8300), Services-Educational Services (8200), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Arts, Sports & Recreation-Based Youth Development Nonprofits (BPAGADAJ)

akta.pro secondary industries

Local Amateur Clubs & Community Sports Organizations (MPAKACAE), Community Centers & Neighborhood Support Services (BPAGAEAL)

Keywords

• Community sports programmes
• Youth football coaching
• Disability football inclusion
• Holiday activity camps
• School PE delivery

Headquarters

HQ city

Cleethorpes

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Premier League Charitable Fund programmes: Funding from Premier League Charitable Fund to deliver Premier League Primary Stars, Premier League Kicks, and related community initiatives
2. Programme delivery fees: Fees charged for holiday camps, football courses, and educational programmes to participants
3. Corporate partnerships and sponsorships: Partnerships with brands like Kellogg's for football camps and corporate donors like RWE, Lincolnshire Co-op
4. Grants and donations: Heritage Fund project, mygrimsby Fund, and charitable donations from supporters and partners

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Grimsby Town Foundation is a registered charity that delivers football-themed community programmes for children, young people, and vulnerable groups across the area. Its core services comprise holiday football courses (paid camps for ages 5-15), Premier League Primary Stars in-school curriculum delivery, Premier League Kicks community outreach, disability football and Ability Counts teams, a Girls' Emerging Talent Centre, BTEC and Foundation Degree education pathways, a Holiday Activity and Food (HAF) programme, and mental health and wellbeing initiatives such as Beyond the Pitch.

Product overview

Grimsby Town Foundation operates as a unified community sports and education charity offering a portfolio of interconnected programmes centred around football and physical activity. The core offerings include holiday football courses (including Kellogg's camps, goalkeeper courses, and SEND-specific sessions), disability football (Ability Counts FC and SEND programmes), and talent development (Girls' Emerging Talent Centre and Shadow Scholarship with Franklin College). Educational provision extends to BTEC Diplomas in Sports and a Foundation Degree in partnership with University of South Wales. The Foundation delivers Premier League Charitable Fund initiatives including Premier League Kicks and Premier League Primary Stars in schools, alongside community health initiatives such as Beyond the Pitch mental health programme and HAF holiday provision. All programmes are unified under the Grimsby Town Foundation brand, with the football club badge serving as the central connection point across offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Holiday Football Courses School holiday football camps for children aged 5-15 offering skills development, ball mastery, shooting, and small-sided games across Franklin College, Clee Fields (YMCA), Ross Sports Ground, Eastfield Primary Academy, and Wood Lane in Louth. Priced at £20 per day or £50 for all three days.
• Goalkeeper Courses Specialised goalkeeper training courses for children aged 5-15 focusing on developing skills between the posts, delivered during school holidays at £20 per day.
• SEND Football Courses Inclusive sports sessions for young people aged 12-16 with special educational needs and disabilities, delivered as shorter 3-hour sessions (12-3pm) during school holidays at £20 per day.
• Premier League Primary Stars Curriculum-linked programme delivered in partner primary schools providing PE support, workshops, and educational activities using Premier League-branded resources. Includes No Room For Racism workshops, assemblies, and PPA cover.
• Premier League Kicks Community programme using football and sport to inspire young people aged 8-18, providing structured coaching, mentorship, and positive activities in out-of-school settings including Horizon Youth Zone MUGA and Cambridge Park.
• Holiday Activity and Food (HAF) Programme Free holiday activities and meals for children from low-income families in receipt of benefit-related free school meals, delivered during school holidays (e.g. 350+ children over 12 days at Ross Sports Ground in Summer 2024).
• Kellogg's Football Camps Summer holiday football camps delivered in partnership with Kellogg's and the EFL, offering free places via cereal promotional packs and paid course options. 396 participants across five locations in Summer 2024.
• Girls' Emerging Talent Centre Talent identification and development programme for young female footballers, offering training sessions, trials, and progression pathways to senior football.
• BTEC Diploma in Sports (Girls' Shadow Scholarship) BTEC Diploma in Sports qualification delivered in partnership with Franklin College, providing academic study alongside practical football training for female students.
• BTEC Diploma in Sports (GTFC Football Shadow Scholarship) BTEC Diploma in Sports qualification delivered in partnership with Franklin College and EFL in the Community, combining academic study with football development.
• Sports Coaching Foundation Degree Sports Coaching Foundation Degree delivered in partnership with EFL in the Community and University of South Wales, providing higher education qualifications while working with the Foundation.
• Grimsby Town Ability Counts FC Disability football programme offering teams at various levels including Premiership and Championship squads, competing in Lincolnshire Ability Counts leagues and County Cup competitions. Merged into the Foundation in November 2024.
• Disability Football Programme Inclusive football provision including Ability Counts teams, SEND sessions, and participation in the Premier League Disability Football Festival.
• Beyond the Pitch Mental health initiative supported by the Premier League Fans Fund, partnering with Navigo, Carers' Support Service, and NEL4HEROES to provide mental health awareness, peer support groups, and workshops at Grimsby Town home matches.
• Warm Space Initiative Community initiative providing warm, safe spaces during the cost-of-living crisis, offering companionship and warmth to those in need, with linked Warm Clothing initiative in partnership with Mariners Trust.
• Fair Play League Football league emphasising sportsmanship, fair competition, and positive participation over winning.
• GTF X CROFTS YFL Winter Futsal League Winter futsal league delivered in partnership with Crofts YFL, offering indoor small-sided football competition.
• Grimsby Town Heritage Project preserving and celebrating the history of Grimsby Town Football Club, supported by the Heritage Fund.
• Matchday Experience Community engagement activities during home matches at Blundell Park, including partner organisation attendance, community spotlights, and awareness campaigns.
• Primary Schools PE and After-School Sports Clubs PE delivery and after-school sports clubs in partner primary schools, including PPA cover and curriculum support beyond the Premier League Primary Stars programme.

Quantifiable outcome

• Over 350 local children engaged through Summer 2024 HAF programme
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered supporting and core.

• The Canoe River CleanersupportingGTM or Marketing Partner · 13 August 2024Community environmental initiative. Premier League Kicks participants took part in River Freshney cleanup project to address environmental concerns.
• Kellogg'scoreGTM or Marketing Partner · 9 April 2024Partnership to deliver Kellogg's Football Camps during summer holidays. Provides 30,000 free places nationally. Foundation delivers camps across North East Lincolnshire.
• Franklin CollegecoreStrategic or Co-development PartnerPartnership for BTEC Diploma in Sports programmes including both boys and girls shadow scholarship pathways. Students study while training with foundation coaches.
• University of South WalescoreStrategic or Co-development PartnerPartnership delivering Sports Coaching Foundation Degree in conjunction with EFL in the Community. Students gain qualifications while working with foundation.
• YMCA HumbercoreStrategic or Co-development PartnerHost partner at Clee Fields facility with new 3G pitches and state-of-the-art changing rooms.
• Horizon Youth ZonecoreStrategic or Co-development PartnerNew partnership announced February 2026 for weekly football sessions at Horizon Youth Zone MUGA, funded through Premier League Kicks programme.
• NEL4HEROESsupportingGTM or Marketing PartnerPeer-to-peer support group for ex-military personnel. Partnership for Beyond the Pitch mental health initiative at matchdays.
• Carers Support Service North East LincolnshiresupportingGTM or Marketing PartnerMain port of call for carers in North East Lincolnshire. Partnership for mental health initiative, promoting services at Grimsby Town home games.
• NavigosupportingGTM or Marketing PartnerAward-winning social enterprise providing mental health services. Partnership since 2022 for Beyond the Pitch mental health initiative at Grimsby Town matches.
• RWEsupportingGTM or Marketing PartnerLeading power generator for UK net zero. Donated goodie bags for HAF programme participants and supports foundation initiatives.
• Lincolnshire Co-opsupportingGTM or Marketing PartnerDonated £100 worth of vouchers to supplement the HAF programme.
• Dawn's DelisupportingGTM or Marketing PartnerLocal business providing lunches for HAF Spring 2026 programme participants.
• Lincolnshire FAcoreStrategic or Co-development PartnerPartnership for Ability Counts disability football league, County Cup events, and emerging talent centre development.
• Mariners TrustcoreGTM or Marketing PartnerSupporters' trust. Became Emerging Talent Centre training kit sponsor. Co-organiser of warm clothing initiative and community events.
• Grimsby Town Ability Counts FCcoreStrategic or Co-development PartnerMerger announced November 2024 to bring disability football under foundation umbrella for unified inclusive football provision.

Scale indicators10 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Everton in the Community: Charity of Everton FC, a much larger organisation delivering the same Premier League Charitable Fund programmes (Primary Stars, Kicks) plus extensive mental health, education, and health initiatives. Relevant as a larger-scale blueprint of the same model.
• Leicester City FC Foundation: Charity of Leicester City FC running Premier League-funded education, sport, and inclusion programmes alongside Premier League Primary Stars. Comparable model at a larger scale.

Direct peers

• Derby County Community Trust: Charity of Derby County FC running Premier League Kicks, Primary Stars, BTEC programmes, holiday activity and disability football. Directly comparable operating model and EFL club scale.
• Hull City Tigers Trust: Charitable arm of nearby Hull City FC, delivering comparable Premier League-funded programmes (Kicks, Primary Stars), holiday courses, education pathways, and disability football across the Humber region. Most directly comparable peer due to close geographic proximity and similar EFL club scale.
• Sunderland Foundation of Light: Charity of Sunderland AFC delivering Premier League-backed education, sport, and inclusion programmes in the North East. Comparable in mission, programme categories (Kicks, Primary Stars, education, disability), and EFL club charity structure.
• Sheffield United Community Foundation: Charity of Sheffield United FC delivering EFL/PL-funded community sports, education, and inclusion programmes. Comparable in scope, target audience, and Premier League Charitable Fund programme portfolio.
• Lincoln City Foundation: Charitable arm of Lincoln City FC operating in Lincolnshire with the same EFL-in-the-Community model, Premier League programmes, school delivery, and holiday camps. Comparable in regional scope and small-club community charity scale.
• Bradford City Foundation: Charitable arm of Bradford City FC running community sports, education, and inclusion programmes in a similarly economically challenged urban area. Closely comparable on demographic context and programme mix.
• Notts County Foundation: Charity of Notts County FC delivering Premier League and EFL-funded community sport, education, and inclusion programmes. Comparable in scale and EFL club charity structure.

Others

• EFL in the Community: Central umbrella body for EFL clubs' community work; directly co-funds and curates programmes Grimsby Town Foundation delivers (e.g., Foundation Degree, Ability Counts). Enabler/partner rather than a competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/grimsbytownFoundation
• LinkedInlinkedin.com/company/grimsby-town-foundation

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grimsby Town Foundation