Henry County Local

What Henry County Local does

Henry County Local is a local community newspaper serving Henry County, Kentucky, including the communities of New Castle, Eminence, Campbellsburg, and Port Royal, with secondary reach into Oldham, Shelby, and Spencer counties. The publication is wholly owned by Paxton Media Group LLC, a privately held diversified media conglomerate headquartered in La Grange, Kentucky, and operates as one of six sister titles in PMG's Kentucky local news network (alongside The Oldham Era, Pioneer News, The Anderson News, Sentinel News, and Spencer Magnet). It produces local news, sports, opinion, obituaries, and community-event coverage, supplemented by a branded Kentucky Extra special section.

The product portfolio centers on a core print newspaper with a digital e-Edition replica, a website (hclocal.com and pmg-ky1.com/henry_county_local), an online Classifieds marketplace, and paid Subscription Services. The technology stack is built on the BLOX Content Management System from BLOX Digital (a TownNews product), with subscription and account management handled through the parent Paxton Media Group platform (myaccount.paxtonmedia.com) and ancillary widgets such as TradingView for market data. Distribution channels include print, digital e-edition, website, and classifieds, with marketing reach via Facebook, email newsletters, and earned media through community-event coverage.

The business model combines subscription revenue (monthly print and digital access), display and classified advertising in print, online advertising on the website and e-edition, and transaction-fee classified listings across real estate, vehicles, jobs, pets, services, and announcements. The customer base comprises Henry County residents as readers and local SMBs as advertisers, with a sales-led go-to-market motion executed through published rate cards and classified ad packages. Headcount is approximately 5 employees, and revenue is not publicly disclosed.

Name

Henry County Local

Legal name

Paxton Media Group LLC

Website

https://hclocal.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Henry County Local is a community newspaper serving Henry County, Kentucky, owned by Paxton Media Group. It publishes local news, sports, obituaries, and classifieds across print, e-edition, and digital channels for local residents and SMB advertisers.

Ownership category

akta.pro rank

Product category

Local Newspaper Publishing

NAICS

Newspaper Publishers (513110)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro industry

PRIMARYMPAJADAB

Local & Regional Newspapers (Print & Digital)

Media, Entertainment & Sports/Publishing (Books, News, Magazines)/News Publishing (Newspapers, Digital Newsrooms, Wire Services)

Keywords

• Local newspaper publishing
• Community news coverage
• Print and digital media
• Classified advertising
• Newspaper subscription services

Headquarters

HQ city

LaGrange

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Subscription Revenue: Paid subscriptions for print and digital editions of the newspaper
2. Print Advertising: Display and classified advertising in the print newspaper
3. Online Advertising: Digital advertising through the website and e-edition platform
4. Classified Advertising: Paid classified ads across multiple categories including real estate, vehicles, employment, pets, and announcements

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Henry County Local is a community newspaper serving Henry County, Kentucky, delivering local news coverage in print and digital formats. The publication covers local events, sports, education, business, opinion, obituaries, and community announcements, and operates an e-Edition replica, an online classifieds marketplace, and subscription services for readers. Revenue is generated through paid subscriptions and local advertising (display and classified) sold to area businesses.

Product overview

Henry County Local is a local newspaper operated by Paxton Media Group, serving Henry County, Kentucky. The publication offers a unified product centered on local journalism, with the core newspaper as the primary offering supplemented by a digital e-Edition, an online Classifieds marketplace, and Subscription Services for premium content access. The product portfolio is built on the BLOX Content Management System from TownNews, providing web-based delivery of news, sports, opinion, obituaries, and special editorial sections.

Differentiator

Problem solved

Functional benefit

Products and services

• Henry County Local newspaper Local newspaper serving Henry County, Kentucky, offering news coverage of local events, sports, education, business, opinion, obituaries, and community news for residents of Henry County and surrounding areas.
• e-Edition Digital replica of the print newspaper edition available online, allowing readers to view the full newspaper in an electronic format through a dedicated e-Edition platform.
• Classifieds Online classified advertising platform featuring categories for real estate, vehicles, jobs, items for sale, pets, services, and community announcements, allowing individuals and local businesses to post paid listings.
• Subscription Services Paid subscription service providing readers access to the print edition and digital editions of Henry County Local, managed through the Paxton Media Group account management portal.
• Print Advertising Display and classified advertising placements sold in the Henry County Local print newspaper, enabling local businesses to reach Henry County readers through rate-card-based ad packages.
• Online Advertising Digital advertising placements sold across the Henry County Local website and e-Edition platform, enabling local businesses to reach online readers in the Henry County community.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Paxton Media GroupcoreOthersHenry County Local is owned and operated by Paxton Media Group, which provides the CMS platform, subscription services, and corporate infrastructure. The newspaper operates within PMG's network of Kentucky local news publications.
• The Oldham EraminorOthersSister publication under the same Paxton Media Group, sharing content and cross-promotion on the pmg-ky1.com platform
• Pioneer NewsminorOthersSister publication serving Bullitt County, part of the Paxton Media Group Kentucky news network
• The Anderson NewsminorOthersSister publication serving Anderson County, part of the Paxton Media Group Kentucky news network
• Sentinel NewsminorOthersSister publication serving Shelby County, part of the Paxton Media Group Kentucky news network
• Spencer MagnetminorOthersSister publication serving Spencer County, part of the Paxton Media Group Kentucky news network
• Kentucky ExtraminorOthersSpecial publication section available through the platform, offering additional content and advertising opportunities
• BLOX DigitalcoreTechnology or IntegrationProvides the BLOX Content Management System powering the newspaper website and digital platform, including e-edition technology

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Regional players

• The Lane Report: Kentucky-focused regional business publication covering statewide business news. Comparable as a Kentucky-rooted subscription+advertising publication, but with a regional business audience rather than a single-county local focus.
• The Kentucky Gazette: Kentucky-based community weekly newspaper covering Lexington and central Kentucky. Comparable in that it is a small-footprint, independent community newspaper operating print + digital + classifieds, though it serves a different sub-region of Kentucky.

Direct peers

• The Anderson News: Sister publication serving Anderson County under Paxton Media Group. Same product portfolio, same revenue mix, and same parent-company infrastructure as Henry County Local.
• Pioneer News: Sister publication serving Bullitt County under Paxton Media Group, sharing infrastructure, CMS, and subscription platform. Operates the same local-newspaper business model targeting county residents and local advertisers.
• The Oldham Era: Sister publication serving Oldham County, Kentucky under the same Paxton Media Group umbrella on the shared pmg-ky1.com platform. Directly comparable in product mix (print + e-edition + classifieds) and target customer (county residents + local SMB advertisers).
• Sentinel News: Sister publication serving Shelby County under Paxton Media Group. Identical operating model — county-focused local newspaper with print, e-edition, classifieds, and subscription revenue streams.
• Spencer Magnet: Sister publication serving Spencer County under Paxton Media Group. Closely comparable in scale and product mix to Henry County Local, targeting local residents and small businesses in an adjacent Kentucky county.

Broad incumbents

• The Courier-Journal: Louisville-based regional daily newspaper (owned by Gannett) covering the broader Kentucky region including the Louisville metro that envelops parts of Henry County. Comparable as a print+digital local news publisher but at significantly larger scale and broader geography.
• CNHI (Community Newspaper Holdings Inc.): Private community-newspaper group operating daily and weekly local papers across small and mid-sized U.S. markets. Direct analog to Paxton Media Group's strategy and a comparable operating model for hyper-local print+digital community news.
• Gannett: Largest U.S. local newspaper operator (USA TODAY Network), owning hundreds of community dailies and weeklies across the country. Represents the scaled, publicly-traded incumbent model against which small private community papers like Henry County Local compete for digital ad spend and reader attention.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/HenryCountyLocal
• LinkedInlinkedin.com/company/henry-county-local

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Henry County Local