Hayat Institute

What Hayat Institute does

Hayat Institute is a Dubai-based private professional training institute founded in 2017, headquartered in Dubai Healthcare City and operating with a 12-person team. The company's core offering is internationally accredited healthcare training delivered through classroom, blended, and online formats, anchored by American Heart Association (AHA) certified programs in Basic Life Support (BLS), Advanced Cardiovascular Life Support (ACLS), and Pediatric Advanced Life Support (PALS), supplemented by American Safety and Health Institute (ASHI) first aid courses and an AMCA Certified Nursing Assistant program. Adjacent clinical skills courses include ECG reading, phlebotomy and IV therapy, advanced airway management, infection control, and basic fire safety, with credits awarded as DHA CME/CPD points ranging from 3.5 to 10.5 hours per course. The company also delivers the Hospital Incident Command System (HICS) training program, which it states has reached 200 hospitals and 18,000 staff globally, and operates as the official training partner of the Dubai Health Authority's Heart Safe City Initiative.

The business model blends two revenue streams: unit-priced individual course fees (pay-as-you-go, with course materials and certification included) and enterprise contracts for customized team training and HICS implementation delivered as 1-5 day programs. Distribution combines self-serve website booking with enterprise field sales targeting hospitals and corporate clients. In 2024, the company extended into three adjacent verticals — IELTS exam preparation, thesis consultation services for graduate students, and economic resilience and disaster preparedness training — diversifying beyond its healthcare core. The platform runs on the LearnWorlds LMS for course delivery and management, with no proprietary AI infrastructure evident.

Multiple regulatory and accreditation bodies authorize the institute's course delivery, including AHA, ASHI, the Dubai Corporation for Ambulance Services (DCAS), the Knowledge and Human Development Authority (KHDA), Dubai Municipality, the Ministry of Health and Prevention (MOHAP), the Dubai Civil Defence, and AMCA. The company is privately held by founders Marwan Ali and Lorraine Marie F. Alfonso, with no disclosed external funding, parent company, or subsidiary structure. Customer testimonials indicate individual learners travel internationally (e.g., from India) to attend courses, while HICS programs are claimed to extend globally through partner channels.

Name

Hayat Institute

Legal name

Hayat Institute

Website

https://hayatinstitute.ae

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Hayat Institute is a Dubai Healthcare City-based training institute founded in 2017 that delivers AHA-accredited BLS, ACLS, and PALS courses, clinical skills training, and HICS hospital emergency preparedness programs to healthcare professionals, hospitals, and corporate clients across the UAE and GCC, with recent expansion into IELTS prep and thesis consulting.

Ownership category

akta.pro rank

Product category

Healthcare Professional Training

NAICS

Professional and Management Development Training (61143)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Emergency Response, First Aid/CPR/AED & Incident Management Training (BPAKAOAJ)

Keywords

• Healthcare training services
• Life support certification
• Continuing medical education
• Clinical skills training
• Emergency preparedness training

Headquarters

HQ city

Dubai

HQ country

United Arab Emirates

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Individual Course Fees: Revenue from individual healthcare professionals enrolling in courses such as BLS, ACLS, PALS, First Aid, ECG, IV Therapy, and other medical training programs. Fees vary by course with CME/CPD points included.
2. Corporate/Group Training: Customized training programs for healthcare teams and organizations, including HICS training, disaster preparedness, and economic resilience programs. Offered as 1-5 day training program options.
3. Thesis Consultation Services: Academic consulting services including literature review, methodology design, thesis writing/editing, plagiarism checks, and defense preparation for graduate students.
4. IELTS Exam Preparation: Language testing preparation courses with 40 hours of study, mock tests, one-to-one training, and IELTS guarantee.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Hayat Institute is a Dubai-based professional training organization that delivers American Heart Association (AHA)-accredited life support courses (BLS, ACLS, PALS), ASHI First Aid/CPR/AED training, clinical-skills courses (ECG reading, phlebotomy, IV therapy, advanced airway management, fire safety), the AMCA Certified Nursing Assistant program, IELTS preparation, and postgraduate thesis consultation. It also offers the partnership-enabled Dubai Heart Safe City (DHSC) Initiative and emergency preparedness training including HICS and Economic Resilience and Recovery programs for healthcare professionals, students, and organizations.

Product overview

Hayat Institute is a Dubai-based professional training organization offering a multi-format platform (classroom, blended, and online e-learning) with an integrated LMS for course delivery. The core product portfolio centers on internationally recognized medical training programs, including AHA-certified courses (BLS, ACLS, PALS) and ASHI-certified First Aid and CPR training, alongside specialized clinical skills (ECG Reading, Phlebotomy/IV Therapy, Airway Management, Infection Control). Supporting offerings include AMCA Nursing Assistant certification, IELTS exam preparation with a score guarantee, thesis consultation services (writing, editing, methodology, defense prep), HICS hospital emergency training, economic resilience programs, and a Dubai Heart Safe City initiative partnership for CPR/AED certification. The company holds accreditations from DCAS, KHDA, Dubai Municipality, DHA, AHA, and ASHI.

Differentiator

Problem solved

Functional benefit

Products and services

• AHA Basic Life Support (BLS)

Quantifiable outcome

• 2-year certification validity for all major courses (BLS, ACLS, PALS)
• +4 more outcomes

Named customers5 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Nine partnerships are on record, tiered core.

• Dubai Health Authority (DHA)coreStrategic or Co-development PartnerOfficial training partner of the Dubai Heart Safe City Initiative, a landmark program by DHA dedicated to empowering communities with lifesaving CPR and AED skills. Hayat Institute supports the delivery of free CPR and AED awareness training to individuals in Dubai, with participants receiving free 2-year validity certificates issued by DHA.
• American Heart Association (AHA)coreTechnology or IntegrationAccredited training center offering AHA-certified courses including BLS, ACLS, and PALS. Courses are updated to reflect AHA 2025 Guidelines for CPR and Emergency Cardiovascular Care. Certifications are internationally recognized and valid for 2 years.
• American Safety & Health Institute (ASHI)coreTechnology or IntegrationAccredited training center for ASHI courses including Adult First Aid with CPR & AED, PALS, and ACLS. ASHI courses conform to 2015 AHA Guidelines Update for CPR and ECC.
• Dubai Corporation for Ambulance Services (DCAS)coreTechnology or IntegrationDCAS-approved training center for emergency medical courses. PALS and other courses are accepted by DHA, HAAD, MOH, DCAS, and DOH regulatory bodies.
• Knowledge & Human Development Authority (KHDA)coreTechnology or IntegrationKHDA-accredited training institute in Dubai. Basic ECG Reading Course is KHDA approved.
• Dubai MunicipalitycoreTechnology or IntegrationAccredited by Dubai Municipality for training programs, demonstrating commitment to quality and regulatory compliance.
• Ministry of Health and Prevention (MOHAP)coreTechnology or IntegrationMOHAP-approved training center. Phlebotomy & IV Therapy course is MOHAP approved with CME credit points valid until December of the same calendar year.
• American Medical Certification Association (AMCA)coreTechnology or IntegrationAccredited center for AMCA Certified Nursing Assistant (CNA) course, preparing individuals for CNA certification examinations.
• Dubai Civil DefencecoreTechnology or IntegrationApproved by Dubai Civil Defence for Basic Fire Safety courses. Fire safety training is valid for 2 years from date of completion.

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Relias: Healthcare-focused training and compliance platform owned by Bertelsmann that delivers online clinical and compliance education, including resuscitation and emergency preparedness modules, to hospital systems. Overlaps with Hayat's HICS and clinical skills portfolio at the healthcare-enterprise buyer level.
• International SOS: Global medical and security services firm that delivers occupational health, first aid, and emergency preparedness training to multinationals and government clients in the Middle East. Competes for the same enterprise emergency-preparedness training contracts that Hayat's HICS line targets.
• HealthStream: US-based healthcare workforce development platform used by hospitals for regulatory training, BLS/ACLS compliance, and continuing education. Provides a competing, larger-scale delivery channel for the same healthcare professional compliance training that Hayat delivers in-person.
• Laerdal Medical: Norwegian-headquartered global leader in medical simulation and resuscitation education that supplies manikins, simulation software, and partner programmes to AHA training centres globally. Adjacent/ecosystem player to Hayat's resuscitation training business.
• American Heart Association (International Training Network): Global authority on resuscitation science whose courseware (BLS, ACLS, PALS, HeartCode) Hayat Institute is authorized to deliver. Operates a worldwide network of International Training Centers like Hayat, and through its global brand sets pricing and curriculum standards that govern Hayat's core revenue lines.

Direct peers

• Red Crescent Authority (UAE): UAE Red Crescent Society that delivers first aid, CPR, and emergency response training to community members and corporate responders in the UAE. Competes directly for the workplace-responder and community First Aid/CPR/AED segment that Hayat serves.
• Falck Group: Global emergency response, ambulance, and safety services company that delivers first aid, CPR, and emergency preparedness training to corporates and governments worldwide, including in the Middle East. Competes for the corporate and government emergency-preparedness training contracts that HICS targets.
• Saudi Heart Association: Saudi Arabia-based AHA-equivalent organization that delivers BLS/ACLS/PALS training and cardiology continuing education to healthcare professionals across the GCC. Competes for the same regional pool of healthcare professionals seeking internationally recognized life-support certification.
• St. John Ambulance UAE: UAE branch of St. John Ambulance providing first aid, CPR/AED, and workplace emergency response training to corporates and individuals in the same geography as Hayat. Overlaps directly on corporate First Aid/CPR/AED training and competes for the same Dubai-based workplace-responder segment.

Emerging players

• Emergency First Response (PADI): PADI-owned international CPR, AED, and first aid training organization competing globally for non-healthcare and workplace-responder segments where Hayat offers ASHI-accredited programmes. Comparable blended-learning and certification model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/hayat-institute

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hayat Institute