Haus der Wirtschaft

What Haus der Wirtschaft does

Haus der Wirtschaft (HDW) is a physical workspace, meeting, and event center located at Hardstrasse 1, Pratteln, in the Basel-Landschaft canton of Switzerland, within a 2-minute walk of Basel SBB train station and the A2/A3 motorway junction. The facility comprises a 7,420 m² main building with 6 floors, a 200-space underground garage, a 300-seat auditorium with an 11-meter LED screen, 13 bookable meeting and event rooms, on-site catering (BOOST eat & drink), coworking break-out areas, and 208 total parking spaces, all developed as part of the Trinova Park project completed in 2020. HDW is operated by VBS Verband-Services AG, a wholly-owned subsidiary of the Wirtschaftskammer Baselland (Basel-Landschaft Chamber of Commerce), which is itself headquartered in the building.

The commercial offering combines four revenue streams: (1) recurring office and workspace rental, including serviced offices, premium single offices, coworking spaces, and a Virtual Office subscription priced from CHF 200/month that provides a registered business address, mail handling, optional call center reception, and facility access; (2) event and conference venue rental across the auditorium, Small Conference, Creative Rooms, Boardroom, and themed meeting rooms, bookable via the HDW Booking Portal (portal.hdw.ch); (3) fee-based administrative services such as Post Office (copying, parcel packaging, franking, gift services), concierge, and call center; and (4) professional and political education delivered through the HDW Academy (per-session fees ranging from CHF 120 to CHF 890 across topics such as strategic management, payroll, process management, social media, and cryptocurrency) and the 9-month HDW Polit Academy program priced at CHF 9,000 with a sponsor-coverage model.

Customer segments span enterprise tenants (including Archroma, CABB Group, Heubach Group, SBS AG, and LIT Beratung Schweiz), institutional anchors (the Wirtschaftskammer Baselland, Baselland Tourismus, AMS Arbeitsmarkt-Services AG), SMEs and startups that use virtual office and meeting room services, corporate and association event bookers, and individual professionals attending Academy courses or networking events (the Afterwork Happy Hour regularly draws over 300 guests; the Digital-World Conference serves as the flagship annual technology event). Marketing is primarily event-driven and content-led, centered on the 'Off The Record' podcast (over 115 episodes), HDW blog/news, the newsletter, and a roster of recurring events, with sales conducted both on-site via the Front Desk team and self-service through the booking portal. An H2 building expansion is planned for 2028 to grow the eventcampus baselland platform to over 6,000 m² of event space.

Name

Haus der Wirtschaft

Legal name

VBS Verband-Services AG

Website

https://hdw.ch

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Haus der Wirtschaft (HDW) is a physical workspace, meeting, and event center in Pratteln, Switzerland, operated by VBS Verband-Services AG (a Wirtschaftskammer Baselland subsidiary). It offers serviced and virtual offices, a 300-seat auditorium, 13 meeting rooms, professional education, and networking events to Basel-Landschaft SMEs, startups, enterprises, and associations.

Ownership category

akta.pro rank

Product category

Business Center & Event Venue Services

NAICS

Office Administrative Services (5611), Administrative and Support Services (561)

SIC

Services-Facilities Support Management Services (8744), Services-Membership Organizations (8600)

akta.pro primary industry

Space & Occupancy Services (Move/Add/Change, Seating, Wayfinding) (IMAIALAF)

akta.pro secondary industry

Meeting & Event Space Services (Setup/Teardown) (BPABAFAL)

Keywords

• Serviced office space
• Virtual office services
• Meeting room rental
• Business event venue
• Professional development training

Headquarters

HQ city

Pratteln

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Office and Workspace Rental: HDW generates revenue from leasing fixed office spaces (team offices, premium single offices), serviced offices, and hot-desking/break-out areas to businesses, associations, and institutions. Revenue is recurring through long-term lease agreements and short-term flexible arrangements.
2. Virtual Office Services: Monthly subscription service providing a prestigious business address (Haus der Wirtschaft, Hardstrasse 1), mail handling, call center reception, and access to meeting rooms and shared facilities for startups and small businesses.
3. Event and Conference Venue Rental: Revenue from renting out the auditorium (up to 300 persons), Small Conference, Creative Rooms, Boardroom, and themed meeting rooms for corporate events, conferences, and workshops.
4. Academy and Professional Education: HDW Academy offers paid professional development courses and seminar series (e.g., KMU strategisch führen, Process Management, Payroll, Social Media workshops), generating per-attendee revenue.
5. BOOST eat & drink Catering: On-site food bar operation (BOOST eat & drink) providing catering for events, daily food service, and delivery. Food service is available Monday–Friday, 7:00–16:00.
6. Office Services (Call Center, Post Office): Additional fee-based services including call center/phone answering, printing, copying, parcel packaging, franking, gift procurement, and concierge services, charged on a per-use or monthly subscription basis.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Haus der Wirtschaft (HDW) operates a 7,420 m² business center in Pratteln, Basel-Landschaft, providing serviced offices, virtual office subscriptions, and 13 bookable meeting and event spaces including a 300-seat auditorium. It also runs the HDW Academy and HDW Polit Academy for professional and political education, and operates the BOOST eat & drink food bar. The facility is leased to companies, associations, and institutions, and serves as the headquarters of the Wirtschaftskammer Baselland.

Product overview

Haus der Wirtschaft (HDW) is a physical workspace and event center located in Pratteln, Basel-Landschaft, Switzerland, operated by VBS Verband-Services AG. The offering consists of physical services rather than a unified software platform, including: (1) Workspace solutions—Serviced Offices (team and premium individual offices) and Virtual Offices with professional business address services; (2) Event venues—Eventcenter with Auditorium (300 seats, 11m LED screen), Small Conference, Creative Rooms, and themed meeting rooms bookable via the HDW Booking Portal; (3) BOOST eat & drink food bar for on-site dining; (4) HDW Academy providing professional education courses and workshops; (5) HDW Polit Academy for political education; (6) HDW Bibliothek digital library; and (7) various support services including Post Office, Call Center, and concierge. HDW serves as the headquarters of the Wirtschaftskammer Baselland and hosts numerous tenant companies including Archroma, CABB Group, Heubach Group, and others.

Differentiator

Problem solved

Functional benefit

Brands

• BOOST eat & drink: Food bar offering regional, fresh, and seasonal cuisine using local suppliers.
• HDW Academy
• HDW Polit Academy
• Digital-World

Products and services

• HDW Virtual Office Monthly subscription service providing a professional business address at Haus der Wirtschaft (Hardstrasse 1, Pratteln), mail handling, optional call-center reception (20 callbacks/month), unlimited lobby/foyer/terrace access 07:00–19:00 Monday–Friday, unlimited WiFi, and access to meeting room booking. Targeted at startups and small businesses that need a credible address without a traditional lease.
• Serviced Offices Fully equipped office spaces available for rent at HDW, including Team-Büros (team offices) and Premium Einzelbüros (premium individual offices), designed for businesses and associations seeking flexible long-term workspace solutions.
• HDW Eventcenter (Event & Meeting Venue Rental) Event and meeting venue rental featuring 13 bookable spaces, including an Auditorium (430 m², up to 300 persons, 11-meter LED screen), Small Conference (112 m², up to 100 persons), Creative Rooms, Boardroom, and themed rooms such as Panama (35 m², up to 12), Malawi (29 m², up to 11), Büro Malibu (15 m², up to 4), and Baselland Business Factory (49 m², up to 20). Bookable via the HDW Booking Portal for corporate events, conferences, training sessions, and workshops.
• HDW Office Services Fee-based administrative support services for tenants and virtual office customers, including Call Center/phone answering (with packages from 20 calls/month CHF 130 for members up to 80 calls/month CHF 280 for members), Post Office (black/white copying from CHF 0.20/A4, color from CHF 0.70/A4, parcel packaging from CHF 5, franking CHF 0.10/envelope or CHF 1.50/parcel), and concierge services such as flower arrangements, gift wrapping, and confectionery ordering.
• HDW Academy (Professional Development Courses) Calendar of paid professional development courses and workshops for SME professionals and executives. Topics include strategic leadership ("KMU strategisch führen", six-module series at CHF 1,480 / CHF 290 per module), Process Management (CHF 890 / CHF 820 members), Payroll (CHF 490 / CHF 450 members), Social Media for SMEs (CHF 790 / CHF 720 members), Intuition & Decision-Making (CHF 120 online), and Bitcoin & Co for Beginners (CHF 120). Delivered in-person at HDW and online via webinar; Wirtschaftskammer Baselland members receive discounted pricing.
• HDW Polit Academy Nine-month, part-time political education program (approximately 25 modules, weekly Tuesdays 16:00–19:00) providing structured entry into practical politics, economic foundations, political mechanics, and personal political positioning for business professionals. Priced at CHF 9,000 for the full program; the "Götti" sponsor model covers 50% of costs via a sponsoring patron, with reduced sponsored places of approximately CHF 2,000 available for limited seats.
• BOOST eat & drink (Food Bar & Catering) On-site food bar at HDW offering regional, fresh, and seasonal ingredients without additives, operated Monday–Friday 07:00–16:00. Provides daily food service for tenants and visitors, event catering, and a separate online ordering shop (hdw-boost.ch). Closed during operating holidays (e.g., 20 July – 2 August 2026).

Quantifiable outcome

• Virtual Office starting at CHF 200/month for startups
• +3 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

15 partnerships are on record, tiered minor and core.

• Securitas AGminorGTM or Marketing Partner · 1 January 2026Securitas AG (Gold Partner) sponsors the KMU Networking Grill event at HDW. The event brings together entrepreneurs, businesspeople, and politicians for networking.
• Allianz Generalagentur BaselminorGTM or Marketing Partner · 1 January 2026Allianz Generalagentur Basel (Dessert Partner) co-sponsors the KMU Networking Grill event at HDW.
• Jenzer Fleisch + Feinkost AGminorGTM or Marketing Partner · 1 January 2026Jenzer Fleisch + Feinkost AG (Event Partner) co-sponsors and provides food products for the KMU Networking Grill event at HDW.
• Cerutti CaffèminorGTM or Marketing Partner · 1 January 2026Cerutti Caffè (Event Partner) co-sponsors the KMU Networking Grill event at HDW.
• IWF AGminorGTM or Marketing Partner · 1 January 2026IWF AG (Event Partner and event photographer) co-sponsors the KMU Networking Grill event at HDW. IWF AG is also the company of Patrick Gross (HDW management team member) and operates the Digital-World conference.
• eventcampus basellandcoreStrategic or Co-development Partner · 1 January 2024eventcampus baselland is a regional event campus platform developed through HDW that connects event venues across the region, positioning HDW as a cooperation platform for business, science, culture, and society. With the planned H2 building opening 2028, the campus will exceed 6,000 m² of event space.
• VBS Verband-Services AGcoreOthers · 1 January 2020VBS Verband-Services AG operates the Haus der Wirtschaft under engagement by Trinova Park AG. It manages public building zones, provides all Office Services, and runs the HDW Academy and events. VBS previously provided similar services at HDW in Liestal and also operates Baselland Tourismus from the HDW premises. HDW's website (hdw.ch) and booking portal (portal.hdw.ch) are offerings of VBS. Management team: Christoph Buser, Michael Köhn, Marc Scherrer, Daniel Joos, Patrick Gross, Thomas Früh.
• Wirtschaftskammer BasellandcoreStrategic or Co-development Partner · 1 January 2020The Wirtschaftskammer Baselland (Chamber of Commerce) is headquartered at HDW alongside its operating entity VBS. The chamber's SME member network constitutes HDW's primary customer base and drives demand for Academy courses, events, and office services. Christoph Buser serves as Director of the chamber and is part of HDW's management.
• Züst Gübeli Gambetti Architektur und Städtebau AGminorOthers · 1 January 2020Z2G Architekten (Züst Gübeli Gambetti) planned and coordinated the construction and interior design of the HDW building, focusing on the use of local materials and regional companies.
• SBS AG (smart building solutions)minorOthers · 1 January 2020SBS AG (also a tenant at HDW) served as architect and urban planning coordinator for the HDW project, bringing its smart building expertise to the building's design. The company specializes in optimizing spatial arrangements for operational efficiency.
• Fontana LandschaftsarchitektenminorOthers · 1 January 2020Fontana Landschaftsarchitekten was the landscape architecture partner in the Trinova Park development, contributing to the design of the HDW Garden, Outdoor Impulse Lounge, and Inspiration Terrace outdoor areas.
• Wüest PartnerminorOthers · 1 January 2020Wüest Partner (real estate and spatial development specialists) partnered in the Trinova Park development, contributing expertise in site and spatial development for the HDW project.
• AMS Arbeitsmarkt-Services AGminorOthers · 1 January 2020AMS Arbeitsmarkt-Services AG operates from HDW, specializing in collective agreement (GAV) deposit management, collection of enforcement cost contributions, and employer consulting on GAV negotiations. Dolores Stevanja serves as Managing Director.
• Trinova Park AGcoreStrategic or Co-development Partner · 1 January 2017Trinova Park AG was established specifically for the development of the over 12,000 m² Trinova Park site at Hardstrasse in Pratteln. It developed the HDW building and plans further expansion, including the H2 building (opening 2028) that will expand event space to over 6,000 m².
• Baselland TourismusminorOthers · 1 January 2001Baselland Tourismus (the cantonal tourism organization) has its office operated by VBS Verband-Services AG from HDW since 2001. The organization promotes tourism in Basel-Landschaft and manages guest tax administration. Michael Kumli serves as Managing Director.

Scale indicators10 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Industrious: Industrious is a premium coworking and flex office operator serving enterprise clients across the US and internationally. Comparable to HDW on premium serviced offices, event programming, and integrated workplace services, with a comparable focus on workplace experience as a differentiator.
• WeWork: WeWork is a global coworking and flex office operator with locations in major cities worldwide. Directly comparable to HDW on shared workspace, private offices, and event/community-driven amenities, though HDW's regional SME and chamber focus differentiates it from WeWork's enterprise/corporate tenant mix.
• The Office Group: The Office Group (TOG) operates premium flexible workspace across the UK and Europe. Comparable to HDW on design-led serviced offices, meeting rooms, and event spaces, with a similar emphasis on community and member programming.
• IWG: IWG (formerly Regus) is the world's largest provider of flexible workspace, operating brands including Regus, Spaces, HQ, and Signature across 120+ countries including Switzerland. Directly comparable to HDW on serviced offices, virtual offices, and meeting room rentals, with significantly larger scale and global brand recognition.
• Convene: Convene operates premium meeting, conference, and event spaces combined with flexible workspace across the US and UK. Highly comparable to HDW's hybrid model combining large-format event venues (auditoriums, conference rooms) with office and hospitality services.
• Knotel: Knotel (now part of Newmark) was a flexible office operator specializing in customized headquarters for enterprises. Comparable to HDW on flexible office solutions and enterprise tenant focus, though historically focused on larger enterprise accounts than HDW's SME mix.
• Mindspace: Mindspace is a premium coworking operator with a strong European footprint including offices in Zurich and other Swiss cities. Directly comparable to HDW on high-end serviced offices, meeting rooms, and event-style community programming for corporate clients.
• BizSpace: BizSpace operates small and medium-sized business centers across the UK, offering serviced offices, workshops, and meeting rooms. Comparable to HDW on serving SME customers with flexible workspace and supporting services, though with a more UK-focused footprint.

Regional players

• MCH Group: MCH Group operates the Congress Center Basel and Messe Basel/Zurich exhibition venues, directly comparable to HDW on large-format event venue operations in the Basel region. Serves as a regional peer on event/conference infrastructure, with MCH operating at significantly larger scale across exhibitions and conventions.

Emerging players

• Impact Hub: Impact Hub is a global network of innovation hubs and entrepreneurship-focused coworking spaces across 100+ locations. Comparable to HDW on the community-driven, SME/startup-targeted positioning and event programming, though Impact Hub focuses more on impact/entrepreneurship themes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@hdwhausderwirtschaft7873
• LinkedInlinkedin.com/company/hdwbl

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Haus der Wirtschaft