HealthcareGPS™ Inc.

What HealthcareGPS™ Inc. does

HealthcareGPS Inc. is a privately held healthcare AI software company headquartered in Sacramento, California, that builds AI-powered navigation platforms for the US healthcare distribution and benefits ecosystem. The company operates three core products under the trademarks MedicareCopilot, HealthLiteracyCopilot, and BenefitsCopilot. MedicareCopilot is an all-in-one CRM, quoting, enrollment, commission-tracking, marketing-automation, and CMS-compliance platform for Medicare brokers and independent agents, powered by real-time plan, drug formulary, and provider data integrated from ConnectureDRX via an April 2026 strategic partnership. HealthLiteracyCopilot, built with the Institute for Healthcare Advancement, helps pharmaceutical companies, health systems, payers, and public health agencies create and assess patient-facing content against validated health literacy standards. BenefitsCopilot serves HR teams, benefits consultants, and employers with AI-driven open enrollment navigation, year-round benefits Q&A, and ACA marketplace enrollment support. The technology stack combines advanced natural language processing for plan document analysis, a 12-factor recommendation engine scored on a five-point scale, generative AI for transcripts and content, and HIPAA-compliant, SOC 2 Type II certified cloud infrastructure.

The business model is predominantly subscription-based SaaS across all three products, supplemented by white-label and branded consumer-facing website licensing for FMOs, agencies, brokers, and payers. Go-to-market combines enterprise field sales to brokers, agencies, FMOs, payers, pharma, and health systems with product-led growth through a 14-day MedicareCopilot free trial and direct-to-consumer self-service via medicarecopilot.ai. Distribution spans direct sales, channel partners, and OEM/white-label embedding, supported by weekly live product demonstration webinars and content marketing across owned web properties and major social channels. The company is founder-led under CEO Fred Camacho, PhD, with no disclosed institutional funding, parent company, or public financial filings.

Name

HealthcareGPS™ Inc.

Legal name

HealthcareGPS Inc.

Website

https://healthcaregps.ai

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

HealthcareGPS Inc. is a Sacramento-based healthcare AI software company that builds MedicareCopilot for Medicare brokers, HealthLiteracyCopilot for healthcare organizations, and BenefitsCopilot for employer benefits navigation, selling SaaS subscriptions and white-label deployments across the United States.

Ownership category

akta.pro rank

Product category

Healthcare AI Software

NAICS

Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Care Navigation, Advocacy & Benefits Guidance Platforms (HLALADAJ)

akta.pro secondary industry

Care Management & Coordination Platforms (case/disease management workflows) (HLACAHAD)

Keywords

• Medicare broker software
• AI healthcare navigation
• Health insurance platforms
• Benefits enrollment software
• Health literacy compliance

Headquarters

HQ city

Sacramento

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. MedicareCopilot Subscription: AI-powered Medicare broker platform offered as SaaS subscription including CRM, AI-driven plan comparison, enrollment, commission tracking, marketing automation, and CMS compliance tools. Available to brokers, FMOs, agencies, and payers through subscription plans.
2. HealthLiteracyCopilot Subscription: AI-powered health literacy platform for healthcare organizations including pharma companies, health systems, payers, and public health agencies. Offered as enterprise subscription with custom pricing.
3. BenefitsCopilot Subscription: AI-powered employee benefits navigation platform for HR teams, benefits consultants, and employers. Offered as subscription with custom enterprise pricing.
4. White-Label and Branded Sites: Agency, agent, and payer branded consumer-facing websites for lead generation and self-service sales, available to FMOs, Agencies, Brokers, and Payers.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

HealthcareGPS develops and sells AI-powered healthcare navigation SaaS platforms for three distinct audiences: Medicare brokers and payers (MedicareCopilot, an all-in-one CRM, quoting, enrollment, commission tracking, marketing automation, and CMS-compliance platform powered by ConnectureDRX data); pharmaceutical companies, health systems, payers, and public health agencies (HealthLiteracyCopilot, a content creation and assessment platform built with the Institute for Healthcare Advancement); and HR teams, benefits consultants, and employers (BenefitsCopilot, an employee benefits navigation and ACA marketplace enrollment platform). All platforms share HIPAA-compliant, SOC 2 Type II certified cloud infrastructure with advanced natural language processing for plan and document analysis.

Product overview

HealthcareGPS offers a portfolio of three AI-powered healthcare navigation platforms. MedicareCopilot serves Medicare brokers and agents as an all-in-one CRM, quoting, and enrollment platform with AI-driven plan comparison. HealthLiteracyCopilot supports healthcare organizations in creating plain-language patient content meeting validated health literacy standards. BenefitsCopilot enables HR teams and employers to guide employees through health plan selection and year-round benefits navigation. The company also provides direct-to-consumer MedicareCopilot-powered websites for lead generation and self-service sales, available to FMOs, agencies, brokers, and payers. The products collectively aim to simplify healthcare navigation across Medicare, employer benefits, and health literacy domains.

Differentiator

Problem solved

Functional benefit

Brands

• MedicareCopilot™: AI-powered all-in-one CRM, quoting, and enrollment platform for Medicare brokers and independent agents.
• HealthLiteracyCopilot™
• BenefitsCopilot™

Products and services

• MedicareCopilot™ AI-powered all-in-one CRM, quoting, and enrollment platform for Medicare brokers and independent agents that combines client management, AI-driven plan comparison, enrollment, commission tracking, marketing automation, and CMS compliance tools in one carrier-neutral, HIPAA-compliant, SOC 2 Type II certified system. Also available as a white-label consumer-facing website for FMOs, agencies, brokers, and payers.
• HealthLiteracyCopilot™

Quantifiable outcome

• Cut acquisition costs by up to 50%
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability7 records

Feature8 records

Partnerships

One partnership is on record.

• ConnectureDRXcoreStrategic or Co-development Partner · 14 April 2026Strategic partnership announced April 14, 2026 between HealthcareGPS and ConnectureDRX to power MedicareCopilot with ConnectureDRX's trusted Medicare data infrastructure. The partnership brings together ConnectureDRX's real-time plan documents, drug formulary intelligence, and provider network data with HealthcareGPS AI capabilities into a single platform for Medicare agents. MedicareCopilot was field-tested and refined through two full Annual Enrollment Periods before this partnership was publicly announced. The platform provides carrier-accurate, compliant plan recommendations integrated directly into the AI-driven workflow.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• HealthPlanOne: Medicare plan shopping and enrollment platform serving brokers, carriers, and direct consumers. Operates in the same Medicare distribution/Navigation space as MedicareCopilot, with carrier-direct integrations and telesales support that mirror HealthcareGPS's broker workflow.
• HealthSherpa: Leading ACA marketplace enrollment platform for agents and consumers. Comparable in customer (insurance agents, individual enrollees) and AI-assisted plan matching capability to MedicareCopilot and BenefitsCopilot's ACA flows.
• Zipari: CRM and consumer engagement platform purpose-built for health insurance carriers and brokers. Direct overlap with MedicareCopilot's broker CRM, enrollment, and member-engagement workflows for payers.
• Nayya: AI-powered employee benefits decision-support and personalization platform sold to employers, benefits consultants, and carriers. Direct overlap with BenefitsCopilot for the open-enrollment personalization and year-round benefits Q&A use cases.
• Lean (formerly GetInsured): Benefits and ACA marketplace platform serving employers, brokers, and public exchanges. Comparable in agent/broker enablement and benefits Q&A functionality to BenefitsCopilot, particularly around open-enrollment and individual-market enrollment.

Broad incumbents

• Accolade: Public company offering personalized healthcare navigation, advocacy, and benefits navigation for employers and payers. Closest scaled analog to BenefitsCopilot's employee benefits assistant use case, with a deeper clinical service layer HealthcareGPS does not offer.
• Included Health: Integrated virtual care, navigation, and benefits advocacy platform for employers and payers. Comparable in value proposition (healthcare navigation, member engagement) to HealthcareGPS's payer- and employer-facing products, but bundled with clinical delivery.
• Quantum Health: Healthcare navigation and care coordination platform serving employer-sponsored health plans. Comparable to BenefitsCopilot's employer/HR buyer and adjacent to HealthcareGPS's payer member-navigation value proposition, with broader clinical advocacy scope.
• Connecture (SS&C Health): Legacy Medicare sales and broker platform originally from Connecture Inc. and now part of SS&C. Provides plan comparison, enrollment, and CRM tools to Medicare brokers and payers; directly comparable technology stack to MedicareCopilot, though distributed as incumbent software rather than an AI-native rebuild.

Emerging players

• WiserTogether: Treatment and provider selection decision-support platform for health plans and employers. Adjacent in employer benefits guidance and consumer healthcare decision support, with narrower scope than HealthcareGPS's three-product portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/HealthcareGPSai
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/healthcaregps-inc
• Instagraminstagram.com/healthcaregps.ai

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HealthcareGPS™ Inc.