HEALTH IS WEALTH GROUP LTD.

What HEALTH IS WEALTH GROUP LTD. does

Health Is Wealth Group Ltd is a London-headquartered, founder-owned corporate health and wellbeing consultancy founded in 2016 by Alexandra Neilan (neuroscience and naturopathy) and Chloe Cunningham (nutrition and functional medicine). The company sells bespoke annual wellbeing programmes to corporate clients, comprising 12-session calendars of expert-led seminars, webinars, and access to specialist practitioners across psychology, nutrition, sleep, menopause, hormone and fertility, postural alignment, motivation, and financial wellbeing. Alongside programmes, it offers Mental Health Training (manager training, wellbeing champion, neurodiversity, unconscious bias), One-to-One Clinics, and Private Health Checks built on a 56-marker blood panel processed through NHS labs, delivered either on-site or via an at-home Tasso arm-collection kit with prepaid return envelope. The technology stack is content- and service-led rather than platform-led: a Squarespace-hosted site, an e-commerce storefront selling owned-brand supplements (omega-3, multivitamins, magnesium, vitamin D, Nutrimonium gut-health sachets), and a curated catalogue of 85+ expert seminars.

The business operates a hybrid go-to-market: direct B2B enterprise sales of customisable annual programmes (quote-based, subscription-style contracts) supplemented by episodic professional services (one-off seminars, clinics) and a self-serve DTC e-commerce channel for at-home health checks (£199–£299) and supplements (£9.45–£58.69). Named enterprise customers include QBE, Fox Williams LLP, The SR Group, Irwin Mitchell LLP, Douglas & Gordon, La Femme London, and Lombard Odier — predominantly UK professional-services firms — alongside claims of supporting businesses globally from the single London office. Distribution is entirely direct, with no resellers, channel partners, or third-party platforms identified.

The company is bootstrapped with no disclosed institutional funding, acquisitions, or parent entities, and the founders have publicly stated they initially took no salaries to fund growth — a signal of a capital-constrained operating history. The revenue mix blends recurring corporate programme revenue, episodic professional-services fees, and transactional e-commerce, with pricing opacity on the largest enterprise contracts. Marketing is content-led (blog/journal), PR-driven (NYT Style Magazine, Evening Standard, Cosmopolitan, Net Doctor, The Sun), and testimonial-led via named customer logos and a Trustpilot profile, with no documented paid performance or partnership channels.

Name

HEALTH IS WEALTH GROUP LTD.

Legal name

Health Is Wealth Group Ltd

Website

https://healthiswealthgroup.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Health Is Wealth Group Ltd is a London-based corporate health and wellbeing consultancy founded in 2016 that delivers bespoke annual wellbeing programmes, 56-marker blood testing, mental health training, and health supplements to UK enterprises and individual consumers.

Ownership category

akta.pro rank

Product category

Corporate Health & Wellbeing Consultancy

NAICS

Food (Health) Supplement Retailers (456191), Health and Personal Care Retailers (4561)

SIC

Services-Health Services (8000)

akta.pro industry

PRIMARYHSADAGAL

Corporate/Workplace Wellness Coaching

Home & Personal Services/Fitness, Wellness & Personal Training/Health Coaching & Lifestyle Wellness

SECONDARYHSADAGAA

General Health Coaching

Home & Personal Services/Fitness, Wellness & Personal Training/Health Coaching & Lifestyle Wellness

SECONDARYCRADAGAE

Specialty Condition Supplements (Sleep, Stress, Heart, Joint, Gut, Immunity)

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Vitamins, Supplements & Sports Nutrition

SECONDARYBPAGACAB

Hospitals, Clinics & Charitable Healthcare Providers

Business & Public Services/Nonprofit, NGO & Social Services/Health & Medical Nonprofits

Keywords

• Corporate wellness consultancy
• Employee wellbeing programmes
• Corporate health workshops
• Blood testing health checks
• Functional medicine nutrition

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Corporate Wellbeing Programmes: Annual wellbeing programmes and bespoke corporate wellness packages sold to businesses globally, featuring monthly campaigns, seminars, webinars, and access to specialist practitioners. Revenue generated through recurring annual contracts with customisable session counts.
2. Individual Seminars and Webinars: One-off or ongoing educational sessions on health and wellbeing topics sold to corporate clients. Catalogue of over 85 expert-led sessions available as standalone or part of programmes.
3. At-Home Health Checks: At-home blood testing kits sold directly to consumers and corporate employees, including core health check (£199) and comprehensive packages with consultation (£299).
4. Supplement Sales: E-commerce sales of health supplements including multivitamins, omega-3 products, vitamin D, magnesium, and specialised formulations through the online shop.
5. One-to-One Clinics: Individual consultation sessions including psychology, nutrition, postural alignment, sleep, motivation, financial wellbeing, menopause, and hormone & fertility clinics offered to both corporate clients and individual consumers.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Health Is Wealth Group is a corporate health and wellbeing consultancy that designs and delivers annual wellbeing programmes, workshops, seminars, mental health training, one-to-one clinics and advanced blood testing health MOTs for businesses globally. Beyond corporate contracts, it sells at-home blood testing kits and a range of health supplements directly to individual consumers through an e-commerce shop. Its approach combines nutrition, naturopathy, neuroscience and functional medicine with 56-marker blood testing analysed via NHS labs.

Product overview

Health is Wealth Group operates as a corporate health and wellbeing consultancy offering a comprehensive suite of services. The core portfolio includes Workshops & Wellbeing Programmes (flexible sessions and curated programmes), an Annual Wellbeing Programme (12-session annual calendar), Mental Health Training (bespoke courses for managers and employees), and One-to-One Clinics (psychology, nutrition, sleep, menopause, and other specialist consultations). The company also provides Private Health Checks with advanced blood testing of 56 markers and maintains a catalogue of over 85 Individual Webinars and Seminars. Additionally, At-Home Health Check Kits and a range of Health Supplements are sold through their e-commerce shop. The company positions itself as London's leading corporate health and wellbeing consultancy, supporting businesses globally with preventative health solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Workshops & Wellbeing Programmes Flexible in-house wellbeing sessions and curated programmes for corporate clients that introduce practical health and wellbeing ideas in an easily digestible way, equipping employees with knowledge to affect positive change.
• Annual Wellbeing Programme A dynamic 12-session annual calendar covering all aspects of wellbeing for corporate clients, including expert professional advice, monthly focused campaigns supported by engaging seminars and access to specialist practitioners.
• Mental Health Training Bespoke mental health courses designed for corporate workplace environments, including Mental Health Training for Managers, Wellbeing Champion Training, Neurodiversity Training, and Unconscious Bias Training.
• One-to-One Clinics Private 1:1 consultation services offered to corporate clients and individual consumers, covering Psychology, Postural Alignment, Nutrition, Sleep, Motivation, Financial Wellbeing, Menopause, and Hormone & Fertility.
• Private Health Checks Corporate health MOTs incorporating advanced blood testing of 56 markers covering thyroid function, liver enzymes, electrolyte balance, kidney function, vitamin and mineral deficiencies, inflammatory markers, immune function, and blood sugar regulation, supported by biometric measurements.
• Individual Webinars and Seminars Catalogue of over 85 expert-led informative health and wellbeing seminars and webinars covering mental health, resilience, nutrition, lifestyle, happiness, physical health, inclusion, and leadership, available as standalone sessions or as part of corporate programmes.
• At-Home Health Check Kits At-home blood testing kits using a Tasso arm collection device with prepaid return envelope, analysing cholesterol, triglycerides, TSH, HbA1C, CRP, Vitamin D, B9, B12, Iron, and Ferritin, with detailed analysis and optional practitioner consultation.
• Health Supplements (Shop) Range of health supplements sold via the company's e-commerce shop, including Omega-3 fish oil capsules and liquids, vegan omega-3, multivitamins for men, women and pregnancy, magnesium, vitamin D sprays, and Nutrimonium gut health sachets.

Named customers7 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Vitality Group: Global employee wellbeing and incentive platform that partners with insurers and employers to drive engagement through health screening, activity tracking, and rewards. Comparable as a large-scale B2B corporate wellness operator using health-assessment data to drive behaviour change.
• Limeade: Employee experience platform combining wellbeing, engagement, and inclusion content for mid-market and enterprise customers. Comparable as a corporate wellbeing content and programme provider selling recurring B2B subscriptions.
• Calm Business: B2B subscription offering from Calm providing mental wellbeing and meditation content to employer groups. Comparable as an enterprise mental wellness provider selling to UK and global HR teams.
• Peppy Health: UK-based B2B digital health platform delivering expert-led wellbeing support across menopause, fertility, mental health and other specialist areas to enterprise employees. Directly comparable as a UK corporate wellbeing specialist targeting HR buyers with subscription-style programmes.
• YuLife: UK-headquartered insurer and employee benefits platform combining group life cover with gamified wellness content and rewards for enterprise workforces. Comparable as a UK-based corporate wellbeing provider selling recurring B2B contracts to HR teams.
• Headspace for Work: B2B arm of Headspace offering mental health, mindfulness and wellbeing content subscriptions to employers globally. Comparable as an enterprise-facing wellbeing content provider competing for HR/benefits budget, though focused primarily on mental health rather than functional medicine.

Emerging players

• Thriva: UK-based at-home blood testing provider offering personalised health insights and supplementation recommendations direct to consumers and through B2B channels. Comparable as a UK operator combining at-home diagnostics with a functional medicine and supplements proposition.

Regional players

• Nuffield Health: UK healthcare charity offering corporate wellbeing services including health assessments, fitness, and physiotherapy to employer clients. Comparable as a UK-domestic operator combining clinical health checks with workplace wellbeing programmes.
• Spire Healthcare: UK private hospital group offering corporate health screening, diagnostics and occupational health to employer clients. Comparable as a UK clinical-services provider extending into the corporate wellbeing market via health assessment services.

Broad incumbents

• Personify Health (formerly Virgin Pulse): Large incumbent corporate wellness platform offering wellbeing programmes, health risk assessments, and benefits integration to global employers. Comparable in serving enterprise wellbeing needs but at significantly greater scale and breadth than Health Is Wealth Group.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/health-is-wealth-group-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HEALTH IS WEALTH GROUP LTD.