Heimathafen

What Heimathafen does

Heimathafen e.K. is a sole proprietorship founded in 2020 and headquartered in Viöl, Schleswig-Holstein, Germany, operating as a regional full-service software and media agency. The company is owned by Torben Lempfert and employs approximately five people, combining experienced marketing and design specialists with junior IT professionals to deliver integrated marketing and IT services under a single-contact model. Its service portfolio spans six divisions: custom software development across Windows, Linux, iOS, Android, and web platforms; online marketing concepts (SEO, Google Ads, social media); IT security and infrastructure setup including GDPR-compliant data outsourcing and backup; media and design for print and digital; corporate communication and identity; and advertising technology covering vehicle branding, business cards, flyers, and signage.

The company's proprietary product is FairFinder, a directory platform and web app designed to help consumers locate FairTrade shops, sustainable businesses, and ethical institutions. FairFinder operates on a freemium/subscription model — free for public institutions such as FairTrade cities, churches, schools, and universities, and priced at under €6 per month for commercial listings, with custom pricing available for retail chains and associations.

Commercially, Heimathafen generates revenue primarily through quote-based professional services engagements with regional SMBs in North Germany, supplemented by recurring FairFinder subscription income. The go-to-market is sales-led and direct, relying on website contact forms, phone, and email outreach. There is no external funding, no parent company, and no indication of investor activity; the business is entirely founder-owned. The customer base disclosed on the company website includes approximately 13 logos spanning education (NorthTec), food (La Dolce Vita), sustainability (FairFinder), engineering (IP-EE), and various local SMBs, indicating a fragmented, long-tail revenue mix with no single anchor dependency.

Name

Heimathafen

Legal name

Heimathafen e.K.

Website

https://heimathafen-nf.de

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Heimathafen e.K. is a five-person, founder-owned regional software and media agency in Schleswig-Holstein, Germany, offering integrated marketing, IT security, and custom software services to SMBs, alongside its proprietary FairFinder platform for discovering sustainable businesses.

Ownership category

akta.pro rank

Headquarters

HQ city

Viöl

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Software Development: Custom software development services for Windows, Linux, iOS, Android, and Web platforms
2. Marketing & Advertising Services: Corporate identity, media design, communication materials, advertisement production and distribution services
3. FairFinder Platform: SaaS platform for businesses to list themselves; free for public institutions (FairTrade cities, churches, schools, universities), paid for commercial entities at under 6 EUR/month
4. IT Security & Infrastructure: Setup and maintenance of company infrastructure, backup systems, GDPR-compliant data outsourcing, security consulting

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Heimathafen is a regional full-service software and media agency offering custom software development (Windows, Linux, iOS, Android, Web), online marketing concepts (SEO, social media, Google Ads), IT security and infrastructure, media and design, corporate communication, and advertising technology production for SMBs and institutions in North Germany. The company also operates FairFinder, its own SaaS directory platform that helps consumers find FairTrade shops and sustainable businesses, offered free to public institutions and via paid listings to commercial entities.

Product overview

Heimathafen is a regional software and media company offering a comprehensive portfolio of digital and marketing services. Their core offering includes FairFinder, a proprietary platform for discovering fair trade businesses, combined with six integrated service divisions: custom software development (programming), online marketing concepts (SEO, social media, Google Ads), IT security and infrastructure, media and design, corporate communication, and advertising technology. The company positions itself as a one-stop solution where clients can access nearly all marketing and IT services from a single provider.

Differentiator

Problem solved

Functional benefit

Products and services

• FairFinder Digital platform and app (fairfinder.app) that helps consumers find FairTrade shops, sustainable businesses, and ethical institutions through directory listings; free for public institutions such as FairTrade cities, churches, schools, and universities, with paid commercial listings for businesses.
• Programmierung (Custom Software Development) Custom software development services for Windows, Linux, iOS, Android, and Web platforms, covering tailored business applications, websites, and apps using modern frameworks.
• Online-Konzepte (Online Concepts) Digital footprint consultation and execution including websites, online advertising campaigns (Google Ads), social media management, and search engine optimization (SEO) for clients.
• IT-Sicherheit & Infrastruktur (IT Security & Infrastructure) Setup and maintenance of company IT infrastructure including backup systems, GDPR-compliant data outsourcing, and security consulting.
• Media & Design Print and digital media design services integrated with corporate branding, covering visual communication across all formats from print collateral to digital assets.
• Kommunikation (Communication / Corporate Identity) Corporate identity development including logos, trademarks/signets, signage, and business communications using modern, linear Nordic design aesthetics.
• Werbetechnik (Advertising Technology) Creation and distribution of physical advertising materials including business cards, flyers, brochures, posters, banners, and vehicle wrapping/bus advertising.

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• PartnerdruckereiminorOthersLocal printing partner used for high-quality production of advertising materials including business cards, flyers, brochures, posters, and vehicle branding. Mentioned as 'Partnerdruckerei' in Werbetechnik (advertising technology) service section.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Regional players

• Pixum: Germany-based (Cologne) full-service photo, printing, and online marketing brand. Comparable to Heimathafen as a Germany-rooted integrated marketing/print/digital services provider, primarily serving DACH markets.

Broad incumbents

• Serviceplan Group: Europe's largest independent agency group, headquartered in Munich, offering full-service marketing, digital, and technology services. Comparable as a full-service marketing/IT provider, though operating at vastly larger scale and broader geography than Heimathafen.
• Jung von Matt: Major German creative and digital agency group with full marketing, brand, and technology capabilities. Comparable to Heimathafen in offering integrated marketing and digital services, though at enterprise scale across multiple European markets.
• Scholz & Friends: Hamburg-headquartered creative agency group providing advertising, digital, and brand services. Comparable as a Germany-based full-service marketing partner; meaningfully larger and broader in scope than Heimathafen.
• Ströer: Major German outdoor and digital advertising company with Werbetechnik, online marketing, and IT infrastructure offerings. Comparable in covering the same vertical stack (advertising materials + digital marketing + infrastructure) as Heimathafen, though at vastly larger scale.

Direct peers

• nexum: German digital agency providing web development, online marketing, and digital strategy. Directly comparable to Heimathafen's programming and online-concepts service lines, serving a similar SMB-to-midmarket client base.
• TWT Reality: Cologne-based digital agency specializing in web, app, and platform development alongside digital marketing. Comparable to Heimathafen as a full-stack digital partner blending software engineering with marketing execution.
• Cocomore AG: Frankfurt-based digital agency combining marketing, technology, and software development services. Directly comparable to Heimathafen in offering one-stop-shop digital/IT services to European clients.
• diva-e Digital Business Excellence: German full-service digital agency delivering strategy, software development, online marketing, and IT services to enterprise and SMB clients. Directly comparable to Heimathafen in the integrated marketing + IT services model, though at substantially larger scale.
• 247GRAD Labs: German digital agency offering web/app development, online marketing, and IT consulting. Directly comparable to Heimathafen in the combined software + digital marketing service model.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/heimathafen-e-k

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heimathafen