Hello Digital

What Hello Digital does

Underlying technology relies on industry-standard third-party platforms — Google Ads, social media ad networks, SEO tools, and content/web development stacks — with no documented proprietary technology, AI/ML systems, or data assets. The business model is professional services: revenue is generated through custom-quoted client engagements with no publicly disclosed pricing tiers, no lock-in contracts, and direct client relationships managed via phone, email, website enquiry, and a 24-hour emergency hotline. Go-to-market is sales-led and domestic, with no evidence of partner channels, resellers, or international expansion; the agency's marketing channels centre on a content blog ('The Weekly Wrap' series, active 2020–2022), published case studies, and a 5-out-of-5 Google rating. Ownership is independent and founder-led with no institutional investment, no parent company, and no funding rounds on record.

Name

Hello Digital

Legal name

Hello Digital

Website

https://hellodigital.net.au

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Hello Digital is a Brisbane-based, full-service digital marketing agency serving small, medium, and enterprise clients across Australia with paid media, SEO, content, web/app development, and branding services delivered through direct client engagements.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

akta.pro secondary industry

Digital PR & Social Media Communications (MPAAADAJ)

Keywords

• Digital marketing services
• Paid media advertising
• Search engine optimization
• Web development services
• Conversion rate optimisation

Headquarters

HQ city

Fortitude Valley

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Digital Marketing Services: Service-based revenue model offering comprehensive digital marketing services including paid media (search engine advertising, display/video/audio advertising, retargeting, social media advertising), earned and owned media (SEO, social media content optimisation, content marketing, conversion rate optimisation), and digital consulting and creative services (app and web development, brand development, graphic design, data and analytics).

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Hello Digital is a full-service digital marketing agency that plans, executes, and reports on paid media campaigns (search, display/video/audio, retargeting, and social), as well as earned and owned media services spanning SEO, content marketing, social media content, and conversion rate optimisation. The agency also delivers digital consulting and creative services including app and web development, brand development, graphic design, and data and analytics, primarily for small, medium, and enterprise organisations in Australia.

Product overview

Hello Digital is a full-service digital marketing agency that offers a comprehensive suite of marketing services organized into three main categories: Paid Media Services (Search Engine Advertising, Display/Video/Audio Advertising, Retargeting Campaigns, Social Media Advertising), Earned & Owned Media Services (Search Engine Optimisation, Social Media Content Optimisation, Content Marketing, Conversion Rate Optimisation), and Digital Consulting & Creative Services (App & Web Development, Brand Development, Graphic Design, Data & Analytics). The agency positions itself as a one-stop-shop for businesses seeking end-to-end digital marketing solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Search Engine Advertising Paid search campaign management on search advertising platforms such as Google Ads, designed for small, medium, and enterprise organisations seeking paid traffic and lead generation.
• Display, Video, and Audio Advertising Planning and buying of display, video, and audio ad placements across digital networks, executed for small, medium, and enterprise organisations as part of an integrated paid media program.
• Retargeting Campaigns Setup and management of retargeting campaigns aimed at re-engaging prior website or ad visitors, delivered for small, medium, and enterprise organisations.
• Social Media Advertising Paid social campaign management across social media platforms, targeting small, medium, and enterprise organisations that want to run sponsored content and lead generation campaigns.
• Search Engine Optimisation (SEO) On-page and off-page SEO services to improve organic search visibility and traffic for small, medium, and enterprise organisations.
• Social Media Content Optimisation Audit and optimisation of social media content to improve engagement and channel performance for small, medium, and enterprise organisations.
• Content Marketing Content marketing strategy and production, including articles and site content, targeted at small, medium, and enterprise organisations seeking to grow organic presence.
• Conversion Rate Optimisation (CRO) Conversion rate optimisation services analysing and improving website or landing page performance to increase leads and sales for small, medium, and enterprise organisations.
• App & Web Development Design and development of websites and applications for small, medium, and enterprise organisations needing digital properties to support their marketing programs.
• Brand Development Brand strategy and development services, including positioning and identity work, delivered for small, medium, and enterprise organisations.
• Graphic Design Graphic design services supporting marketing campaigns and digital assets, delivered for small, medium, and enterprise organisations.
• Data & Analytics Data and analytics services including performance reporting and insights, delivered for small, medium, and enterprise organisations as part of their digital marketing programs.

Quantifiable outcome

• 49% DECREASE in Cost Per Conversion for Vision6
• +8 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Supple Digital: Australian digital agency focused on SEO, Google Ads, CRO and web design for SMEs and enterprise. Highly comparable client mix and service catalogue to Hello Digital.
• Dent Global: Brisbane-based digital marketing and SEO agency serving Australian SMEs with paid media, SEO and web services. Direct regional competitor with overlapping value proposition.
• Webprofits: Australian full-service digital marketing agency offering paid media, SEO, CRO and web development to mid-market and enterprise clients. Directly comparable in service mix and SMB-to-enterprise segmentation, with a longer operating history.
• King Kong: Brisbane-based digital marketing agency offering end-to-end digital services (SEO, paid media, web design) to Australian SMEs. Closest geographic and service-model peer to Hello Digital.
• Edge of the Web: Australian full-service digital marketing agency offering SEO, Google Ads, social media and web development. Directly comparable in service scope and SMB/enterprise client focus.
• OMG (Omniscient Media Group): Australian independent media and marketing agency offering paid media, SEO, content and analytics. Comparable mid-market full-service positioning.
• Reload Media: Sydney-based Australian digital agency delivering paid media, SEO, content and web development. Comparable boutique-to-mid-market positioning with similar full-service offering.

Broad incumbents

• Dentsu Australia: Australian arm of global ad-holding group Dentsu, providing end-to-end advertising, media, creative and digital services. Significantly larger and broader portfolio, but competes for the same enterprise digital marketing budgets.
• Publicis Groupe (ANZ): Global advertising holding group with Australian operations (Leo Burnett, Digitas, etc.). Overlaps with Hello Digital on the digital creative/media side for enterprise clients but operates at vastly greater scale.
• WPP (Australian operations): Global advertising and marketing services holding company with substantial Australian presence (GroupM, Ogilvy, etc.). Competes for the same enterprise digital marketing RFPs but offers a much wider portfolio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/hellodigitalaus

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hello Digital