Help to Help

What Help to Help does

Help to Help (Insamlingsstiftelsen Help to Help) is a Swedish charitable foundation founded in 2010 by Malin Cronqvist, headquartered in Stockholm with an operations team in Dar es Salaam, Tanzania. The organization crowdfunds higher education scholarships for financially disadvantaged but academically promising young adults in Tanzania and Uganda across four fields: Medicine & Health, Educational Science, Natural Science & Engineering, and Social Science & Business. Average annual tuition is 7,500 SEK per student and a full three-year university degree costs approximately 22,500 SEK, with funds disbursed directly to universities rather than through intermediaries. Since founding, Help to Help has crowdfunded scholarships for 535 students and reached more than 6,000 additional youth through its Academy program.

The Academy program complements the Scholarship Program with employment-readiness support, including a one-week IT Boot Camp, CV-writing and interview workshops, entrepreneurship and leadership training, company visits, and internship facilitation. Operational partners such as Scania Tanzania LTD and Supply Based Solutions LTD co-deliver Academy bootcamps, while academic and corporate supporters (including Tetra Laval as the Flagship partner since 2019) and a board drawn from WorkShop The Retail Agency, Löfberg Fastigheter, Plank Public Relations, and The Swedish Police Union provide governance and strategic direction.

Help to Help's revenue model is donation- and partnership-driven rather than commercial. It accepts monthly recurring and one-time donations from private individuals, corporate contributions and pro-bono services, project-based collaborations, and gift card purchases through its own e-commerce storefront. Donors can give generally or target specific educational fields or individual student profiles via the organization's self-service crowdfunding website, with Facebook fundraising integration. The foundation holds a 90-konto certification from Swedish Fundraising Control, requires that at least 75% of all funds flow directly to its charitable purpose, and is monitored by Länsstyrelsen under Swedish foundation law.

Name

Help to Help

Legal name

Insamlingsstiftelsen Help to Help

Website

https://helptohelp.se

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Help to Help is a Swedish nonprofit founded in 2010 that crowdfunds higher education scholarships and runs an Academy skills program for financially disadvantaged youth in Tanzania and Uganda, funding students directly through individual donations, corporate partnerships, and gift card sales.

Ownership category

akta.pro rank

Product category

Education Crowdfunding / Nonprofit Scholarship Services

NAICS

Grantmaking Foundations (813211), Grantmaking and Giving Services (81321), Educational Support Services (611710)

SIC

Services-Educational Services (8200), Services-Social Services (8300)

akta.pro primary industry

College Access, Scholarships & Student Success Nonprofits (BPAGADAE)

akta.pro secondary industries

Foundation/NGO & Philanthropic Scholarships (EDAIAOAH), International Development & Donor-Funded Education Programs (EDADALAB)

Keywords

• Education crowdfunding
• Scholarship funding
• Nonprofit foundation
• Higher education access
• Student sponsorship

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Private Individual Donations: Individual donors can make general donations or donate to specific educational fields. Donations can be monthly recurring or one-time. 75% of all funds must go directly to fulfilling the organization's purpose per Swedish Fundraising Control regulations.
2. Corporate Partnerships: Companies can support through financial contributions, pro-bono services, or project-based collaborations. Corporate funding supports general operations, salaries, fundraising, and reaching more students.
3. Gift Card Sales: Gift cards available for purchase for Christmas and other holidays/events. Can be given as printed or digital cards.
4. Crowdfunding Platform: Web-based crowdfunding platform allowing transparent donations to specific students or educational fields with visible funding goals and progress.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Help to Help is a Swedish nonprofit foundation that crowdfunds university tuition for financially disadvantaged students in Tanzania and Uganda across four fields (Medicine & Health, Educational Science, Natural Science & Engineering, Social Science & Business). Donors can sponsor specific students, fields, or contribute generally via one-time or monthly donations, with funds paid directly to universities. Alongside scholarships, the Academy Program delivers IT Boot Camps, soft-skills workshops, company visits, and recruitment support to prepare students for employment.

Product overview

Help to Help operates two core programs: the Scholarship Program, which crowdfunds tuition for university education across four fields (Medicine & Health, Natural Science & Engineering, Educational Science, and Social Science & Business) in Tanzania and Uganda, and the Academy Program, which provides supplementary soft skills training through IT Boot Camps, workshops, and company visits. These programs are supported by donation infrastructure including a crowdfunding platform, monthly giving options, and gift cards, enabling individual and corporate donors to sponsor students at amounts ranging from daily study contributions to full degree coverage.

Differentiator

Problem solved

Functional benefit

Products and services

• Scholarship Program Crowdfunds university tuition for financially disadvantaged but promising students at local universities in Tanzania and Uganda across four fields: Medicine & Health, Educational Science, Natural Science & Engineering, and Social Science & Business. Funds are paid directly to the universities.
• Academy Program Equips scholars with soft skills for the future and creates networks leading to employment opportunities. Includes IT Boot Camp (one-week intensive computer-skills training), workshops on CV-writing, interview skills, entrepreneurship, leadership and ethics, company visits, and recruitment facilitation.
• Gift Cards Digital or printed gift cards available for purchase during Christmas and other holidays or events, allowing donors to gift an educational contribution to friends and family.
• Crowdfunding Platform Web-based crowdfunding platform that lets donors contribute directly to specific students or educational fields with transparent funding goals and progress tracking.

Quantifiable outcome

• One trained teacher can provide good education to approximately 2,900 children during their career
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

21 partnerships are on record, tiered flagship, minor and core.

• Tetra LavalflagshipStrategic or Co-development Partner · 1 January 2019Flagship partnership enabling Help to Help's expansion into Uganda. Tetra Laval supports education sponsorship for 50 selected youths in engineering, medicine, nursing, teaching and other fields. This cooperation is part of Help to Help's vision of enabling higher education for 1,000 East African promising young talents. The partnership includes communication support and is considered a key strategic relationship.
• AccigominorOthersCorporate partner supporting Help to Help's operations
• Adlibris-CampusminorOthersCorporate partner supporting Help to Help's operations
• BravuraminorOthersCorporate partner supporting Help to Help's operations
• CentigominorOthersCorporate partner supporting Help to Help's operations
• ClaraminorOthersCorporate partner supporting Help to Help's operations
• Embassy of FinlandminorOthersCorporate partner supporting Help to Help's operations
• Forum SydminorOthersCorporate partner supporting Help to Help's operations
• HippolyminorOthersCorporate partner supporting Help to Help's operations
• KTH (Royal Institute of Technology)minorOthersAcademic institution partner supporting Help to Help's operations
• Löfbergs StiftelseminorOthersFoundation partner supporting Help to Help's operations
• MekanexminorOthersCorporate partner supporting Help to Help's operations
• Mellby GårdminorOthersCorporate partner supporting Help to Help's operations
• Miljömärkning Svanen (Swan Mark)minorOthersCorporate partner supporting Help to Help's operations; hosted presentations with founder Malin Cronqvist
• NorrskenminorOthersNorrsken House provides office space for Help to Help's Stockholm team
• PRN (Public Relations Association)minorOthersCorporate partner supporting Help to Help's operations
• RotaryminorOthersNGO partner supporting Help to Help's operations
• Sida (Swedish International Development Cooperation Agency)minorOthersDevelopment agency partner supporting Help to Help's operations
• Tobii DynavoxminorOthersCorporate partner supporting Help to Help's operations
• Scania Tanzania LTDcoreStrategic or Co-development PartnerSuccessfully ran IT Boot Camps together with Help to Help as part of the Academy program
• Supply Based Solutions LTDcoreStrategic or Co-development PartnerSuccessfully ran Sustainability Boot Camp together with Help to Help as part of the Academy program

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Others

• Forum Syd: Swedish umbrella organization for civil society and a current partner of Help to Help. Comparable ecosystem player channeling Swedish development funding to international education and youth programs.

Broad incumbents

• Sida (Swedish International Development Cooperation Agency): Swedish government development agency already partnering with Help to Help. Operates at much larger scale across multiple sectors, including education funding in East Africa, and is a key institutional funder in the same geography.
• UNICEF Education Programmes: Global UN agency funding primary, secondary, and tertiary education in low-income countries including Tanzania and Uganda. Comparable in geographic focus and education access mission, though at vastly greater scale and scope.

Emerging players

• Tony Elumelu Foundation: Pan-African philanthropy funding entrepreneurship and education across the continent. Comparable in mobilizing African-targeted scholarship and capacity-building programs, with a broader entrepreneurship focus.
• African Leadership University (ALU): Pan-African university network offering scholarships and leadership curricula to African youth. Comparable target population and 'education plus leadership' positioning, though ALU operates its own institutions rather than funding third-party universities.
• Generation (Youth Employment Nonprofit): Global nonprofit delivering employment-focused training programs for disadvantaged youth. Comparable in pairing skills training with employment outcomes, complementing Help to Help's Academy program.

Direct peers

• Camfed: International nonprofit funding secondary and tertiary education for girls across sub-Saharan Africa. Directly comparable to Help to Help in mission, target geography, and scholarship-plus-empowerment program design.
• Zawadi Africa Education Fund: Provides university scholarships to academically gifted but financially disadvantaged African girls. Closely aligned with Help to Help's scholarship-focused, donor-sponsorship-driven approach.
• Mastercard Foundation Scholars Program: Large-scale African higher-education scholarship program with similar funding-plus-leadership-training model. Comparable in serving disadvantaged African youth at university level, though at much larger scale.

Regional players

• Higher Education Students' Financing Board (Tanzania): Tanzanian government body administering loans and scholarships to local university students. Directly comparable in funding Tanzanian higher education, but operates as a public sector institution rather than a charity.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/helptohelpse
• YouTubeyoutube.com/channel/UClQpVH3IVfjgTbgB7gy3_YA
• Facebookfacebook.com/helptohelpse
• LinkedInlinkedin.com/company/help-to-help
• Instagraminstagram.com/helptohelpse

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Help to Help