Heritage Stables

What Heritage Stables does

Heritage Stables is a third-generation, family-owned Hunter/Jumper Riding Academy operating from 681 Franklin Street in Skaneateles, New York. The facility delivers traditional equestrian services — horse boarding (25 12x12 stalls plus 8 pastures), professional riding lessons from beginner to nationals level, horse training, and the semi-annual Lakeside Horse Show Series — to recreational and competitive riders in Upstate New York. The property includes an 80'x200' indoor ring, two outdoor rings (125'x300' and 120'x250'), a heated viewing room, and a boarders' lounge, and operates under USEF, USHJA, and PHA affiliations.

Revenue is generated through five streams: recurring boarding and lesson/training fees (subscription-style), one-time horse show entry fees ($15-$50 per class), and transactional pine sawdust delivery and horse transportation services. The sawdust division extends the service area across a 100-mile radius covering the Capital Region, Central New York, and Finger Lakes, currently serving 30 horse and dairy barns. Horse transportation handles 1-15 horses via a two-horse trailer or 15-horse semi. Pricing is largely quote-based across services; only horse show fees are publicly disclosed.

Go-to-market is community-led, anchored by the Lakeside Horse Show Series (drawing ~1,000 riders annually), word-of-mouth referrals, and Facebook/Instagram presence. Leadership comprises Mike McGowan, a third-generation horseman with 40+ years of industry experience, and trainer Jamee Swope, an EAGALA-certified Equine Specialist who joined in 2019 and oversees the lesson program and a partnered therapeutic offering (New Day Equine Services).

Name

Heritage Stables

Legal name

Heritage Stables

Website

https://heritagestablesny.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Heritage Stables is a third-generation, family-owned Hunter/Jumper Riding Academy in Skaneateles, New York, offering boarding, lessons, training, horse shows, sawdust delivery, and horse transportation to equestrians and barns across Upstate New York.

Ownership category

akta.pro rank

Product category

Equestrian Services

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Sport/Show Horse Training & Performance Programs (AFAEAGAF)

akta.pro secondary industries

Horse Boarding, Livery & Stable Operations (AFAEAGAG), Equestrian Teams & Stables (Racing/Show Jumping/Eventing) (MPAKABAG)

Keywords

• Equestrian boarding services
• Horse riding lessons
• Hunter jumper training
• Horse show hosting
• Equine transportation

Headquarters

HQ city

Skaneateles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Boarding Services: Horse boarding services at the facility providing stalls, pine shavings bedding, pasture access, and care for horses owned by boarders. This is a recurring monthly revenue stream based on boarding agreements.
2. Lessons and Training: Professional riding lessons from beginner to nationals level, taught by experienced trainers Mike McGowan and Jamee Swope. Training services for horses and riders. Revenue generated through lesson packages and training fees.
3. Horse Shows: Hosting the Lakeside Horse Show Series with class fees ($15-$35), stall rentals ($30/day), and jumper classics ($50). Revenue from entry fees and facility rental during show events.
4. Pine Sawdust Sales and Delivery: Pine sawdust delivery service to barns across Upstate New York (Capital Region, Central New York, Finger Lakes) within 100 mile radius. Currently serves 30 horse and dairy barns. Pricing based on quantity (10-100 yards) with delivery and on-site pickup options.
5. Horse Transportation: Horse trailering/transportation service using two-horse trailer or 15-horse semi. Transport for 1-15 horses, serving regional transportation needs. Revenue generated through transportation fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Heritage Stables is a third-generation Hunter/Jumper Riding Academy in Skaneateles, New York offering horse boarding, professional riding lessons from beginner to nationals level, horse training, and hosting the Lakeside Horse Show Series. The facility also sells and delivers pine sawdust to barns across Upstate New York within a 100-mile radius and provides horse transportation/trailering services for 1-15 horses.

Product overview

Heritage Stables operates as a traditional equestrian facility offering a unified suite of horse-related services centered around its core Hunter/Jumper riding academy. The primary offerings include horse boarding with premium stall accommodations, professional riding lessons across all skill levels via the IEA program, and horse training services led by experienced instructors. The facility also hosts the Lakeside Horse Show Series for competitive riders, provides pine sawdust delivery to barns across Upstate New York, and offers horse transportation/trailering services. A notable partner offering is New Day Equine Services, an EAGALA-certified therapeutic equestrian program led by trainer Jamee Swope, which operates in connection with the facility.

Differentiator

Problem solved

Functional benefit

Products and services

• Horse Boarding Services Horse boarding accommodations for more than a dozen horses, with 25 12x12 stalls bedded with pine shavings, 8 pastures, indoor and outdoor riding rings, and climate-controlled facilities. Designed for horse owners seeking quality care and training access.
• Riding Lessons Professional hunt seat equitation lessons from beginner to nationals level for competitive riders or pleasure riders, offered through the IEA program and weekly sessions with trainers Mike McGowan and Jamee Swope. Open to young and adult riders.
• Horse Training Professional horse training services across all levels, led by third-generation horsemen with over 40 years of experience competing on the east coast from local shows to National Finals. Aimed at horses and riders seeking competitive development.
• Lakeside Horse Show Series Hosted horse show series featuring classes ($15), M&S Classes & Classics ($35), M&S Jumper Classics ($50), stall rentals ($30/day), and Champion & Reserve Awards. Attracts close to 1,000 riders annually across two rings with two judges.
• Pine Sawdust Delivery Pine sawdust supplied and delivered to horse and dairy barns within a 100-mile radius of Skaneateles, NY, serving the Capital Region, Central New York, and Finger Lakes. Quantities from 10 to 100 yards with on-site pickup option.
• Horse Transportation / Trailering Horse trailering service accommodating 1 to 15 horses using either a two-horse trailer or 15-horse semi, providing door-to-door regional horse transportation. Quote-based pricing arranged by phone (315-685-6000).
• IEA Team Program Interscholastic Equestrian Association (IEA) team program offering competitive riding opportunities for student riders through organized team participation and shows.

Quantifiable outcome

• Nearly 1,000 riders attended horse shows in 2019, demonstrating strong event draw
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Partner Mills (Sawdust Supplier)minorOthersHeritage Stables sources pine sawdust from partner mills to supply barns across Upstate New York. The specific mill names are not disclosed on the website. This is a supply chain partnership supporting the sawdust delivery service division.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Split Rock Jumping Tour: Show jumping series operator with Hunter/Jumper focus. Comparable in event-hosting revenue model serving similar rider demographics.
• Finally Farm: Multi-state Hunter/Jumper training, sales, and show operation. Comparable in training/show preparation services and Hunter/Jumper customer segment.
• Beacon Hill Show Stables: New Jersey-based Hunter/Jumper training, boarding, and lesson operation with a similar family/stable model. Highly comparable in scale, customer base, and competitive Hunter/Jumper focus.
• Old Salem Farm: New York–area Hunter/Jumper show venue and training facility hosting rated competitions. Comparable in Hunter/Jumper focus and proximity to Heritage Stables' catchment in the Northeast.
• Gotham Stables: Northeast Hunter/Jumper training and lesson program. Directly comparable as a lesson-and-training-led hunter jumper operation.
• Spy Coast Farm: Kentucky-based Hunter/Jumper training, sales, and boarding facility with show-coaching expertise. Closely comparable offering mix of boarding, training, and horse show preparation.

Regional players

• Brook Ledge Horse Transportation: Northeast-based commercial horse transportation company. Directly comparable to Heritage Stables' transportation division as a peer service line, though at much larger fleet scale.

Broad incumbents

• Tryon International Equestrian Center: Multi-discipline destination venue hosting Hunter/Jumper and other shows, plus lodging and retail. Overlaps with Heritage Stables' hosted horse show model but operates at destination scale.
• HITS (Horse Shows In The Sun): National horse show series operator hosting rated Hunter/Jumper competitions across multiple U.S. venues. Comparable hosted-show business model at larger scale.
• World Equestrian Center (WEC): Very large multi-discipline equestrian facility in Ocala, FL hosting year-round shows, boarding, and vendors. Overlaps with Heritage Stables on Hunter/Jumper shows but at vastly greater scale and broader scope.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Heritagestableny
• Instagraminstagram.com/heritagestablesny
• LinkedInlinkedin.com/company/heritage-stables

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heritage Stables