het zuid land
Het zuid land is a Dutch theater foundation in Breda that produces text-driven productions in which children and adults perform as equals, runs the het clubhuis makerspace for children aged 8-11, and tours nationally to theaters, festivals, schools, and cultural venues.
- Company typePrivate
- Founded-
- HeadquartersBreda, Netherlands
- Headcount1–10
- GTM typeB2C
- OfferingServices
What het zuid land does
Het zuid land is a Dutch theater company operating as a stichting (Stichting Pruik&Zonen, ANBI-status) and based in Breda, North Brabant, Netherlands. It produces text-driven theater for adult audiences in which children and adults perform as equal actors, exploring themes of power, perspective, and generational dynamics with absurdist and humorous undertones. The company also runs "het clubhuis," a recurring makerspace program in the Belcrum area of Breda for young creative talent aged 8-11 who pay a 175 euro per-season membership fee (excluding BTW).
The portfolio spans five named productions — Liberty Bell, Happy Valley, Lucky Blue (scheduled for 2027 premiere), Matrimonium, and Reindier — plus the touring installation "Draagt u soms een joggingpak?". Distribution runs through a national touring circuit covering at least 13 Dutch venues and at least two theater festivals (Festival Cement and Nederlands Theater Festival), plus secondary-school-targeted performances in Noord-Brabant and traveling installations in public-sector venues (Provinciehuis, DDW Democracy Exhibition). Revenue is assembled from structural subsidies by Gemeente Breda and Provincie Noord-Brabant, ticket sales, club membership fees, donations and corporate sponsorships, co-production fees (notably with Het Pon&Telos), and project-based funding from cultural foundations including Fonds Podiumkunsten, VSB Fonds, Chassé Cultuurfonds, Cultuurfonds Noord-Brabant, ELJA Foundation, BNG Cultuurfonds, Makersfonds Tilburg, Lira Fonds, PLAN Brabant, Prins Bernhard Cultuurfonds, and Vrienden Podiumkunsten Breda.
The leadership team consists of co-founders and artistic leaders Hidde Brouwers and Jorg van den Kieboom (both 2014 graduates of Academie voor Theater in Tilburg), zakelijk leider Adeline Willems (joined 2019), and productie Roos van Bommel. The organization operates with approximately 5 employees, has earned multiple award nominations including the BNG Theaterprijs in 2025 and 2026 and the Theo d'Or, and ranked #2 in NRC's Best Theater 2025/26 list for Happy Valley.
het zuid land firmographics
Firmographics- Name
- het zuid land
- Legal name
- Stichting Pruik&Zonen
- Website
- https://hetzuidland.nl
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Het zuid land is a Dutch theater foundation in Breda that produces text-driven productions in which children and adults perform as equals, runs the het clubhuis makerspace for children aged 8-11, and tours nationally to theaters, festivals, schools, and cultural venues.
- Ownership category
- akta.pro rank
het zuid land industry classification
Industry- Product category
- Performing Arts / Theater Productions
- NAICS
- Theater Companies and Dinner Theaters (71111)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Children’s & Youth Theatre (MPAGABAE)
Keywords
Where het zuid land is headquartered
LocationHeadquarters
- HQ city
- Breda
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
het zuid land business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Government Subsidies: Structural subsidies from Gemeente Breda and provincie Noord-Brabant form the financial foundation of the organization.
- Ticket Sales: Revenue from theater ticket sales through venues and own box office for productions.
- Club Membership Fees: Het clubhuis charges membership fees of 175 euros per season for young members aged 8-11.
- Donations and Sponsorship: The organization accepts individual donations and corporate sponsorships, with ANBI status enabling tax benefits for donors.
- Co-production Revenue: Co-productions with partners like Het Pon&Telos provide additional production funding and revenue.
- Project Funding: Project-based funding from cultural foundations and funds for specific productions and installations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Het clubhuis Season Membership |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
het zuid land product offering
Product offeringCore offering
Het zuid land is a Dutch theater company that creates and tours text-driven theater productions for adult audiences in which children and adults perform as equal actors on stage. In parallel it runs "het clubhuis," a recurring makerspace for children aged 8-11 in Breda, and produces touring theatrical installations such as "Draagt u soms een joggingpak?" Activities are funded through structural public subsidies, project grants, ticket sales, clubhuis membership fees, and donations.
Product overview
Het zuid land is a theater company based in Breda, Netherlands, that creates theater productions for adult audiences where children and adults perform as equals on stage. The company's portfolio consists of theatrical productions (Liberty Bell, Happy Valley, Lucky Blue, Matrimonium, Reindier), an art installation (Draagt u soms een joggingpak?), and a youth development program (Het Clubhuis). The productions are text-driven, exploring themes of power, perspective, and generational dynamics with absurdist and humorous undertones. Het Clubhuis provides ongoing development opportunities for young creative minds aged 8-11 through monthly sessions and special projects.
Differentiator
Problem solved
Functional benefit
Brands
- het clubhuis: A makerspace in Breda for young creative children aged 8-11 to develop their own voice, vision, and autonomy in performing arts through unconventional projects. Operates primarily on Sundays in the Belcrum area of Breda.
Products and services
- Liberty Bell Theater production for adult audiences created by het zuid land, exploring a female politician's struggle between her political career and role as a single mother and examining themes of sexism, power, and sacrifice.
- Happy Valley Theater production for adult audiences in which children speak directly to adults, telling a fantastical story about the decline of an apparently peaceful village and examining themes of honesty and complicity.
- Lucky Blue Theater production for adult audiences featuring a rhythmic narrative about a young person navigating a confusing relationship with an older teacher and exploring love, boundaries, and consequences.
- Matrimonium Theater production about two royal children facing pressure to marry and produce an heir, exploring themes of childhood, adulthood, and resistance against imposed power dynamics.
- Reindier Theater monologue for adults performed by a thirteen-year-old boy, depicting a mother who raises her son in total isolation and using absurdist techniques to explore a child's imagination against maternal fear and love.
- Draagt u soms een joggingpak? Touring art installation featuring 64 handwritten letters from children addressed to powerful figures (a deity, a parent/guardian, or a head of state), displayed across multiple venues in the Netherlands.
- Het Clubhuis Annual membership makerspace program for children aged 8-11 in Belcrum, Breda, providing recurring sessions and special projects to develop creative voice, vision, and autonomy in performing arts at 175 euros per season (excluding BTW).
Companies that use het zuid land
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
het zuid land technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
het zuid land partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, major and minor.
- Het Pon&TeloscoreCo-production partner for Liberty Bell production. Het Pon&Telos collaborates on the creation and production of the theater work.
- Chassé TheatermajorPrimary venue partner in Breda. Hosts try-outs, premieres, and installations including Draagt u soms een joggingpak?.
- Festival CementmajorFestival partner in 's-Hertogenbosch that presents Happy Valley and Draagt u soms een joggingpak?.
- Podium BloosminorVenue and partner for Matrimonium production in Breda.
- Festival CementmajorFestival partner for Matrimonium production.
- Makershuis TilburgminorTilburg makerspace supporting Reindier production.
- Podium BloosminorVenue partner for Reindier production.
- Chassé TheatermajorPrimary venue partner for Lucky Blue try-out and premiere in 2027.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
het zuid land competitors and assessment
Company assessmentBroad incumbents
- NTGent: Belgian/Flemish theater company with a comparable text-driven, politically-engaged repertoire and international touring profile. Comparable as a Dutch-language theater maker, though at significantly larger scale.
- Theater Rotterdam: Major Dutch regional theater institution producing contemporary work across Rotterdam venues. Comparable as a Dutch contemporary-theater producer, though with significantly larger institutional footprint and budget.
- Het Zuidelijk Toneel: Larger regional theater company based in Tilburg (also Noord-Brabant), producing and touring contemporary Dutch-language theater. Comparable in geography and touring model, though with a broader repertoire and larger institutional footprint.
- Toneelgroep Amsterdam / ITA: Major Dutch repertory theater company producing contemporary work at national scale. Comparable as a Dutch-language theater producer but operating at a vastly larger institutional and budgetary scale.
- Het Nationale Theater: Major Dutch national theater institution operating venues and producing work in Den Haag. Comparable as a Dutch theater producer/programmer, though at much larger scale; also a current venue partner of het zuid land.
Direct peers
- De Warme Winkel: Amsterdam-based Dutch theater collective known for text-driven, absurdist, genre-mixing productions for adult audiences. Highly comparable in artistic sensibility, scale, and Dutch subsidy-dependent operating model.
- BOG. Dutch experimental theater collective working with text-driven, politically-engaged, absurdist work. Comparable in artistic positioning (niche, critically-respected Dutch makers) and operating scale.
- Wunderbaum: Dutch theater collective known for devised, text-driven productions with social/political themes and international festival presence. Comparable as a small Dutch ensemble with similar artistic ambition and touring model.
- Mugmetdegietsies: Dutch theater collective producing absurdist, text-driven comedy-drama for adult audiences. Closely comparable in scale, artistic sensibility, and Dutch touring-circuit operating model.
- Onafhankelijk Toneel (OT): Rotterdam-based independent Dutch theater maker producing contemporary, often politically-charged work. Comparable in independent-theater operating model and Dutch subsidy dependency.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
het zuid land social profiles
Digital presencehet zuid land compliance and trust
Trust signalCompliance1 record
het zuid land financial estimates
Financial estimateRevenue estimate
Valuation estimate
het zuid land leadership team
Management profileNumber of profiles
Profiles4 records
het zuid land funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
het zuid land M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about het zuid land
What does het zuid land do?
Het zuid land is a Dutch theater company that creates and tours text-driven theater productions for adult audiences in which children and adults perform as equal actors on stage. In parallel it runs "het clubhuis," a recurring makerspace for children aged 8-11 in Breda, and produces touring theatrical installations such as "Draagt u soms een joggingpak?" Activities are funded through structural public subsidies, project grants, ticket sales, clubhuis membership fees, and donations.
Is het zuid land a public or private company?
het zuid land is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was het zuid land founded?
het zuid land was founded in -1. It employs 1 to 10 people.
Where is het zuid land based?
het zuid land is headquartered in Breda, Netherlands, in the Europe region.
How does het zuid land make money?
Six revenue lines are on record. Government Subsidies are the primary driver. The others are ticket Sales, club Membership Fees, donations and Sponsorship, co-production Revenue and project Funding.
Who are het zuid land's main competitors?
Broad incumbents on record are NTGent, Theater Rotterdam, Het Zuidelijk Toneel, Toneelgroep Amsterdam / ITA and Het Nationale Theater. Direct peers are De Warme Winkel, BOG., Wunderbaum, Mugmetdegietsies and Onafhankelijk Toneel (OT).
Does het zuid land have an API?
No public API is recorded for het zuid land.
What industry is het zuid land in?
het zuid land's product category is Performing Arts / Theater Productions. Its primary akta.pro industry code is MPAGABAE, Children’s & Youth Theatre. Its NAICS code is 71111 and its SIC code is 7900.