Buró de Identidad Digital

What Buró de Identidad Digital does

Buró de Identidad Digital (BID) is a Mexico-based digital identity verification company founded in 2017 and headquartered in Miguel Hidalgo, Ciudad de México. The company provides biometric identity verification, digital onboarding, identity bureau queries, and NOM-151-compliant electronic signature services to regulated industries in Mexico — primarily banking, fintech, telecommunications, and insurance, with secondary reach into retail and government. BID differentiates through direct technology-provider connections to INE (Instituto Nacional Electoral) and RENAPO (Registro Nacional de Población) government databases, rather than simple third-party data queries, and holds what it describes as the first CNBV authorization for 100% digital biometric registration under a SaaS model in Mexico.

The platform architecture is API-first and modular. Core products include Person ID (biometric identity proofing with PAD-certified liveness detection and OCR/ICR document extraction), DO BID (end-to-end digital onboarding), BID SIGN (NOM-151 digital contract signing), OK BID/eKid (Identity Bureau for blacklist and biometric consistency checks), BID OnDemand (a self-service portal offering 9 modular APIs), and BID DID (blockchain-based decentralized verifiable credentials under EU EBSI standards). The proprietary biometric engine is certified under ISO/IEC 30107-3 for Presentation Attack Detection, and the platform holds ISO/IEC 27001, 27701, and 20000 certifications, plus eIDAS and NOM-151 compliance.

BID operates a hybrid revenue model combining subscription-based enterprise licensing for the full platform (Person ID, DO BID, BID SIGN) with usage-based API consumption pricing through BID OnDemand. The go-to-market motion blends enterprise field sales targeting regulated industries with a developer-focused self-service channel. Reported scale includes 15M+ annual verified identities, 25M+ digitally signed contracts, and 84,320 daily verification transactions. Pricing is not publicly disclosed and is delivered via custom commercial proposals following demo.

Name

Buró de Identidad Digital

Legal name

Buró de Identidad Digital S.A. de C.V.

Website

https://buroidentidad.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Buró de Identidad Digital (BID) is a Mexico-based digital identity verification platform providing biometric onboarding, identity bureau queries, and NOM-151-compliant digital signatures to regulated industries including banking, fintech, telecommunications, and insurance.

Ownership category

akta.pro rank

Product category

Digital Identity Verification

NAICS

Credit Bureaus (56145), Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)

SIC

Services-Consumer Credit Reporting, Collection Agencies (7320)

akta.pro primary industry

Identity Verification & Digital ID (IDV, eIDAS, biometrics) (FSAGAFAA)

akta.pro secondary industries

Digital Identity, eKYC & Borrower Verification (Lending-Focused) (FSAGAHAF), Decentralized Identity & Verifiable Credentials for Finance (DID/KYC Reuse) (FSAGAMAE), Compliance Identity & KYC/KYB for Wallets (on-chain identity, reusable KYC, travel rule tooling) (FSAPACAL), Identity Verification, Proofing & KYC (IDV) (HDAEAJAI)

Keywords

• Digital identity verification
• Biometric authentication
• Electronic signature
• Customer onboarding
• Identity verification APIs

Headquarters

HQ city

Miguel Hidalgo

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. API/SDK Licensing (BID OnDemand): Self-service portal for acquiring licenses of onboarding components and identity validation solutions. APIs REST with OAuth 2.0 standard authentication. Prepaid model with consumption-based allocation. Transactional pricing based on API calls.
2. Person ID Platform Subscription: End-to-end biometric digital onboarding platform with identity verification and digital contract signing. Enterprise licensing with integration support and dedicated technical accompaniment.
3. BID SIGN Digital Signature: Digital contract signing platform with NOM-151 electronic evidence, timestamping, and legal compliance. Available via web, native apps, and WebApps.
4. OK BID / eKid Identity Bureau: Web-based solution for verifying biometric data existence and personal information in BID databases. Real-time queries against CNBV blacklists and verification attempt counters.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Buró de Identidad Digital provides a digital identity verification and onboarding platform for regulated industries in Mexico, combining biometric facial authentication (PAD ISO/IEC 30107-3 certified), OCR/ICR document processing, direct government database validation (INE, RENAPO, SAT), electronic signature with NOM-151 compliance, and fraud bioscoring. Its products (Person ID, DO BID, BID SIGN, OK BID, BID OnDemand APIs, BID DID) are delivered as enterprise SaaS subscriptions and modular API consumption for banks, fintechs, telecoms, insurers, retailers, and government entities.

Product overview

Buró de Identidad Digital operates as a multi-product platform ecosystem for digital identity verification in regulated sectors (financial services, fintech, insurance, telecommunications). The core platform (DO BID) provides 100% digital biometric identity verification and contract signing with CNBV approval. The product portfolio includes: Person ID (identity proofing engine with facial biometrics, PAD, and document OCR), BID SIGN (NOM-151 compliant digital contract signing), OK BID/eKid (Identity Bureau for blacklist and biometric database queries), BID OnDemand (modular API licensing portal with 9 identity/biometric APIs), and BID DID (blockchain-based decentralized identity credentials under EU EBSI standards). Products are offered as both integrated platform modules and standalone APIs, connected through a unified API-first architecture on bid-od.com.

Differentiator

Problem solved

Functional benefit

Brands

• DO BID (Digital Onboarding): Digital Onboarding Platform - 100% digital biometric identity verification and contract signing process. First standardized identity verification process in Mexico approved by CNBV.
• Person ID
• BID SIGN
• OK BID / eKid
• BID OnDemand
• BID DID

Products and services

• Person ID Identity proofing engine that orchestrates digital identity verification: facial biometric capture with ISO/IEC 30107-3 certified Presentation Attack Detection (PAD), digital document evidence with OCR/ICR over 98% precision, 1:1 face match with biometric vectors, and external database validations (RENAPO, CNBV blacklists). Complete verification process in 2-3 minutes for enterprise customers in banking, fintech, telecom and insurance sectors.
• DO BID (Digital Onboarding) Digital onboarding platform providing 100% digital biometric identity verification and contract signing. First standardized identity verification process in Mexico approved by CNBV to operate with biometric records and national database connections (INE and RENAPO). Combines biometric verification with digital signature in a unified flow for enterprise customers.
• BID SIGN Digital contract signing platform available on web, native apps and WebApps. Generates electronic evidence via NOM-151 Data Message Preservation Certificate and timestamping, guaranteeing integrity, non-repudiation and documentary traceability. Complies with Mexican Commercial Code, EU eIDAS regulations, and electronic signature laws of Argentina, Chile, Colombia, Ecuador and Peru. Captures 7 graphic parameters of handwritten signature for legally binding digital contracts.
• OK BID / eKid Identity Bureau web solution for verifying existence of biometric data and personal information in BID databases. Checks validity and consistency of biometric data, CNBV blacklists and verification attempt counts for the same person. Includes real-time Identity Bureau query, blacklist verification, biometric data consistency validation and API audit reporting.
• BID OnDemand Self-service API portal for acquiring licenses to onboarding components and identity validation solutions. Offers 9 modular APIs including SMS, OTP SMS, OCR ID, CURP Generation, CURP Query, Address OCR, Face Comparison, Email Validation, Face Validation, CIF Query, Digital Signature and Identity Validation. REST APIs with OAuth 2.0 authentication, Swagger documentation and sandbox environment.
• BID DID Decentralized ID platform for Verifiable Credentials on blockchain using Decentralized Identity (DID) W3C standards. Certified under EBSI (European Blockchain Services Infrastructure) standards, the EU wallet certification entity. Supports W3C DIDs, European Blockchain Services Infrastructure compliance, digital identity wallets, and privacy-by-design principles.

Quantifiable outcome

• 90% fraud reduction in 7 months of implementation
• +7 more outcomes

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature11 records

Partnerships

Four partnerships are on record, tiered core.

• INE (Instituto Nacional Electoral)coreTechnology or IntegrationDirect technological provider connection to INE for official identity validation. Not just database queries - BID is a direct technology provider guaranteeing the most robust, fast, and official identity validation in the Mexican market.
• RENAPO (Registro Nacional de Población)coreTechnology or IntegrationReal-time verification of CURP and personal data against RENAPO database. Direct integration enabling generation and query of CURP for official identity validation.
• SAT (Servicio de Administración Tributaria)coreTechnology or IntegrationDirect query integration to SAT's Cédula de Identificación Fiscal (CIF) for tax identification validation through BID OnDemand API platform.
• CNBV (Comisión Nacional Bancaria y de Valores)coreTechnology or IntegrationRegulatory authorization and integration for CNBV compliance. BID was the first platform approved to operate with biometric registries and national biometric databases. Includes access to CNBV blacklists for fraud prevention.

Scale indicators13 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Veriff: AI-driven identity verification platform covering document and biometric checks with a developer/API-first GTM that mirrors BID OnDemand's positioning for regulated digital onboarding.
• Incode: Identity verification and biometric onboarding platform with deep LATAM presence, serving banks, fintechs, and telcos with similar KYC, biometric, and document verification flows — closely comparable end-market and product surface to BID.
• Mitek Systems: Document verification, mobile deposit capture, and biometric identity proofing vendor serving banks and fintechs with similar OCR/biometric and digital identity verification capabilities.
• Jumio: Large-scale global IDV and KYC platform serving banks, fintechs, and telcos with biometric and document checks, offering a self-service API model and enterprise onboarding flows analogous to BID.
• Onfido: Global identity verification provider offering biometric, document, and database verification APIs to regulated financial institutions; competes for the same enterprise buyer and developer-led IDV integrations in LATAM.
• Persona: Identity verification and KYC platform combining document, biometric, and database checks via APIs with self-service onboarding, comparable to BID's combination of biometric engine + API portal + enterprise platform.

Broad incumbents

• Auth0 (Okta): Broad identity and access management platform with developer-first APIs; competes tangentially for the identity layer in regulated enterprises, though its focus is IAM rather than KYC onboarding.
• Trulioo: Global digital identity verification network offering business and consumer KYC across many jurisdictions; comparable to BID for cross-border KYC and database verification in regulated markets.

Emerging players

• iProov: Specialist in biometric face authentication and presentation attack detection (liveness), with ISO 30107-3-aligned technology that overlaps with BID's PAD-certified engine and is expanding into regulated enterprise onboarding.

Regional players

• Credencial para Identidad (Mexico BI ecosystem): Mexican credit bureau and identity data services that overlap with BID's OK BID/eKid identity-bureau function — providing complementary or competing data for KYC, blacklist checks, and identity verification.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/BIDMX
• LinkedInlinkedin.com/company/buro-de-identidad-digital

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Buró de Identidad Digital