Homewood, Bath

What Homewood, Bath does

Homewood Hotel & Spa is a privately owned boutique country-house hotel and spa located in Freshford near Bath, Somerset, founded in 2018 by Ian and Christa Taylor and operated as part of The Kaleidoscope Collection alongside sister properties The Bird and Bishopstrow Hotel. The estate comprises a Georgian house with 31 individually styled bedrooms (with a spa suite and Mallingford Mews annex), 21 acres of grounds including a 10-acre No-Dig Kitchen Garden led by Chef-Gardener Darren Stephens, and full thermal spa facilities (heated outdoor pool, hydrotherapy pool, sauna, steam room). Awarded 4 Red AA Stars consecutively in 2024-2025, Homewood is affiliated with Small Luxury Hotels of the World and PoB Hotels, recognised for sustainability leadership (LED lighting, EV charging, an 8-mile local sourcing radius, and £3m planned capex with solar and air-sourced heat pumps).

The commercial model is direct-to-consumer across several integrated revenue streams: accommodation (ADR from £215 to £999+ across room tiers), six F&B outlets (Olio Restaurant & Terrace, La Taberna, Valentine's Bar, Afternoon Tea, Bobbie's Coffee & Garage Diner at Concours House, and The Cowshed at If Opera), spa days (£69-£245), spa memberships (£1,200-£2,200 annual), weddings and events (8-110 guests, dining from £145 per head), exclusive-use buyouts (£13,000-£16,000 plus £12,500 F&B minimum), and corporate meetings from £89 per person. Distribution combines direct website and phone bookings with SLH and PoB member channels and booking-platform listings; marketing is multi-channel (SharpSpring email, Instagram, Facebook, Pinterest, Google/DoubleClick, Kitchen Garden content marketing, and ongoing PR in Forbes, Telegraph, Grazia, and Condé Nast Traveller). Customers span couples and romance seekers, families, wedding parties, corporate groups, pet owners (dog-friendly stays at £35/pet), and spa/wellness members.

Headcount is reported at 18 employees (likely reflecting a narrow functional subset rather than total FTE, given the operational breadth). The company is privately held by the founding Taylors with no disclosed external funding or institutional investors and no public listing; revenue is not publicly disclosed.

Name

Homewood, Bath

Legal name

Homewood Hotel & Spa

Website

https://homewoodbath.co.uk

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Homewood Hotel & Spa is a privately owned 31-bedroom boutique country house and spa in Freshford near Bath, serving leisure, wedding, corporate, family, and pet-owner guests with dining venues, spa facilities, a No-Dig Kitchen Garden, and membership programmes.

Ownership category

akta.pro rank

Product category

Boutique Country House Hotel and Spa

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Destination Spa Resorts (THAGAMAA)

akta.pro secondary industries

Sauna & Steam Bath Facilities (HSADAKAC), Luxury Farmhouses, Country Houses & Vineyard Estates (THAMAEAG), Cabins & Cottages (THAMADAA)

Keywords

• Luxury country hotel
• Boutique spa resort
• Wedding venue hospitality
• Fine dining restaurant
• Corporate event hosting

Headquarters

HQ city

Freshford, Bath

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Technology or R&D

Revenue model

1. Accommodation: Hotel rooms and suites including Elegant Room, Marvellous Room, Junior Suite, Spa Suite, Luxe Hot Tub Suite, The Lookout, Mews rooms, and No.7 Upper Lansdown. Room rates from £215 per night for Three For Two offers up to £999+ for luxury packages.
2. Dining - Olio Restaurant & Terrace: Mediterranean-inspired Somerset dining featuring local produce and home-grown vegetables. Lunch served Mon-Fri 12:00-15:00, Sat-Sun 12:00-16:00, dinner 18:00-21:00 daily.
3. Afternoon Tea: Classic afternoon tea blending British traditions with Mediterranean sunshine. Served 14:00-16:30. £40 per person, Champagne afternoon tea £55 per person.
4. Valentine's Bar: Stylish bar serving Champagne, cocktails, craft ales, and Somerset cider. Happy hour from 5pm. Open daily 12:00-23:00.
5. La Taberna: Mediterranean dining experience in canvas orangery featuring flame-grilled cuisine. Private hire and ticketed shared dining events.
6. Bobbie's Coffee & Garage Diner: Located at Concours House, Bradford on Avon. Immersive dining experience with premium dishes supplied by Homewood, surrounded by supercar displays. Open Wed-Sun 9am-4pm.
7. The Cowshed at If Opera: Seasonal immersive dining experience at If Opera featuring Mediterranean-inspired fire-cooked cuisine. Available exclusively to If Opera ticket holders.
8. Spa Days: Day spa experiences including Gaia Luxe Spa Day (from £245), Luxury & Wellness Spa Day (from £199), Refresh Spa Day (from £99), and Twilight Spa Experience (from £69).
9. Spa Memberships: Year-round spa access with single membership (£150 joining, £400 quarterly or £1,200 annual) and joint membership (£750 joining, £2,200 annual). Includes full spa access, free treatments, and discounts.
10. Weddings & Events: Wedding venues including Tibby's House (up to 8), The Pavilion (up to 10), Chandelier Room (up to 36), and Exclusive Use (up to 110). Dining from £145 per person.
11. Exclusive Use: Full hotel exclusive use from £13,000 Sun-Thu or £16,000 Fri-Sat plus £12,500 F&B minimum. Mallingford Mews from £6,500 Sun-Thu or £8,500 Fri-Sat plus £6,000 F&B minimum.
12. Meetings & Corporate Events: Meeting packages from £89 per person including room hire, catering, AV equipment, and Wi-Fi. Activity days available including archery, clay shooting, and team building.
13. Experiences - Beekeeping: Four-hour beekeeping experience at £99 per person, including theory and hands-on practical sessions.
14. Gift Vouchers: Gift vouchers available for spa days, stays, and dining experiences.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels10 records

Core offering

Homewood, Bath operates a luxury boutique country house hotel and spa on a 21-acre estate in Freshford near Bath, offering 31 individually styled bedrooms and suites, multiple dining venues, wedding and corporate event spaces, full-service spa facilities, and a proprietary on-site No-Dig Kitchen Garden that supplies produce to its restaurants. The property delivers overnight accommodation, day spa experiences, membership-based spa access, weddings for 8-110 guests, and corporate meetings with curated activities.

Differentiator

Problem solved

Functional benefit

Brands

• Olio Restaurant & Terrace: Seasonal Somerset dining experience featuring local produce and home-grown vegetables with Mediterranean influences.
• Valentine's Bar
• La Taberna
• No-Dig Kitchen Garden
• The Cowshed at If Opera
• Bobbie's Coffee & Garage Diner

Products and services

• Hotel Rooms and Suites Accommodation Overnight accommodation in 31 individually styled rooms and suites including Elegant Room, Marvellous Room, Junior Suite, Spa Suite, Luxe Hot Tub Suite, The Lookout, Mews rooms, and No.7 Upper Lansdown. Targeted at leisure travelers, couples, families, and dog owners seeking boutique luxury near Bath.
• Olio Restaurant and Terrace Mediterranean-inspired restaurant serving seasonal Somerset cuisine featuring local produce and home-grown vegetables from the on-site No-Dig Kitchen Garden. Open for lunch Monday-Friday 12:00-15:00, Saturday-Sunday 12:00-16:00, and dinner daily 18:00-21:00. Available to hotel guests and walk-in diners.
• La Taberna Mediterranean Dining Mediterranean dining concept featuring flame-grilled cuisine served in a canvas orangery setting. Available for ticketed shared dining events and private hire.
• Afternoon Tea Classic afternoon tea blending British traditions with Mediterranean sunshine, served 14:00-16:30. £40 per person or Champagne afternoon tea at £55 per person. Pre-booking essential.
• Valentine's Bar Stylish hotel bar serving Champagne, cocktails, craft ales, and Somerset cider. Happy hour from 5pm. Open daily 12:00-23:00. Available to hotel guests and walk-in visitors.
• Bobbie's Coffee & Garage Diner Homewood-powered immersive dining experience at Concours House, Bradford-on-Avon, featuring fresh premium Homewood dishes served in a supercar-display setting. Open Wednesday-Sunday 9am-4pm.
• The Cowshed at If Opera Seasonal immersive Mediterranean-inspired fire-cooked dining experience at If Opera's Church Farm venue, available exclusively to If Opera ticket holders. Now in its second year.
• Spa Day Experiences Day spa experiences including Gaia Luxe Spa Day (from £245), Luxury & Wellness Spa Day (from £199), Refresh Spa Day (from £99), and Twilight Spa Experience (from £69). Targeted at local and visiting wellness seekers.
• Spa Memberships Year-round recurring spa membership plans. Single membership £150 joining plus £400 quarterly or £1,200 annual; joint membership £750 joining plus £2,200 annual. Includes full spa access, free treatments, and discounts on F&B and stays.
• Weddings and Wedding Celebrations Wedding venue hire and celebration packages across multiple venue spaces: Tibby's House (up to 8 guests), The Pavilion (up to 10), Chandelier Room (up to 36), and Exclusive Use (up to 110). Dining from £145 per person.
• Exclusive Use Venue Hire Full private hire of the main hotel from £13,000 Sun-Thu or £16,000 Fri-Sat plus £12,500 F&B minimum (sleeps 64 in 32 bedrooms), or Mallingford Mews from £6,500 Sun-Thu or £8,500 Fri-Sat plus £6,000 F&B minimum (sleeps 20 in 10 bedrooms).
• Meetings and Corporate Events Corporate meeting packages from £89 per person including room hire, water, tea/coffee, pastries, lunch, flipchart, 85-inch TV, Wi-Fi, parking, and VAT. Activity days in partnership with ACF Events covering axe throwing, bushcraft, team-building workshops, and falconry.
• Beekeeping Experience Four-hour beekeeping experience at £99 per person, including theory and hands-on practical sessions at the hotel apiary. Weather-dependent.
• Hotel Gift Vouchers Gift vouchers redeemable across spa days, overnight stays, and dining experiences at Homewood. Sold via the hotel's wearegifted platform.

Quantifiable outcome

• Spa day experiences starting from £69 per person
• +3 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

20 partnerships are on record, tiered core and minor.

• PoB Hotels (Prestige & Original Boutique Hotels)coreChannel Partner/ Reseller/ Distributor · 1 January 2024Joined PoB Hotels boutique hotel collection in 2024, expanding distribution and marketing reach for the property.
• Small Luxury Hotels of the WorldcoreChannel Partner/ Reseller/ Distributor · 1 January 2021Membership affiliation since 2021. Part of SLH collection providing global distribution, member benefits, and recognition among world's finest boutique hotels. Recognized for individuality and sustainability.
• ACF EventscoreStrategic or Co-development PartnerPartnership with ACF events for unique and bespoke corporate activity days. Activities include axe throwing, bushcraft, team building workshops, and falconry.
• Grazia DailyminorGTM or Marketing PartnerFeatured in Grazia Daily's Best Hotels in Bath list for 2026.
• ForbesminorGTM or Marketing PartnerInsider guide feature in Forbes magazine showcasing Homewood as a destination.
• The TelegraphminorGTM or Marketing PartnerFeatured review coverage in The Telegraph travel section.
• Condé Nast TravellerminorGTM or Marketing PartnerRecognition in Condé Nast Traveller Readers' Choice Awards 2022.
• Bath RugbyminorStrategic or Co-development PartnerPartnership with Bath Rugby, one of England's most successful clubs with 18 major trophies. Nature of partnership not specified.
• Dick LovettminorStrategic or Co-development PartnerPartnership with South West's leading name in luxury and performance motoring.
• The Adorable Pooch CompanyminorStrategic or Co-development PartnerPartnership with premium dog accessory brand offering top-tier style for dogs and humans.
• Champagne TaittingerminorStrategic or Co-development PartnerPartnership with Champagne Taittinger for prestige fizz供应. Featured in Valentine's Bar and spa experiences.
• Mozzo CoffeeminorStrategic or Co-development PartnerPartnership with Mozzo Coffee for exceptional coffee. For every coffee poured, 10p is donated to Community2Community Fund supporting coffee farming communities.
• Van Velze & SmithminorStrategic or Co-development PartnerPartnership with luxury craftsmanship brand offering pieces built to last.
• If OperacoreStrategic or Co-development PartnerSecond-year partnership for The Cowshed by Homewood at If Opera's Church Farm venue. Immersive Mediterranean-inspired fire-cooked dining experience exclusively for opera ticket holders.
• Galahad ToursminorStrategic or Co-development PartnerAward-winning private tours to Stonehenge, Cotswolds, Somerset and beyond. Discount code HOMEWOODTOUR available for guests.
• Fly Away BallooningminorStrategic or Co-development PartnerExclusive balloon flights from the grounds of Homewood. Partnership offering guests unique aerial experiences.
• Concours HousecoreStrategic or Co-development PartnerHomewood-powered Bobbie's Coffee & Garage Diner located at Concours House, Bradford-on-Avon. Immersive dining experience with supercar displays.
• Heather's Pet ServicesminorImplementation/ SI/ Consulting PartnerDog grooming and sitting services for hotel guests' pets. Services include grooming (baths, brushing, nail trims, breed-specific haircuts), dog sitting, and dog day crèche.
• Charles DowdingminorStrategic or Co-development PartnerInfluential no-dig gardening expert who visited Homewood and validated their Kitchen Garden methods. Recognized as having one of the world's most highly regarded vegetable gardens.
• Kaleidoscope CollectioncoreChannel Partner/ Reseller/ DistributorParent company The Kaleidoscope Collection Ltd operates Homewood. Also includes The Bird in Bath and Bishopstrow Hotel. Centralized booking, marketing, and operational support.

Scale indicators6 records

Recent moves11 records

Expansion highlights6 records

Direct peers

• Gidleigh Park: Two Michelin-starred country house hotel in Devon with strong gardens and bespoke culinary positioning. Comparable luxury-asset profile and high-end leisure customer base.
• Cliveden House: National Trust luxury hotel in Berkshire with spa, fine dining, and significant event/wedding business. Comparable in heritage positioning, premium pricing, and wedding venue economics.
• Lime Wood Hotel: Luxury country house hotel in the New Forest with award-winning spa (Herb House) and multiple dining venues. Directly comparable in room count, ADR, spa positioning, and regenerative hospitality narrative.
• The Scarlet Hotel: Adult-only eco-luxury boutique hotel in Cornwall with a strong spa/wellness focus. Highly comparable in brand ethos (sustainability, locally sourced food, distinctive design) and pricing tier.
• The Gainsborough Bath Spa: Five-star hotel in central Bath with the city's only natural thermal spa. Directly competes for the same Bath leisure and spa-break customer with comparable premium pricing and luxury positioning.
• Bishopstrow Hotel: Another Kaleidoscope Collection property in Wiltshire, sharing homewood's luxury country house model, spa/wellness positioning, and wedding/event operations. Useful for portfolio-level benchmarking.
• Cowarth Park: Luxury country house hotel in Berkshire with spa, multiple dining outlets, and gardens. Comparable in ADR (£300–£700+), room count (~70), and wedding/event positioning.
• The Royal Crescent Hotel & Spa: Iconic Bath luxury hotel with spa and fine dining. Competes for the same affluent couple, anniversary, and weekend-break segment; offers comparable room rates and event/wedding capacity.
• The Bird, Bath: Sister property under the Kaleidoscope Collection, also a boutique hotel in Bath. Directly comparable ownership, distribution (SLH), and customer base, with overlapping wedding, dining, and overnight offerings.

Broad incumbents

• Bovey Castle: Larger (60+ room) historic estate hotel in Devon with spa, golf, and extensive event facilities. Comparable in heritage country house positioning and wedding/event business, but operates at broader scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/homewoodbath
• Instagraminstagram.com/homewoodbath
• Pinterestpinterest.com/homewoodbath
• LinkedInlinkedin.com/company/homewoodbath

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Homewood, Bath