HPRC Cases

What HPRC Cases does

HPRC Cases, the commercial brand of Plaber S.r.l. a socio unico, is an Italian manufacturer of high-performance resin protective cases headquartered in Bassano del Grappa, Vicenza. The company designs and builds protective cases serving cinematographers, photographers, drone operators, broadcasters, and tactical/defense buyers, with additional reach into prosumer and outdoor segments. Core technology centers on proprietary materials and construction: TTX01 high-performance resin, the Second Skin™ foam system, the Vector Panel internal organizer, and an IP67 ingress protection rating, with a lifetime warranty offered across the range.

The product portfolio is organized into three lines: STANDARD cases delivered in size variants (from compact to long configurations), READY pre-configured cases tuned to 20+ named equipment brands, and an Accessories line including backpacks and special editions such as the All Black PRO Limited Edition. Pricing spans roughly €70 for accessories to approximately €1,400 for higher-end cases. The company pursues a hybrid go-to-market model, selling directly through branded e-commerce (including a US-dedicated storefront, hprcusa.com) and indirectly through a distributor and dealer network covering more than 50 countries, with marketing presence at sector trade shows including IBC, Intergeo, ENFORCE TAC, MIR, Eurosatory, and BSC EXPO. The company is privately held, employs 8 people, and discloses no funding, parent, or M&A activity.

Name

HPRC Cases

Legal name

Plaber S.r.l. a socio unico

Website

https://hprc.it

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

HPRC Cases, the brand of Plaber S.r.l. (Bassano del Grappa, Italy), manufactures high-performance resin protective cases for cinematographers, drone operators, broadcasters, photographers, and defense users. It sells via direct e-commerce and a distributor network in 50+ countries.

Ownership category

akta.pro rank

Headquarters

HQ city

Bassano del Grappa

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Protective Cases Sales: HPRC generates revenue primarily from the sale of protective cases. They offer standard cases in various sizes (Pocket, Small, Medium, Large, Wheeled, Long, Top Loader) as well as ready-made solutions pre-configured for specific equipment brands like DJI, Canon, Sony, Blackmagic, Atomos, and others.
2. Accessories: Sale of complementary accessories including organizers, cubed foam, bag dividers, soft deck dividers, tripod kits, panel frames, locks, rucksack kits, shoulder straps, and wheel kits.
3. Foam Kits: Replacement and upgrade foam kits specifically designed for each equipment configuration.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

HPRC designs, manufactures, and sells high-performance resin protective cases for professional photographers, videographers, cinematographers, drone operators, and broadcast professionals. The portfolio includes standard customizable cases (pocket to large wheeled), ready-made pre-configured cases tailored to specific equipment brands (DJI, Canon, Sony, Blackmagic, Atomos, RED, etc.), and accessories such as foam kits, organizers, dividers, and straps. HPRC also offers laser engraving customization and dedicated business solutions for bulk/enterprise orders.

Product overview

HPRC (High Performance Resin Cases) is an Italian manufacturer of high-performance protective carrying cases made from advanced resin materials. The product portfolio consists of three main lines: HPRC STANDARD (standard protective cases in various sizes including pocket, small, medium, large, wheeled, long-top-loader formats and backpacks), HPRC READY (pre-configured cases designed for specific third-party equipment from manufacturers like DJI, Canon, Sony, Atomos, Blackmagic, and RED), and Accessories (including foam kits, organizers, dividers, panel frames, locks, straps, and wheel kits). The company also offers customization services through laser design and a Foam Company division for custom foam cutting. A Business Solutions division handles enterprise and bulk orders. All cases feature IP67 waterproof and dustproof protection with lifetime warranty.

Differentiator

Problem solved

Functional benefit

Named customers2 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

15 partnerships are on record, tiered major, core and minor.

• C.R. Kennedy & Company Pty. Ltd.majorChannel Partner/ Reseller/ DistributorPrimary Australian distributor for HPRC protective cases, serving the photo, video, and drone markets from locations in Port Melbourne (Victoria) and Albion (Queensland).
• WETROPAmajorChannel Partner/ Reseller/ DistributorMajor distributor for Austria and Switzerland regions, representing HPRC in the DACH (Germany, Austria, Switzerland) packaging market.
• AVITEH (BH, HR, RS)coreChannel Partner/ Reseller/ DistributorRegional distributor covering Bosnia and Herzegovina, Croatia, and Serbia, specializing in video and drone equipment markets.
• FLAGMAN LLCcoreChannel Partner/ Reseller/ DistributorExclusive Russian Federation distributor for HPRC protective cases based in Moscow.
• Creative Video ProductionsmajorChannel Partner/ Reseller/ DistributorMajor dealer for photo, video, and drones in Belgium (Vilvoorde) and United Kingdom (Brentford, Middlesex).
• Teltec GroupmajorChannel Partner/ Reseller/ DistributorMajor German dealer network with showrooms in Berlin, Karlsruhe, Köln, Ludwigsburg, München, and Nord, specializing in drone and video equipment.
• PROPHOT SAmajorChannel Partner/ Reseller/ DistributorMajor French dealer network with locations in Paris, Lille, and Toulouse, serving the professional photography market.
• Vitec Imaging Distribution KKmajorChannel Partner/ Reseller/ DistributorJapanese distributor for HPRC products, serving the professional imaging market from Tokyo.
• PRODRONEScoreChannel Partner/ Reseller/ DistributorSpecialized drone dealer operating in France (Wimille) and Malaysia (Petaling Jaya), focusing on drone and aerial imaging equipment.
• Advanced Media Trading LLCcoreChannel Partner/ Reseller/ DistributorUAE distributor based in Dubai serving the Middle East broadcast and professional video market.
• HELIGUY (Colena Ltd)coreChannel Partner/ Reseller/ DistributorUK-based dealer specializing in drone equipment, located in North Shields (Tyne & Wear).
• Kamera ExpressmajorChannel Partner/ Reseller/ DistributorMajor dealer network in Belgium and Netherlands, serving the photo and video retail market.
• Droneworks IrelandminorChannel Partner/ Reseller/ DistributorIrish drone specialist dealer based in Tuam, County Galway, serving the drone operator community.
• Tura ScandinaviamajorChannel Partner/ Reseller/ DistributorNordic distributor with operations in Denmark, Norway, and Sweden, serving photo, video, and rental house markets.
• UPS and DHLcoreTechnology or IntegrationPrimary shipping and logistics partners for international deliveries. Orders are shipped from Bassano del Grappa, Italy via UPS or DHL express courier with tracking capability.

Scale indicators1 record

Recent moves4 records

Expansion highlights5 records

Direct peers

• SKB Cases: SKB makes hard-shell protective cases for musical equipment, cameras, and industrial uses. Direct competitor in the protective cases market with similar customer base of professional users in photo, video, and broadcast.
• Storm Cases: UK-based case manufacturer competing in the protective cases market with similar product lines for cameras, drones, and equipment protection, distributed across similar professional channels.
• Zarges: German manufacturer of aluminum cases and protective containers. Direct competitor in industrial-grade protective cases with similar B2B and equipment protection positioning, particularly in European markets.
• B&W International: German manufacturer of plastic protective cases for equipment, similar product positioning to HPRC with comparable pricing and target customers in industrial and professional markets across Europe.
• Gator Cases: Gator makes protective cases, bags, and stands for musical instruments, audio, and lighting equipment, with overlap in camera and equipment protection. Direct competitor in protective cases targeting similar professional customers.
• Pelican Products: Pelican is the dominant global player in protective cases, with a broad product portfolio including camera, drone, and equipment protection cases. Direct competitor to HPRC across virtually every product category with much larger scale and brand recognition.
• Nanuk: Canadian manufacturer of protective cases for cameras, drones, and equipment. Direct competitor with similar product offerings, comparable IP67-rated designs, and overlapping customer segments in professional photography and drone operations.
• Explorer Cases: Italian-based manufacturer of waterproof protective cases. Same country of origin as HPRC with similar product positioning and direct competition in the European and global protective cases market.

Broad incumbents

• Think Tank Photo: Camera bag and case manufacturer serving professional photographers. Adjacent product category with overlap in camera protection but broader focus on soft bags, backpacks, and rolling cases for photo professionals.
• Lowepro: Major camera bag and case manufacturer with broad product portfolio. Adjacent player in the same customer ecosystem as HPRC but with broader focus on soft cases, backpacks, and photography gear accessories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCN7m_Hf1wwwn2hMbCHWo_3w/featured?disable_polymer=1
• Facebookfacebook.com/HPRCcases
• LinkedInlinkedin.com/company/hprccases
• Instagraminstagram.com/hprc_cases

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HPRC Cases