HuQQabaz

What HuQQabaz does

HuQQabaz is a Turkish hospitality brand operating premium dining venues and hookah lounges under the corporate umbrella of Q Food & Beverage Group. Founded in 2016 and headquartered in Bahçelievler, Istanbul, the company serves consumers seeking an all-day social dining experience that combines Turkish cuisine with international references, alongside expert-prepared hookah service with diverse aroma options. Its core offerings span breakfast, lunch, dinner, and evening hookah experiences targeted at social diners across different occasions. The brand operates physical restaurant locations directly while simultaneously offering international franchise opportunities, generating revenue through dine-in transactions, hookah service transactions, and franchise/licensing fees. Distribution is anchored by physical venues in Istanbul and a regional office in Dubai, supplemented by an active social media presence across Instagram, TikTok, YouTube, and Pinterest for consumer engagement.

The business is incorporated in Turkey as Huqqabaz Gıda İşletmeleri Sanayi ve Ticaret A.Ş. (a joint stock company). It sits within Q Food & Beverage Group's broader portfolio of at least ten sister brands including HuqqA, The Market Bosphorus, URLA, GAL, Zahter, EGE, Qurabiye, Q Catering, and Mystic Mist. The group structure provides corporate and operational scale, cross-brand cross-promotion, and event/catering adjacencies through Q Catering. With a workforce of 434 employees, HuQQabaz operates a multi-market hospitality footprint with international franchise ambitions, though unit-level footprint signals are ambiguous in the available data (the location page reports "Toplam Şubeler: 0"). The company maintains KVKK (Turkish Personal Data Protection Law) compliance with a privacy policy effective July 2025.

From a business model perspective, HuQQabaz is a hybrid direct-to-consumer and franchise/licensing operator. The dine-in and hookah service revenue streams operate on a transaction-fee model tied to per-cover economics, while the franchise stream generates licensing/royalty income from operators in Turkey and abroad. Pricing is not publicly disclosed, the company is privately held with no disclosed funding rounds, no public listing, and a transparent parent-subsidiary relationship with Q Food & Beverage Group. No AI/ML capabilities, API products, mobile apps, or proprietary technology platforms are evidenced in the input.

Name

HuQQabaz

Legal name

Huqqabaz Gıda İşletmeleri Sanayi ve Ticaret A.Ş.

Website

https://huqqabaz.com

Company type

Private

Operating status

Operating

Headcount range

251–500 employees

Short description

HuQQabaz is a Turkish hospitality brand operating premium all-day dining venues and hookah lounges in Istanbul and Dubai under Q Food & Beverage Group, combining Turkish cuisine with international references and serving social diners seeking versatile breakfast-to-evening experiences alongside franchise licensing internationally.

Ownership category

akta.pro rank

Product category

Casual Dining Restaurants

NAICS

Full-Service Restaurants (722511), Restaurants and Other Eating Places (72251)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro industry

PRIMARYTHAFACAJ

All-Day Dining Restaurants

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Full-Service Restaurants (Casual & Fine Dining)

SECONDARYTHAFAEAL

Hookah/Shisha Lounges

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Bars, Pubs & Nightlife Venues

SECONDARYTHAFACAD

Ethnic & Regional Cuisine Restaurants

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Full-Service Restaurants (Casual & Fine Dining)

Keywords

• Casual dining services
• Hookah lounge
• Breakfast restaurants
• Turkish cuisine
• Restaurant franchising

Headquarters

HQ city

Istanbul

HQ country

Türkiye

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Dine-in Services: Revenue from food and beverage sales at physical restaurant locations serving breakfast, dinner, and daily dining experiences.
2. Hookah Services: Revenue from hookah preparation and service, prepared by expert teams with various aroma options and high presentation standards.
3. Franchise Fees: Revenue from granting franchise licenses to operators in Turkey and internationally.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

HuQQabaz operates casual dining venues that combine Turkish and international cuisine for breakfast, lunch, and dinner service with expert-prepared hookah experiences featuring diverse aroma options. The brand operates as a multi-purpose social venue within Q Food & Beverage Group's portfolio and extends its presence internationally through a franchise program targeting operators in additional countries.

Product overview

HuQQabaz is a single unified hospitality brand offering hookah lounges and breakfast/dining services, operating as a single product offering within the Q Food & Beverage Group portfolio. The brand combines gastronomy, social life, and hookah culture in a contemporary approach, serving Turkish cuisine alongside international references, with hookah prepared by expert teams featuring various aroma options.

Differentiator

Problem solved

Functional benefit

Products and services

• All-Day Casual Dining Service Multi-purpose casual dining service offering breakfast, lunch, and dinner with Turkish and international cuisine for social diners in Istanbul and Dubai.
• Hookah Lounge Service Expert-prepared hookah service with diverse aroma options, integrated into the casual dining venue experience for social diners.
• International Franchise Program Franchise licensing of the HuQQabaz dining and hookah lounge concept to international hospitality operators, recruited via an online inquiry form.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Q Food & Beverage GroupcoreOthersParent company under which HuQQabaz operates as part of a diversified portfolio of dining brands including HuqqA, The Market Bosphorus, URLA, GAL, Zahter, EGE, and Qurabiye. Provides corporate structure and operational strength.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• The Market Bosphorus: Another Q Food & Beverage Group brand operating premium Turkish all-day dining in Istanbul — same corporate parent, comparable full-service casual dining model with similar target demographic.
• Zahter: Q Food & Beverage Group sister brand operating Turkish cuisine in London — directly comparable Turkish full-service concept with international footprint, illustrating the group's cross-border expansion playbook.
• Saray Muhallebicileri: Long-established Turkish casual dining chain specializing in traditional desserts and broader menu — comparable all-day casual service format and Turkish cuisine focus targeting social diners.
• Baydöner: One of Turkey's largest casual dining chains specializing in kebab and Turkish grill — comparable service model, multi-location footprint, and target customer segment of mid-market social diners.
• Köfteci Ramiz: Established Turkish casual/QSR meatball-focused chain with extensive national footprint — comparable Turkish casual dining model targeting similar demographic of families and social groups.
• Simit Sarayı: International Turkish breakfast and bakery café chain — directly comparable Turkish breakfast-led casual dining model with global franchise footprint across multiple continents.
• HuqqA: Sister brand under the same Q Food & Beverage Group parent, similarly focused on hookah/shisha culture with Turkish dining — the most directly comparable concept and the closest substitute for HuQQabaz's hybrid offering.
• Mado: Iconic Turkish casual dining brand anchored on Maraş ice cream and traditional breakfast — directly comparable all-day casual dining format and Turkish cuisine focus, with significant international presence.
• URLA Restaurant: Q Food & Beverage Group sister brand focused on Aegean/Turkish fine dining — comparable group DNA, overlapping customer base, and shared supply chain within the parent group.

Emerging players

• Casper & Gambini's: Lifestyle café and casual dining brand with presence in Turkey and the Middle East — comparable hybrid all-day dining and lifestyle-experiential positioning targeting similar demographics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@huqqabaztr
• Instagraminstagram.com/huqqabaz
• Pinterestpinterest.com/huqqabazdubai
• TikToktiktok.com/@huqqabaztr
• LinkedInlinkedin.com/company/huqqabaz-g%C4%B1da-ticaret-ve-a.%C5%9F

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HuQQabaz