HYBRID

What HYBRID does

HYBRID is a privately held Israeli full-service digital agency operating as Hybrid Partners LTD, headquartered in Tel Aviv with a second office in Tirat Carmel (Haifa area). The firm was formed in 2017 through the merger of WICKED, a creative and brand strategy agency, and QUATRO, a digital and technology agency, both founded in 2009. HYBRID delivers end-to-end digital services spanning brand strategy, visual identity, UX/UI design, web and mobile development, e-commerce platform builds, and digital marketing (paid, organic SEO, content, social, email, marketing automation). Its technology stack spans Flutter, Next.js, React, Angular, Node.js, Python, Laravel, AWS, Azure, GCP, Shopify Plus, and Magento, with proprietary platforms including Hybrid Stores (a vertical e-commerce platform for perishable goods with variable-weight management and ERP integration) and headless commerce architectures.

The company's commercial model is bespoke project-based professional services plus ongoing retainers, with no public pricing and all engagements initiated through direct sales via website inquiry forms, email, and phone. Its client base spans Israeli mid-market and enterprise companies (Strauss, MyHeritage, Wix, Azrieli, Herzelia Medical Center, Shagrir, Pythagoras) alongside startups (Howsmart, Spirulife, Selfgrow, DCHARGE, Feeel) across food and beverage, healthcare, automotive, hospitality, smart home, agtech, EV charging, and nonprofit verticals, with a cumulative track record of 600+ projects. Demand generation is led by thought leadership content (executive-authored blogs on AI Search, BFCM, B2B branding, and low-code), supported by organic social presence on LinkedIn and Instagram and a public portfolio of case studies. The firm is founder/management-owned with no disclosed institutional investment.

Name

HYBRID

Legal name

Hybrid Partners LTD

Website

https://hybrid.co.il

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

HYBRID (Hybrid Partners LTD) is a privately held Israeli full-service digital agency offering brand strategy, UX/UI design, web and e-commerce development, and digital marketing to mid-market and enterprise clients plus startups across food, healthcare, automotive, hospitality, and emerging tech verticals.

Ownership category

akta.pro rank

Headquarters

HQ city

Tel Aviv

HQ country

Israel

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Custom Professional Services (Project-Based): HYBRID delivers custom client engagements across strategy, brand design, UX/UI, digital marketing, and development. Each project is tailored, as evidenced by dedicated client inquiry forms and portfolio case studies. Revenue is generated through project fees and ongoing retainer relationships with clients such as Herzelia Medical Center.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

HYBRID is a full-service Israeli digital agency that delivers strategy, design, technology, and digital marketing under one roof. The agency builds e-commerce platforms, mobile applications, websites, and headless commerce systems, provides UX/UI design and brand strategy services, and runs digital marketing campaigns including paid advertising, SEO, and marketing automation. Engagements are custom, project-based, or retainer, primarily serving mid-market and enterprise clients across healthcare, food & beverage, automotive, hospitality, and technology verticals.

Product overview

HYBRID is a full-service digital agency that combines strategy, technology, design, and marketing capabilities. The company offers development services (e-commerce platforms, mobile applications, websites, backend systems), UX/UI design services (user research, information architecture, design systems), brand strategy and design services (visual identity, copywriting, motion design), and digital marketing services (paid advertising, SEO, content marketing, marketing automation). The company also developed proprietary technology including Hybrid Stores, a specialized e-commerce platform for fresh food retail with variable weight management and ERP integrations, and headless commerce solutions using Gridsome and Contentful CMS architecture.

Differentiator

Problem solved

Functional benefit

Brands

• Hybrid Stores: An eCommerce platform/technology infrastructure developed by HYBRID for managing online commerce operations, including variable-weight product management, mobile optimization, fast checkout, and ERP/inventory integrations. Referenced as the underlying platform powering client eCommerce projects.

Products and services

• Development Services Full-cycle digital product development services covering e-commerce platforms, mobile applications, websites, backend systems, system integrations, frontend development, managed teams, and quality assurance. Delivered to mid-market and enterprise Israeli clients on a custom project basis.
• UX/UI Design Services User experience design services including user research, UX design, information architecture, prototypes, customer journeys, and design systems. Sold as a standalone engagement to clients building digital products and platforms.
• Brand Strategy & Design Services Brand strategy, visual identity, creative, copywriting, motion design, workshops, and employer branding services delivered as a standalone offering to clients seeking brand development or rebrand engagements.
• Digital Marketing Services Digital marketing services including digital strategy, paid advertising, organic SEO, AI-driven SEO, content marketing, social media, marketing automation, email marketing, data and analytics, and conversion rate optimization.
• Hybrid Stores Proprietary e-commerce platform built for fresh food and perishable goods retailers, featuring variable-weight item management, high site speed, mobile optimization, and ERP/inventory system integration. Sold as a packaged e-commerce solution for online perishable goods retailers.
• Headless Commerce Platform Headless commerce architecture enabling parallel development of website and mobile applications while maintaining consistency and flexibility, built with Gridsome and Contentful CMS and integrated with Mews PMS for the Kula hospitality platform. Designed for operational scalability through full ERP and WMS integration.

Quantifiable outcome

• Over 600 projects completed across diverse verticals
• +3 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

Feature4 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Dept Agency: Full-service digital agency spanning brand, design, technology, and marketing — closely aligned with HYBRID's integrated offering and mid-market-to-enterprise client profile.
• Code and Theory: Digital-first creative and engineering agency delivering platforms, commerce, and brand work for major enterprises; comparable to HYBRID in combining creative strategy with deep development capability.
• R/GA: Global agency blending brand creativity with technology and product innovation; directly comparable to HYBRID's hybrid creative-plus-tech positioning and enterprise client roster.
• Work & Co: Digital product agency delivering strategy, design, and engineering for enterprise commerce and brand experiences — comparable to HYBRID's project-based end-to-end engagements and e-commerce build expertise.
• Huge: Global full-service digital agency combining strategy, design, technology, and marketing under one roof — closely mirrors HYBRID's multidisciplinary model and serves enterprise clients with custom digital products and commerce platforms.

Regional players

• BBR Saatchi & Saatchi (Israel): Leading Israeli creative and digital agency — operates in the same domestic market as HYBRID and serves similar enterprise clients across brand and digital transformation.
• Gitam BBDO: Israeli advertising and digital agency under BBDO Worldwide — competes with HYBRID for Israeli enterprise brand and digital marketing budgets.
• Jolt: Israeli digital agency offering strategy, design, and development — directly comparable in scope and geography to HYBRID's mid-market Israeli client engagements.

Broad incumbents

• Isobar: Global digital experience agency within Dentsu offering strategy, design, and technology — broader portfolio than HYBRID but overlaps significantly on integrated digital and commerce engagements.
• MediaMonks (S4 Capital): Large-scale digital production and marketing services firm; competes with HYBRID on integrated content, technology, and marketing but at much greater scale and breadth.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/hybridfuture
• Instagraminstagram.com/hybrid_partners

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HYBRID