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battery

Full company profile

uuid004m19a

Namestring
battery
Legal namestring
battery.communication Werbeagentur GmbH
Company typeenum
Private
Founded yearint
2014
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersHamburg, Germany
HQ citystring
Hamburg
HQ countrystring
Germany
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
brand strategy services, corporate design, employer branding, advertising campaigns, website development
Product category
Creative & Brand Communications Services
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Creative Agency Services
TypeProfessional Services
Description

battery generates revenue through fees for brand strategy, corporate design, employer branding, advertising campaigns, and website development and production. Services are project-based or retainer-based engagements with enterprise and mid-market clients.

i-am-battery.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Infrastructure
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

battery is a Hamburg-based independent creative agency delivering five integrated disciplines: brand strategy, corporate design, employer branding, advertising campaigns, and website development. The agency serves enterprise and mid-market clients across B2B and B2C contexts, with a stated specialization in brands with an "engineering gene" — industrial, manufacturing, and technology firms. Services are delivered as project-based or retainer engagements combining strategic positioning, visual identity systems, recruiting and HR campaigns, multi-channel advertising, and custom digital experiences.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • HELLA Aglaia: application volume increased more than 5x during the campaign period, with significantly improved applicant quality.
+1 more record
Product overview1 text field

battery is a Hamburg-based creative agency offering integrated brand communications services, not a software product company. The agency's portfolio centers on five core service offerings: Markenstrategie (Brand Strategy), Corporate Design, Employer Branding, Werbung (Advertising), and Websites. These services are delivered across B2C and B2B contexts for clients ranging from blue-chip corporations to hidden champions, often targeting companies with an 'engineering DNA'. The agency operates as a unified service offering rather than a platform-plus-modules architecture.

Product and service5 records
1Markenstrategie (Brand Strategy)
CategoryBrand Strategy & Consulting
Description

Long-term brand strategy consulting that forms the foundation for brand positioning and differentiation for enterprise and mid-market clients.

2Corporate Design
CategoryBrand & Identity Design
Description

Visual identity and design systems including logos, typography, color palettes, and brand guidelines that create differentiated, recognizable brand presence.

3Employer Branding
CategoryEmployer Branding & HR Communications
Description

Employer brand development and internal/external communications designed to attract talent, build culture, and strengthen employee identification — including recruiting campaigns.

4Werbung (Advertising)
CategoryAdvertising & Campaign Creative
Description

Creative advertising campaigns spanning B2C and B2B contexts, from multi-channel campaigns to individual measures, including product-launch campaigns.

5Websites
CategoryDigital Experience & Web Development
Description

Custom website development that creates digital brand experiences tailored to specific business objectives, distinct from template solutions — including mobile-first and e-commerce-capable builds.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeStrategic or Co-development Partner
Description

battery and DREHMOMENT, a data-driven and effectiveness-focused marketing agency also based in Hamburg, form a strategic partnership. Together they offer a combined capability spanning creative communication and data-driven marketing. battery co-founder Andreas Ottensmeier also serves as Creative Partner at DREHMOMENT.

Peers10 records
TypeBroad incumbent
Description

Europe's largest independent, owner-managed agency group headquartered in Munich. Comparable as a full-service creative agency serving major German enterprise clients, though with a much broader portfolio and integrated digital/media capabilities.

TypeDirect peer
Description

Hamburg-based creative agency with strong automotive and industrial client work. Comparable German independent creative agency competing in similar verticals and based in the same Hamburg market as battery.

TypeDirect peer
Description

Independent Hamburg creative agency with strong digital and brand-strategy capabilities. Comparable independent German creative agency competing for similar enterprise clients in the Hamburg market.

4Kemper Trautmann
TypeDirect peer
Description

Hamburg-based creative agency with strong B2B and industrial-sector experience. Comparable boutique-scale German creative agency serving enterprise clients in similar verticals.

TypeDirect peer
Description

Independent Hamburg-based creative agency with strong B2B and industrial-sector credentials. Comparable boutique scale, Hamburg location, and brand-strategy focus serving premium German enterprise clients.

TypeBroad incumbent
Description

One of Germany's largest and most awarded independent creative agencies and the former employer of both of battery's founders. Highly comparable as a creative agency serving premium German brands, though at much greater scale and with broader category coverage.

TypeDirect peer
Description

Independent Hamburg-based creative agency with similar size and positioning. Highly comparable as a boutique German creative agency competing for similar enterprise clients, with strong brand-strategy and campaign capabilities.

TypeBroad incumbent
Description

Major German creative agency with strong B2B and engineering-sector credentials (e.g., work for industrial clients). Comparable creative agency business model serving enterprise German brands, though operating at greater scale than battery.

TypeDirect peer
Description

Berlin-based creative agency founded by former Jung von Matt/NEXT creative leadership, now part of Deloitte. Closely comparable origin story and creative positioning to battery, though now backed by a Big Four consultancy.

TypeOthers
Description

Hamburg-based data-driven and effectiveness-focused marketing agency that is battery's formal strategic partner. Not a direct competitor but a strategic ally and adjacent capability provider, with overlapping founder involvement.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers31 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration1 record

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

battery

Creative & Brand Communications Servicesi-am-battery.com

battery firmographics

Firmographics
Name
battery
Legal name
battery.communication Werbeagentur GmbH
Website
https://i-am-battery.com
Company type
Private
Founded year
2014
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

Where battery is headquartered

Location

Headquarters

HQ city
Hamburg
HQ country
Germany
HQ region
Europe

Offices1 record

Markets served

battery business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

  1. Creative Agency Services: battery generates revenue through fees for brand strategy, corporate design, employer branding, advertising campaigns, and website development and production. Services are project-based or retainer-based engagements with enterprise and mid-market clients.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

battery product offering

Product offering

Core offering

battery is a Hamburg-based independent creative agency delivering five integrated disciplines: brand strategy, corporate design, employer branding, advertising campaigns, and website development. The agency serves enterprise and mid-market clients across B2B and B2C contexts, with a stated specialization in brands with an "engineering gene" — industrial, manufacturing, and technology firms. Services are delivered as project-based or retainer engagements combining strategic positioning, visual identity systems, recruiting and HR campaigns, multi-channel advertising, and custom digital experiences.

Product overview

battery is a Hamburg-based creative agency offering integrated brand communications services, not a software product company. The agency's portfolio centers on five core service offerings: Markenstrategie (Brand Strategy), Corporate Design, Employer Branding, Werbung (Advertising), and Websites. These services are delivered across B2C and B2B contexts for clients ranging from blue-chip corporations to hidden champions, often targeting companies with an 'engineering DNA'. The agency operates as a unified service offering rather than a platform-plus-modules architecture.

Differentiator

Problem solved

Functional benefit

Products and services

  • Markenstrategie (Brand Strategy) Long-term brand strategy consulting that forms the foundation for brand positioning and differentiation for enterprise and mid-market clients.
  • Corporate Design Visual identity and design systems including logos, typography, color palettes, and brand guidelines that create differentiated, recognizable brand presence.
  • Employer Branding Employer brand development and internal/external communications designed to attract talent, build culture, and strengthen employee identification — including recruiting campaigns.
  • Werbung (Advertising) Creative advertising campaigns spanning B2C and B2B contexts, from multi-channel campaigns to individual measures, including product-launch campaigns.
  • Websites Custom website development that creates digital brand experiences tailored to specific business objectives, distinct from template solutions — including mobile-first and e-commerce-capable builds.

Quantifiable outcome

  • HELLA Aglaia: application volume increased more than 5x during the campaign period, with significantly improved applicant quality.
  • +1 more outcomes

Companies that use battery

Customer profile

Named customers31 records

Segments2 records

Ideal customer profiles3 records

battery technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration1 record

battery partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • DREHMOMENTcoreStrategic or Co-development Partnerbattery and DREHMOMENT, a data-driven and effectiveness-focused marketing agency also based in Hamburg, form a strategic partnership. Together they offer a combined capability spanning creative communication and data-driven marketing. battery co-founder Andreas Ottensmeier also serves as Creative Partner at DREHMOMENT.

Scale indicators1 record

battery competitors and assessment

Company assessment

Broad incumbents

  • Serviceplan Group: Europe's largest independent, owner-managed agency group headquartered in Munich. Comparable as a full-service creative agency serving major German enterprise clients, though with a much broader portfolio and integrated digital/media capabilities.
  • Jung von Matt: One of Germany's largest and most awarded independent creative agencies and the former employer of both of battery's founders. Highly comparable as a creative agency serving premium German brands, though at much greater scale and with broader category coverage.
  • Scholz & Friends: Major German creative agency with strong B2B and engineering-sector credentials (e.g., work for industrial clients). Comparable creative agency business model serving enterprise German brands, though operating at greater scale than battery.

Direct peers

  • Grabarz & Partner: Hamburg-based creative agency with strong automotive and industrial client work. Comparable German independent creative agency competing in similar verticals and based in the same Hamburg market as battery.
  • Lukas Lindemann Rosinski: Independent Hamburg creative agency with strong digital and brand-strategy capabilities. Comparable independent German creative agency competing for similar enterprise clients in the Hamburg market.
  • Kemper Trautmann: Hamburg-based creative agency with strong B2B and industrial-sector experience. Comparable boutique-scale German creative agency serving enterprise clients in similar verticals.
  • Thjnk: Independent Hamburg-based creative agency with strong B2B and industrial-sector credentials. Comparable boutique scale, Hamburg location, and brand-strategy focus serving premium German enterprise clients.
  • Kolle Rebbe: Independent Hamburg-based creative agency with similar size and positioning. Highly comparable as a boutique German creative agency competing for similar enterprise clients, with strong brand-strategy and campaign capabilities.
  • Antoni (part of Deloitte): Berlin-based creative agency founded by former Jung von Matt/NEXT creative leadership, now part of Deloitte. Closely comparable origin story and creative positioning to battery, though now backed by a Big Four consultancy.

Others

  • DREHMOMENT: Hamburg-based data-driven and effectiveness-focused marketing agency that is battery's formal strategic partner. Not a direct competitor but a strategic ally and adjacent capability provider, with overlapping founder involvement.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

battery social profiles

Digital presence

battery financial estimates

Financial estimate

Revenue estimate

Valuation estimate

battery leadership team

Management profile

Number of profiles

Profiles2 records

battery funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

battery M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about battery

What does battery do?

battery is a Hamburg-based independent creative agency delivering five integrated disciplines: brand strategy, corporate design, employer branding, advertising campaigns, and website development. The agency serves enterprise and mid-market clients across B2B and B2C contexts, with a stated specialization in brands with an "engineering gene" — industrial, manufacturing, and technology firms. Services are delivered as project-based or retainer engagements combining strategic positioning, visual identity systems, recruiting and HR campaigns, multi-channel advertising, and custom digital experiences.

Is battery a public or private company?

battery is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was battery founded?

battery was founded in 2014. It employs 1 to 10 people.

Where is battery based?

battery is headquartered in Hamburg, Germany, in the Europe region.

How does battery make money?

One revenue line is on record: creative Agency Services.

Who are battery's main competitors?

Broad incumbents on record are Serviceplan Group, Jung von Matt and Scholz & Friends. Direct peers are Grabarz & Partner, Lukas Lindemann Rosinski, Kemper Trautmann, Thjnk, Kolle Rebbe and Antoni (part of Deloitte). DREHMOMENT is listed as an others.

Does battery have an API?

No public API is recorded for battery.

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Live signals
AdweekRevolving Door Roster Updates: Battery, Cactus, Glow & MoreA comprehensive roundup of personnel changes in the advertising, marketing, and media sectors details numerous hires and promotions across agencies including Battery, Cactus, Glow, The New York Times, and others. These updates reflect industry efforts to adapt to evolving market trends, remote work transitions, and specific client demands through strategic leadership additions. The article highlights a broad wave of activity involving roles ranging from creative directors to chief financial officers.PR NewswireBattery and PUBG Team Up for Epic PS4 Launch CampaignPUBG Corporation has launched a global marketing campaign for the Sony PlayStation 4 version of PlayerUnknown's Battlegrounds, featuring a social film titled 'Pan-demonium' produced by RSA Films. The campaign was created in collaboration with advertising agency Battery and directed by Jordan Vogt-Roberts to promote the game's release on the console platform.AdweekBattery Welcomes Pair of Senior HiresLos Angeles-based independent agency Battery has hired Mike Parseghian as head of brand and Becky Ginos as associate creative director. Parseghian will lead new business and oversee clients including Netflix and AECOM, while Ginos joins full-time after previously freelancing for the agency. These appointments aim to strengthen Battery's executive leadership and creative capabilities.AdweekL.A.'s Battery Wins Creative Review for Construction Giant AECOMBattery has won a creative review to handle global advertising for AECOM, replacing Anomaly as the construction giant's agency of record. This strategic partnership comes as AECOM prepares for significant expansion, including $3.5 billion in planned acquisitions and major government contracts tied to infrastructure spending. The first joint campaign is scheduled to launch immediately with a large billboard in Los Angeles.AdweekBattery Welcomes Max Kislevitz of 72andSunny as Brand DirectorHollywood-based independent agency Battery has hired Max Kislevitz as its new brand director. Kislevitz joins from 72andSunny, bringing experience with major clients such as Google and Coors Light to support Battery's ongoing growth and existing accounts including Warner Bros and AECOM.