I Design Studios
- Company typePrivate
- Founded2001
- HeadquartersPort Saint Lucie, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
I Design Studios firmographics
Firmographics- Name
- I Design Studios
- Legal name
- iDesign Studios
- Website
- https://idesignstudios.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
I Design Studios industry classification
Industry- Product category
- Web Design Services
- NAICS
- Graphic Design Services (541430), Custom Computer Programming Services (541511)
- SIC
- Services-Computer Programming Services (7371), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Creative Concepting & Campaign Development (BPAFAEAD)
- akta.pro secondary industries
- Creative & Brand Campaign Development (BPAFAAAB), Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)
Keywords
Where I Design Studios is headquartered
LocationHeadquarters
- HQ city
- Port Saint Lucie
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
I Design Studios business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Website Design and Development: One-time project fees for custom WordPress website design and development. Three service tiers: Theme Installation (starting $1,200), Theme Modification (starting $2,400), and Fully Custom Design (starting $3,600). Payment terms: 50% deposit to secure start date, final balance due upon completion before file transfer.
- Website Maintenance Plans: Recurring annual subscription plans for ongoing website maintenance. Three tiers: Basic ($960/year, up to 1 hour/month for 1 site), Intermediate ($1,800/year, up to 2 hours/month for up to 2 sites), Full ($3,360/year, up to 4 hours/month for up to 4 sites). Also offers hourly maintenance at $100/hour for infrequent updates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Theme Installation - For quick website launch with limited timeframe or budget |
| One time/ perpetual license | Pay-as-you-go | Theme Modification - Framework customized specifically for the business |
| One time/ perpetual license | Pay-as-you-go | Fully Custom Design - Unique design specific to individual business needs and style |
| Subscription | Annual | Basic Maintenance - Up to 1 hour per month, for 1 site |
| Subscription | Annual | Intermediate Maintenance - Up to 2 hours per month, for up to 2 sites |
| Subscription | Annual | Full Maintenance - Up to 4 hours per month, for up to 4 sites |
| Usage-based | Pay-as-you-go | Hourly Maintenance - As-needed support in 1-hour blocks |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
I Design Studios product offering
Product offeringCore offering
iDesign Studios designs and develops custom WordPress websites for small business clients through a tiered service model (Theme Installation starting at $1,200, Theme Modification starting at $2,400, and Fully Custom Design starting at $3,600). Each project follows a six-phase methodology (Discovery, Planning, Design, Development, Delivery, Maintenance) with milestone-based client review. Recurring annual maintenance plans and on-demand hourly support provide ongoing post-launch website care.
Product overview
iDesign Studios is a custom WordPress web design and development studio offering a tiered service model. The core offerings consist of three service levels: Theme Installation (starting at $1,200) for basic setup, Theme Modification (starting at $2,400) for customized framework work, and Fully Custom Design (starting at $3,600) for bespoke theme development. The studio operates using a Six-Phase Website Design and Development Process methodology (Discovery, Planning, Design, Development, Delivery, Maintenance) with milestone tracking throughout projects. Post-launch, clients can subscribe to maintenance plans (Basic at $960/year, Intermediate at $1,800/year, Full at $3,360/year, or Hourly at $100/hour) for ongoing updates, backups, security monitoring, and support. The studio recommends and integrates third-party tools including GeneratePress and GenerateBlocks for WordPress development, Kinsta for hosting, Gravity Forms for forms, and email marketing platforms (AWeber, MailChimp, Kit). Projects are typically completed within 6-8 weeks with most bookings scheduled 4-6 weeks in advance.
Differentiator
Problem solved
Functional benefit
Products and services
- Theme Installation
- Theme Modification
- Fully Custom Design
- Website Maintenance Plans
- Hourly Maintenance
Companies that use I Design Studios
Customer profileNamed customers11 records
Segments2 records
Ideal customer profiles1 record
I Design Studios technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration16 records
Feature4 records
I Design Studios partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- KinstacoreRecommended web hosting provider for WordPress websites. iDesign Studios uses Kinsta for hosting client websites, benefiting from their managed WordPress hosting with Cloudflare integration, security features, and performance optimization. iDesign Studios earns affiliate commissions through referral links.
- GeneratePresscoreRecommended WordPress theme for website builds. Lightweight foundation focused on speed, stability, and accessibility. iDesign Studios creates custom themes based on GeneratePress framework. Affiliate referral program with commission on referred customers.
- GenerateBlockscoreRecommended WordPress page builder blocks that work with GeneratePress theme. Allows building pages without bloat. Affiliate referral program.
- WordPresscorePrimary content management system used for all client websites. Open-source platform that forms the foundation of the business's service offerings.
Scale indicators2 records
Recent moves1 record
Expansion highlights4 records
I Design Studios competitors and assessment
Company assessmentEmerging players
- Durable: AI-powered website builder targeting solo entrepreneurs and small businesses. Represents the automation-driven threat to traditional custom web design studios at the entry tier.
- Webflow: Modern visual web development platform increasingly used by designers and agencies for custom client builds. Emerging alternative to WordPress-centric studios for SMB and mid-market projects.
Broad incumbents
- Squarespace: DIY website builder platform widely adopted by SMBs and solo professionals. Replaces the need for a custom WordPress design service for many of iDesign's prospective clients.
- Wix: Major DIY website builder with SMB focus and an expanding design services marketplace. Competes directly for SMB custom website dollars that would otherwise flow to studios like iDesign.
- GoDaddy Web Design Services: Mass-market web presence provider offering custom design services and DIY site builder tools aimed at SMBs. Competes for the same small business customer with a much broader product portfolio.
- iThemes (Liquid Web): Established WordPress products and services company (now part of Liquid Web) offering themes, plugins, and pro services. Comparable in WordPress tooling and SMB focus but at meaningfully larger scale.
Direct peers
- WP Tangerine: Boutique WordPress design and development studio serving small business clients with custom theme work. Closest direct comparable in scale, scope, and target market to iDesign Studios.
- Starter Sites / STS Software: Long-running WordPress design and development firm serving small businesses with custom themes and maintenance plans. Direct competitor in the custom WordPress-for-SMB segment.
- WebDevStudios: WordPress-focused design and development agency offering custom builds and ongoing maintenance for SMB and mid-market clients. Comparable in core technology stack and recurring maintenance services.
Others
- Kinsta: Managed WordPress hosting partner of iDesign Studios and recipient of referral traffic. Not a direct competitor but a key ecosystem enabler and adjacent infrastructure provider in the SMB WordPress stack.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
I Design Studios social profiles
Digital presenceI Design Studios financial estimates
Financial estimateRevenue estimate
Valuation estimate
I Design Studios leadership team
Management profileNumber of profiles
Profiles1 record
I Design Studios funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
I Design Studios M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about I Design Studios
What does I Design Studios do?
iDesign Studios designs and develops custom WordPress websites for small business clients through a tiered service model (Theme Installation starting at $1,200, Theme Modification starting at $2,400, and Fully Custom Design starting at $3,600). Each project follows a six-phase methodology (Discovery, Planning, Design, Development, Delivery, Maintenance) with milestone-based client review. Recurring annual maintenance plans and on-demand hourly support provide ongoing post-launch website care.
Is I Design Studios a public or private company?
I Design Studios is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was I Design Studios founded?
I Design Studios was founded in 2001. It employs 1 to 10 people.
Where is I Design Studios based?
I Design Studios is headquartered in Port Saint Lucie, United States, in the North America region.
How does I Design Studios make money?
Two revenue lines are on record. Website Design and Development is the primary driver. The others are website Maintenance Plans.
Who are I Design Studios's main competitors?
Emerging players on record are Durable and Webflow. Broad incumbents are Squarespace, Wix, GoDaddy Web Design Services and iThemes (Liquid Web). Direct peers are WP Tangerine, Starter Sites / STS Software and WebDevStudios. Kinsta is listed as an others.
Does I Design Studios have an API?
No public API is recorded for I Design Studios.
What industry is I Design Studios in?
I Design Studios's product category is Web Design Services. Its primary akta.pro industry code is BPAFAEAD, Creative Concepting & Campaign Development, with a secondary code of BPAFAAAB, Creative & Brand Campaign Development. Its NAICS code is 541430 and its SIC code is 7371.