Instituto Helena Florisbal

What Instituto Helena Florisbal does

Instituto Helena Florisbal (IHF) is a Brazilian private nonprofit social-assistance organization founded in 2013 in São Paulo, structured as an 'associação sem fins lucrativos' under CNPJ 19.616.016/0001-51. IHF does not operate a technology product; rather, it functions as a hub that connects individual and corporate donations, volunteer programs, and partnerships to a curated network of 34 assessed institutions (12 large, 22 medium and small) across Greater São Paulo, Campos do Jordão, and Rio de Janeiro. Its portfolio of beneficiaries spans children's rights organizations (ABRINQ), pediatric oncology support (GRAACC), disability care (Casas André Luiz, Instituto Jô Clemente, Fundação Dorina Nowill, AACD), elderly care shelters, and youth-development centers. The organization offers material donations (food, hygiene, cleaning, clothing), infrastructure support (renovations, equipment, on-site audio/video studios), management training (administrative, legal, financial), volunteer engagement (up to six hours weekly per volunteer), and project-based educational initiatives such as the Cuidadores caregiver training, LEGO Braille Bricks teacher training, and a Basic Computing Course offered in partnership with Faculdade Impacta.

IHF's revenue model is entirely donation-driven, with three disclosed streams: individual donations routed through a third-party donor portal (paradoar.org/doe), corporate donations and sponsorships (Riachuelo, O Boticário, Goldman Sachs, Shopping Jardim Sul, Campo de Marte Airport), and event-based fundraising (Dia de Doar campaign on December 2nd, golf tournaments, theater dinners, and co-branded partner campaigns). The organization charges no fees for any service and discloses no revenue figures. Go-to-market is event-driven and community-led rather than sales-led: campaigns include Dia de Doar, golf tournaments, theater dinners, Roda de Conversa discussion circles, and volunteer-led storytelling programs at supported institutions. Governance consists of a Deliberative Council, Fiscal Council, Advisory Council, and an executive team headed by Superintendent Maurício Figueiredo (appointed March 2026). With 10-11 employees, a 150m² headquarter in the Brooklin district, and 12 years of operation, IHF has accumulated measurable impact including 903,446 hygiene units, 761,360 cleaning-material units, and 1,359,892 kilograms of food distributed to supported institutions between 2014 and 2025.

Name

Instituto Helena Florisbal

Legal name

Instituto Helena Florisbal

Website

https://ihf.org.br

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Instituto Helena Florisbal is a Brazilian nonprofit social-assistance hub that connects individual and corporate donations, volunteer programs, and partnerships to 34 assessed institutions serving vulnerable children, adolescents, the elderly, and people with disabilities across Greater São Paulo, Campos do Jordão, and Rio de Janeiro.

Ownership category

akta.pro rank

Product category

Social Assistance Nonprofit Services

NAICS

Grantmaking and Giving Services (81321), Community Food and Housing, and Emergency and Other Relief Services (6242), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Social Services (8300)

akta.pro primary industry

Program & Project Implementation (TA Delivery) (BPADAEAA)

akta.pro secondary industry

Donor Coordination, Monitoring & Evaluation (MEL) Programs (BPADABAN)

Keywords

• Social assistance services
• Nonprofit fundraising
• Institutional advisory
• Donation distribution
• Vulnerable population support

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Individual Donations: Individual donors contribute through the Portal do Doador platform, supporting the organization's mission to provide assistance to vulnerable children, adolescents, elderly, and people with disabilities.
2. Corporate Donations: Corporate partners including Riachuelo, O Boticário, and others provide donations and sponsorships for campaigns and events.
3. Event Fundraising: Revenue generated through fundraising events such as golf tournaments, theater dinners, and other cultural events.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels9 records

Core offering

Instituto Helena Florisbal (IHF) is a Brazilian nonprofit social assistance organization that connects resources, partnerships, and support to 34 assessed social institutions across Greater São Paulo, Campos do Jordão, and Rio de Janeiro. Its core offering includes an institutional advisory program that assesses service quality and strengthens autonomy of partner NGOs, distribution of material donations (food, hygiene products, cleaning materials, clothing), a volunteer program providing weekly sociocultural activities, and professional training courses. The organization operates a donor portal and conducts fundraising events to sustain its mission of promoting free social assistance to vulnerable children, adolescents, elderly, and people with disabilities.

Product overview

Instituto Helena Florisbal (IHF) is a charitable organization that serves as a social assistance hub, connecting resources, partnerships, and support to 34 social institutions across Greater São Paulo, Campos do Jordão, and Rio de Janeiro. Rather than a technology product platform, IHF operates through a unified service model combining institutional advisory, donation distribution, volunteer programs, and educational initiatives. The organization supports institutions across various areas including orphanages, disability care facilities, cancer treatment support, and elderly care homes. Key offerings include the Social Assistance Advisory Program, Donation Distribution services, Volunteer Program, and Basic Technical Courses for Entrepreneurship.

Differentiator

Problem solved

Functional benefit

Products and services

• Social Assistance Advisory Program Advisory support to social assistance institutions, evaluating service quality, institutional potential, and strengthening organizational autonomy through technical visits, periodic meetings, and ongoing dialogue with leadership teams of partner NGOs.
• Donation Distribution Distribution of material donations including food, hygiene products, cleaning materials, and clothing to supported institutions, with accumulated data from 2014 to 2025 showing 903,446 hygiene units, 761,360 cleaning material units, and 1,359,892 kilograms of food distributed.
• Volunteer Program Body of volunteers who donate up to six hours weekly to perform sociocultural activities at supported institutions, including craft workshops, beauty days, and storytelling sessions.
• Basic Technical Courses for Entrepreneurship Technical basic courses providing practical learning and income generation opportunities, including Basic Hair Cutting and Eyebrow Design, Basic Manicure and Pedicure, and Basic Culinary Recipes courses for community members.
• Cuidadores Course In-person training program for caregivers of people with physical disabilities conducted at AACD headquarters, with recorded video sessions available on YouTube to extend the program's reach.

Quantifiable outcome

• 903,446 hygiene products donated to supported institutions (2014-2025)
• +3 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

16 partnerships are on record, tiered core and minor.

• Impacta (Faculdade Impacta)coreStrategic or Co-development Partner · 1 January 2025Impacta, a technology-focused college, partnered with IHF to offer the first Basic Computer Course - IHF through the social program 'Impactando Vidas'. The initiative promotes professional qualification for adolescents in social vulnerability, expanding their possibilities for job market insertion. The pilot project is being conducted at Centro da Juventude Novo Mundo in Brooklin, serving youth aged 14-17. Students can also apply for scholarships for higher education courses at the college.
• Shopping Jardim SulminorGTM or Marketing PartnerPartnership for Children's Day event providing recreation activities, gifts, and snacks for 30 children from Cei Leon Alexandr.
• RiachuelominorGTM or Marketing PartnerCorporate donation partner supporting IHF's social programs.
• O BoticáriominorGTM or Marketing PartnerCorporate donation partner supporting IHF's social programs.
• Goldman SachsminorGTM or Marketing PartnerCorporate volunteers from Goldman Sachs participated in storytelling training with the Association Viva e Deixe Viver and practiced what they learned at Centro Social Brooklin Paulista.
• Instituto de Psiquiatria do Hospital das Clínicas de São PaulocoreStrategic or Co-development PartnerPartnership with Hospital das Clínicas' Psychiatry Institute for the annual Workshop 'A Descoberta do Brincar e Contar Histórias na Saúde Mental', supporting mental health through therapeutic storytelling and play.
• Casa do Pequeno CidadãocoreStrategic or Co-development PartnerJoint campaign 'Sua Doação Vale o Dobro' to create a Nucleus for Elderly Convivence. IHF participated in Instagram live for campaign launch.
• EntrelãçadasminorGTM or Marketing PartnerProject partnership for social initiatives.
• Escola do SorrisominorGTM or Marketing PartnerProject partnership for smile-focused initiatives.
• Campo de Marte AirportminorGTM or Marketing PartnerAnnual Children's Day celebration at Campo de Marte, bringing 160 children from Brooklin Paulista and Rizomas institutions for recreation activities.
• Casas André LuizcoreStrategic or Co-development PartnerIHF received certification as 'Empresa Amiga e Solidária' (Friendly and Solidarity Company) from Casas André Luiz for its commitment to inclusion, social responsibility, and life transformation.
• Instituto Jô ClementecoreStrategic or Co-development PartnerLong-standing partnership since IHF's founding. IJC (formerly APAE São Paulo) is one of the assessed institutions. IHF received a plaque recognizing the support given to their excellent work, including the Autodefensoria project.
• Centro de Voluntariado de São PaulocoreStrategic or Co-development PartnerPartnership for Introduction to Volunteering and Volunteer Management courses for medium and small institutions accredited by IHF.
• LEGO FoundationcoreStrategic or Co-development PartnerThrough Fundação Dorina, IHF supports LEGO Braille Bricks training for teachers across Brazil on using LEGO Braille bricks for literacy and inclusion of children with visual disabilities.
• Agência 440v and Kana ProducerminorGTM or Marketing PartnerMarketing agency and producer supporting IHF's communication campaigns.
• Escola Bilíngue Stance DualminorGTM or Marketing PartnerSchool partnership for book donation initiative, where students collected books for IHF.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Instituto Unibanco: Brazilian institute that supports and develops social organizations, especially in education and youth, using a model of continuous accompaniment and institutional strengthening similar to IHF's assessed-institution approach.
• Fundação Orsa: Brazilian foundation that supports social organizations and community development in specific regions. Comparable to IHF's institutional-strengthening model and regional approach, though focused on sustainable development in the Amazon region.
• Fundação Abrinq: Brazilian foundation focused on children's and adolescents' rights (one of IHF's assessed institutions). Operates a similar mission around child welfare and supports a network of partner institutions and programs.
• Instituto Alana: Brazilian institute focused on children's rights and well-being. Comparable to IHF in mission focus on vulnerable children and adolescents, and in operating programs through partner networks and advocacy.
• Fundação Grupo Boticário: Corporate foundation from O Boticário (a current IHF donor), focused on social and environmental causes. Comparable as a Brazilian corporate-affiliated foundation channeling resources to social impact initiatives.
• Fundação Itaú Social: Brazilian corporate foundation that supports multiple social institutions and educational programs, similar to IHF's model of providing resources, partnerships, and technical support to a network of assessed social organizations.
• Fundação Lemann: Major Brazilian foundation that partners with and supports multiple social organizations across education and social justice, with a methodology of long-term accompaniment comparable to IHF's continuous technical visits and dialogue model.

Broad incumbents

• Fundação Bradesco: One of Brazil's largest corporate foundations, focused primarily on education. A broad incumbent comparable to IHF in being a Brazilian foundation that channels resources to social programs, though at much larger scale and with narrower education focus.
• Fundação Roberto Marinho: Major Brazilian foundation supporting education and culture programs. Comparable as a large, established Brazilian foundation supporting multiple social initiatives through institutional partnerships, though at much greater scale and with a media/education focus.
• Instituto Natura: Brazilian institute from Natura focused on education and social development with broader scope. Comparable as a large Brazilian corporate-affiliated social impact organization, though operating at significantly larger scale than IHF.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@institutohelenaflorisbal
• Facebookfacebook.com/institutohelenaflorisbal
• LinkedInlinkedin.com/company/instituto-helena-florisbal
• Instagraminstagram.com/ihf_helenaflorisbal?igsh=cjgyY3VvYnRvZmpi

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Instituto Helena Florisbal