Illinois Math Academy
- Company typePrivate
- Founded-
- HeadquartersPeoria, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Illinois Math Academy firmographics
Firmographics- Name
- Illinois Math Academy
- Legal name
- Illinois Math Academy
- Website
- https://illinoismathacademy.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Illinois Math Academy industry classification
Industry- Product category
- Children's STEM Education
- NAICS
- Exam Preparation and Tutoring (611691), Elementary and Secondary Schools (6111)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Problem-Solving & Enrichment Classes (Non-competition) (EDAMAEAB)
- akta.pro secondary industries
- STEM & Coding Readiness for Early Learners (EDACANAF), Contest Prep Bootcamps & Intensive Workshops (EDAMAEAE)
Keywords
Where Illinois Math Academy is headquartered
LocationHeadquarters
- HQ city
- Peoria
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Illinois Math Academy business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Program Tuition and Registration Fees: Revenue generated from enrollment fees for Mental Math, Lego Robotics, Girls Who Code, and Video Game Contest programs. Families pay for their children to participate in structured STEM education programs.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Illinois Math Academy product offering
Product offeringCore offering
Illinois Math Academy delivers in-person STEM and cognitive development programs to children aged 4-13 in Central Illinois. Its flagship Mental Math program uses the licensed UCMAS abacus methodology to build whole-brain calculation, memory, and concentration skills. The Academy also offers Girls Who Code, Lego Robotics Club, Video Game Contest (Unity-based game design with Bradley University mentorship), Math Bowl/Math Challengers, High School STEM Boot Camp, App Development, and IoT programs.
Product overview
Illinois Math Academy is an educational center offering a portfolio of STEM and cognitive development programs for children aged 4–14+ in Central Illinois. The core offerings include: Mental Math (abacus-based brain training), Girls Who Code (coding education for girls), Lego Robotics Club (NXT/EV3 and WeDo robotics with FLL/JrFLL tournaments), Video Game Contest (Unity-based game design competition), High School STEM Boot Camp, Math Bowl/Math Challengers (competitive math), App Development, and IoT. The programs share a common philosophy of hands-on, project-based learning that drives student interest and motivation rather than traditional subject-based metrics.
Differentiator
Problem solved
Functional benefit
Products and services
- Mental Math Abacus-based brain development program for children aged 5-13 that teaches visual mental calculation using the UCMAS methodology. Strengthens photographic memory, concentration, and whole-brain development through addition, subtraction, multiplication, division, and advanced concepts like square roots. Delivered in-person at Peoria locations.
- Girls Who Code Computer programming club for young women that teaches fundamentals of computer science (loops, variables, conditionals, functions), web design, robotics, and mobile development, paired with mentorship from professional women in STEM (Society of Women Engineers, IT professionals) and an annual Impact Project.
- Lego Robotics Club Robotics program for children aged 6-14 using LEGO MINDSTORMS NXT/EV3 and LEGO WeDo software to design, build, test, and program robots, with participation in First LEGO League and Jr. First LEGO League tournaments.
- Video Game Contest Annual video game design competition for 9-12th grade students in Central Illinois, where teams of 2-4 students create original games from scratch using Unity, mentored by Bradley University's game design program students.
- High School STEM Boot Camp STEM boot camp program for high school students, available through the class registration form.
- Math Bowl / Math Challengers Competitive math program for students in grades 5-8, offered through separate Math Bowl and Math Challengers registration tracks.
- App Development Coding program focused on teaching mobile and web application development skills.
- IoT (Internet of Things) Internet of Things program involving interactive, software-controlled hardware exercises for students.
Quantifiable outcome
- Children perform mental calculations faster than calculator input speed
- +2 more outcomes
Companies that use Illinois Math Academy
Customer profileSegments3 records
Ideal customer profiles2 records
Illinois Math Academy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Illinois Math Academy partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- PSD150 Schools (Peoria Public Schools)corePartnership with Peoria Public Schools district for delivering STEM programs to students. PSD150 is the primary school district serving the Peoria area.
- Bradley UniversitycoreBradley University provides mentorship for Video Game Contest program through their nationally ranked (#9 in the world) game design program. University students mentor high school teams in game development.
- Caterpillar Inc.minorCaterpillar STEM initiative partnership supporting STEM education initiatives in the Peoria community.
- Peoria First Lego LeaguecorePartnership with Peoria First Lego League for robotics tournament participation and coordination of JrFLL tournaments for central Illinois middle schools.
- Tri-County Urban LeagueminorCommunity partnership for Girls Who Code program location at 317 N. MacArthur Hwy, Peoria, IL-61605.
- Local Society of Women Engineers (SWE) ChapterminorLocal SWE professionals serve as facilitators, role models, project leaders, and guest speakers for Girls Who Code program.
- Proctor Recreation CenterminorCommunity partnership for delivering STEM programs at recreation center location.
- The Romain Art & Cultural CenterminorCommunity partnership for cultural and educational programming.
- Girls Scouts (Local Organization)minorPartnership supporting girls' education in STEM through scouting programs.
- Neighborhood HouseminorCommunity partnership for delivering educational programs.
- Carver CenterminorCommunity partnership for program delivery in the Peoria area.
- New Beginning ChurchminorCommunity partnership for educational outreach.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Illinois Math Academy competitors and assessment
Company assessmentBroad incumbents
- Code.org: Nonprofit promoting computer science education in K-12 schools through free curricula and the Hour of Code. Adjacent to IMA's Girls Who Code program as a free, widely available alternative that competes for parental attention and school-time slots.
- Sylvan Learning: National supplemental education provider covering math, reading, writing, and STEM tutoring across K-12. Broad incumbent competing with IMA in the family-paid tutoring category, though Sylvan operates at much greater scale.
- Girls Who Code (national nonprofit): National nonprofit running Girls Who Code Clubs across the U.S. focused on closing the gender gap in computing. IMA's Girls Who Code program is a local club affiliate of this broader movement; comparable audience (girls 6-14) and curriculum focus (loops, variables, conditionals, functions, Impact Project).
Direct peers
- Code Ninjas: U.S. franchise offering kids' coding, robotics, and STEM enrichment through in-center programs. Directly comparable to IMA's Girls Who Code, Lego Robotics, and App Development programs in customer age range and center-based delivery.
- Kumon: Global supplemental education franchise focused on math and reading worksheets for children. Overlaps with IMA on the math enrichment / after-school learning market and the parent-paid recurring tuition model.
- UCMAS: Global mental math / abacus education franchise operator with hundreds of schools across Asia, Europe, Canada and Africa. IMA is its first U.S. licensee, so the two share the same core Mental Math methodology and target demographic (children ages 5-13).
- iD Tech: Operator of STEM camps and after-school programs (coding, game design, robotics) for kids and teens. Comparable to IMA's Video Game Contest, High School STEM Boot Camp, and robotics programs in target age and STEM enrichment category.
- Mathnasium: Largest U.S. supplemental math education franchise, serving K-12 students with in-center tutoring and a proprietary methodology. Directly comparable to IMA's Mental Math program in customer segment and recurring tuition model.
Emerging players
- FIRST (For Inspiration and Recognition of Science and Technology): Operator of FIRST LEGO League, FIRST Tech Challenge, and FIRST Robotics Competition for K-12 students. IMA's Lego Robotics Club runs FLL/JrFLL tournaments in partnership with Peoria FIRST, making it a co-competitor and partner in the same tournament ecosystem.
- MakerKids: Smaller STEM education provider focused on kids' coding, robotics, and maker programs. Comparable in offering mix (coding, robotics, Minecraft/tech) and child-focused enrichment positioning, though with different geographic reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Illinois Math Academy social profiles
Digital presenceIllinois Math Academy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Illinois Math Academy leadership team
Management profileNumber of profiles
Profiles8 records
Illinois Math Academy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Illinois Math Academy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Illinois Math Academy
What does Illinois Math Academy do?
Illinois Math Academy delivers in-person STEM and cognitive development programs to children aged 4-13 in Central Illinois. Its flagship Mental Math program uses the licensed UCMAS abacus methodology to build whole-brain calculation, memory, and concentration skills. The Academy also offers Girls Who Code, Lego Robotics Club, Video Game Contest (Unity-based game design with Bradley University mentorship), Math Bowl/Math Challengers, High School STEM Boot Camp, App Development, and IoT programs.
Is Illinois Math Academy a public or private company?
Illinois Math Academy is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Illinois Math Academy founded?
Illinois Math Academy was founded in -1. It employs 11 to 50 people.
Where is Illinois Math Academy based?
Illinois Math Academy is headquartered in Peoria, United States, in the North America region.
How does Illinois Math Academy make money?
One revenue line is on record: program Tuition and Registration Fees.
Who are Illinois Math Academy's main competitors?
Broad incumbents on record are Code.org, Sylvan Learning and Girls Who Code (national nonprofit). Direct peers are Code Ninjas, Kumon, UCMAS, iD Tech and Mathnasium. Emerging players are FIRST (For Inspiration and Recognition of Science and Technology) and MakerKids.
Does Illinois Math Academy have an API?
No public API is recorded for Illinois Math Academy.
What industry is Illinois Math Academy in?
Illinois Math Academy's product category is Children's STEM Education. Its primary akta.pro industry code is EDAMAEAB, Problem-Solving & Enrichment Classes (Non-competition), with a secondary code of EDACANAF, STEM & Coding Readiness for Early Learners. Its NAICS code is 611691 and its SIC code is 8200.