Images Magazine
Images Magazine is a privately held New Zealand trade media publication and web-based digital publishing platform serving hair and beauty professionals, salon owners, and students with industry news, awards coverage, stylist collections, and a trade directory.
- Company typePrivate
- Founded-
- HeadquartersTe Atatu South, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What Images Magazine does
Images Magazine is a privately held New Zealand trade media publication operating as "NZ's Hair & Beauty Magazine for Creative Professionals." The company runs a web-based digital publishing platform at imagesmagazine.co.nz covering industry news, trend forecasting, product launches, education, interviews, awards, and stylist collections across 17+ content categories, alongside print and digital magazine subscriptions. Its distribution spans the website, Facebook, Instagram, and Pinterest, supplemented by a NZ Hair & Beauty Trade Directory (also branded H&B Directory) that lists brands, distributors, and service providers, and by extensive editorial coverage of major industry events including the NZ Hair & Beauty Expo (now in its 23rd year) and the AHIA Creative Awards.
The company serves three primary vertical segments in New Zealand: hair and beauty professionals (hairdressers, barbers, beauty professionals), salon owners and managers, and hairdressing/beauty students and apprentices. Its value proposition centers on being a dedicated NZ-focused platform for industry trends, products, education, awards, and networking — a role it reinforces through curated international stylist collections from Australia, UK, USA, and Spain that extend its editorial relevance beyond domestic shores. Editorial partnerships and content integration with global brands such as ghd, Dyson, Matrix, TONI&GUY, and Schwarzkopf Professional support a steady pipeline of product launch and awards-driven content.
The business model combines subscription revenue (with promotional incentives such as prize draws for new subscribers and annual renewal bonuses) with advertising and trade directory listings. Pricing is not publicly disclosed. Operating with approximately 8 employees and headquartered in Te Atatu South, Images Magazine functions as a small, independent niche publisher with no disclosed parent company, funding rounds, acquisitions, or leadership changes in the source data, and no disclosed AI or proprietary technology features beyond its web publishing stack.
Images Magazine firmographics
Firmographics- Name
- Images Magazine
- Legal name
- Images Magazine
- Website
- https://imagesmagazine.co.nz
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Images Magazine is a privately held New Zealand trade media publication and web-based digital publishing platform serving hair and beauty professionals, salon owners, and students with industry news, awards coverage, stylist collections, and a trade directory.
- Ownership category
- akta.pro rank
Images Magazine industry classification
Industry- Product category
- Beauty Trade Publishing
- NAICS
- Newspaper, Periodical, Book, and Directory Publishers (5131)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Beauty & Grooming Magazines (MPAJAEAE)
- akta.pro secondary industry
- Business, Finance & Industry Trade Magazines (MPAJAEAM)
Keywords
Where Images Magazine is headquartered
LocationHeadquarters
- HQ city
- Te Atatu South
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Images Magazine business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Distribution channels2 records
Marketing channels4 records
Images Magazine product offering
Product offeringCore offering
Images Magazine publishes a New Zealand-focused trade magazine (available in both physical print via subscription and online via its website) covering hair, barbering, and beauty industry news, trends, product launches, awards, interviews, education, and stylist collections. The publication is complemented by the NZ Hair & Beauty Trade Directory, an online directory that lists brands, distributors, and service providers serving the NZ professional beauty industry.
Product overview
Images Magazine is a single, unified online publication serving NZ's hair and beauty industry. The core product is the Images Magazine publication (website and subscriptions) covering categories including Awards, Barbershop, Business, Education, Fashion, Hot New Products, Interviews, Milestone, People, Photoshoot, Product Launch, Social Media, Stylists, Styling Tips, Sustainability, Videos, and Workshop. The publication is complemented by the NZ Hair & Beauty Trade Directory (also referred to as H&B Directory), which provides a business listing service for industry professionals and brands.
Differentiator
Problem solved
Functional benefit
Products and services
- Images Magazine Publication NZ-focused hair and beauty magazine for creative professionals, covering industry news, trends, product launches, awards, interviews, education, and stylist collections from New Zealand and international markets.
- Magazine Subscriptions Physical and digital magazine subscriptions providing ongoing access to Images Magazine content for NZ hair and beauty professionals and salons.
- NZ Hair & Beauty Trade Directory An online trade directory connecting hair and beauty professionals with brands, distributors, and service providers in the New Zealand market.
Quantifiable outcome
- NZ Hair & Beauty Expo coverage reaches over 3,200 attendees annually
Companies that use Images Magazine
Customer profileSegments3 records
Ideal customer profiles3 records
Images Magazine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Images Magazine partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights4 records
Images Magazine competitors and assessment
Company assessmentDirect peers
- Estetica Magazine: International hair and beauty trade magazine with multiple country editions. Direct peer in editorial content, professional audience, and multi-country distribution model that Images Magazine emulates with its NZ/Australia/UK/USA/Spain collections.
- Beauty Launchpad: US beauty trade publication for nail techs, estheticians, and beauty professionals. Direct peer in trade publishing for adjacent beauty verticals, demonstrating the same niche-specialist monetization model.
- Behind the Chair: US hair industry media platform with strong social, video, and digital presence serving salon professionals. Direct peer in hair-trade publishing and audience, and a useful proxy for how Images Magazine's reach could evolve digitally.
- Hairdressers Journal International: Long-established UK trade publication covering the professional hairdressing industry. Direct peer in that it serves the same professional hairdresser and barber audience with news, trends, awards, and trade directory services, and is referenced by Images Magazine in its international coverage.
- Hair & Beauty Industry (HBI) Magazine: UK-based hair and beauty trade publication covering salons, barbers, and beauty professionals. Direct peer in editorial coverage, professional audience, and event/trade-show media partnerships.
- Salon Magazine UK: UK hair and beauty trade publication serving salon owners and stylists. Direct peer in editorial coverage, trade directory services, and advertising-supported business model serving a national professional market.
- Professional Beauty Australia: Australian trade publication and event organizer for the professional beauty industry. Direct peer in regional trade publishing, beauty professional audience, and combined print/digital/events business model, and the closest geographic comparable to a NZ-focused publication.
- Modern Salon: Leading US trade media brand for the professional salon industry, covering hair, beauty, and barbering. Direct peer in vertical trade publication, audience (salon owners, stylists), and revenue model (subscription, advertising, events, awards).
Others
- Hair & Beauty New Zealand Industry Association (HABIA NZ): NZ industry body representing hair and beauty professionals. Thematic peer / ecosystem participant with overlapping audience, but operates as an association rather than a commercial publisher.
Broad incumbents
- Schwarzkopf Professional: Major global hair care brand and frequent advertiser/coverage partner in Images Magazine's editorial (sponsor of British Hairdressing Awards). Broad incumbent in the same industry that competes for the same audience attention and ad spend, but as a brand rather than a publisher.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Images Magazine social profiles
Digital presenceImages Magazine financial estimates
Financial estimateRevenue estimate
Valuation estimate
Images Magazine leadership team
Management profileNumber of profiles
Images Magazine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Images Magazine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Images Magazine
What does Images Magazine do?
Images Magazine publishes a New Zealand-focused trade magazine (available in both physical print via subscription and online via its website) covering hair, barbering, and beauty industry news, trends, product launches, awards, interviews, education, and stylist collections. The publication is complemented by the NZ Hair & Beauty Trade Directory, an online directory that lists brands, distributors, and service providers serving the NZ professional beauty industry.
Is Images Magazine a public or private company?
Images Magazine is a private company. It is classified as unknown and is currently operating.
When was Images Magazine founded?
Images Magazine was founded in -1. It employs 1 to 10 people.
Where is Images Magazine based?
Images Magazine is headquartered in Te Atatu South, United Kingdom, in the Europe region.
Who are Images Magazine's main competitors?
Direct peers on record are Estetica Magazine, Beauty Launchpad, Behind the Chair, Hairdressers Journal International, Hair & Beauty Industry (HBI) Magazine, Salon Magazine UK, Professional Beauty Australia and Modern Salon. Hair & Beauty New Zealand Industry Association (HABIA NZ) is listed as an others. Schwarzkopf Professional is listed as a broad incumbent.
Does Images Magazine have an API?
No public API is recorded for Images Magazine.
What industry is Images Magazine in?
Images Magazine's product category is Beauty Trade Publishing. Its primary akta.pro industry code is MPAJAEAE, Beauty & Grooming Magazines, with a secondary code of MPAJAEAM, Business, Finance & Industry Trade Magazines. Its NAICS code is 5131 and its SIC code is 2721.