Indonesia MICE Conference and Exhibition

What Indonesia MICE Conference and Exhibition does

Indonesia MICE Conference and Exhibition (INAMICE) is an annual conference and exhibition platform serving Indonesia's Meetings, Incentives, Conventions, and Exhibitions (MICE) industry. Established in 2014 and operated by the MICE Study Program of Politeknik Negeri Jakarta (PNJ) with continuous support from Indonesia's Ministry of Tourism and MICE industry associations such as ASPERAPI, INAMICE functions as a one-day annual convening event held in Jakarta, with the 2026 edition scheduled for June 17, 2026 at the Diamond Ballroom, Arion Suites Kemang. The platform brings together government officials, industry executives, association representatives, and academic stakeholders around a yearly theme; recent themes have spanned Jakarta's positioning as a business tourism destination (2024), sustainable MICE practices tied to the SDGs (2025), and digital transformation as the foundation of Jakarta's Smart Economy (2026).

The core product consists of three components: a conference track with a keynote speech and two plenary sessions (each with three subtopics), an exhibition track featuring sponsor booths and brand activations, and structured networking sessions such as lunch and appreciation segments. Delegate registration is processed through the third-party Ticket2U ticketing platform, while revenue is generated primarily through corporate sponsorships across multiple tiers (with visible 2026 sponsors including BIZnet, Bank Jakarta, and Ticket2U), delegate registration fees, and media partnerships. Outreach to sponsors and media partners is conducted informally via WhatsApp, indicating a small, relationship-driven commercial operation rather than an enterprise sales motion.

INAMICE is not a technology company; it has no proprietary software, no disclosed AI/ML capabilities, no APIs or SDKs, and no app presence. Operationally, it runs on a 7-person team and is parented by Politeknik Negeri Jakarta, a state polytechnic. International benchmarking is incorporated through partners such as Thailand's Convention and Exhibition Bureau (TCEB), and government alignment is anchored by the participation of the Jakarta provincial government (Governor Pramono Anung Wibowo) and Jakarta Smart City. The model is best characterized as an academically-anchored, quasi-official industry forum rather than a commercial conference business.

Name

Indonesia MICE Conference and Exhibition

Legal name

Indonesia MICE Conference and Exhibition

Website

https://inamice.id

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

INAMICE is an annual Jakarta-based conference and exhibition platform, organized by Politeknik Negeri Jakarta's MICE Study Program since 2014, convening government, industry, academia, and MICE associations around yearly themes addressing Indonesia's MICE industry development.

Ownership category

akta.pro rank

Product category

Business Events & Conferences

NAICS

Convention and Trade Show Organizers (561920), Convention and Trade Show Organizers (56192)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Corporate Meeting & Conference Planning (Internal/External) (THAHACAB)

Keywords

• MICE conference services
• Business event platform
• Exhibition sponsorship solutions
• Industry networking events
• Indonesia business tourism

Headquarters

HQ city

Jakarta

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Sponsorship Revenue: INAMICE generates revenue through corporate sponsorships at various tiers, offering brand exposure, speaking opportunities, booth activations, and thought leadership positioning in exchange for financial support from brands seeking visibility in Indonesia's MICE industry.
2. Delegate Registration: Revenue generated from conference delegate registrations through Ticket2U ticketing platform.
3. Media Partnership: Media partners gain exclusive content access and brand visibility in exchange for media coverage and promotional support.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

INAMICE operates an annual national conference and exhibition platform for Indonesia's MICE (Meetings, Incentives, Conventions, and Exhibitions) industry. The core offering includes a one-day conference with keynote speeches, two plenary sessions (each with three subtopics), an exhibition with sponsor booths and brand activations, and structured networking components. The event is monetized through paid delegate registrations processed via Ticket2U and through corporate sponsorship and media partnership packages.

Product overview

INAMICE (Indonesia MICE Conference and Exhibition) is a national annual conference and exhibition platform established in 2014 by Politeknik Negeri Jakarta for the Meetings, Incentives, Conventions, and Exhibitions (MICE) industry. The core offering consists of the INAMICE Conference with keynote speeches and plenary sessions, the INAMICE Exhibition with sponsor booths and brand activations, and networking sessions. Each annual edition features a specific theme addressing current MICE industry challenges and opportunities. The platform also distributes related content through its articles section.

Differentiator

Problem solved

Functional benefit

Products and services

• INAMICE Annual Conference Annual national conference for Indonesia's MICE industry featuring a keynote speech, two plenary sessions (each with three subtopics), an exhibition area, and networking sessions. The conference is targeted at government policymakers, industry leaders, MICE associations, and academic institutions.
• INAMICE Exhibition Exhibition component of the annual event featuring sponsor booths, brand activations, and interactive displays. Provides sponsors and partners with on-site brand exposure and engagement with MICE industry professionals.
• INAMICE Sponsorship Packages Tiered sponsorship offering providing corporate sponsors with on-site brand activation slots (e.g., presentation slots, lucky activation sessions), integrated brand visibility across event materials, and thought leadership positioning in Indonesia's MICE industry. Sold via direct outreach to enterprise brand owners.

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Nine partnerships are on record, tiered core, flagship and major.

• Politeknik Negeri JakartacoreStrategic or Co-development PartnerHost institution and founding organizer of INAMICE since 2014. The MICE Study Program at Politeknik Negeri Jakarta established the conference with continuous support. Provides academic credibility, research expertise (Assistant Professor Imam Syafganti serves as speaker), and institutional infrastructure.
• Ministry of Tourism Republic of IndonesiacoreStrategic or Co-development PartnerGovernment ministry providing continuous support to INAMICE since its establishment. Aligns conference with national tourism development strategy and MICE industry governance framework.
• MICE Industry AssociationscoreStrategic or Co-development PartnerIndustry associations providing ongoing support for INAMICE's annual conferences. Includes ASPERAPI (Indonesian Exhibition Companies Association) with Chairperson Yudha Imam Sutedja serving on the DKI Jakarta Regional Board.
• Thailand Convention and Exhibition Bureau (TCEB)flagshipStrategic or Co-development PartnerInternational partner providing benchmarking insights through Dr. Orachorn Wongpan-ngam's presentation on Thailand's National MICE Governance Model. Strategic learning partnership to strengthen Jakarta's strategic direction in MICE industry governance.
• Jakarta Smart CityflagshipStrategic or Co-development PartnerGovernment technology initiative providing expertise for Smart Economy discussions. Einst Rengga Damahatko, Head of Research and Analysis Unit at Jakarta Smart City, serves as speaker discussing digital transformation as foundation of Smart Economy.
• Pemprov DKI Jakarta (Jakarta Provincial Government)flagshipStrategic or Co-development PartnerGovernor Pramono Anung Wibowo (2024-2029) delivering keynote speech on positioning MICE as strategic lever for Jakarta's urban economy. Demonstrates government commitment to MICE sector development as part of Smart Economy.
• BiznetmajorGTM or Marketing PartnerSponsor providing brand presentation at INAMICE 2026 with two presentation slots (11:30 and 14:20). Brand activation including Sponsor Lucky Activation session. Technology connectivity sponsor for event infrastructure.
• Ticket2UmajorGTM or Marketing PartnerOfficial registration and ticketing partner for INAMICE 2026. Provides brand presentation opportunity during the event. Manages delegate registration and cancellation processes.
• Bank JakartamajorGTM or Marketing PartnerSponsor powering the Appreciation Session during INAMICE 2026. Financial institution supporting the event with brand activation presence.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• ICCA (International Congress and Convention Association): Global association for the international meetings industry, representing the broader professional congress and conference organizer community that INAMICE operates within at the national level.
• PCMA (Professional Convention Management Association): Global community for the business events industry, serving meeting and convention professionals. Comparable to INAMICE in serving the professional development and networking needs of MICE practitioners.
• MPI (Meeting Professionals International): Global association for meeting and event professionals. Comparable to INAMICE as a stakeholder convening and education platform, but operating globally and at a much larger scale.
• UFI (Global Association of the Exhibition Industry): World-leading association of the world's exhibition organizers, venues, and industry suppliers. Provides the international industry framework that national platforms like INAMICE plug into.

Direct peers

• PT Pamerindo Indonesia: One of Indonesia's largest exhibition organizers and a participating speaker at INAMICE 2026. Operates trade exhibitions in the same Indonesian MICE ecosystem that INAMICE convenes around.
• PT Dyandra Promosindo: Major Indonesian exhibition and event organizer running flagship trade shows across Jakarta and other cities. Competes with INAMICE for the attention of the same MICE sponsors, exhibitors, and delegates.

Regional players

• Thailand Convention and Exhibition Bureau (TCEB): Thailand's national MICE governance and promotion agency, directly analogous to the convening role INAMICE plays for Indonesia. TCEB is also an active partner of INAMICE, presenting its national MICE governance model at INAMICE 2026.
• JIExpo (Jakarta International Expo): Jakarta's primary convention and exhibition venue operator. Comparable to INAMICE as a core infrastructure player in Indonesia's MICE ecosystem and a potential venue or partner alternative.
• SACEOS (Singapore Association of Convention & Exhibition Organisers & Suppliers): Singapore's leading MICE industry association, comparable to INAMICE as a multi-stakeholder coordination platform for the exhibition and convention industry in a neighboring Southeast Asian market.
• Indonesia Convention Exhibition (ICE) BSD: Large-scale convention and exhibition facility in greater Jakarta serving corporate events, trade shows, and conferences. Comparable to INAMICE as part of Indonesia's MICE capacity stack.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/inamice

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Indonesia MICE Conference and Exhibition