What Instituto Paramitas does

Instituto Paramitas is a Brazilian non-profit civil society organization (associação civil sem fins lucrativos) founded in 2009 and headquartered in São Paulo with a Northeast regional office in Aracaju, Sergipe. It develops and deploys educational technology programs and digital learning platforms for Brazil's public school networks, with three stated strategic pillars: Education and Learning, Community, and Education for Work. Its portfolio includes proprietary platforms such as IP LABS, AVA (Ambiente Virtual de Aprendizagem), Aulas Animadas (educational games and apps), Livros Digitais (digital books) and Adivinha Palavra (literacy mobile app), alongside flagship programs including Matemática ProFuturo, Projeto Aula Digital (digital equipment distribution), Multi Educa (educator continuing education reaching 17,000+ educators), EJA Digital (included in the MEC Guia de Tecnologias Educacionais), Technovation Girls Brasil (female tech empowerment) and Galáxia Internet (safe-internet-use game for children).

The organization operates a B2G/non-profit model rather than a commercial one: programs are delivered free of charge to public schools and educators, with funding sourced from institutional partnerships with foundations (Fundação Telefónica Vivo, ProFuturo-Spain), technology companies (Google, Microsoft, Intel, Oracle do Brasil, Mercado Livre, Motorola Solutions Foundation) and government education secretariats across 13+ Brazilian states. It executes programs on the ground through 56 staff organized into pedagogical, educational technology, production, administrative and logistics teams, and has distributed 35,429+ technology units (including 19,995 tablets in Sergipe) since 2018. Its go-to-market runs through direct engagement with state and municipal Secretarias de Educação, supported by event-based engagement (Amostre-SE, regional teacher workshops), Google for Education certified-trainers, and integration partnerships (Visual Class, Socrative, Kolibri). It was the first NGO in Brazil certified as a Google for Education (GAFE) Official Partner and in 2025 was selected to represent civil society in the Ministério das Comunicações' Sectoral Chambers contributing to the PNID and PNED.

Name

Instituto Paramitas

Legal name

Instituto Paramitas

Website

https://institutoparamitas.org.br

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

51–100 employees

Short description

Instituto Paramitas is a São Paulo-based Brazilian non-profit founded in 2009 that deploys educational technology programs, digital platforms and teacher training for public school networks across 13+ states, serving state and municipal education secretariats via partnerships with foundations and technology companies.

Ownership category

akta.pro rank

Product category

Educational Technology Services

NAICS

Educational Support Services (611710), Educational Services (611)

SIC

Services-Educational Services (8200)

akta.pro primary industry

International Development & Donor-Funded Education Programs (EDADALAB)

Keywords

• Educational technology services
• Teacher training programs
• Digital literacy education
• Public school partnerships
• Educational content platforms

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Foundation and Corporate Partnerships: Instituto Paramitas operates as a non-profit organization funded primarily through partnerships with foundations (Fundação Telefônica Vivo, ProFuturo), corporations (Google, Microsoft, Intel), and government education secretariats. Programs are implemented through grant funding and strategic alliances rather than direct revenue generation.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Instituto Paramitas is a non-profit civil society organization that develops and deploys digital educational platforms and structured programs for Brazilian public schools. Its core offerings include proprietary learning platforms (IP LABS, AVA, Aulas Animadas, Livros Digitais, Adivinha Palavra, Kolibri), teacher training and continuing education programs (Multi Educa, DigitalMente), equipment provisioning programs (Projeto Aula Digital with tablets/notebooks/projectors), math proficiency programs (Matemática ProFuturo), and digital inclusion initiatives (Technovation Girls Brasil, Galáxia Internet, Primeiros Cliques, Polos de Cultura Digital). Programs are delivered free of charge through direct partnerships with State and Municipal Secretarias de Educação, funded by grants from foundations (Fundação Telefônica Vivo, ProFuturo) and corporate partners (Google, Microsoft, Intel, Mercado Livre, Oracle).

Product overview

Instituto Paramitas operates as an educational technology institute offering a portfolio of digital educational products and programs. Their core digital platforms include IP LABS (digital platforms and accessible educational materials) and AVA (Ambiente Virtual de Aprendizagem), a virtual learning environment. Their consumer-facing platforms include Aulas Animadas (educational games and apps), Livros Digitais (digital books), and Adivinha Palavra (literacy mobile app). Key programs include EJA Digital (adult education), Multi Educa (educator training impacting 17,000+ educators), Projeto Aula Digital (digital equipment provision), Matemática ProFuturo (mathematics program), Technovation Girls Brasil (female tech empowerment), Primeiros Cliques (digital inclusion), and Galáxia Internet (safe internet use game). They also operate physical facilities including Centro de Formação Tecnológica de Madre de Deus and Polos de Cultura Digital, and implement Google Apps for Education as a certified partner. These offerings work together to provide comprehensive educational technology solutions spanning digital platforms, mobile applications, educator training, and community digital inclusion programs.

Differentiator

Problem solved

Functional benefit

Brands

• Aulas Animadas: Educational platform with games and apps for literacy on smartphones or tablets, developed by Instituto Paramitas.
• Livros Digitais
• Adivinha Palavra
• Galáxia Internet
• Multi Educa
• IP LABS
• AVA (Ambiente Virtual de Aprendizagem)
• EJA Digital

Products and services

• IP LABS

Quantifiable outcome

• 27,000+ students and 1,495 teachers impacted through Matemática ProFuturo program in Sergipe
• +4 more outcomes

Named customers9 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature8 records

Partnerships

25 partnerships are on record, tiered core and minor.

• Fundação Telefônica VivocoreStrategic or Co-development Partner · 1 January 2017Primary strategic partner managing ProFuturo program in Brazil. Foundation Telefônica Vivo provides funding and program oversight while Instituto Paramitas serves as local execution partner for programs including Matemática ProFuturo and Aula Digital in Sergipe and other states.
• Microsoft EducaçãocoreTechnology or Integration · 1 January 2009Technology partnership for providing educational software, training, and integration support. Programs include the use of Microsoft tools in teacher training and school technology implementation.
• Intel EducaçãocoreTechnology or Integration · 1 January 2009Partnership for Intel Education technologies including hardware solutions, teacher training programs, and workshop delivery on Intel educational technologies across Brazilian schools.
• Google for EducationcoreTechnology or Integration · 1 January 2009Instituto Paramitas is the first NGO in Brazil to become a Google GAFE (Google for Education) Official Partner. Provides certification, implementation support, and training for Google educational tools in public schools.
• ProFuturo (Spain)coreStrategic or Co-development PartnerSpanish foundation's global education program implemented in Brazil through Fundação Telefônica Vivo, with Instituto Paramitas as execution partner for Matemática ProFuturo in Brazilian schools.
• Secretarias de Educação (Sergipe, Pernambuco, Bahia, and other states)coreStrategic or Co-development PartnerPartnerships with state and municipal education secretariats for program implementation in public school networks across 17+ municipalities in Sergipe, Vitória de Santo Antão in Pernambuco, and other states.
• CENPECminorStrategic or Co-development PartnerEducational research and development organization collaborating on educational initiatives and programs.
• Plan International / Plan BrasilminorStrategic or Co-development PartnerInternational development organization partnering on programs including Galáxia Internet for child online safety education.
• Safernet BrasilminorStrategic or Co-development PartnerInternet safety organization collaborating on digital citizenship and safe internet use education programs.
• Instituto ButantanminorStrategic or Co-development PartnerHealth research institute partnering on education programs including the MBA Gestão da Inovação em Saúde, developing Work Based Learning and Gamification materials.
• Curta na EscolaminorStrategic or Co-development PartnerPartnership for using short films in education with lesson plans developed by Instituto Paramitas.
• Mercado LivreminorStrategic or Co-development PartnerCorporate partner supporting Technovation Girls Brasil program for female empowerment in technology.
• Oracle do BrasilminorStrategic or Co-development PartnerTechnology company supporting Technovation Girls Brasil program for technology education and female empowerment.
• Ministério do Meio Ambiente e Mudança do Clima (MMA)minorStrategic or Co-development PartnerFederal environment ministry integrating Sala Verde O Encantado into the national Salas Verdes network for environmental education.
• Portal do Professor (MEC)minorStrategic or Co-development PartnerPartnership with Ministry of Education's teacher portal providing educational resources and professional development content.
• Instituto AlanaminorStrategic or Co-development PartnerNon-profit organization supporting the Território do Brincar project with educational content about childhood and play.
• Universidade Federal do Recôncavo da Bahia (UFRB)minorStrategic or Co-development PartnerUniversity partnership for internship programs allowing UFRB students to gain experience in Digital Culture Poles and Interactive Classrooms.
• Instituto Luciano BarretominorStrategic or Co-development PartnerLocal educational foundation in Sergipe partnering on teacher training and educational technology programs.
• TechSoup BrasilminorStrategic or Co-development PartnerTechnology donation program for NGOs, providing access to software and technology solutions for non-profit organizations.
• Learn EqualityminorStrategic or Co-development PartnerOrganization providing open educational resources through Kolibri platform for digital content distribution.
• Child Protection Partnership (CPP) - CanadaminorStrategic or Co-development PartnerCanadian organization collaborating on the development of Galáxia Internet educational game for children's online safety.
• IFBA, IFSP, UFC, UFRB (Universities)minorStrategic or Co-development PartnerFederal and state universities partnering on educational research, student internships, and program implementation.
• SEE de Pernambuco, SEED Sergipe, SEC BahiaminorStrategic or Co-development PartnerState Education Secretariats partnering on regional educational technology and teacher training programs.
• Technovation Girls BrasilcoreStrategic or Co-development PartnerGlobal girls' technology empowerment program with Instituto Paramitas as Brazilian execution partner. Includes support from Motorola Solutions Foundation as sponsor.
• Samarco (through Instituto Luciano Barreto)minorStrategic or Co-development PartnerMining company through CSR initiatives funding the Cidadão do Futuro program for youth technology education.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Instituto Positivo: Brazilian non-profit associated with Grupo Positivo, focused on educational technology, content, and teacher training in public schools. Comparable to Paramitas as a Brazilian non-profit EdTech implementer delivering teacher training, digital content, and technology integration programs to public education networks.
• Fundação Bradesco: Brazilian education-focused foundation operating schools, vocational training, and digital inclusion programs, often in partnership with public networks. Comparable to Paramitas in non-profit structure, public-school orientation, and large-scale educator and student training programs across multiple Brazilian states.
• Instituto Ayrton Senna: Large Brazilian non-profit focused on public-school education innovation and youth development. Highly comparable to Instituto Paramitas: similar non-profit model, public-network target customers, and program portfolio spanning teacher training, educational technology, and large-scale impact metrics in Brazil.
• Instituto Unibanco: Brazilian non-profit working with state Secretarias de Educação on secondary-school improvement and youth transition programs. Directly comparable to Paramitas as a non-profit that partners with state education secretariats, delivers educator-focused interventions, and tracks learning and management outcomes at scale.
• Fundação Itaú Social: Major Brazilian foundation funding public education, social development, and equity programs targeting underserved youth. Comparable to Paramitas in non-profit structure, foundation-funded model, and Brazil-wide reach into public education networks through partnerships and capacity-building.
• CENPEC: Brazilian non-profit focused on education research, curriculum development, and educator training, and a listed strategic partner of Paramitas. Comparable as a civil-society organization that co-develops pedagogical content, partners with public education systems, and engages with government education secretariats.

Emerging players

• ProFuturo: Global education program founded by Telefónica and Fundação Bancaria 'la Caixa' that funds digital education in vulnerable environments, and is the international program partner whose Matemática ProFuturo program Paramitas executes in Brazil. Comparable as a donor/operator in the same digital-education-for-public-schools niche.
• Bedu Tech: Brazilian EdTech delivering technology bootcamps and STEM training, listed as a partner on Paramitas's website. Comparable as a Brazil-based technology-education provider focused on workforce-oriented digital skills training and STEM capacity building.
• Learning Equality: Non-profit providing the Kolibri offline-first learning platform for low-connectivity environments, and a listed content partner of Paramitas. Comparable in offering open educational-resource infrastructure, technology-for-equity mission, and partnership-based distribution into underserved public school networks.
• Technovation (global): Global non-profit running the Technovation Girls AI and entrepreneurship program for girls ages 8–18, of which Paramitas is the Brazilian executing partner. Comparable in mission to close the gender gap in STEM via structured program delivery, though geographic and operational scale differ.

Market position

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights6 records

Customer concentration

• Xx.com/user
• Facebookfacebook.com/instparamitas
• Instagraminstagram.com/instparamitas
• LinkedInlinkedin.com/company/instituto-paramitas

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Instituto Paramitas