Integrity PR

What Integrity PR does

Integrity PR (legal name UAB "Integrity PR") is a Vilnius-headquartered, privately-held communication and public relations consultancy founded in 2000 by CEO Daiva Lialytė. The firm employs approximately 25 professionals organized as a partner-led structure with three additional strategic consultants/partners (Žilvinas Bružas, Martynas Pasiliauskas, Jonas Kvašys), three account directors, and a head of design. Integrity PR delivers twelve distinct service lines spanning corporate communication, financial communication, internal communication, employer communication, sustainability/ESG consulting, crisis communication, marketing communication, public interest representation, media relations, digital and social media communication, creative services, and training. Clients are primarily large Lithuanian and international enterprises across banking, insurance, energy, retail, real estate, technology, automotive, aviation, healthcare, and tourism, with secondary segments including government institutions (e.g., European Commission representation in Lithuania, Go Vilnius) and NGOs.

The agency monetizes through professional service fees on retainer and project-based engagements, with no productized or platform-based revenue stream; ~400 engagements have been completed since founding. As the exclusive representative of FleishmanHillard in the Baltics, Integrity PR extends its delivery capability into international markets without owning a foreign footprint. The firm has no disclosed parent, no institutional funding, no subsidiaries, and no public listing. Operationally, its value proposition is grounded in 25 years of accumulated case-study evidence (campaigns such as Šaltibarščių festivalis, Vilnius 700, and Huawei's "Space photography with phone"), roughly 40+ industry awards spanning 2009-2026, and two "Agency of the Year" titles (2020 and 2022) at the Lithuanian PR Impact Awards, supplemented by a 2014 European Excellence Award win and 2017 Sabre Award nominations.

The company's geographic footprint is anchored in Lithuania with documented project delivery across the broader Baltic region, various European countries, and select international markets via the FleishmanHillard network. Marketing channels rely on a portfolio website, LinkedIn, Instagram, Facebook, and the reputational halo of awarded work to drive new business through direct enterprise sales motions rather than demand-gen or channel partnerships.

Name

Integrity PR

Legal name

UAB "Integrity PR"

Website

https://integrity.lt

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Integrity PR is a Vilnius-based, 25-person communication consultancy serving large enterprises, public sector bodies, and NGOs across Lithuania and the Baltics with corporate, financial, crisis, ESG, digital, and creative communication services delivered under its FleishmanHillard representation.

Ownership category

akta.pro rank

Product category

Public Relations Services

NAICS

Public Relations Agencies (54182)

SIC

Services-Advertising Agencies (7311)

akta.pro industry

PRIMARYBPAFAAAL

PR, Corporate Communications & Crisis Management

Business & Public Services/Marketing, Advertising & PR Services/Full-Service Advertising Agencies

SECONDARYBPAFADAN

Reputation Management & Online PR

Business & Public Services/Marketing, Advertising & PR Services/Public Relations & Communications

SECONDARYBPAFADAI

Technology & B2B PR

Business & Public Services/Marketing, Advertising & PR Services/Public Relations & Communications

Keywords

• Public relations consulting
• Crisis communication advisory
• Corporate communication services
• Media relations management
• Public affairs consulting

Headquarters

HQ city

Vilnius

HQ country

Lithuania

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Professional Communication Services: Integrity PR provides comprehensive communication consulting services to businesses, NGOs, and public sector organizations. Services include corporate communication, financial communication, internal communication, employer communication, sustainability/ESG consulting, crisis communication, marketing communication, media relations, digital communication, creative services, and training programs. Revenue is generated through professional service fees for ongoing retainer relationships and project-based engagements.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Integrity PR is a Vilnius-based public relations and communication consultancy that advises corporate, institutional, and public-sector clients on strategic communications. Its offering spans twelve practice areas, including strategic PR consulting, crisis communication, media relations, corporate communication, public affairs, digital and internal communication, investor relations, event management, content creation, brand positioning, and reputation management. As the Baltic representative of global network FleishmanHillard, the firm combines local market expertise with access to international communications resources.

Product overview

Integrity PR is a PR and communication consulting agency offering a comprehensive suite of professional services rather than a unified software product. The portfolio includes corporate communication, financial communication, internal/employer communication, sustainability and ESG consulting, crisis communication, marketing communication, public interest representation, media relations, digital communication and social media management, creative services (including visual identity, video, and audio production), and training programs. These services are delivered by a team of communication professionals and are supplemented by their partnership with FleishmanHillard for international reach. The agency works with clients across diverse industries including finance, insurance, IT, energy, retail, real estate, manufacturing, tourism, healthcare, logistics, and the public sector.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategic PR Consulting Advisory service that develops long-term communication strategies and positioning for corporate, institutional, and public-sector clients in Lithuania.
• Crisis Communication Counsel and execution support for organizations facing reputational threats, including messaging, stakeholder management, and media handling during crisis events.
• Media Relations Management of relationships with journalists and media outlets, including press release drafting, press conference coordination, and ongoing media engagement on behalf of clients.
• Corporate Communication End-to-end corporate communications support covering messaging frameworks, executive communications, and ongoing corporate narrative for client organizations.
• Public Affairs Stakeholder engagement and government-relations advisory for clients seeking to influence policy, regulatory, or public-sector outcomes in Lithuania.
• Digital Communication Planning and execution of digital communications campaigns, social media strategy, and online content programs for client organizations.
• Internal Communication Design and delivery of employee-facing communication programs, including internal campaigns, leadership messaging, and change-communication support.
• Investor Relations Communications support for listed and pre-IPO companies, including investor messaging, financial communications, and stakeholder engagement with the investment community.
• Event Management Planning and execution of corporate events, press conferences, launches, and stakeholder gatherings on behalf of client organizations.
• Content Creation Development of editorial and branded content, including press releases, articles, speeches, op-eds, and communications collateral for clients.
• Brand Positioning Strategic brand positioning work that defines and articulates client brand narratives, messaging hierarchies, and differentiation in the market.
• Reputation Management Ongoing monitoring, protection, and enhancement of corporate and institutional reputation through coordinated communications activities.

Named customers15 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• FleishmanHillardflagshipStrategic or Co-development PartnerIntegrity PR represents FleishmanHillard in the Baltics, one of the world's largest PR agencies. This global network partnership provides access to international expertise and enables Integrity PR to help clients communicate in essentially any foreign market. The partnership has enabled PR projects across the Baltics, various European countries, and beyond.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Havas PR: Global integrated communications network with PR, advertising and content capabilities. Competes with Integrity PR for integrated marketing and corporate communications assignments in Europe.
• Edelman: Largest independent global PR firm offering corporate, crisis, public affairs and consumer communications. Competes with Integrity PR for large multinational mandates that touch the Baltic region.
• Ketchum: Global PR agency within the Omnicom group with comparable corporate communications and brand marketing capabilities. Competes for cross-border assignments involving Lithuanian and European clients.
• Weber Shandwick: Global communications network with strong corporate, crisis and public affairs practices. Comparable to Integrity PR's full-service model at significantly larger scale across multiple geographies.
• Burson (BCW): Global communications group formed from the BCW and Burson-Marsteller combination, offering corporate, crisis and public affairs services comparable to Integrity PR's portfolio.
• Hill+Knowlton: Established global PR firm with public affairs and corporate communications specialties. Competes for the same multinational clients that Integrity PR serves in the Baltics.
• Golin: Global communications agency known for corporate, consumer and digital communications. Comparable service mix to Integrity PR and competes for multinational mandates touching the Baltics.

Regional players

• Deep White: Estonian-headquartered PR and communications agency serving Baltic and Nordic clients. Direct regional competitor to Integrity PR in cross-Baltic mandates and similar corporate/consumer work.
• PRmoment / Havas Red (Central & Eastern Europe): Central and Eastern European PR and digital communications network with regional scale. Competes with Integrity PR for pan-Baltic and CEE-wide client mandates requiring multi-market execution.

Direct peers

• FleishmanHillard: Global PR network that Integrity PR represents in the Baltics. Operates in the same corporate, crisis and integrated communications space and is the firm's primary international delivery partner.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/integritypr
• LinkedInlinkedin.com/company/integrity-pr
• Instagraminstagram.com/integrity_pr

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Integrity PR