IO+
IO+ is an independent Dutch journalism platform covering innovation and technology across Green+, Data+, Community, Bio+, and Chip+ verticals, monetizing primarily through newsletter subscriptions on Substack and Brevo and serving Dutch and European technology professionals.
- Company typePrivate
- Founded2015
- HeadquartersEindhoven, North Brabant, Netherlands
- Headcount11–50
- GTM typeB2C
- OfferingServices
What IO+ does
IO+ is an independent journalism platform operated by Media 52 B.V., a private limited company registered in the Netherlands and headquartered at High Tech Campus 27 in Eindhoven. The platform covers Dutch innovation and technology across five dedicated editorial verticals — Green+ (energy/climate), Data+ (digital/AI), Community, Bio+ (biotechnology), and Chip+ (semiconductors) — and publishes bilingual content (Dutch and English) through its website at ioplus.nl. Its product surface includes daily news articles, in-depth dossiers on flagship topics such as ASML, alternative protein, energy storage, and cybersecurity, recurring authored series like "The World of Patents" and "The European Alternative," and event programming.
The business operates as a content/media company with a subscription-recurring revenue model, monetizing primarily through newsletter subscriptions distributed via Substack and Brevo, supplemented by event registrations on Eventbrite. The underlying technology stack is conventional web publishing infrastructure secured by Cloudflare and measured by privacy-focused Plausible Analytics. The editorial team is small (11–50 employees) and includes named subject-matter authorities — for example, Green+ editor Mauro Mereu and patent-attorney contributor Marco Coolen of AOMB. Distribution is self-serve and digitally native, targeting Dutch and broader European technology and innovation professionals as well as the wider Dutch Innovation Community.
There is no disclosed venture funding, no parent company, no subsidiaries, and no M&A activity; ownership appears to be founder or small-team based. The company is GDPR-compliant, processes only anonymized analytics, and does not monetize user data. Strategically, IO+ is doubling down on editorial depth and newsletter engagement rather than pivoting toward new revenue verticals, with growth optionality tied to event monetization, sponsorships, and potential pan-European audience expansion through English-language coverage.
IO+ firmographics
Firmographics- Name
- IO+
- Legal name
- Media 52 B.V.
- Website
- https://ioplus.nl
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- IO+ is an independent Dutch journalism platform covering innovation and technology across Green+, Data+, Community, Bio+, and Chip+ verticals, monetizing primarily through newsletter subscriptions on Substack and Brevo and serving Dutch and European technology professionals.
- Ownership category
- akta.pro rank
IO+ industry classification
Industry- Product category
- Online Journalism
- NAICS
- Broadcasting and Content Providers (516)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711), Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- News & Current Affairs Aggregators (MPACAKAA)
Keywords
Where IO+ is headquartered
LocationHeadquarters
- HQ city
- Eindhoven, North Brabant
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
IO+ business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Digital journalism and content platform: IO+ operates as an independent journalism platform providing news and analysis on Dutch innovation and technology, with content available through their website and newsletter subscriptions.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
IO+ product offering
Product offeringCore offering
IO+ operates an independent digital journalism platform that publishes curated news, analysis, dossiers, themed series, and newsletters covering Dutch innovation and technology across five categories: Green+, Data+, Community, Bio+, and Chip+. Content is organized by editorial team members and external expert contributors and is delivered primarily through the ioplus.nl website and email newsletter subscriptions managed via Substack and Brevo.
Product overview
IO+ is an independent journalism platform focused on Dutch innovation and technology. The platform operates as a unified news media service organized into category-based content sections (Green+, Data+, Community, Bio+, Chip+) supplemented by thematic Dossiers for in-depth coverage, authored content series such as The World of Patents and The Green Transition Drivers, and author profiles for editorial contributors.
Differentiator
Problem solved
Functional benefit
Products and services
- IO+ News Platform Independent digital journalism platform providing curated news, in-depth dossiers, themed editorial series, and newsletters on Dutch innovation and technology, targeting Dutch tech professionals, entrepreneurs, researchers, and innovation-interested readers.
- IO+ Newsletter Subscriptions Recurring email newsletters covering Dutch innovation and technology topics, distributed through Substack and Brevo with email list management and engagement tracking, targeted at individual subscribers.
Quantifiable outcome
- IO+ provides comprehensive coverage of Dutch innovation with multiple specialized categories and in-depth dossiers
Companies that use IO+
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
IO+ technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
IO+ partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Substack and BrevocoreIO+ uses Substack and Brevo to manage and distribute newsletters, collecting email addresses for the purpose of sending periodic email communications and tracking basic engagement metrics such as email opens and link clicks.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
IO+ competitors and assessment
Company assessmentDirect peers
- The Next Web (TNW): The Next Web is a Dutch-headquartered digital media company covering technology, startups, and innovation across Europe. Like IO+, TNW is an Amsterdam-based tech publication, but operates at much larger scale with events (TNW Conference), a broader pan-European scope, and a more established advertising/subscription business model.
- Silicon Canals: Silicon Canals is an English-language news outlet focused on startups, technology, and innovation in the Netherlands, Belgium, and broader Europe. It competes directly with IO+ for Dutch and European tech readers, founders, and investors, though it leans more startup-funding focused versus IO+'s broader innovation vertical coverage.
- Innovation Origins: Innovation Origins is a Dutch/English-language journalism platform covering technological innovation in the Netherlands and Europe, with category-based coverage areas that closely mirror IO+'s vertical structure. Both publications compete for the same Dutch innovation reader and report on overlapping topics such as ASML, Brainport Eindhoven, and European deep tech.
- EU-Startups: EU-Startups is a media platform focused on the European startup ecosystem, including funding rounds, founder profiles, and ecosystem analysis. It overlaps with IO+ on European and Dutch innovation coverage, particularly in reporting startup activity and investment trends across the region.
Broad incumbents
- The Verge: The Verge is a major US-based technology, science, and culture publication owned by Vox Media. While it has a global scope, it covers many of the same technology verticals (chips, biotech, AI, climate) that IO+ addresses, and competes for English-speaking readers of technology news.
- Wired (US/UK editions): Wired is a global technology and culture publication covering science, business, and innovation. While broader in scope, Wired covers many of the same innovation topics (semiconductors, biotech, climate, AI) that IO+ reports on and competes for technology-interested English-speaking readers.
- NRC (NRC Media): NRC is one of the major Dutch national newspapers with substantial technology, science, and innovation coverage. It overlaps with IO+ on coverage of Dutch innovation policy, ASML, and broader technology stories, and competes for Dutch readers seeking high-quality journalism on technology topics.
- TechCrunch: TechCrunch is a global technology media brand covering startups, venture capital, and emerging technology. While far larger and US-anchored, it overlaps with IO+ on coverage of major Dutch tech stories (e.g., ASML reporting) and competes for English-speaking readers interested in European innovation news.
- Sifted: Sifted is a Financial Times-backed media brand covering European technology and startups, headquartered in London. It overlaps with IO+ in covering European tech ecosystem developments and competes for the same English-reading European innovation audience, but at much larger scale and with FT distribution.
Regional players
- Bits & Chips: Bits & Chips is a Dutch technology magazine and news platform with deep coverage of the Brainport Eindhoven semiconductor and high-tech ecosystem. It is a particularly relevant regional peer because it covers the same ASML/Brainport topics as IO+ and serves a similar Dutch tech professional audience, though primarily in Dutch via a print-and-digital magazine model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
IO+ social profiles
Digital presenceIO+ compliance and trust
Trust signalCompliance1 record
IO+ financial estimates
Financial estimateRevenue estimate
Valuation estimate
IO+ leadership team
Management profileNumber of profiles
Profiles1 record
IO+ funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
IO+ M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about IO+
What does IO+ do?
IO+ operates an independent digital journalism platform that publishes curated news, analysis, dossiers, themed series, and newsletters covering Dutch innovation and technology across five categories: Green+, Data+, Community, Bio+, and Chip+. Content is organized by editorial team members and external expert contributors and is delivered primarily through the ioplus.nl website and email newsletter subscriptions managed via Substack and Brevo.
Is IO+ a public or private company?
IO+ is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was IO+ founded?
IO+ was founded in 2015. It employs 11 to 50 people.
Where is IO+ based?
IO+ is headquartered in Eindhoven, North Brabant, Netherlands, in the Europe region.
How does IO+ make money?
One revenue line is on record: digital journalism and content platform.
Who are IO+'s main competitors?
Direct peers on record are The Next Web (TNW), Silicon Canals, Innovation Origins and EU-Startups. Broad incumbents are The Verge, Wired (US/UK editions), NRC (NRC Media), TechCrunch and Sifted. Bits & Chips is listed as a regional player.
Does IO+ have an API?
No public API is recorded for IO+.
What industry is IO+ in?
IO+'s product category is Online Journalism. Its primary akta.pro industry code is MPACAKAA, News & Current Affairs Aggregators. Its NAICS code is 516 and its SIC code is 2711.